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1、30-Aug-241Generic Blocks, Circles and Arrows - Copy/Paste the Objects Below or Use the Paint Brush on the Formatting Toolbar to Copy Colors onto Other Objects11StandardDarkBlueRGBCode:51-102-153StandardLightBlueRGBCode:222-211-182GreenRGBCode:153-204-000Preferred Colors130-Aug-242TextBlocks-Causesan
2、dEffects.Subtitlecomeshere30-Aug-243TextBlocks-CauseandEffect.Subtitlecomeshere30-Aug-244TextBlocks-SequenceofCausesandEffects.Subtitlecomeshere30-Aug-245Text-SequentialVertical.Subtitlecomeshere30-Aug-246TextBlocks-Leadingto.Subtitlecomeshere30-Aug-247.Text-EnvelopingElements.Subtitlecomeshere30-Au
3、g-248TextBlocks-ElementsLeadingTo.Subtitlecomeshere30-Aug-249TextBlocks-ResultingFrom.Subtitlecomeshere30-Aug-2410Text-Interrelations.Subtitlecomeshere30-Aug-2411MultipleBoxes.30-Aug-2412LogicTree-Vertical.Subtitlecomeshere30-Aug-2413DriverTree-ArrowsShowingTrend.Subtitlecomeshere30-Aug-2414DriverTr
4、ee-ArrowsShowingBaseTrends.Subtitlecomeshere30-Aug-2415DriverTree-MoonsShowingBaseTrends.strongweakSubtitlecomeshere30-Aug-2416DriverTree-TextwithGeneralTrends.Subtitlecomeshere30-Aug-2417DriverTree-ExpandedText.30-Aug-2418RangeofpossibleoutcomesUncertainties.Range of Outcomes.Subtitlecomeshere30-Au
5、g-2419StandardTableLayoutSubtitlecomeshereColumn headingColumn headingColumn headingColumn heading30-Aug-2420BarChart-StackedSource:.UnitsCharttitle comes here30-Aug-2421ColumnChart-StackedSource:.UnitsCharttitle comes here30-Aug-2422ColumnChart-TwoStackedSource:.UnitsCharttitle comes hereUnitsChart
6、title comes here30-Aug-2423ColumnChart-PairedSource:.UnitsCharttitle comes here30-Aug-2424ColumnChart-TwoPairedSource:.UnitsCharttitle comes hereUnitsCharttitle comes here30-Aug-2425ColumnChart-MultipleCountryUnitsCountryCountryCountryCountryCharttitle comes here30-Aug-2426PieChartSource:.Charttitle
7、 comes here30-Aug-2427RadarChartCharttitle comes here30-Aug-2428LineChartSource:.UnitsUnitsStraightLineDottedLineGreenLineCharttitle comes here30-Aug-2429WaterfallChartUnitsSource:.Charttitle comes here30-Aug-2430WaveChartEase of ImplementationBenefitsWave 1Wave 2Wave 3Source:.HighHighLowLowInitiati
8、veInitiativeInitiativeInitiativeInitiativeInitiativeCharttitle comes here30-Aug-2431MoonsstrongweakSubtitlecomeshere30-Aug-2432TrafficLightsNegativeNeutralPositiveSubtitlecomeshere30-Aug-2433ArrowsPositiveNeutralNegativeSubtitlecomeshere30-Aug-2434DonutsCompany A00 01 02 03Company B00 01 02 03Compan
9、y C00 01 02 03Company D00 01 02 03Criterium .Criterium .Criterium .Criterium .Criterium .Criterium .Criterium .strongweakSubtitlecomeshere30-Aug-2435TimelineWeeknumberStartsonMilestoneMilestoneMilestoneMilestoneSubtitlecomeshere30-Aug-2436ValueChains-LooseArrows.Subtitlecomeshere30-Aug-2437ValueChai
10、ns-TouchingArrowsSubtitlecomeshere30-Aug-2438InterrelatedStages.Subtitlecomeshere30-Aug-2439Movements.Subtitlecomeshere30-Aug-2440Circle-OverlappingArrows.VirtuousViciousSubtitlecomeshere30-Aug-2441Circle-IntegratedArrows . .VirtuousViciousSubtitlecomeshere30-Aug-2442ClosedLoop.Subtitlecomeshere30-A
11、ug-2443ProcessEndinginaClosedLoopSubtitlecomeshere30-Aug-2444WheelofFortuneSubtitlecomeshere30-Aug-2445Puzzle-FourPiecesFittingTogetherSubtitlecomeshere30-Aug-2446Puzzle-FivePiecesFittingTogetherSubtitlecomeshere30-Aug-2447Puzzle-PiecesNotFittingTogetherSubtitlecomeshere30-Aug-2448Puzzle-PiecesMight
12、FitTogetherSubtitlecomeshere30-Aug-2449CirclesofInfluenceSubtitlecomeshere30-Aug-2450Circles-OverlappingSubtitlecomeshere30-Aug-2451Expansion.Subtitlecomeshere30-Aug-2452CubeSubtitlecomeshere30-Aug-2453FunnelsSubtitlecomeshere30-Aug-2454BuildingblocksSubtitlecomeshere30-Aug-2455Spectrum.LowHighSubti
13、tlecomeshere30-Aug-2456Balance.Subtitlecomeshere30-Aug-2457Cross.Subtitlecomeshere30-Aug-2458Pyramid.Subtitlecomeshere30-Aug-2459Historyxxxxx2005Subtitlecomeshere30-Aug-2460Trackers-PlaceinTopRightCornerofSlideSubtitlecomeshere30-Aug-2461StrategyDevelopment-TheLoopCAPITAL MARKETMANAGED PERFORMANCESt
14、rategy ExecutionStrategy FormulationDynamic StrategyCOMMERCIAL MARKETSTRUCTURE & RESOURCESStrategic PositionStrategicPositionCompetitivePositionMarketAttractivenessScope&ContextStrategicIssuesInsightValue CreationFinancialPositionGrowthEconomicProfitabilityCriticalSuccessFactors&KeyPerformanceIndica
15、torsPerformanceMonitoring&IncentiveCompensationOrganizationalArchitectureProjects&ResourcesChosen StrategyScenarios&OptionsCreativitySubtitlecomeshere30-Aug-2462BackwardStrategicPlanningFrameworkTIMEGOALActionsdrivenbystrategyWherearewenow?Mission:Whyareweinbusiness?Values:Whatareourenduringprincipl
16、esandbeliefs?Vision:Wheredowewanttobein2010?Strategy:Howdowegetthere?Subtitlecomeshere30-Aug-2463IncrementalversusDynamicStrategicPlanningFrameworkVersusIncremental Planning ProcessDynamic Strategic Planning ProcessIncrementalismOne reason why companies stagnateTIMEGOALWherewearenow?Actionstakeninre
17、sponsetocircumstancesWherecanwebenextyear?FocusOne reason why companies growTIMEGOALActionsdrivenbystrategyWherearewenow?Visionofwhereweneedtobefiveyearsfromnow30-Aug-2464StrategicDisciplines.Subtitlecomeshere30-Aug-24TheCorporateColorsBLACKRed:0Green:0Blue:0Cream Red:247Green:242Blue:208Burgundy Re
18、d:125Green:12Blue:0Gray Red:167Green:158Blue:153Sandstone Red:208Green:166Blue:96Sapphire Red:7Green:47Blue:103Olive Red:52Green:67Blue:22Plum Red:54Green:5Blue:46PRIMARY PALETTESECONDARY PALETTE30-Aug-24TheCorporateColors(formerKPMG)UsedWhenNecessaryBLACKRed:0Green:0Blue:0Cool Gray2 Red:234Green:23
19、5Blue:231Cool Gray Red:209Green:215Blue:199Blue Red:54Green:90Blue:16830-Aug-24Action/reactionActionsReactions30-Aug-24Action/reactionActionsReactions30-Aug-24Action/reaction30-Aug-24Action/reaction30-Aug-24Againstthetide/withthetideAgainst the tideWith the tide30-Aug-24Balance/imbalance30-Aug-24Bal
20、ance/imbalance30-Aug-24Chances/risks30-Aug-24ChangeofdirectionMoment of directional change30-Aug-24Circulation(2factors)30-Aug-24Circulation(3factors)30-Aug-24Circulation(4factors)30-Aug-24Circulation(5factors)30-Aug-24Circulation(6factors)30-Aug-24Circulation(7factors)30-Aug-24Circulation(8factors)
21、30-Aug-24Conflict30-Aug-24Conflict30-Aug-24DivergentDirection2Company 3Direction1Direction3Company1Company230-Aug-24Consequences(5)30-Aug-24Consequences(4)30-Aug-24Consequences12345630-Aug-24Cooperation30-Aug-24Deadend30-Aug-24Dependance30-Aug-24Development/Growth30-Aug-24Development/GrowthStep1Step
22、2Step330-Aug-24Development/Growth30-Aug-24Development/GrowthRevisionsRevisionsRevisionsRevisionsPilot LocationLocation ALocation BLocation C30-Aug-24TommorrowTodayTimeValueAddedDevelopment/Growth30-Aug-24Development/Growth30-Aug-24Development/Growth30-Aug-24Development/Growth30-Aug-24Change30-Aug-24
23、Direction30-Aug-24Factors(2)30-Aug-24Factors(3)30-Aug-24Factors(3)30-Aug-24Factors(3)30-Aug-24Factors(4)30-Aug-24Factors(4)30-Aug-24Factors(4)30-Aug-24Factors(4)30-Aug-24Factors(4)30-Aug-24Factors(6)30-Aug-24Factors(6)30-Aug-24Factors(8)30-Aug-24Factors(5)1542330-Aug-24Factors(3)lll30-Aug-24llllFact
24、ors(4)30-Aug-24Factors(5)lllll30-Aug-24Content(3)lll30-Aug-24Factors30-Aug-24Factors30-Aug-24ValueDynamic30-Aug-24Feedbackll30-Aug-24Feedbackl30-Aug-24Feedback30-Aug-24Feedback30-Aug-24Feedback30-Aug-24Filterll30-Aug-24FilterInitial situation1. Criterion2. Criterion3. CriterionResult30-Aug-24Flexibi
25、lity30-Aug-24Focusexpansiontt30-Aug-24Harmony30-Aug-24Impact.30-Aug-24Influence(1factor)l30-Aug-24Influence(2factors)ll30-Aug-24Influence(2factors)30-Aug-24Influence(4factors)30-Aug-24Influence(6factors)30-Aug-24Influence(6factors)30-Aug-24Input/outputlll.lll.30-Aug-24Matrix30-Aug-24Matrix30-Aug-24M
26、easuresplanplannedactivitiesOverview: ActivitiesWk.Wk.Wk.Wk.Wk.Wk.Wk.Wk.Wk.Wk.Commentsll30-Aug-24MeasuresplanplannedmeasuresActivity: As of: Objective:Results:Responsible: Support: Measures: .lll30-Aug-24MeasuresplanplannedindividualstepsMeasure: .No.As of: 1.Individual stepsResponsibleSupportForm o
27、f resultStartDura-tionDead-linePro-jectCom-pleted.30-Aug-24Mutuality30-Aug-24llMutuality30-Aug-24Obstacle30-Aug-24Obstacle30-Aug-24Option12330-Aug-24Option123430-Aug-24Plus/minus30-Aug-24Plus/minusll+30-Aug-24Plus/minusll30-Aug-24Portfolio+30-Aug-24Portfolio+30-Aug-24Pressure30-Aug-24Continuousplann
28、ingandforecasting30-Aug-24PrioritizationPrioritization30-Aug-24Process30-Aug-24Process12341234530-Aug-24Processdecreaselllll1234530-Aug-24Processincreaselllll1234530-Aug-24ProjectPhase IlPhase IIlPhase IIIl30-Aug-24Project weeks weeksPhase IPhase IIlll4312l30-Aug-24ProjectprocedurePhasesTime require
29、dProject features.Phase I.Phase II.Phase III.weeksweeksweeksllll123430-Aug-24Puzzle30-Aug-24Puzzle(forcolorpresentations)30-Aug-24Puzzle3parts123Toapplycolor,ungrouptheobject,thenregroupitafterwards=30-Aug-24Redesignlll30-Aug-24Redesign30-Aug-24Resistance.30-Aug-24Rethink30-Aug-24Separationlll30-Aug
30、-24Separation.l30-Aug-24Separationl.ll30-Aug-24Storyboardllllll30-Aug-24Strengths/weaknessesStrengthsWeaknessesWeaknessesStrengthslll.llllll.llTodayTomorrow30-Aug-24Target(1factor)l30-Aug-24Target(3factors)lll30-Aug-24Textblocks(5)l.l.l.l.l.30-Aug-24Textblocks(5).l.l.l.l.l.30-Aug-24Textblocks(3+4).l
31、llllllll.lll30-Aug-24TimetableWkMonth.Issuesl30-Aug-24Value-addedchainSupplierCustomerDevelopmentProductionSalesDistributionCompany30-Aug-24WasteofresourcesproblemProblem 3Problem 1Problem 2Problem 430-Aug-24WasteofresourcessolutionSolution to problem 3Solution to problem 1Solution to problem 2Solut
32、ion to problem 430-Aug-2430-Aug-24Project 概概 念念 设设 计计实实 施施工作目标：工作目标：30-Aug-24Matrix&Steps30-Aug-24信息系统管理数据业务流程管控模式信息系统管理数据业务流程管控模式Matrix30-Aug-24Project30-Aug-24High-levelFlowChart30-Aug-24Factors&Matrix30-Aug-24Matrix30-Aug-24DeliveryModel30-Aug-24LowMedHighHighSavings Opportunity Implementation Ri
33、skLowMedExcludedDuetoLaborCostsand/orLaborLawInflexibilityNoSavings;CurrentOperationsMaintained;NotAProposedSSELocationIndiaaddedbackinduetoFinancialServicesCompanystrategy9Research30-Aug-24DevelopmentHighHighLow30-Aug-24nWebReportingnProvideSelfServicenVirtualClosenKPIReportingnROIPortfolionIntangi
34、bleAssetManagementStrategiesMulti-trendsDevelopmentValue Creatione-FinanceMaximizemarket capLeverage stock as currencyfor growthLower costs,capitalize on information flowCreate profitablerevenue opportunitiesSTAKEHOLDERSASSETSCUSTOMERSSUPPLIERSne-Purchasing&BuyingConsortiumsnStrategicCostingnOnlineP
35、aymentnPartnerAllianceManagementnDynamicPurchaseAnalysisSupply ChainnCreateEquityPartnershipswithSuppliersnDrivePerformancewithEmployeeOptionsnDynamicAcquisition,Spin-offStrategiesReinvestmentnProvideInstantOnlineFinancingAlternativesnRevenueManagementnEnableElectronicBilling,PaymentnWeb-enableCusto
36、mer,ServiceLineProfitabilitynDevelopCommonAnalyticalPlatformRevenue Chain30-Aug-24Steps30-Aug-24Cycle30-Aug-24SharedServices30-Aug-24ComparePastFuture30-Aug-24T E C H N O L O G YBetterPracticeFinanceProcessModel30-Aug-24PrioritizationSampleHighLowHighLow30-Aug-24ActivitymapsVoiceFilms/ProgrammingMus
37、icVideoconferenceRichMediaNewsInteractiveE-mailInformation TransactionsGamesMedia/PublishingCorporateCommunicationsAdvertisingPublishingExhibitionBrowsersE-comm.toolsSearchenginesAppnhostingtoolsUserApplicationsEnterpriseappnsContent-specificappsStrmgmediaCachgNetwkmgmtMetrgMiddlewareBIlling“WalledG
38、arden”OpenPortal“WalledGarden”OpenMobilePortalFixedASPISPFixedISPMobileInternlBackboneBandwthTradingNationalBackboneColocn/HotellingNetworkProvisionSwitching/routingCo-axCopperFibreSwitchesandRoutersNetworkEquipmentandInfrastructureHostingRightsofWaySat.PSTN/ISDNDial-upCableFixedNetworkServicesCo-ax
39、2.5GMobile3G2GWebsitesMobileHandsetsPDAsFixedHandsetsTVsDevicesSpecialistDevicesOperatingSystemsSpecialistLocalAppsApplicationsLocalMiddlewareSettopboxW-ASPASPMultiplexersFixedNetwkEqpmtInfrastructurexDSLRadioFibreCurrentareaofactivityMwaveHSIGPRSASPEDataTraditionalofflinemediaKeyareasoffutureactivi
40、ty-ownedoraspartofanalliance30-Aug-24Capabilityassessment01234EXNBW30-Aug-24AssessmentFinancialHumanPhysicalBrandCultureReputationSupportCommercial&MarketingAssetoperationsAssetoptimisationRegulation&politicalCustomeroperations30-Aug-24FlowSource:FSIproject,1998ServicerequirementidentifiedEaseofcont
41、actforenquiryInitialcontactenquiryMarketingmaterialPaymentalternativesAccountsetupNoadditionalchargesNobillingenquiriesrequired30-Aug-24SegmentationIrregularRiskaverseRegularxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx30-Aug-24Segmentation(2)4.8%Retention(%)Lifetime NPV100mYoungWealthyMid-WealthyRetired saversMi
42、d-AffluentYoungAffluentStudents30-Aug-24Segmentation(3)Segment by:low relevancehigh relevance30-Aug-24DupontAnalysis(1)Margin(Marketingefficiency)PATSalesXSalesAssetsXAssetsDebt + EquityXDebt + EquityEquityXPAT - dividendPATAssetturnover(Productionefficiency)CapitalleverageEquityleverageRetentionrat
43、ioROA(operatingefficiency)ROC(capitalefficiency)ROE(equityefficiency)Equitygrowthrate(sustainablegrowth)30-Aug-24DupontAnalysis(2)ROCprofitcapitalemployedexceptionalfixedassetsrevenuecostsworkingcapitalvolumedebtorspricecreditorsunitcoststockfixedcostsfixedassetsmarket sharemarket sizemarket growthi
44、ndustry competitorssuppliersbuyers substitutespotential entrants30-Aug-24GrowthShareMatrixABFDEGC=$30millionsalesBusiness UnitsProduct - Markets252015105010x5x3x2x1x0.5x0.3x0.2xRelative Market ShareMarket Growth (%)Cash CowStarDogQuestion30-Aug-24GrowthSpreadMatrixCompany A vs. Selected PeersMostRec
45、entFYECFROI-CoCHistoricalRealAssetGrowth10%5%0%-5%-10%10%5%0%-5%-10%CompanyCCompanyBCompanyDCompanyFCompanyACompanyGCompanyHCompanyE=$1BillionInflationAdjustedGrossAssets30-Aug-24MarketDefinition020406080100%Levels of market - Demand sidePercentUK population Total PopulationPenetrated marketQualifie
46、d available marketAvailable marketPotential marketServed market30-Aug-24PartneringMapsCurrent capabilityHighLow“Musthave”“Nicetohave”“Nicetohave”“Dontwant”HighLowPotential for building customer intimacy30-Aug-24PortfolioMatrixEase of implementationFinancial attractivenessNPV 2002-2006(m)Attractivene
47、ss vs. ease of implementationLowSmartorderroutingBack-officeoutsourcingTradecostanalyticsCorporateactionsNPV 2002-200620m200High1015Overallproposition56million5OMSBasicpropositionInherently attractiveInherently unattractive30-Aug-24RiskMatrixNote: The bubble size represents the potential financial i
48、mpact Key Risksfallingunderthefollowingcategories:LowHighMediumManageableriskMitigation/NegotiationOutsideOMFScontrolAOJQDEFIMNPRSTUVXWSignificanceofriskBCDGHKL InternalrisksProjectrisksMarketrisks30-Aug-24RootCauseAnalysis80%20%30-Aug-24ScenarioDevelopment30-Aug-24SectorChart=$1billionrevenue,2000C
49、ompanyERelative Market ShareReal Annual Growth (%)-20%-10%0%10%20%30%40%0.02X0.03X0.05X0.1X0.2X0.3X0.5X1X2X0.01X1.5XCompanyFCompanyCCompanyBCompanyKCompanyACompanyGCompanyHCompanyICompanyJCompanyDSectorCAGR=8.6%ABC Sector, 1996 - 200030-Aug-24StrategyArticulationMapBattlegroundsKey initiativesNecess
50、ary competitive advantagesVision30-Aug-24Strategy Articulation30-Aug-24TrafficLightChartsJPMorgan/ChaseCSPBGoldmanSachsMerrillLynchCitigroup-SSBBrandFinancial strengthScale/distribution capacityCross sales leverageManagement capabilityOpen platform progressAdoption of technologyStructured product ca
51、pabilitySegment focus Service capabilityEuropean wide intentEuropean understandingOverallDeutschePBHSBCABNAmroJuliusBrVontobelLombardOdierPictetStrongWeakAverage30-Aug-24Bar30-Aug-24EmptyBars30-Aug-24Compare30-Aug-24Compare230-Aug-24产能与需求增长速度对比+9.1%p.a.+6.2%p.a.单位：TEU产能需求量+1.7%p.a.+18.9%p.a.+7.3%p.a.-6.4%p.a.108万30-Aug-24机会成本营运所产生的机会成本产生的费用管理人员所支出的费用材料成本费用折旧综合成本成本投入成本机会成本
