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1、TheBalancedScorecard CONTENTS Introduction 01 model 02 Strategicmap 03 Strengthandweakness 04 05 06 Software Conclusion Introduction 01 01 Astrategicplanningandmanagementsystemusedtoalignbusinessactivitiestothevisionstatementandstrategy Itcanimproveinternalandexternalcommunications andmonitororganiz
2、ationperformanceagainststrategicgoals 70 of1000FortuneCompaniesusethebalancedScorecardtohelpmanagementperformance WhatistheBalancedScorecard 02w 03 HistoryofBalancedScorecard asaperformancemeasurementframeworkbyDrs RobertKaplanandDavidNorton 1990 1992 FirstarticlebyKaplanAndNorton KaplanandNortonpub
3、lished TheBalancedScorecard 1996 2000 TheStrategy FocusedOrganization Balance inBalancedScorecard 1 2 3 4 Balancebetweenfinancialandnon financialmeasures Balancebetweenperformancedrivers leadingindicators andoutcomemeasures laggingindicators Balancebetweenthegroupsinorganizationandgroupsoutsidetheor
4、ganization Balancebetweenshorttermgoalsandlongtermgoals 04 Basiccomponents 05 IncreasefocusonstrategyandresultsImproveorganizationalperformancebymeasuringwhatmattersAlignorganizationstrategywiththeworkpeopledoonaday to daybasisFocusonthedriversoffutureperformanceImprovecommunicationoftheorganization
5、 sVisionandStrategyPrioritizeProjects Initiatives model 02 06 07 BalancedScorecardDesign 08 PROJECT PROJECT PROJECT FinancialPerspective 09 Whattheownersexpectsofthecompanyintermsofgoalsandprofitability Timelyandaccuratedatawillbeapriority PossiblePerformanceMeasures ReturnofcapitalemployedEconomicv
6、alueaddedSalesgrowthCashflow CustomerPerspective 10 Thewaysinwhichvalueistocreatedforcustomers howcustomerdemandforthisvalueistobesatisfied PossiblePerformanceMeasuresThelevelofCustomerSatisfactionMarketshareCustomerretentionCustomerProfitability InternalBusinessProcessPerspective 11 Whichprocessesa
7、rethemostcriticalforsatisfyingcustomersandshareholders excel Innovation measuresofhowwellcompanyidentifiesthecustomerfutureneeds Operations measuresofquality costs cycletime Postsalesservices measureforwarranty repairandreturn LearningandGrowth 12 Enablestheorganizationtoensureitscapacityforlong ter
8、msurvival Itincludesemployeetrainingandcorporateculturalattitudesrelatedtobothindividualandcorporateself improvement PossiblePerformanceMeasuresEmployeeSatisfactionRetentionandTurnoverTrainingHoursandResourcesTechnologyInvestment Strategicmap 03 13 Strategymapsarecommunicationtoolsusedtotellastoryof
9、howvalueiscreatedfortheorganization 14 http balancedscorecard org Resources About the Balanced Scorecard 5principlesofStrategy FocusedOrganizations 1 Translatethestrategytooperationalterms 2 Aligntheorganizationtothestrategy 3 Makethestrategyeveryone sjob 5 Mobilizeleadershipforchange 16 TheBalanced
10、ScorecardModel 17 04TheBalancedScorecardModel 18 StrengthsandWeaknesses 04 19 TheStrengthsofBalancedScorecard 20 AmongthelongrowofbenefitsofapplyingBalancedScorecard thesearethemostsignificant IncreasedCreativityandUnexpectedIdeas Theconceptprovidesstrategicfeedbackandlearning TheBalancedScorecardhe
11、lpsreducethevastamountofinformationthecompanyITsystemsprocessintoessentials TheWeaknessesofBalancedScorecard 21 01 02 03 04 05 Software 05 22 Software 23 TheBalancedScorecardInstituteisproudtoannounceanewsolution QuickScore QuickScorewasdesignedtogetperformanceinformationtotherightpeopleattherightti
12、me QuickScoreisanonlineactionplanningtooldesignedtohelpyoudriveimprovement 06Software 24 http balancedscorecard org Software QuickScore BSC Software 06Conclusion 25 Conclusion 26 标题数字等都可以通过点击和重新输入进行更改 顶部 开始 面板中可以对字体 字号 颜色 行距等进行修改 建议正文8 14号字 1 3倍字间距 标题数字等都可以通过点击和重新输入进行更改 01 标题数字等都可以通过点击和重新输入进行更改 顶部 开始 面板中可以对字体 字号 颜色 行距等进行修改 建议正文8 14号字 1 3倍字间距 02 标题数字等都可以通过点击和重新输入进行更改 顶部 开始 面板中可以对字体 字号 颜色 行距等进行修改 03 Reference 27 http balancedscorecard org Resources About the Balanced Scorecard Thanksforlistening TheBalancedScorecardModel
