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1、Business communicationCONTENTS PAGE * What is communication1Forms of Communication2Types of Communication3Improvement of communication4 * LOGO1.1What is communication沟通是“思想及信息的传递”。哥伦比亚百科全书沟通是“将观念或思想由一个人传递给另一个人的过程，或者是一个人自身内的传递，其目的是使接受沟通的人获得思想上的了解”。美国学者布农沟通是“互相交换信息的行为”。大英百科全书沟通是“人或团体主要通过符号向其它个人或团体传递信息
2、、观念、态度或情感的过程”。英国学者丹尼斯.麦奎尔沟通To Persuade other people to think or act in the way we do 沟通从心开始沟通从心开始-中国移动中国移动Make yourself heard 理解就是沟通理解就是沟通-爱立信爱立信Communication Unlimited! 沟通无极限沟通无极限-摩托罗拉摩托罗拉 * LOGO1.2The importance of communication 1.2.2Managementiscommunication管理就是沟通、沟通再沟通。杰克韦尔奇最好的想法，最有创见的建议，最优秀的计划，
3、不通过沟通都无法实现。斯蒂芬P罗宾斯企业管理过去是沟通，现在是沟通，将来还是沟通。松下幸之助 * LOGOForms of communication语言沟通和非语言沟通 * LOGO沟通知识概述Types of Communication正式沟通非正式沟通 * LOGO1.3沟通的类别单向沟通双向沟通 * LOGO会议沟通个别交谈 * LOGOImprovement of communication1.Express ideas clearly * LOGO2.Keep the message concise at this point of time now have the capaci
4、ty of can in view of the fact that because * LOGO沟通能力提升3.Adopt a reader-focused approachWe have to raise the prices of our goods because of the sharp increase in the price of raw materials. As the prices of raw materials have sharply increased, we have to raise the price of our goods. Your order will be delayed for three weeksYour order will be shipped in three weeks. * LOGO沟通能力提升4. Get the right tone and styleActive v. s. Passive VoiceEmphasize the positiveUse “you” attitudeBe courteous Thank You
