外国优秀创意广告商务ppt模板drivingemployeemotivationanewtheory

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1、 Driving Employee MotivationKurt Nelson Why do some people climb mountains? While others run?And others just sit?And why do millions of people go to work each day?Motivationis the force that drives our actionsAnd with the right motivation What cant we do?History has given us many models of Motivatio

2、nNeed for achievement (n-ach)Need for authority and power (n-pow)Need for affiliation (n-affil)McClellandNeeds Based Motivational ModelLocke & LathumGoal Setting Set GoalsMake goals Specific and measureableSet challenging goals Goal CommitmentBelief that goal is attainableIncentive to obtain goal Ac

3、tion PlanningTraining and skill development Timetable BanduraSelf Efficacy Self Efficacy Locus of Control Mastery Exper-iencesAffective Control Efficacy Goal ProximityTechnically Motivation isMotive + Action But I prefer thisAnd for employees, we need to understand how to tap into that And for emplo

4、yees, we need to understand how to tap into that Motive + Action The 4-Drive Model Employee Motivation ofLawrence & Nohria 2002Is a new motivational model that helps show us how to tap into itThe 4-Drive Model Employee Motivation ofLawrence & Nohria 2002Is a new motivational model that helps show us

5、 how to tap into itIt was developed by these two a few years backThe 4-Drive Model Employee Motivation ofLawrence & Nohria 2002And we are just touching the surface of it hereAcquireWe all have a drive to acquire money, things, prestige, powerBondWe also want to Bond with others - and have positive,

6、meaningful relationshipsComprehend or Challenged We also strive to UNDERSTAND and feel CHALLENGED Defend And we need to DEFEND those things and ideas we BELIEVE INThe Question is So What?The Question is Who Cares?The Question is How Does This Matter?It all really boils down to Why is this important?

7、Because it IncreasesEffortBecause it IncreasesEffortAidsRetentionBecause it IncreasesEffortAidsRetentionEnhancesPersistenceBecause it IncreasesEffortAidsRetentionDrivesCreativityEnhancesPersistenceBecause it ImprovesFocusIncreasesEffortAidsRetentionDrivesCreativityEnhancesPersistenceBecause it So le

8、ts see how we can impact each of the four drives to improve employee motivationAcquireBondChallenge & ComprehendDefendReward SystemsRecognitionPerksCulture Teamwork Social events Job DesignTraining Big picture ReputationFocus on competitionTransparency Impact Acquire thruRewardAnything to do withRec

9、ognition Anything to do withPerks Anything to do with Salary Incentives Benefits Time off Special allowance Awards Thank yous Top of class Culture Anything to do with Teamwork Anything to do withSocial Anything to do withImprove Bonding by Values NormsDaily behaviors Job structure Projects Support G

10、ather Sports/teams FunChallenge & ComprehendJob Design Anything to do with Training Anything to do withGoals Anything to do with Skill training People training Coaching Stretch goals Employee input Line of site Job sharing New challenges MentoringReputation Anything to do with ThreatsAnything to do withTransparency Anything to do withBuild the will to Defend Current Issues / SuccessTrust Competitors Environment Outside Company Group Personal/ideasAnd weve just touched the tip of the To find out

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