《浅谈美国演讲撰稿技巧》由会员分享，可在线阅读，更多相关《浅谈美国演讲撰稿技巧（16页珍藏版）》请在金锄头文库上搜索。
1、Dr. Hong浅谈美国讲演撰稿技巧洪静怡博士 2011年5月18日浅谈美国讲演撰稿技巧1Dr. Hong浅谈美国讲演撰稿技巧演讲主题 : 从跨文化交流的视角，简介美国演讲技巧。希望有助听众 知己 知彼，在国际交流中有效传递信息，促进了解，建立互信。演讲要点I. 时代特点 Age of globalization, Age of Communication, Age of PersonalityII. 通过简介华盛顿地区演讲训练以及蔚然成风的演讲热了解公 众面临信息时代知识爆炸的局面需要各行各业的专家梳理，综 合，简化各类信息，并能深入浅出地讲出来。III.培训热，点评名人领导人演讲蔚然成风2
2、Dr. Hong浅谈美国讲演撰稿技巧新时代的新挑战 历史的回顾林肯，丘吉尔，拿破仑，撒切尔，等 演讲风格的传承与发展现代领导人中出类拔萃的演讲者欧巴马，布莱尔，克林顿，里根3Dr. Hong浅谈美国讲演撰稿技巧华盛顿职场及社交界演讲热一瞥 首都演讲者俱乐部训练三分钟演讲及礼仪 Pause, Poise, Power 美国妇女新闻工作者协会 美国专业演讲者协会 新闻记者协会 社交演讲俱乐部4Dr. Hong浅谈美国讲演撰稿技巧专业培训 专家点评Laban MovementSusan Miller 声音诊断及训练“Unlock Your Vocal Power” by voice trainer
3、Susan Miller 演讲撰稿全方位培训点滴如何做到态度诚恳，风度优雅 ，内容充实立论清晰，肢体语 言恰如其分 专家点评新趋势拉班专家评欧巴马国情咨文民主党培训青年领导人演讲 技 巧5Dr. Hong浅谈美国讲演撰稿技巧非语言传达信息的重要性 The Importance of Non-Verbal Communication Power Presence 穿着使你成功 形象设计 Eye contact （与听众对视表达自信） Power Gesture 手势，姿势 （站有站相，坐有坐相）6Dr. Hong浅谈美国讲演撰稿技巧Tools for Giving Presentations 准
4、备演讲步骤须知7Dr. Hong浅谈美国讲演撰稿技巧Audience Characteristics 了解听众 Who are your listeners, and what is their relationship to your topic? How well informed are they about the subject matter? What do they need to know? What do they know about you? Are there other obstacles, history, or expectations that you need
5、 to take into account? What presentation techniques might best capture their attention and get your points across most effectively (e.g., demonstrations, personal stories, multimedia?)Example: lectures at Inter-American Defense Institute, Steve Jobs commencement speech at Stanford U8Dr. Hong浅谈美国讲演撰稿
6、技巧Logistics 细节清单 Presentation Topic Date Presenter(s) Presentation Location Meeting Coordinator and Phone number Site Contact Person and Phone number Number of People Attending Handouts Room Setup Equipment and SuppliesExample: CS speech at a forum, my speech on “Chinese Concept of Food and Health P
7、resentation”9Dr. Hong浅谈美国讲演撰稿技巧Presentation Context 演讲形式，时间要求，场地，等细节 Is the presentation formal or informal? Who will speak before and after you? What do they plan to say? Are you the first or last speaker of the program? The day? The morning or afternoon? How much time do you have for the presentat
8、ion? Will the physical setting of the room require you to adapt your presentation in any way? When you present, will the audience have just finished eating, drinking, working, or doing something active?Examples: Key note speech, dinner speech, luncheons, Some Chinese speakers tend to give very long
9、speeches and totally lose the audience. (Personal observations) Nankai U experience, etc.10Dr. Hong浅谈美国讲演撰稿技巧Preliminary Planning 初步准备演讲稿 列出大纲，组织材料 Topic, Requested by: Objectives List of Main Messages: What must the audience understand and remember from your talk List of Supporting Facts: What fact
10、s support your main messages?11Dr. Hong浅谈美国讲演撰稿技巧Presentation Outline 演讲大纲 Your Content 内容 Opening 开场白 A compelling opening is needed to get your audiences interest and attention. Define the purpose of your talk Establish your credibility Describe the importance of the topic: what is in it for them?
11、 Preview briefly the main points to be covered Body: 内容正文Get across the main points of your presentation Conclusion: 结语Summarize your content Challenge the audience to take action12Dr. Hong浅谈美国讲演撰稿技巧Writing your speech 撰稿提示 Making effective word choices:accuracy, coherence (signposts, previews, fina
12、l summaries), appropriateness, etc. Selecting an appropriate style： written vs. oral style (Bill Clintons Farewell speech, Steve Jobs commencement speech) Focus on issues (Hillary Clintons speech) Sound bite （掷地有声的短句） The Rule of Three: We remember three things.The rule of three is the oldest in the
13、 book Aristotle wrote about it in his book Rhetoric. Put simply it is that people tend to easily remember three things.There are three parts to your presentation: the beginning (opening), the middle (body), the end (conclusion). 13Dr. Hong浅谈美国讲演撰稿技巧Examples of lists of three:Presentation essential:
14、rehearse, rehearse , rehearseVeni, Vidi, Vici (I came, I saw, I conquered) Julius Caesar “ “Our priorities are Education, Education, Education” Tony BlairA Mars a day helps you to work, rest and play. Advertising sloganWinston Churchills famous Blood Sweat and Tears speech was a classic example of t
15、he rule of three. What he actually said was “I can promise you Blood, Sweat, Toil and Tears”. No Way, No How，No McCain (Hillary Clintons Prime-Time Speech, August 26, 2008)14Dr. Hong浅谈美国讲演撰稿技巧Three Presentation Essentials 演讲三要点 Rehearse, Rehearse, Rehearse练习，练习，再练习 Be yourself发挥个人独特风格 Use visual aids where you can尽量使用视觉辅助设备15Dr. Hong浅谈美国讲演撰稿技巧结 语 小结以上演讲要点 每天要求自己用两三分钟讲一件事情或题 目（最好对着镜子） 看一篇好文章或讲演稿 培养自己的风格16
