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1、LOGO E-commerce2021/3/111What is e-commerce in generalElectroniccommerce,commonlyknownase-commerceoreCommerce,consistsofthebuyingandsellingofproductsorservicesoverelectronicsystemssuchastheInternetandothercomputernetworks.Itsupplieschainmanagement,Internetmarketing,onlinetransactionprocessing,electr
2、onicdatainterchange(EDI),inventorymanagementsystems,andautomateddatacollectionsystems.Electroniccommerceisgenerallyconsideredtobethesalesaspectofe-business.Italsoconsistsoftheexchangeofdatatofacilitatethefinancingandpaymentaspectsofthebusinesstransactions.Thegeneral2typesofe-commerceareB2BandB2C.202
3、1/3/112B2BAbbreviation for business to business.Mainly refers to the marketing relationship between enterprises. It connects the internal network of the enterprise with the customers closely through B2B web site. With the rapid response of the net work, it can provide customers better services, so a
4、s to promote the development of the enterprise.B2C Abbreviation for business to customer.Another type of e-commerce, it provides customers a new environment for shoppingonline stores, customers can shopping online, pay online. Its customer oriented directly.2021/3/113Function AdvertisingOrder online
5、 ConsultationFunction2021/3/114AdvertisingE-commerce can provide a great forum for enterprise to advertise, and it transmits all kinds of business information on the Internet. Customers can use of the Internet retrieval tools (Search) quickly find the commodity information, and stores available onli
6、ne Home Page (Home Page) and electronic mail (E-mail) worldwide advertising propaganda. Compared with the previous all kinds of advertising, online advertising costs the most cheap, and the amount of information to the customer is abundant enough.2021/3/1152021/3/1162014年天猫双十一成交额年天猫双十一成交额571.12亿元创造新
7、的世界记录亿元创造新的世界记录11月月12日凌晨消息,阿里巴巴刚刚公布了日凌晨消息,阿里巴巴刚刚公布了“双十一双十一”全天的交全天的交易数据:支付宝全天成交金额为易数据:支付宝全天成交金额为571亿元。亿元。2021/3/117Order online E-commerce can be realized with the help of the Web mail interaction transmission online ordering. Online ordering is usually in product introduction page order provide frie
8、ndly prompt order information and interactive format box. When the enterprise received the customers purchase order, usually the system will reply confirm order information sheet to ensure that the information received. Ordering information will be encrypted so that the commercial information of cus
9、tomers and merchants will not leak. 2021/3/1182021/3/1192021/3/1110consultationE-commerce can be very convenient to use web page choice and fill in the blanks format file to collect user feedback on sales and service. This makes enterprise market operations to form a closed loop. Customer feedback can not only improve the level of after-sales service, make the enterprise the improvement of products, found that the market for more business opportunities2021/3/11112021/3/1112LOGO2021/3/1113