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1、,welcome to our class,Warming up,How many jeans do you wear in our class? Which color do you like better ?,The birth of blue jeans,Introduction of the founder,Levis (Levi) is one of the most famous names from the western United States. In 1853, the merchant of Jewish, Levi Strauss (Levi Strauss) to
2、deal with the backlog of canvas try to do a number of low-waist, straight, hip small and tight pants, sold to San Franciscos gold rush workers. Pants are more hardwearing than cotton pants and very popular. So he opened a company specializing in canvas overalls, and made the name “Levis“ as brand, s
3、o the myth of Levis (Levi) began.,创始人介绍,Levis（李维斯）是来自美国西部最闻名的名字之一。1853年犹太青年商人Levi Strauss(李维史特劳斯)为处理积压的帆布试着做了一批低腰、直筒、臀围紧小的裤子，卖给旧金山的淘金工人。由于这种裤子比棉布裤更结实耐磨而大受欢迎。于是，李维索性开了一家专门生产帆布工装裤的公司，并以自己的名字“Levis”作为品牌，Levis（李维斯）的神话也由此展开。,Reading strategy,Reading a history article,Reading a normal text,is different fr
4、om,1. Notice dates and years. 2.Make a time chart ,listing important information such as times ,places, and events.,Fill in the blanks with the following dates from the article,Over one hundred fifty In 1850 Until the 1940s In the nineteen fifties and sixties In the seventies Over 150 years,Fast rea
5、ding,The first jeans were made_. The worlds favorite trousers are_ years old now. Strauss didnt take much notice of this _, when a company official experienced the problem first-hand. _,jeans became fashionable. Fashions changed _and jeans became very tight. _after their creation, jeans in various s
6、tyles and a rainbow of colors are still very much in fashion.,in 1850,over one hundred fifty,until the 1940s,In the nineteen fifties and sixties,in the seventies,Over 150 years,Careful reading,1. Read paragragh2.3,In 1850,California gold rush,Levi Strauss,Strong canvas,In brown,Cotton cloth,Dyed dar
7、k blue /blue jeans,Find out the connections about the following.,The first jeans,Levi Strauss made the first jeans in 1850,in the California gold rush. The jeans were made of strong canvas ,in brown. Later Strauss found a kind of cotton cloth ,dyed it dark blue to make stronger trousers .The trouser
8、s then became “blue jeans”.,2. Read paragraph 4 and answer questions,What was the problem with the early jeans? How was the problem found and solved?,The rivet used to strengthen the jeans in the crotch got too hot and made the people very uncomfortable.,A company official experienced the problem fi
9、rst-hand and the crotch rivet was soon removed.,3.Read the last paragraph and pay attention to the dates.,In the 1950s and 1960s In the1970s 150 years,约翰威恩,好莱坞明星，以关山飞渡蜚声世界影坛，一生共拍片250 部 。作为西部片的代表人物，被认为是美国的象征，是那个时代所有美国人的化身。,玛丽莲梦露是美国20世纪最著名的电影女演员之一。影迷心中永远的性感女神性感符号和流行文化的代表性人物.经典的标志性金发碧眼美女；传奇的电影明星；天生的喜剧天
10、才 .,滚石乐队英国的摇滚演唱组，是音乐史上最杰出的乐队之一，流行乐史上最重要的乐队之一，摇滚史上最有影响的乐队之一，现场演出表现最好的乐队之一，是摇滚史上最成功和最长寿的乐队之一。滚石乐队是摇滚史上最伟大的现场乐队。,1970s Tight jeans,150 years old,Various styles,A rainbow of colors,problems,birth,150 years,now,summary,Please read the text, decide whether the following statements are T or F.,( ) 1.Blue j
11、eans were welcomed because they were not easily worn out. ( ) 2.The design was changed because it was ugly. ( ) 3.The nineteen fifties saw very tight jeans. ( ) 4.The style of jeans changes with time.,T,F,F,T,consolidation,Why do we say we put on a piece of history when we put on blue jeans? What kind of work did Levi Strauss do at that time? Could you demonstrate why people felt uncomfortable when they were near the fire? Why do young people like to follow pop or film stars in fashion?,homework,goodbye,
