Understanding Entrepreneurship and Business Ownership知识讲解

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1、,Understanding Entrepreneurship and Business Ownership,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,32,Key Topics,Small business and its importance in the economy Entrepreneurship versus small business Starting and funding a small business Sole proprietorships, partnerships, and corpora

2、tions Creating and managing corporations Corporate trends and issues,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,33,What Is “Small Business”?,Independently owned and managed business that does not dominate its market,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,35,中小企业标准暂行

3、规定,中小企业标准根据企业职工人数、销售额、资产总额等指标,结合行业特点制定。 中小企业标准为: 工业:职工人数2000人以下,或销售额30000万元以下,或资产总额为40000万元以下。其中,中型企业须同时满足职工人数300人及以上,销售额3000万元及以上,资产总额4000万元及以上;其余为小型企业。 建筑业: 职工人数3000人以下,或销售额30000万元以下,或资产总额40000万元以下。其中,中型企业须同时满足职工人数600人及以上,销售额3000万元及以上,资产总额4000万元及以上;其余为小型企业。 零售业:职工人数500人以下,或销售额15000万元以下。其中,中型企业须同时满

4、足职工人数100人及以上,销售额1000万元及以上;其余为小型企业。批发业中小型企业须符合以下条件:职工人数200人以下,或销售额30000万元以下。其中,中型企业须同时满足职工人数100人及以上,销售额3000万元及以上;其余为小型企业。,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,36,交通运输业: 职工人数3000人以下,或销售额30000万元以下。其中,中型企业须同时满足职工人数500人及以上,销售额3000万元及以上;其余为小型企业。邮政业中小型企业须符合以下条件:职工人数1000人以下,或销售额30000万元以

5、下。其中,中型企业须同时满足职工人数400人及以上,销售额3000万元及以上;其余为小型企业。 住宿和餐饮业: 职工人数800人以下,或销售额15000万元以下。其中,中型企业须同时满足职工人数400人及以上,销售额3000万元及以上;其余为小型企业。,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,37,Small Business Role in Economy,Importance of small business in economy,Copyright 2005 Prentice Hall, Inc. All ri

6、ghts reserved. *,38,Job Creation,Innovation,Importance to Big Businesses,Small business plays a critical role in economy,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,39,The Importance of Small Business in the U.S.,Figure 32,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,310,M

7、ind work,What kind of business is most likely to be a small business? Why? What kind of business is least likely to be a small business? Why?,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,311,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,312,Discussion,The beauty of being sma

8、ll The constraints,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,313,Advantages of a Small Business (cont),Copyright 2005 Prentice Hall, Inc. All rights reserved. *,314,Disadvantages of a Small Business,In addition to being vulnerable to economic downturns, primary disadvantages include:

9、 Management Shortcomings Inadequate Financing Government Regulation,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,315,Discussion,Whats your opinion of the obstacle and opportunity in your life?,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,316,“Entrepreneurs are simply those

10、who understand that there is little difference between obstacle and opportunity and are able to turn both to their advantage.”Victor Kiam,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,317,Entrepreneurship vs. Small Business,Entrepreneur: Accepts the risks and opportunities of creating, o

11、perating and growing a new business.,Small Business Owner: Does not have plans for growth.,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,318,Entrepreneurship vs. Small Business,Differ from many small-business owners in their strong desire to make their business grow. Differ from managers

12、 through their overriding responsibility to sue the resources of the organization to accomplish their goals. Willing to take risks.,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,319,CATEGORIES OF ENTREPRENEURS,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,320,INTRAPRENEURSHIP

13、 Process of promoting innovation within the structure of an existing organization. Example: 3M Researchers spend 15 percent of their time working on their own ideas without approval from management. A skunkworks project is initiated by an employee who conceives an idea and then recruits resources fr

14、om within to turn it into a commercial product. Helps firms retain valuable employees.,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,321,Why People Become Entrepreneurs,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,322,Copyright 2005 Prentice Hall, Inc. All rights reserved. *

15、,323,CHARACTERISTICS OF ENTREPRENEURS,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,324,Vision An overall idea for how to make their business a success. High Energy Level Hard work of the entrepreneur compensates for small staff and limited resources available. Need to achieve Enjoy the

16、challenge of reaching personal goals and are dedicated to personal success.,Copyright 2005 Prentice Hall, Inc. All rights reserved. *,325,Self-confidence and Optimism Believe in their own ability to succeed and instill optimism in others. Tolerance for Failure Try and try again when others would give up and view setbacks and failures as learning experiences. Creativity Typically conceive new ideas for products and services and devise innovative ways to overcome difficult problems and situatio

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