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1、Marketing, Communications & Citizenship ? ?Marketing, Communications & Citizenship ?Marketing, Communications & Citizenship Social Topology, ICT and Government Service Delivery Model Song (2005)Transcending eGovernment: a Case of mGovernment in Beijing Internet-based e-Government Service Delivery Mo
2、del odelWeb Interface Information System Civil Servant ? Government Agency Citizen Business Society Government Service Delivery Model in Mainframe or Pre-ICT Era Civil Servant ? Information System Government Agency Citizen Business Society Mobile Government Service Delivery Model Information System
3、Government Agency Citizen Business Society Civil Servant ? ? ? ? ? ? ? ?,?. ?2.0?J. ? ? Social Topology ? Region ? Network ? Fluid ? Characteristics ? Boundary ? Relation ? Variation & transformation ? Typical ICT Application ?ICT? Mainframe, local network (and Pre-ICT) ? Telephone, Internet, e-mail
4、, end user computing ?(?) Mobile technology, Ubiquitous technology (IoT, Cloud Computing etc.) ? Interaction ? Physical and co-located ? Virtual ?+? Virtual+ Physical ? Service Delivery ? Bureaucratic, office based ? Standard transactions, informational ? ? User-Centric, Action oriented, Open, Tailo
5、red, coordinated, real time ? Globalization ? Countries ? Companies ? Individuals ? Government Model ? Hierarchy ? Internet Based E-Government ? Mobile Government?Fluid Government, Smart Government ? City ? Traditional City ? Digital City ? Smart City ? City Admin. ? Traditional City Admin. ? Digita
6、l City Admin. ? Smart City Admin. ? Innovation ?1.0?,?,?2.0? Innovation 1.0 (manufacturing paradigm)Innovation 2.0(service paradigm) ? Government ?1.0?,?,?2.0? Government 1.0 (manufacturing paradigm)Government 2.0(service paradigm) ? Business ?1.0?,?,?2.0? Enterprise 1.0 (manufacturing paradigm)Ente
7、rprise 2.0(service paradigm) ? ?1.0?2.0 Innovation 1.0 of Industrial AgeInnovation 2.0 of Information Age ?ICT? Traditional TelecomICT Service Provider ?ICT? Traditional Broadcasting and TelevisionNew Media of ICT convergence ? PortalSocial Media such as Weibo ?SNS? Friends-making WebsiteSocial Netw
8、ork Service ? Traditional Industrial AutomationIntelligence of Internet of Things ? Traditional laboratoryOpen Innovation Space ? In-house OfficeMobile Office ? Hierarchy, Closed OrganizationAgile, Open, Collaborative Organization ? Producer-centric manufacturing paradigmUser-centric Service Paradig
9、m ? Highly Structural organizationwireless, ad hoc, self-organization ?1.0?2.0 Enterprise 1.0Enterprise 2.0 ?1.0?2.0 Government 1.0Government 2.0 ? Cyber CitySmart City ? Digital City Admin.Smart City Admin.? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? 1 2 3 4 ?