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1、国际展会常见英文专业术语 Affixed merchandiseExhibitors products fastened to display参展商携带的，与参展有关的辅助用品 AT-siteMore commonly called On-site, Location of event or exhibit 展会现场 AttendanceNumber of people at show or exhibit参展人数 AttendeeOne who attends an exposition. May also be referred to as delegate or visitor, but
2、 should not be used for “exhibitor”参观展会的人（不包括参展商） Attendee brochureDirect mail piece sent to current and prospective attendees that promotes the benefits of attending a specific show分发给展会观众的宣传资料 BookingAn arrangement with a company for use of facilities, goods or services预订 BoothOne or more standard
3、 units of exhibit space. In U.S.A a standard unit is generally known to be a 10 x 10 space展位（在美国一个标准展位是10x10平方英尺） Booth areaThe amount of floor space occupied by an exhibitor展位面积 Booth numberNumber designated by show management for each exhibitors space展位号 Booth personnelStaff assigned to represent
4、exhibitor in assigned space展台工作人员 Co-LocateTo hold two related shows at the same time and in the same place在同一地点同时举办两个相关的展会，即“套展” Consumer showAn exposition that is open to the public. Typically, an admission fee is charged. Also knows as a “public” show面向公众开放的展会，一般需要买票进入，即“公共展会” ContractorAn indivi
5、dual or organization providing services to an exposition and/or its exhibitors. Typically refers to either a general service contractor or specialty contractor为展览会组织者、参展商提供服务的服务供应商 ConventionA broad term that can refer to a large meeting, an exhibition, or a combination of the two泛指大型会议、展览 Conventio
6、n centerA facility where exposition are hold. Commonly referred to as FACILITY or HALL. May be purpose-built or converted; municipally or privately owned会展中心 CarrierTransportation line moving freight (van line, common carrier, rail car, air plane)指飞机、车、船等运输工具 Declared valueShippers stated value of e
7、ntire shipment in terms of dollars申报价格 DemographicsCharacteristics that help create a profile of exhibitors and attendees. May include company location, job function, purchase intentions参展商和观众的统计数据 DemonstratorsPersons hired to work in a booth demonstration or explaining products（展位上雇用的）演示和讲解员 Displ
8、ay rules & regulationsA set of specifications for exhibit construction endorsed by all mayor exhibit industry associations. Also refers to the individual additional rules which may be adopted by show management展会规则 Distributor showA show produced by a distributor at which exhibitors are the manufact
9、ures of products sold by the distributor and attendees are the distributors customers分销展，它由某一个批发商举办，参展商都为该批发商的供应商，而参观展会的人一般为批发商的客户。 Double-deckerTwo-storied exhibit. Also called multiple story exhibit双展位 Exhibitor-appointed contractorAny company other than the designated “official” contractor provid
10、ing a service to an exhibitor展览服务独家经营商 ExhibitAlthough the terms “exhibit” and “booth” are often used interchangeably, an “exhibit” is actually all of the display materials and product house in booth展位或展品。很多场合下，“exhibit” 和 “booth”可互换，意为“展位”，但“exhibit”主要是指展出的物品 Exhibit directoryProgram book for atten
11、dees listing exhibitors and booth locations观众指南（主要包括参展商名录及其展位信息） Exhibit managerPerson in charge of an individual exhibit (as opposed to the show manager, who is charge of the entire exposition)展品经理，主要负责展品（区别于负责展会全部事物的展览经理） ExhibitionAn event in which products or services are exhibited展览会 ExhibitorP
12、erson or firm who displays in exposition参展商 Exhibitor loungeAn area either on or adjacent to the exhibit floor where exhibitors may relax or meet with customers. Show management sometimes provides special services in this area, such as translators for a show that has international attendees参展商活动室 Ex
13、hibitor manualManual containing general show information, labor/ service order forms, rules and regulations and other information pertinent to an exhibitors participation in an exposition参展商手册 Exhibitor newsletterA newsletter sent by show management to exhibitors prior to a show. It includes updates
14、 on deadlines, show rules and regulations, events, and marketing opportunities offered by show management, plus educational articles to improve exhibitors effectiveness参展商通讯录 Exhibitor prospectusDirect mail piece sent to current and prospective exhibitors that promotes benefits of exhibiting of exhi
15、bitors that renew.展览会组织者发送给现有参展商及潜在参展商的展览会介绍材料 EST.WTEstimated Weight估计重量 EaselA stand or frame for displaying objects.展示架 Expedited serviceService offered by transportation company to assure prompt delivery.速递服务 Exhibitor retentionPersuading current exhibitors to participate in subsequent events. Exhibitor retention rate is the percentage of exhibitors that renew挽留参展商继续再参加下一届展览会 ExpositionA display of products and/or services博览会 Exposition managerPerson responsible for all aspects of planning, promoting and producing an e
