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1、MBA英语课程大纲课程编号：课程名称（中）：商务英语课程名称（英）：Business English学 分： 3预修课程： 授课语言：中文 n中文+英文（英文授课50%） 英文课件语言：中文 n 英文开课学期：春学期 n 秋学期 夏季小学期课程性质：n 必修课 选修课授课对象：本科 硕士 博士 n MBA EMBA授课教师：Zhou Zhiyuan办公室：Room 405 Foreign Language Building 办公电话：0579-82298185Email：答疑时间（Office Hour）：Thursday Afternoon讨论区（网址）： Course Objectives
2、To sensitize students to various social functions of the English language through: Introducing relevant business/commercial terms in todays business settings Knowing more about business writing Practicing speaking & listening skills in business contextMain Contents This is a two-semester course with
3、 14 sessions, 180 minutes in each session. It is designed to help students think strategically about social functions of the English language in business settings. Some basic concepts of business communication will be introduced. The main contents will cover business writing basics (including style,
4、 tone, and readability), formats of business writings, business telephoning, company activity description, inquiry and goodwill communications. Teaching ApproachThe class sessions will mainly employ a lecture-discussion format combined with other in-class activities to practice and sharpen students
5、English skills. This requires that the students should have a high degree of involvement in classroom activities. The quality of their contributions to teamwork & class discussion as well as the quality of the assignments should be evaluated as important criteria for grading.教材与参考资料Textbook: Interna
6、tional Business English 3rd Edition, Author: Leo Jones & Richard Alexander 2000; Cambridge University Press (华夏出版社), ISBN 7-5080-2227-0Supplementary Material: Communication for Managers 6th Edition, Author: Norman Sigband & Arthur Bell, 1994, South-Western Publishing Co. (机械工业出版社), ISBN 7-111-06595-
7、6考核方式及标准（考试或考查、平时与期末、考核方式、 各部分考核内部所占比例）a.Class Participation 20%This includes: l Attendance and Punctualityl Class Discussionl Teamworkl Impromptu Speechb.Assignments 10% c. Final Examination70%教学日历（包括周次、授课内容、作业（案例、阅读、练习等），可以用表格形式）Session 1 (Unit 1)l Warm-up discussion and course introductionl Face
8、to face Session focus: Basic skills and techniques for talking to people in business situations, cultural impacts in business communication, job descriptionSession 2 & 3 (Unit 2)l Business writing basics (style, tone, readability)l Writing processl Layout/Format of business writingSession focus: Bas
9、ic skills and techniques for business writing, especially such key elements as style, tone and readability, formats of business writing, Session 4 (Unit 3)l Telephoning in businessl Telephone etiquettel Voice mail and answer phonel Leaving and taking messagesSession focus: Useful telephone expressio
10、ns, speaking to answer phone, leaving and taking messagesSession 5 & 6 (Unit 2)l About memoranda & E-maill Examples of memoranda and E-mail messagesl Language and organization of Memoranda and E-mailSession focus: Basic skills and techniques for writing memo and email messages, outlining and subject
11、 lines Session 7 (Unit 6)l About inquiriesl Examples of inquiriesl Language and organization of inquiriesSession focus: Making inquiries, making offers, placing orders Session 8 (Unit 6)l About replies to inquiriesl Example of replies to inquiriesl Language and organization of replies to inquiriesSe
12、ssion focus: Answering inquiries, acknowledging ordersSession 9 (Unit 6)l Inquiry case handlingSession focus: Discussing and dealing with inquiries and replies to inquiriesSession 10 & 11 l About goodwill correspondencel Examples of goodwill correspondencel Language and organization of goodwill corr
13、espondenceSession focus: Basic skills and techniques for writing thank-you, congratulations and invitation messages in business situationsSession 12l Goodwill case handlingSession 13 (Unit 5)l Working togetherl Industry and company descriptionl Course wrap-upSession focus: Talking about where you wo
14、rk, company activities, organization and historySession 14 l Course Wrap-up其他要求或信息Required Listening (Unit 1, 3, 5)1.3A;3.2B;5.3A;Assignments to be gradedThere will be two pieces of group writing assignments. Each team shall work together to write:1. A memo or a goodwill message (5%)2. An inquiry or
15、 a reply to inquiry message (5%)l Students are expected to complete two assignments that will be graded in this semester. The course instructor will give details during the course. Please bear in mind that every student must participate in the teamwork and take an active role. The result of students teamwork should well reflect the standard of the complete group, not any ind
