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1、Stern Management Consulting Case Interviewing Workshop Presented by Professor Charles Fombrunand Peter EliopoulosStern School of Business, New York University Calculation Case|Problem Case| Probing CaseAlso try out McKinseys Interactive Case for another example.What Are They Looking For? The intervi
2、ewer is evaluating you on three dimensions:(1) Diagnostic Skills, (2) Analytical Skills, and (3) Communication Skills. Diagnostic Skills How well do you narrow down a problem? Do you ask good, pertinent questions? Can you identify and extract the most important issues related to the problem? Can you
3、 prioritize? Analytical Skills Can you follow a logical line of reasoning? How well do you structure your answer? Are you good at making quick calculations on your feet? Do you appreciate the implications of any recommendations you make? Communication Skills Do you express yourself clearly Are you a
4、 good listener? Do you ask good questions? Do you adapt to whatever information youre given? How well do you explain and defend your ideas? How well do you handle pressure? Do you have a high energy level and strong sense of self confidence? Packaging Yourself Even in case interviews, youll be expec
5、ted to answer general questions. The most important and often damaging issue is how you present yourself. In particular, you have pursued several academic programs, you have a set of work experiences, you have interests, and you have aspirations. You should develop a logical explanation for the path
6、s (and, yes, the tangents) that you have followed and link this explanation to your future plans. Why did you study history in college, work four years in the health care industry, and then decide to go to B-school? What strengths does your background in theater management provide you with in the bu
7、siness world? How are you filling in the gaps in your resume? And how does consulting fit into all this? Package yourself coherently. You dont have to have a perfect logic for absolutely everything youve ever done, nor do you have to be 100% sure about what you want to do in the future. The key is t
8、o give the interviewer the sense that you have actively structured your own life and pursuits as opposed to being a person whos life is randomly structured, and passively adjusted to circumstances. Wrapping Up. Some interviewers will let you know when its time to wrap-up a case. Others will wait to
9、see how well you synthesize and build up to a conclusion. In both situations, you should review the information you got and recap your approach and recommendations. In most cases, theres no single right answer. The interviewer will be looking to see how well you deal with ambiguity and incomplete in
10、formation. If the answer is clear, synthesize the facts and present your answer, repeating the main facts that lead you to your conclusions. Given that existing markets are mature, that . and that . I feel that the company should . If there are many possible answers, or if strategies are contingent
11、on certain events, then consider presenting your wrap-up as a contingency plan. There are two possible strategies the company might pursue, X and Y. If . occurs and the company can ., I think they should go with X. Otherwise, Y is their best option because. Finally, when presenting your final recomm
12、endations, demonstrate that your are aware of both implementation issues and inherent tradeoffs involved in your recommendations. Can the company afford to undertake X? Does your plan fit with the company culture? Are there other organizational changes you would want to address? Might corporate imag
13、e or market reactions be something you want to factor in? Think about the systemic repercussions of action. Why Consulting? You will inevitably be asked to explain why you are interested in consulting vs other careers. While reasons differ, the list below provided some fairly generic rationales from
14、 which you could draw: Consulting provides a good balance between analytical work and people work Consulting provides a good mix between individual work and team work Consulting allows you to leverage on the diverse set of skills you learn in B-School Consulting gives you an incredible amount of exp
15、erience in a very short time Consulting provides an opportunity for professional development and ongoing business education Consulting offers great variety; you deal with new clients, new problems, and new industries all the time Types of Cases CASE 1: The Calculation Case You are visiting a new cli
16、ent who sells golf balls in the United States. Having had no time to do background research, you sit on the plane wondering what is the annual market size for golf balls in the US and what factors drive demand. Your plane lands in 15 minutes, how would you go about answering these questions? This type of case is
