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1、Dwight D. Eisenhower (1890 1969), 34th President of the United StatesPlans are nothing; Plans are nothing; planning is everything.planning is everything.Dwight D. EisenhowerDwight D. EisenhowerVideo (Italian Job)You can make all the plans you want, but this is pointless unless you think carefully ab
2、out all the steps involved in reaching a particular goal, their timing, and the resources you need to carry out each of the steps.Starting upA What do you consider when you are planning these things?Holiday tripFamily celebrationDaily workFuture careerStarting upBWhich of the following do you use to
3、 plan your day or week? Which do you prefer? Why?Starting upCDiscuss these statements1 Making lists of things to do is a waste of time.2 You should plan your retirement from an early age.3 If you make a plan, you should stick to it.Do you agree with these statements? Why/why not?VocabularyWays to pl
4、anA Match the verbs in the box to nouns 1 to 5.estimatecollectconsiderforecastdoestimate1 _ costs2 _ sales3 _ research4 _ information5 _ optionsestimateB Match the verbs to the nouns.WriteRearrangeMeetArrangePrepareKeep withinImplementa schedule, a plan, a reporta deadline, a schedule, a meetinga de
5、adlinea deadline, a schedule, a meetinga schedule, a budget, a plan, a reporta deadline, a schedule, a budgeta schedule, a budget, a plan, a reportVocabularyWays to planRecently we decided to open a new sales office in New York. First I arranged a _ with the finance department to discuss the project
6、. We prepared a _ with details of the various costs involved. Then we collected _ about possible locations for the new office. We considered two _ - one in Greenwich Village and the other near Central Park. After doing some more _, I wrote a _ for the board of directors. Unfortunately, we made a mis
7、take when we estimated the _ as the exchange rate changed, and so we didnt keep within our _. We overspent by almost 20 percent. We had to rearrange the _ for moving into the building because the office was not redecorated in time. The board of directors was unhappy because we didnt meet the _ for o
8、pening the office by 15 December. It finally opened in January. However, we forecast _ of at least $500,000 in the first year.CA managing director talks about the planning of a new sales office in the US. Complete the text.D Listen & check your answers.meetingbudgetinformationoptionsresearchreportco
9、stsbudgetscheduledeadlinesalesVocabularyWays to planEChoose one of the following events and tell your partner how you will plan it. Try to use some of the vocabulary from the exercises in this part.A training weekend for your departmentA party to celebrate your companys 100th anniversaryAn event to
10、relaunch a singers careerListeningThe secret of good planningAListen to the first part of the interview and complete the following sentences.Rebecca says the secret of good planning is to:1 know exactly what it is that you want to _.2 set a _.3 identify the _ that are necessary.4 get on with the tas
11、ks to a _.B Listen to the second part and answer the questions.1 What did she want to do?2 Why was time important?3 What was the key to her planning?To climb the highest mountain on each of the 7 continents.The sponsors might want them to climb at certain times.Communication with the people she was
12、climbing with.achievedeadlinetaskstimetableListeningThe secret of good planningCListen to the third part of the interview and answer these questions.1 What is outside our control on a mountain?2 What is outside our control in business?3 When things change it is important to: step _. reassess the _.
13、redefine ones _.4 What is the most important thing according to Rebecca?The weather.Unforeseen changes in the economic climate.backsituationgoalKnowing exactly what it is you want to achieve.ListeningThe secret of good planningD Tell your partner about something you planned well1 in business or at w
14、orkThen tell each other about something you planned badly.2 in your lifeReadingPlanning for tourismAMatch the words 1 to 10 to their meanings a) to j).1 a complex2 inflation3 devaluation4 a challenge5 slum6 handicrafts7 facilities8 infrastructure9 sanitation10 a decadea)things such as pots or basket
15、s which are made at home and sold to touristsb)a poor area of a city where the houses are in bad conditionc)buildings and equipment that are used for a particular purposed)removing sewage and rubbish and providing clean watere)the speed at which prices increasef)a goal that is difficult to achieveg)
16、a reduction in the value of a countrys currencyh)a group of buildings that are built close togetheri)a period of 10 yearsj)things such as transport, communications or banksReadingPlanning for tourismDo the following pictures remind you of Brazil? What else could you associate with Brazil?Carnival &
17、SambaSoccerReadingPlanning for tourismBWhich of the following pictures do you associate with Brazil?CRead the first paragraph of the article and check your answers.ReadingPlanning for tourismCoastline & Rainforest in BrazilReadingPlanning for tourismReadingPlanning for tourismUnderstanding the artic
18、leWhat do you know about Bahia and what is happening there?Bahia is one of the 26 states of Brazil, and is located in the northeastern part of the country on the Atlantic coast. It is the fourth most populous Brazilian state and the fifth-largest in size. It is also one of the most important states
19、in terms of history and culture in Brazil.Bahia is a coast area in northeast Brazil and is particularly attractive for tourism. Recently several luxury resorts have been built there to attract rich foreign visitors.Do they have problems developing tourism in the area?Yes, first, because of high infl
20、ation, people attach more importance to short-term planning while hotels are long-term investments. Besides, there are also other local problems.Read paragraphs 2 & 3 and answer the questionsReadingPlanning for tourismWhat are the local problems in the area for developing tourism?First, they need ch
21、eaper and more frequent international air travel to make the area more accessible to foreign tourists. Second, they should be able to provide the level of service that can meet the demand of foreign visitors. Finally, they must avoid the social problems that other new resorts have caused people from
22、 the interior come in large numbers into the area, looking for jobs, and create slums.Read paragraphs 4 7 and answer the questionReadingPlanning for tourismWhat are they doing to deal with those problems and what do people think about the luxury resorts projects in the area?They are providing traini
23、ng courses to the villagers for making handicrafts to sell in the area. They are organizing credit for local cooperatives to produce food stuffs for the hotels.Some people believe that the projects started without careful planning. The area does not have enough transport links and tourism and sports
24、 facilities. They think that the organizers should stop and reconsider these grand projects.Last paragraph does the local government agree with the criticism?No, they claim to have spent a lot of money improving the local tourism facilities.Read paragraphs 8 10 and answer the question.ReadingPlannin
25、g for tourismDRead the article and answer the questions1 Where is the Bahia coast?2 What does Sauipe offer to attract visitors?3 Who is Sauipe trying to attract?4 What problems does Brazil face in attracting more tourists?5 What solutions have been mentioned?6 What criticisms does Mario Beni make ab
26、out the new resorts?In northeast Brazil.A five-hotel complex, a gold course and designer shopsRich, foreign visitors.Not enough international flights; level of service needs improving which requires lengthy staff training; creation of new slumsProvide training courses for making handicrafts; organiz
27、e credit for cooperatives to produce food for the hotels.Not properly planned no adequate infrastructure, training or planning; poor transport links; no local tourism or sports facilities.ReadingPlanning for tourism7 What do these numbers in the article refer to?a)7,300b)b) 170 millionc)c) 15d)d) 2.
28、1 billionThe length of Brazils coastline in kilometersThe cost of the Sauipe five-hotel complex in US dollarsThe typical minimum length of time, in years, that it takes to cover the cost of building a hotel.The amount, in US dollars, that the Bahia state government says it has invested in infrastruc
29、ture in the last 10 years ReadingPlanning for tourismE Imagine you are planning a new resort in your own country.Discuss these questions.1 Where will you build it?2 What sort of customers will you try to attract?3 What facilities will you include?Language reviewTalking about future plansUse will + v
30、erb to express a voluntary action or promiseI will send you the information when I get it.I will translate the email so that Mr. Smith can read it.I wont do all the housework myself.I will call you when I arrive. If I am elected President of the United States, I will make sure everyone has access to
31、 inexpensive health insurance. I promise I will not tell him about the surprise party. Useful ways to talk about future plansLanguage reviewTalking about future plans2. Use be going to to describe planned activitiesHe is going to spend his vacation in Hawaii. Im going to be an actor when I grow up.
32、Michelle is going to begin medical school next year. They are going to drive all the way to Alaska. Who are you going to invite to the party?A: When are we going to meet each other tonight?B: We are going to meet at 6 PM. A: Who is going to make Johns birthday cake?B: Sue is going to make Johns birt
33、hday cake. Language reviewTalking about future plans3. Use present continuous to express future arrangements.I am leaving for Beijing tomorrow morning.She is meeting an important client today.My boss is going on a business trip to Europe next week.The flight is leaving at 9:00.4. Use be to to expres
34、s future plansI am to resign from my job next week.This semester is to end in January.We are to have our final exams in the 19th week.Our company is to hold the annual conference in December.Language reviewTalking about future plansAWell, I think you all know by now that were hoping to expand in Chi
35、na and we are going to move our headquarter from Hong Kong to Shanghai. Were planning to manage an executive complex in Dalian and were also hoping to open a 240-room hotel next year in Zhongshan. Were expecting to make a profit within 5 years although wed like to break even a bit earlier if possibl
36、e. Within 10 years we want to become the major international hotel group in Southeast Asia.The Managing Director of a Hong-Kong-based hotel group is talking to his managers about the groups future plans. Underline the plans that he mentions.Language reviewTalking about future plansBMatch the verbs t
37、o their meanings.1 hope2 expect3 plana)believe something will happenb)decide in detail what you are going to doc)wish something will happenCIm _ to get a bonus at the end of the year, but I havent met all my sales targets, so Im a little worried. My colleague June has met all her targets and she is
38、_ to get a good bonus. She is already _ to go on an expensive holiday abroad and has got lots of travel brochures.A salesperson is talking about the end-of-year bonus. Complete the conversation with verbs from Exercise BhopingexpectingplanningLanguage reviewTalking about future plansDTell each other
39、 about your plans and expectations for 1 to 6 below.For exampleA What are you going to do after this lesson?B Im hoping to/planning to . What about you?A Oh, Im hoping to 1 after this lesson2 in the near future3 this weekend4 on your next holiday5 in your career6 when you retireSkillsMeetings: inter
40、rupting and clarifyingAListen to a meeting in which members of a planning group discuss relocating their head office. In which order are these points mentioned.a)the cost of movingb)when to movec)the advantage of using a specialized firmd)whether to use their own transport departmente)how to communi
41、cate with stafff)Which transport company to use 234561SkillsMeetings: interrupting and clarifyingBLook at the extracts from the planning meeting and decide whether each underlined expression is: a) interrupting or b) clarifying1 B I think July would be the best time. Its very quiet then, isnt it? A
42、You mean, we dont do too much business then?2 C Could I just say something?3 C In my opinion, we should do it department by department. B How do you mean exactly?4 B Weve contacted two companies, National Transport and Fox Removals. A Sorry, could I just comment on that, Mark?5 B You know, theres an
43、other possibility. We could get our own people to do the moving. A What? You think our transport department could do the job?b)a)b)a)b)SkillsMeetings: interrupting and clarifyingCRole play the following situation. The head of your department is leaving the company in a months time. Your department p
44、lans to hold a farewell party. Discuss these questions with other members of the department.1 When and where will the party be? At work, in a restaurant or at another location?2 How much should each member of staff contribute towards the cost of the party?3 What sort of gift should you get? Who will
45、 present it?4 Will there be a speech? If so, who will make it? Should it be serious or humorous? How long will it be?5 What kind of entertainment will you have at the party?6 What else do you need to plan?CASE STUDYThe voice of businessBackgroundCompanyContractLanguageAudienceFrequencyEuropean Busin
46、ess Associates (EBA)A media company making radio & TV programs for broadcasting organizationsProducing a 30-minute radio program for a new business radio stationEnglishWorking people throughout EuropeThree times a weekCASE STUDYThe voice of businessQuestionnaire survey: the most & least popular topi
47、csTopics that over 80% people say very & quite interestingTopics that over 40% people say not interestingBusiness update 91%Job vacancies 88%Traffic & weatherreport 87%Interviews withbusinesspeople 83%Company profile 81%The future of business 57%Profiles of businesspeople 43%Book reviews 43%Economic
48、 reportson countries 41%CASE STUDYThe voice of businessFocus groupsSpeakers Group 1Group 212345Up-to-date business newsUp-to-date business reportsOne presenter an experienced journalistTwo presenters a male & a femaleInvestment adviceSomething light & funny, not boringWeather and traffic reportsLive
49、ly phone-in discussionInterviews with important peopleCASE STUDYThe voice of businessTasksSpeakingYou are the members of EBA planning team. You must plan the first program. Use the key questions on page 77 to help you.- Discuss the key questions.- Agree on a final plan for the first program. Writing As the producer of the new EBA business news program, write a letter to a famous businessperson asking him/her for an interview. At the start of the letter you should introduce yourself and give brief details of the program and its aims.
