《实用商务英语综合教程 高级 工业和信息化高职高专“十二五”规划教材 教学课件 ppt 作者 李玉萍 王永美 Unit 3 Business Communication》由会员分享，可在线阅读，更多相关《实用商务英语综合教程 高级 工业和信息化高职高专“十二五”规划教材 教学课件 ppt 作者 李玉萍 王永美 Unit 3 Business Communication（44页珍藏版）》请在金锄头文库上搜索。
1、Unit 3 Business Communication,Listening and speaking,I. Teaching objectives Ss are expected to learn to: 1. listen for specific information about how to communicate with a business partner; 2. listen for specific information to fill in the gaps in the conversations; 3. retell the main points heard;
2、4. role-play and practice communicate with business partners.,II. Teaching focus: To learn and practice how to communicate with business partners III. Teaching difficulty To listen for gist and specific information VI. Teaching aids: a disc player and the disc V. Teaching length: 90 minutes IV. Teac
3、hing procedure:,Step1. Greet the class and announce the tasks for the periods. Step2. Lead-in Questions (3minutes) 1. In your opinion, what qualities should a good business communicator have? List them as many as possible.,2. Which do you think are the three most effective and important communicatio
4、n channels? Why?,Step3. Present the 5 questions in Task2. Ask the class to read them through and make prediction about the points that the conversation may cover based on the key words in the questions. (3 minutes),Step4. Play the disc for the class to listen for the answers to the 5 questions in Ta
5、sk2. After listening, the Ss can have 5 minutes to talk about their answers in pairs. (10 minutes) Step5. Play the disc for the class to listen again and fill in the gaps in Task1. (5 minutes),Step6. Retelling. Ask the class to work in pairs and retell the key points to each other and invite 2 pairs
6、 to present to the class. (10 minutes),Step7. Speaking. Ask the class to work in pairs and role-play a conversation based on the information given in Task5. (15 minutes),Step8. Present the 5 questions in Task6. Ask the class to read them through and make prediction about the points that the conversa
7、tion may cover based on the key words in the questions. (3 minutes),Step9. Play the disc for the class to listen for the answers to the 5 questions in Task6. After listening, the Ss can have 5 minutes to talk about their answers in pairs. (10 minutes) Step10. Play the disc for the class to listen ag
8、ain and fill in the gaps in Task5. (5 minutes),Step11. Retelling. Ask the class to work in pairs and retell the key points to each other and invite 2 pairs to present to the class. (10 minutes) Step12. Speaking. Ask the class to work in pairs and role-play a conversation based on the information giv
9、en in Task8. (15 minutes),Step13. Summary. Step14. Assignments: To learn the new words and expressions in the two conversations; To review the process and techniques of communicating with business partners.,Intensive Reading,I. Teaching objectives: The Ss are expected to learn: 1.the importance of g
10、ood business communication; the words and expressions; the reading skills to find out the general idea and specific information.,II. Teaching focus: To learn the importance of good business communication. III. Teaching difficulty: The reading skills to find out the general idea and specific informat
11、ion VI. Teaching length: 90 minutes IV. Teaching procedure:,Step1. Greet the class and announce the tasks. Step2. Lead-in questions: Do you think good business communication is top important? Why? (2 minutes),Step3. Reading skills: ask the class to skim the passage and outline its logical structure
12、the talk about their answers in pairs. Ask 2 pairs to present to the class. (20 minutes),Why Good Communication Is Important to Business General idea: Communication in a business organization provides the critical link between core functions 1. Significance of good business communication 2. Reasons,
13、1) Ineffective Communication Resulted in High Cost 2) Increasing Diversity of Workforce 3) Increasingly Globalised Economy 3. Tips for good communication,Step4. Reading skills: ask the class to scan the passage and find out the answers to Tasks911 based on the key words in each question and the outl
14、ine made in Step3. (20 minutes),Step5. Intensive reading: ask the class to read through the passage in details and mark out the language points that are difficult to understand. (10 minutes) Step6. Language points in the passage. (25-30 minutes),Difficult sentences 1. People who cannot write or comm
15、unicate clearly will not be hired, and if already working, are unlikely to last long enough or to be considered for promotion. 书面表达不清晰或不善于沟通的人可能会找不到好工作，即使已经有了工作，也不可能会长久，更不可能会被考虑提拔重用。,2. In a New York Times article about the Commissions findings, Bob Kerrey, president of New School University in New
16、York and chair of the NCW, put it this way: “Writing is both a marker of high-skill, high-wage, professional work and a gatekeeper with clear equity implications.,纽约新学校大学校长兼NCW主席Bob Kerrey在纽约时报上发表的一篇有关该委员会调查结果的文章中认为，“写作既是高技能、高工资和职业工作的标志，也是影响个人资产的重要因素。,3. Organizations will want to negotiate, buy and sell overseas, consider joint ventures, market and adapt products for an international market and improve their expatriates success rate. 企业需要跨国谈判、跨国采购和销售，考虑建立合资企业，开拓国际市场，提高海外投资的成功率。,Step7.
