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1、Welcome to Business English Listening and Speaking Class,Business English Listening and Speaking,ContentUnit 1 Company profilesUnit 2 Product presentationUnit 3 Establish business relationUnit 4 Business meetingUnit 5 Business travel Unit 6 MarketingUnit 7 Managing PeopleUnit 8 Customer service,平时表现
2、（课堂出勤，作业，Group Work) 15,News sharing 5,网络自主学习10,平时成绩40%,期末成绩60,总评成绩100分,课程考核,Study hard to get the best score!,quiz 10,你心目中的大学生求职十大最有用证书,No. 1,你心目中的大学生求职十大最有用证书,No. 2,你心目中的大学生求职十大最有用证书,No. 3,你心目中的大学生求职十大最有用证书,No. 4,你心目中的大学生求职十大最有用证书,NO.6：财务类证书 NO.7：兼职实习证明 NO.8：发表论文、专利证书 NO.9：竞赛获奖证书 NO.10：第二学位证,商务英语(
3、BEC)考试概况介绍,BEC PBEC BEC V BEC H,BEC Preliminary Level,BEC Vantage Level,BEC Higher Level,商务英语(BEC)考试概况介绍,阅读 写作 听力 口试 BEC 初级 90m 40m 12mBEC 中级 60m 45m 40m 14m BEC 高级 60m 70m 40m 16m,商务英语(BEC)考试概况介绍,BEC PBEC BEC V BEC H,5月/11月 第三个周六,5月第五个周六或6月第一个周六12月第一个周六,5月/11月 第四个周六,商务英语(BEC)考试概况介绍,BEC PBEC BEC V B
4、EC H,Pass with merit, Pass, A2, Fail,A、B、C、 D、E,A、B、C、 D、E,UNIT,公 司 概 况,1,Company Profiles, Speaking Out, Warming-up Discussion, Listening In, Follow-up Practice,CONTENTS,Do the quiz,Which company?1. began in 1865 as a forestry and power business.A) Ericsson B) Nokia C) Motorola2. produces the most
5、successful toy in history.A) Disney B) Fisher-Price C) Mattel,Do the quiz,3. has its head office in San Francisco.A) Levi-Strauss B) Nike C) Calvin Klein4. buys more sugar than any other company in the world.A) Nestle B) Coca-Cola C) Suchard,Do the quiz,5. employs more people than any other company.
6、A) Wal-Mart B) Siemens C) General Motors6. has the largest factory in the world.A) Boeing B) Ford C) Sony7. was started by Ray A. Kroc in 1955.A) Burger King B) KFC C) McDonalds,Listening In,Are you ready?,Where is the factory?How is business?How many days a week is the factory working to meet deman
7、d?What is the biggest market for Minis?What is the newest market for Minis?Where were the original Minis built?Is BMW developing new models in Oxford?,Listen to the interview and answer these questions.,Mini One,Appreciation of Video (BMW-CEO),1) Who is the interviewee?2) BMW posted a 13.6% decline
8、in pre-tax profit（税前利润）. Whats the reason?,BMW North America CEO,high costs of new model launches,Follow-up Practice,Practice makes perfect,We will practice some expressions.,Yes, lets do it!,外资企业privately-owned enterprise合资企业 a locomotive 合作企业cooperative enterprise龙头企业qualified enterprise国有企业state-
9、owned enterprise私营企业honorable enterprise 荣誉企业class A enterprise 优质企业joint venture一级企业foreign enterprise,跨国公司 representative offices母公司 subsidiary company子公司 branch office总公司 listed company分公司 multinational company代表处private limited company上市公司head office私人股份有限公司 parent company,拳头产品 product环保型产品 prod
10、uct专业生产经营 specialize in, engage in, handle a range of business including占地面积 an area of 年产量 with an output具有自营进出口权being to self-import and self-export rights,core,environment-friendly,cover,annual,entitled,奉行坚持.原则；以.宗旨,在方针指导下 abide by the principles of , adhere to the aims of, based on the motto of
11、the company产品销往products have been to获得奖项 the titles通过ISO9000质量认证 be granted the of ISO9000 International Quality System,distributed,rank,Certificate,Period 3&4,Top 10 Brands,Top 1 Google Brand value: $100 billion,Top 2 Microsoft $76.2 billion,Top 3 Coca Cola $67.6 billion,Top 4 IBM $ 66.62 billion,T
12、op 5 McDonalds $66.6 billion,Top 6 Apple $63.1 billion,Top 7 China Mobile $61.3 billion,Top 8 GE $59.8 billion,Top 9 Vodafone $53.7 billion,Top 10 Marlboro $49.5 billion,Top 10 Brands Index,Top 1 Google Brand value: $100 billion,Top 2 Microsoft $76.2 billion,Top 3 Coca Cola $67.6 billion,Top 4 IBM $
13、 66.62 billion,Top 5 McDonalds $66.6 billion,Top 6 Apple $63.1 billion,Top 8 GE $59.8 billion,Top 7 China Mobile $61.3 billion,Top 9 Vodafone $53.7 billion,Top 10 Marlboro $49.5 billion,Discussion,1）China mobile comes from China. What do they do? Can you describe China mobile in English?2）When descr
14、ibing a company, what information do you think you should provide?,Type: A publicly-listed state-owned enterprise Founded: Hong Kong, China (1997)Headquarter: Queens Road, Hong KongKey people: Wang Jianzhou (CEO)Products: mobile services, value-added mobile services, IP telephonyTotal assets: over RMB 400 billionEmployees: 138,368 (2008)Subsidiaries: China Tietong, et al,
