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1、世界酒店知识,上海公司内部培训,主题: 世界酒店集团知识 主讲人: 季昂赞 培训对象: 上海公司全体员工 培训时间: 2008年12月25日 15:00-17:00 培训地点: 飞洲国际大厦27L,HOTELS,HOTELS是国际酒店与餐厅协会的会刊，服务于全球170多个国家，覆盖了全美拥有100间以上客房的酒店以及世界其他国家拥有50间以上客房的酒店，是全球酒店业最权威的杂志之一 每年，HOTELS都会花半年的时间对上一年度全球所有的知名酒店集团进行评估，通过衡量酒店集团的成员酒店数、总房间数、发展情况以及综合实力，排出全球酒店业300强。 该杂志的统计排名是广泛认可的世界性排名，大多数世界
2、知名酒店对外公布的排名都是参照该杂志，具有充分的专业性、权威性和全面性。,HOTELS,1、注重酒店经营而非投资 2、以客房规模为基础而非销售额 3、50强后的现实意义不大 4、全球酒店行业集中度高 5、美国公司占据半壁江山 6、综合排名，最大并不意味着最强 1）没有区分经营中和筹建中酒店 2）没有区分拓展方式 3）没有区分酒店类型,HOTELS,2008年7月1日，全球酒店业权威杂志HOTELS发布了2007年以客房规模排名的酒店公司（集团）300强名单，中国有15家酒店集团上榜，其中内地有8家，比2006年增加了2家。 内地上榜的8家公司有3家进入50强、有7家进入100强。 内地上榜的8
3、家酒店集团分别是锦江国际（排名17）、金陵（排名48）、粤海国际（排名50）、香港中旅维景（排名51）、首旅建国（排名53）、海航（排名61）、格林豪泰（排名88）、天伦国际（排名142）。,世界酒店排名,HOTELS的排名是根据 ：酒店运营商在客房量的增长率（ 起作用为加大了与其他竞争集团的差距）、各品牌的力度。 洲际集团已经连续四年成为了全球酒店业的第一位。由于其增加了18,000间客房的供应，给集团也加大了与其它临近的竞争者的差距。比其最直接的竞争对手温德姆国际集团集团（由盛腾集团分出的四家公司之一）的客房数量增多了13,000间。 而希尔顿集团位于雅高集团之前，位列第四位，这主要是由于
4、客房数量增加了25,000间，其中30%将归结于动态的希尔顿品牌。此次排名的结果没有计算由希尔顿集团在2007年3月售出的Scandic酒店（截止到2007年1月1日为22,808间客房）和雅高集团在2007年4月售出的有35,238间客房的红屋顶客栈 06年前10强 1.Intercontinental Hotels Group (IHG) 2.Starwood Hotels 16 US, 23 international,Quality-tier full-service brand providing guests with the ambiance of a boutique Bran
5、d signatures include interior design, a street restaurant and savvy service Features include: - Business library and center - Swimming pool - Fitness centers - Conference and banquet facilities 143 Renaissance Hotels, Resorts and Suites;75 US, 68 international,Moderately priced lodging brand Designe
6、d by business travelers for business travelers. This lodging brand has recently increased its number of downtown locations, often through conversions of historical buildings Features include: - 80 to 150 guest rooms, most with Courtyard SuitesTM - High-speed Internet access - Restaurant, lounge - Me
7、eting space - Central courtyard - Exercise room - Swimming pool - 24-hour access to food 770Courtyard by Marriott locations worldwide;697 US, 73 international,Designed as home away from home for travelers staying5 or more nights Residential atmosphere with spacious accommodations 547Residence Inn by
8、 Marriott locations worldwide;529 US, 18 international Features include: - Complimentary hot breakfast - Evening hospitality hour - Swimming pool - Sport Court - Personalized grocery shopping - Daily housekeeping - Guest suiteswith separate living and sleeping areas - Fully equipped kitchen - Work s
9、pace with data ports and voicemail,Consistent, quality lodging at an affordable price 535Fairfield Inn by Marriott locations worldwide; 527 US,8 international Features include: - Spacious guest rooms - Daily complimentary continental breakfast - Swimming pool - Future plans include a selection of Fa
10、irfield Inn 186 US, 1 international Features include: - Complimentary continental breakfast - Self-serve business center - Indoor pool - Whirlpool/spa (most locations) - High-speed internet access - Exercise room,Marriott Vacation Club is the recognized global leader in timeshare, providing 350,000
11、families with a lifetime of unforgettable vacations and an exceptional standard of service. Choose from more than 50 resorts in some of the most desirable beach, golf and ski destinations worldwide. Spacious 1-, 2- and 3-bedroom villa accommodations offer all the conveniences of home. Owners have th
12、e option to trade for Marriott Rewards points, or exchange through membership in Interval International for access to more than 2,300 resorts in 75 countries around the world.,Worldwide symbol for the finest in accommodations, dining, and service Twice a recipient of the Malcolm Baldrige National Qu
13、ality Award 68Ritz-Carlton hotels and resorts locations worldwide;36 US,32 international Hotels and resorts offer signature service amenities - Fine dining - 24-hour room service - Twice-daily housekeeping - Fitness centers - Business centers - Concierge services,Introduced in September 1999, The Ri
14、tz-Carlton Club is an exclusive, luxury tier real estate offering combining the benefits of second home ownership with the legendary, personalized services and amenities of The Ritz-Carlton Hotel Company, L.L.C. Deeded, fractional ownership at a Ritz-Carlton Club property allows Members and their gu
15、ests to use an allocated number of days within each prime season annually, based on a rotating calendar.* Floor plans range from one- to four-bedroom residences* *Varies by location,Fully furnished corporate housing to executives and travelers who need temporary accommodations for a month or longer
16、Features include: - Well-maintained properties in convenient locations - Flexible lease terms and options - Consistently high level of service - Competitive pricing Individually selected, attractively furnished and customized to satisfy each individuals needs ExecuStay apartments are managed in 45 major markets,Corporate housing brand designed to meet the needs of business executives on an overseas assignment of 30 days or more Offer travelers residential accommodatio
