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跨境电子商务英语PPT课件(共12单元)-Unit-1-

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跨境电子商务英语Unit 1 Overview of Cross-Border E-CommerceUnit Objectives:Learn the concept of cross-border e-commerce.Learn to tell the differences between traditional foreign trade and cross-border e-commerce.Learn about the current situation of cross-border e-commerce in China.Unit 1 Overview of Cross-Border E-Commerce The Concept of Cross-Border E-Commerce 1The Differences between Traditional Foreign Trade and Cross-Border E-Commerce23C O N T E N T S目 录The Current Situation of Cross-Border E-Commerce in China1The Concept of Cross-Border E-Commerce Warming-up Learn the following abbreviations,and write down their full expressions and Chinese meanings.(1)CBEC (2)B2B (3)B2C (4)C2C Cross-Border E-Commerce 跨境电商跨境电商Business to Business 企业对企业企业对企业Business to Customer 企业对客户企业对客户Customer to Customer 客户对客户客户对客户Part 1 The Concept of Cross-Border E-Commerce Warming-up Learn the following abbreviations,and write down their full expressions and Chinese meanings.(5)O2O(6)M2C(7)P2C(8)P2POnline to Offline 线上到线下线上到线下Manufacturer to Consumer 生产厂家对消费者生产厂家对消费者Production to Consumer 商品到顾客商品到顾客Peer to Peer 个人对个人个人对个人Part 1 The Concept of Cross-Border E-Commerce ListeningListen to the following sentences and fill in the blanks.Part 1 The Concept of Cross-Border E-Commerce Listening Listen to the following sentences and fill in the blanks.(1)In this chapter,we explore CBEC(short for )as a new driver of international trade.(2)In recent years,the rapid growth of cross-border e-commerce has accelerated consumption all over the world.(3)According to the type of interaction,the main modes of cross-border e-commerce can B2B,B2C,C2C and so on.(4)in cross-border e-commerce has to be continuously strengthened.(5)With the growth of the Internet and the development of,as well as online payment,consumers are more open to the chances to purchase from Internet platforms,which is called cross-border e-commerce.cross-border e-commerceonlinebe divided intoInternational cooperationinternational logisticsproducts and servicesPart 1 The Concept of Cross-Border E-Commerce Speaking A and B are classmates.They are discussing about their understanding of cross-border e-commerce.Please try to role play the following dialogue,especially pay attention to the underlined parts.Part 1 The Concept of Cross-Border E-Commerce KEY WORDS AND EXPRESSIONS 1Whatdoyouliketodo?你想做什么(职业)?promisingcareerdirection有前景的职业方向Whatacoincidence.真是巧。

Itissaidthat据说talentgap人才缺口launchbusinessinthisfield在这个领域开展业务plentyofopportunities充足的机会closelyrelatedwith与密切相关realaccountsfromdifferentCBECplatforms来自不同跨境电商平台的真实账号Part 1 The Concept of Cross-Border E-Commerce Speaking A and B are classmates.They are discussing about their understanding of crossbroder e-commerce.Please try to role play the following dialogue,especially pay attention to the underlined parts.A:Hi,what do you like to do in the future after graduation?B:Oh,Im not sure.I think I will try to do something in the cross-border e-commerce field.You know,nowadays it is quite a new and promising career direction.A:Oh,yes.I think I will also try it.B:Really?What a coincidence.It is said that the current talent gap in the crossborder e-commerce field is particularly large.Part 1 The Concept of Cross-Border E-Commerce Speaking A and B are classmates.They are discussing about their understanding of crossbroder e-commerce.Please try to role play the following dialogue,especially pay attention to the underlined parts.A:Yes,and more and more companies are launching business in this field.B:That means there are plenty of opportunities for us.A:Exactly.This semester weve got two courses closely related to the theme of cross-broder e-commerce.We should try to learn them well.B:Sure.And I think we need more practices with some real accounts from different cross-broder e-commerce platforms.Part 1 The Concept of Cross-Border E-Commerce Reading The Way Cross-Border E-Commerce GoesPart 1 The Concept of Cross-Border E-Commerce Reading:Words:purchase/p:ts/v.购买 unavailable/nvelbl/adj.难以获得的 platform/pltfm/n.平台 alternative/ltntv/n.供替代的选择 large-scale/l:dskel/adj.大规模的 compensate/kmpenset/v.补偿 conduct/kndkt/v.实施;进行 mode/md/n.模式;方式 operation/pren/n.操作;经营 qualified/kwlfad/adj.有资格的ship/p/v.运送 transportation/trnspten/n.运输 bulk/blk/n.大量 warehouse/wehas/n.仓库 customs/kstmz/n.海关;关税 clearance/klrns/n.清除;准许 inspection/nspekn/n.检查 procedure/prsid(r)/n.手续;步骤 collaboration/klbren/n.合作 source/ss/v.获取 logistics/ldstks/n.物流 payment/pemnt/n.支付 retailer/ritel(r)/n.零售商 inventory/nvntri/n.存货 deliver/dlv(r)/v.递送;投递 vital/vatl/adj.至关重要的 forecast/fkast/v.预测Part 1 The Concept of Cross-Border E-Commerce Reading:Expressions:customs clearance 清关 depend on 取决于;依靠 supply chain 供应链 after-sales services 售后服务Part 1 The Concept of Cross-Border E-Commerce Key Sentences:WiththedevelopmentoftechnologyandthegrowthoftheInternet,ithasprovidedcustomersfromallovertheworldtheabilitytopurchaseproductsand/orservicesthatmaybeunavailableorexpensiveinthehomecountriesorregionsfromInternet-basedplatforms.随随。

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