新职业英语2Unit8

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1、Unit 8新职业英语新职业英语新职业英语新职业英语ContentsListening & Speaking4 Warming-up1Reading A2Reading B3Language Lab7Language Lab7Writing5Mini-project6Language Lab7 8 EntertainmentWarm-1Warm-22, 4, 10, 12, 141, 6, 8, 97, 113, 5, 13You can enjoy more comfortable working conditions.You can choose who to work with.You

2、can take pleasure in a low-risk and consistent environment.You may enjoy a feeling of good fellowship at work.You have concerns about various operational costsYou have to maintain a positive relationship with the boss no matter what kind of person he is.Reading AReading ATextTask 1Task 2Business Kno

3、w-howText A-1Reading A1 1 Rich Aberman and Bill Clerico faced a tough decision Rich Aberman and Bill Clerico faced a tough decision as they as they approachedapproached the end of their senior year at Boston the end of their senior year at Boston College. Start an innovative online-payment processin

4、g College. Start an innovative online-payment processing business, or start graduate school and a new job?business, or start graduate school and a new job?Risk It When YoungReading A2 2 In the end, they decided to go the safe route In the end, they decided to go the safe routeAberman set out for law

5、 school at New York University and Aberman set out for law school at New York University and Clerico took a job as an investment bankerand they Clerico took a job as an investment bankerand they promised themselves that theyd soon get back to start their promised themselves that theyd soon get back

6、to start their business. But all too quickly, they saw themselves getting business. But all too quickly, they saw themselves getting sucked intosucked into the workaday world and their entrepreneurial the workaday world and their entrepreneurial ambitions ambitions slipping awayslipping away. . 3 3

7、“It only gets harder to start a company as time goes on,” “It only gets harder to start a company as time goes on,” says Aberman, 25. “As you get used to a salary, you start says Aberman, 25. “As you get used to a salary, you start getting comfortable with a certain lifestyle, which makes it getting

8、 comfortable with a certain lifestyle, which makes it hard to leave for the uncertainty of being an entrepreneur.”hard to leave for the uncertainty of being an entrepreneur.”Text A-2Reading A4 4 Clerico was worried that if he tried starting a company Clerico was worried that if he tried starting a c

9、ompany and failed, he would be six months out of school with no and failed, he would be six months out of school with no relevant job experience or tangible success. “In relevant job experience or tangible success. “In hindsighthindsight, I , I think that was a think that was a dumbdumb fear,” says

10、Clerico, 24. “You can always fear,” says Clerico, 24. “You can always go and get an entry-level job.” go and get an entry-level job.” 5 5 So after just a few months, they changed So after just a few months, they changed coursecourse: : Aberman left law school and Clerico quit his job, and they Aberm

11、an left law school and Clerico quit his job, and they founded founded WePayWePay, an online system for groups to manage their , an online system for groups to manage their fundsfunds. They . They scrapedscraped by on income from odd jobsAberman by on income from odd jobsAberman taught LSAT courses w

12、hile Clerico did financial consultingas taught LSAT courses while Clerico did financial consultingas they worked to they worked to get their business off the groundget their business off the ground. .Text A-3Reading A6 6 The decision The decision paid offpaid off, and a little over a year after foun

13、ding , and a little over a year after founding the company, Aberman and Clerico have the company, Aberman and Clerico have raisedraised nearly nearly $2 million for WePay from $2 million for WePay from high-profilehigh-profile Internet investors. Internet investors.7 7 WePay launched its service on

14、March 30, allowing WePay launched its service on March 30, allowing individuals and groups all over the world to establish an individuals and groups all over the world to establish an account and collect money in a variety of waysfrom paper account and collect money in a variety of waysfrom paper ch

15、ecks to credit cardsand then use a debit card to spend the checks to credit cardsand then use a debit card to spend the money in the account. They already have several thousand money in the account. They already have several thousand users, users, rangingranging from sports teams to fraternities to

16、groups of from sports teams to fraternities to groups of roommates managing rent and roommates managing rent and utilitiesutilities. WePay collects . WePay collects transaction fees ranging from 50 cents for bank account transaction fees ranging from 50 cents for bank account payments to 3.5 percent

17、 of credit-card payments for each payments to 3.5 percent of credit-card payments for each payment received; outgoing transactions are free.payment received; outgoing transactions are free.Text A-4Reading A 8 8 Aberman and Clerico were able to get their college Aberman and Clerico were able to get t

18、heir college business idea back business idea back on trackon track after a minor detour, but they after a minor detour, but they strongly recommend starting right out of college.strongly recommend starting right out of college.9 9 “You have the degree “You have the degree under your beltunder your

19、belt, and you , and you havent tied yourself into a particular lifestyle or career havent tied yourself into a particular lifestyle or career path,” Aberman says. “If you take a risk, and it fails, the path,” Aberman says. “If you take a risk, and it fails, the worst that happens is that you have a

20、unique experience worst that happens is that you have a unique experience that you can use as an that you can use as an impressiveimpressive factor to get you into factor to get you into graduate school or to shine in a job interview.”graduate school or to shine in a job interview.”Text A-5Reading A

21、1010 Adds Clerico, “If you wait until Adds Clerico, “If you wait until you work for a few years or go to you work for a few years or go to graduate school, you are just piling graduate school, you are just piling on reasons not to take the risk, and on reasons not to take the risk, and you reduce th

22、e chances that you you reduce the chances that you ever will have.”ever will have.”Text A-6A-Trans-1Reading A1 1 1 1 在波士顿学院就读的里奇在波士顿学院就读的里奇在波士顿学院就读的里奇在波士顿学院就读的里奇阿伯曼和比尔阿伯曼和比尔阿伯曼和比尔阿伯曼和比尔克克克克莱里克大四快毕业时遇到一个艰难的抉择：是开创莱里克大四快毕业时遇到一个艰难的抉择：是开创莱里克大四快毕业时遇到一个艰难的抉择：是开创莱里克大四快毕业时遇到一个艰难的抉择：是开创一项新型网上付款处理业务的事业，还是就读研究一

23、项新型网上付款处理业务的事业，还是就读研究一项新型网上付款处理业务的事业，还是就读研究一项新型网上付款处理业务的事业，还是就读研究生抑或是找一份工作？生抑或是找一份工作？生抑或是找一份工作？生抑或是找一份工作？冒险趁年轻冒险趁年轻A-Trans-2Reading A2 2 2 2 最终，他们选择了那条安稳的道路最终，他们选择了那条安稳的道路最终，他们选择了那条安稳的道路最终，他们选择了那条安稳的道路阿伯曼阿伯曼阿伯曼阿伯曼去了纽约大学法学院继续深造去了纽约大学法学院继续深造去了纽约大学法学院继续深造去了纽约大学法学院继续深造, , , ,克莱里克则去了一家克莱里克则去了一家克莱里克则去了一家克

24、莱里克则去了一家投资银行做高级职员投资银行做高级职员投资银行做高级职员投资银行做高级职员他们彼此承诺不久会重新他们彼此承诺不久会重新他们彼此承诺不久会重新他们彼此承诺不久会重新回来开创自己的事业。回来开创自己的事业。回来开创自己的事业。回来开创自己的事业。 但很快他们就发现自己陷入但很快他们就发现自己陷入但很快他们就发现自己陷入但很快他们就发现自己陷入了日复一日平凡庸碌的工作中，而他们的创业野心了日复一日平凡庸碌的工作中，而他们的创业野心了日复一日平凡庸碌的工作中，而他们的创业野心了日复一日平凡庸碌的工作中，而他们的创业野心也逐渐消逝。也逐渐消逝。也逐渐消逝。也逐渐消逝。3 3 3 3 “ “

25、 “ “随着时间的推移，要创立自己的公司变得越来随着时间的推移，要创立自己的公司变得越来随着时间的推移，要创立自己的公司变得越来随着时间的推移，要创立自己的公司变得越来越难，越难，越难，越难，”25252525岁的阿伯曼说到。岁的阿伯曼说到。岁的阿伯曼说到。岁的阿伯曼说到。“当你习惯了每个月当你习惯了每个月当你习惯了每个月当你习惯了每个月领薪水，你就开始适应某种固定的生活模式，从而领薪水，你就开始适应某种固定的生活模式，从而领薪水，你就开始适应某种固定的生活模式，从而领薪水，你就开始适应某种固定的生活模式，从而难以离开安稳的生活去创办自己的企业，迎接充满难以离开安稳的生活去创办自己的企业，迎接

26、充满难以离开安稳的生活去创办自己的企业，迎接充满难以离开安稳的生活去创办自己的企业，迎接充满变数的挑战。变数的挑战。变数的挑战。变数的挑战。”A-Trans-3Reading A 4 4 克莱里克担心如果自己尝试开公司而又不成功的克莱里克担心如果自己尝试开公司而又不成功的克莱里克担心如果自己尝试开公司而又不成功的克莱里克担心如果自己尝试开公司而又不成功的话，那么在离开学校的这六个月时间里他既没有获得话，那么在离开学校的这六个月时间里他既没有获得话，那么在离开学校的这六个月时间里他既没有获得话，那么在离开学校的这六个月时间里他既没有获得相关的工作经验又没有取得切实的成就。相关的工作经验又没有取得

27、切实的成就。相关的工作经验又没有取得切实的成就。相关的工作经验又没有取得切实的成就。 “ “ “ “事后看来事后看来事后看来事后看来，我觉得那种害怕是很愚蠢的，我觉得那种害怕是很愚蠢的，我觉得那种害怕是很愚蠢的，我觉得那种害怕是很愚蠢的,”24,”24,”24,”24岁的克莱里克说到。岁的克莱里克说到。岁的克莱里克说到。岁的克莱里克说到。“你随时可以找到一份入门级的工作。你随时可以找到一份入门级的工作。你随时可以找到一份入门级的工作。你随时可以找到一份入门级的工作。”5 5 5 5 因此几个月后，他们都改变了人生的方向：阿伯因此几个月后，他们都改变了人生的方向：阿伯因此几个月后，他们都改变了人

28、生的方向：阿伯因此几个月后，他们都改变了人生的方向：阿伯曼离开了法学院，克莱里克则辞去了工作，他们一起曼离开了法学院，克莱里克则辞去了工作，他们一起曼离开了法学院，克莱里克则辞去了工作，他们一起曼离开了法学院，克莱里克则辞去了工作，他们一起创办了管理集体资金的网上系统创办了管理集体资金的网上系统创办了管理集体资金的网上系统创办了管理集体资金的网上系统WePayWePayWePayWePay。他们一边通过。他们一边通过。他们一边通过。他们一边通过打临工打临工打临工打临工阿伯曼讲授法学院入学考试的课程，克莱阿伯曼讲授法学院入学考试的课程，克莱阿伯曼讲授法学院入学考试的课程，克莱阿伯曼讲授法学院入学

29、考试的课程，克莱里克则做财务咨询里克则做财务咨询里克则做财务咨询里克则做财务咨询艰难地度日，一边努力工作使艰难地度日，一边努力工作使艰难地度日，一边努力工作使艰难地度日，一边努力工作使公司的业务起步发展。公司的业务起步发展。公司的业务起步发展。公司的业务起步发展。A-Trans-4Reading A 6 6 6 6 他们的决定终于有了回报，公司创办一年后不他们的决定终于有了回报，公司创办一年后不他们的决定终于有了回报，公司创办一年后不他们的决定终于有了回报，公司创办一年后不久，阿伯曼和克莱里克就从一些知名的互联网投资久，阿伯曼和克莱里克就从一些知名的互联网投资久，阿伯曼和克莱里克就从一些知名的

30、互联网投资久，阿伯曼和克莱里克就从一些知名的互联网投资商那里筹集了近两百万美元的资金。商那里筹集了近两百万美元的资金。商那里筹集了近两百万美元的资金。商那里筹集了近两百万美元的资金。7 7 7 7 WePay WePay WePay WePay于于于于3 3 3 3月月月月30303030日开始为世界各地的个人和团体日开始为世界各地的个人和团体日开始为世界各地的个人和团体日开始为世界各地的个人和团体提供服务。用户可以创建一个账户，收取从纸质支提供服务。用户可以创建一个账户，收取从纸质支提供服务。用户可以创建一个账户，收取从纸质支提供服务。用户可以创建一个账户，收取从纸质支票到信用卡等各种渠道的

31、款项，然后通过借记卡使票到信用卡等各种渠道的款项，然后通过借记卡使票到信用卡等各种渠道的款项，然后通过借记卡使票到信用卡等各种渠道的款项，然后通过借记卡使用账户上的资金。两人已拥有数以千计的用户，包用账户上的资金。两人已拥有数以千计的用户，包用账户上的资金。两人已拥有数以千计的用户，包用账户上的资金。两人已拥有数以千计的用户，包括运动团体、学生组织乃至共同分担房租、水电和括运动团体、学生组织乃至共同分担房租、水电和括运动团体、学生组织乃至共同分担房租、水电和括运动团体、学生组织乃至共同分担房租、水电和煤气费的舍友。煤气费的舍友。煤气费的舍友。煤气费的舍友。WePayWePayWePayWePa

32、y对银行账户每笔进账收取对银行账户每笔进账收取对银行账户每笔进账收取对银行账户每笔进账收取50505050美分的手续费，对信用卡账户每笔进账收取美分的手续费，对信用卡账户每笔进账收取美分的手续费，对信用卡账户每笔进账收取美分的手续费，对信用卡账户每笔进账收取3.5%3.5%3.5%3.5%的的的的手续费，而出账则免手续费。手续费，而出账则免手续费。手续费，而出账则免手续费。手续费，而出账则免手续费。A-Trans-5Reading A8 8 8 8 尽管走了点弯路，阿伯曼和克莱里克还是实现尽管走了点弯路，阿伯曼和克莱里克还是实现尽管走了点弯路，阿伯曼和克莱里克还是实现尽管走了点弯路，阿伯曼和克

33、莱里克还是实现了大学时的创业想法。不过，他们强烈建议如了大学时的创业想法。不过，他们强烈建议如了大学时的创业想法。不过，他们强烈建议如了大学时的创业想法。不过，他们强烈建议如果要创业，大学一毕业就应该开始。果要创业，大学一毕业就应该开始。果要创业，大学一毕业就应该开始。果要创业，大学一毕业就应该开始。9 9 9 9 “ “ “ “你已经有了学位，而且没有被特定的生活方你已经有了学位，而且没有被特定的生活方你已经有了学位，而且没有被特定的生活方你已经有了学位，而且没有被特定的生活方式或职业方向所束缚，式或职业方向所束缚，式或职业方向所束缚，式或职业方向所束缚，”阿伯曼说。阿伯曼说。阿伯曼说。阿伯

34、曼说。“如果你冒险如果你冒险如果你冒险如果你冒险失败了，最糟糕的情况无非是你有了一次独一无二失败了，最糟糕的情况无非是你有了一次独一无二失败了，最糟糕的情况无非是你有了一次独一无二失败了，最糟糕的情况无非是你有了一次独一无二的经历，而这种经历能在你申请进入研究院学习工的经历，而这种经历能在你申请进入研究院学习工的经历，而这种经历能在你申请进入研究院学习工的经历，而这种经历能在你申请进入研究院学习工作面试时给人留下深刻的印象。作面试时给人留下深刻的印象。作面试时给人留下深刻的印象。作面试时给人留下深刻的印象。”A-Trans-6Reading A 10101010 克莱里克补充道：克莱里克补充道

35、：克莱里克补充道：克莱里克补充道：“如果等工作几年如果等工作几年如果等工作几年如果等工作几年后或是已经读了研究生之后再创业，你会找后或是已经读了研究生之后再创业，你会找后或是已经读了研究生之后再创业，你会找后或是已经读了研究生之后再创业，你会找越来越多的理由不去冒险，从而减少了可以越来越多的理由不去冒险，从而减少了可以越来越多的理由不去冒险，从而减少了可以越来越多的理由不去冒险，从而减少了可以得到的机会。得到的机会。得到的机会。得到的机会。” v. to come near to someone or something in distance or time; to begin to dea

36、l with a problem, task, etc. in a particular way Reading Aapproache.g. e.g. It is not allowed to approach the forbidden area.e.g.e.g.As they approached the wood, a rabbit ran out of the trees.Tran:Tran: 我认为拒不谈判不是处理这个问题的正确方法。我认为拒不谈判不是处理这个问题的正确方法。 I dont think refusing to negotiate isI dont think refu

37、sing to negotiate is the right way to approach this problem. the right way to approach this problem. to involve someone in an activity or a situation, especially one they dont want to be involved in Reading Asuck someone into somethinge.g. e.g. The government should carry out a policy to help the te

38、enagers who are sucked into a life of crime. Tran:Tran: 我的父母忙于他们的研究工作，我只能自己照顾自我的父母忙于他们的研究工作，我只能自己照顾自 己己。 My parents were getting sucked intoMy parents were getting sucked into their research jobs, so I had to look their research jobs, so I had to look after myself. after myself. to stop existing; to

39、 disappearReading Aslip awaye.g. e.g. Their support gradually slipped away. e.g.e.g.Those young guys were sucked into computer games and time slipped away quickly.Tran:Tran: 又一个月过去了又一个月过去了。 Another month has slipped away.Another month has slipped away. n. the ability to understand facts about a situ

40、ation only after it has happened Reading Ahindsight e.g. e.g. By hindsight, I should have gone there earlier. e.g.e.g. We often realize mistakes weve made with hindsight.Tran:Tran: 事后之见总是比当时之见要更加清楚。事后之见总是比当时之见要更加清楚。 Hindsight is always clearer than onesHindsight is always clearer than ones view at t

41、he time. view at the time. a. (informal, especially AmE) stupidReading Adumb e.g. e.g. That was a pretty dumb thing to do. Tran:Tran: 这真是个愚蠢的问题！这真是个愚蠢的问题！ What a dumb question!What a dumb question! n. the general direction in which someones ideas or actions are movingReading Acoursee.g.e.g. The pres

42、ident appears likely to change course on some key issues.e.g.e.g. Politicians are often obliged to steer a course between different interests.Tran:Tran: 事态自然而然地发展。事态自然而然地发展。 Events took their natural course.Events took their natural course. n. a sum of money or other resources set aside for a specif

43、ic purposeReading Afunde.g.e.g. The government supplied them with the fund to build the hospital. Tran:Tran: 委员会应该建立一笔资金来维修这些建筑。委员会应该建立一笔资金来维修这些建筑。 The committee should set up a fund toThe committee should set up a fund to maintain the buildings. maintain the buildings. v. to manage to win or get so

44、mething with difficultyReading Ascrapee.g.e.g. The family scraped together some cash to send the boy to further his study abroad. e.g.e.g. That poor guy scraped a living by the craft of making furniture.Tran:Tran:我只能靠父母给的那些东西勉强度日。我只能靠父母给的那些东西勉强度日。 I can just scrape on what my parents giveI can just

45、scrape on what my parents give me. me.to start happening successfully Reading Aget (something) off the grounde.g.e.g. Without more money, the movie is unlikely to get off the ground. Tran:Tran: 他帮我把小说出版。他帮我把小说出版。 He helped me get the novel off theHe helped me get the novel off the ground. ground. (o

46、f a plan or action) to be successful and bring good resultsReading Apay offe.g.e.g. You are taking a risk on a bet that will pay off poorly. Tran:Tran: 从长远看来这些努力是有回报的。从长远看来这些努力是有回报的。 The effort pays off in the long run.The effort pays off in the long run. v. to bring or collect moneyReading Araisee.

47、g.e.g. The local government raises money from the neighbors for a charity every year. e.g.e.g. He fails to raise the extra three thousand dollars.Tran:Tran: 他们正在想尽一切办法筹措资金。他们正在想尽一切办法筹措资金。 They are trying by all possible means toThey are trying by all possible means to raise funds. raise funds.a. (on

48、ly before noun) receiving or attracting a lot of public attention on television, in newspapers, etc.Reading Ahigh-profilee.g.e.g. They have started a high-profile campaign to raise standards. Tran:Tran: 知名人氏知名人氏 a high-profile figurea high-profile figurev. to include a variety of different things in

49、 addition to those mentioned; to vary between two particular amounts, sizes, etc.Reading Arangee.g.e.g. The paper deals with the nations problems, ranging from inflation to air pollution. e.g.e.g. There were 120 students whose ages ranged from 10 to 18.Tran:Tran: 他兴趣广泛，从象棋到邮票无所不爱。他兴趣广泛，从象棋到邮票无所不爱。 H

50、is interests range from chess to stamp.His interests range from chess to stamp.n. a service provided for the public, such as water, electricity, or gas; the state of being useful, profitable or beneficial.Reading Autilitye.g. e.g. Their research project has limited practical utility. Tran:Tran:最重要的事

51、情是发展公共事业。最重要的事情是发展公共事业。 The most important thing to do now isThe most important thing to do now is to develop the public utilities. to develop the public utilities.acting or thinking in a way that is likely to achieve a particular resultReading Aon tracke.g. e.g. James is on track for the gold medal

52、. e.g.e.g. After long frustration, we have put the project on track again.Tran: Tran: 中国在过去的二十年中一直保持经济正常发展。中国在过去的二十年中一直保持经济正常发展。 China has kept the economy on track inChina has kept the economy on track in the past twenty years. the past twenty years.having already achieved or obtained somethingRead

53、ing Aunder ones belte.g.e.g. Ive got 50 flight missions under my belt. Tran:Tran: 挟三连胜之势，这只球队一鼓作气赢得冠军。挟三连胜之势，这只球队一鼓作气赢得冠军。 With three straight victories underWith three straight victories under their belts, the team went on to win their belts, the team went on to win the championship. the championsh

54、ip. a. making a strong or vivid impression; striking or remarkableReading Aimpressivee.g. e.g. There will be an impressive ceremony for the game.e.g.e.g. This aircrafts safety record is an impressive testament to its designers skill.Tran:Tran: 将军是一个令人印象深刻的人。将军是一个令人印象深刻的人。 The general is an impressiv

55、e man.The general is an impressive man.NotesReading AWePay:WePay: WePay was founded by Bill Clerico and Rich Aberman inWePay was founded by Bill Clerico and Rich Aberman in August 2008 following three observations: August 2008 following three observations:1) 1) Collecting Collecting money money is i

56、s a a struggle struggle for for groups groups of of all all sizesfrom sizesfrom a a group group of of friends friends splitting splitting the the cost cost of of a a ski ski house house to to a a fraternity fraternity collecting membership fees and soliciting donations.collecting membership fees and

57、 soliciting donations.2) 2) People People collecting collecting money money have have two two options: options: hold hold shared shared funds funds in in a a personal personal bank bank account account or or go go through through the the trouble trouble of of setting setting up a separate bank accou

58、nt.up a separate bank account.3) 3) Maintaining Maintaining transparency transparency and and sharing sharing account account activity activity information with group members is a challenge.information with group members is a challenge.Wepay launched its service, allowing individuals and Wepay launc

59、hed its service, allowing individuals and groups all over the world to establish an account and groups all over the world to establish an account and collect money in a variety of ways.collect money in a variety of ways.A-Task-1Task 1 Read the passage and write down the important events Rich Aberman

60、 and Bill Clerico experienced in their career path.Reading A1.1.At the end of their senior year at Boston College.At the end of their senior year at Boston College.2.2.2. Just a few months after graduation2. Just a few months after graduation3.3.3. A year after their founding the company3. A year af

61、ter their founding the company4.4.4. On march 304. On march 30Both Rich Aberman and Bill Clerico faced a tough decision Both Rich Aberman and Bill Clerico faced a tough decision as to whether they should start an online-payment as to whether they should start an online-payment processing business, o

62、r graduate school and find a new processing business, or graduate school and find a new job.job.They changed course: Aberman left law school and ClericoThey changed course: Aberman left law school and Clerico quit his job, and they founded WePay.quit his job, and they founded WePay.Aberman and Cleri

63、co have raised nearly $2 million for Aberman and Clerico have raised nearly $2 million for WePay from high-profile Internet investors.WePay from high-profile Internet investors.A-Task-2Task 2 Read the passage again and fill in the following table.Reading A2524Set out for law school at New York Unive

64、rsitytook a job as an investment bankerGetting comfortable with a certain lifestyle makes it hard to leave for the uncertainty of being an entrepreneur. Failure in business leads to six months out of school with no relevant job experience or tangible success Taught LSAT coursesStarting right out of

65、college.did financial consulting.starting right out of collegeBusiness Know-howBusiness Know-howReading BReading BTextTask 1Task 2Text B-1Setting up a Home-based eBay BusinessReading B Many businesses owners got their start by cleaning out Many businesses owners got their start by cleaning out their

66、 attics and selling their surplus belongings on eBay. their attics and selling their surplus belongings on eBay. First, if you do not already have an eBay account, you First, if you do not already have an eBay account, you will need to set one up. This is a relatively quick and painless will need to

67、 set one up. This is a relatively quick and painless process. Once you have an account, you will need to register process. Once you have an account, you will need to register as a seller. This involves submitting your checking account or as a seller. This involves submitting your checking account or

68、 credit card number for verification. credit card number for verification. Text B-2Reading B After you have become a verified member of eBay, you After you have become a verified member of eBay, you will need to decide what you are going to sell. Before will need to decide what you are going to sell

69、. Before spending money on inventory and marketing, do some spending money on inventory and marketing, do some research to see how many other people are selling similar research to see how many other people are selling similar items.items.Text B-3Reading B If you make unique crafts, candles,If you m

70、ake unique crafts, candles, or other items, listing your wares will or other items, listing your wares will dramatically expand your customer base.dramatically expand your customer base. People from all over the world shop on People from all over the world shop on eBay and by adding your products to

71、 the eBay and by adding your products to the mix you just might end up selling your mix you just might end up selling your homemade quilt to someone in Australia. homemade quilt to someone in Australia. Text B-4Reading B Selling informational products such as e-books or how-Selling informational pro

72、ducts such as e-books or how-to guides can make inventory and selling much easier. Since to guides can make inventory and selling much easier. Since these items only take up space on your hard disk drive, it is these items only take up space on your hard disk drive, it is much easier to handle the p

73、ost-sale process at eBay. Of much easier to handle the post-sale process at eBay. Of course, your product will need to provide real value. If word course, your product will need to provide real value. If word gets around the eBay community that your e-book isnt gets around the eBay community that yo

74、ur e-book isnt worth the price, you wont sell many, and it may damage worth the price, you wont sell many, and it may damage your reputation as a seller.your reputation as a seller. eBay charges listing and final value fees on the items eBay charges listing and final value fees on the items that you

75、 sell through their service, so you will need to figure that you sell through their service, so you will need to figure in these costs when you determine your auction prices.in these costs when you determine your auction prices. Text B-5Reading B Regardless of what you sell, you will have to offer a

76、 Regardless of what you sell, you will have to offer a valuable product at a good price. Prompt delivery and great valuable product at a good price. Prompt delivery and great customer service go a long way, too. Feedbackthe number customer service go a long way, too. Feedbackthe number that represen

77、ts your reputation among your fellow eBayersthat represents your reputation among your fellow eBayersis everything, and potential bidders may be scared off if your is everything, and potential bidders may be scared off if your feedback score is below average. feedback score is below average. B-Trans

78、-1Reading B创立居家创立居家eBay 公司公司 许多企业家是通过清理阁楼将多余的物品在许多企业家是通过清理阁楼将多余的物品在许多企业家是通过清理阁楼将多余的物品在许多企业家是通过清理阁楼将多余的物品在eBayeBayeBayeBay网上出售开始创业的。网上出售开始创业的。网上出售开始创业的。网上出售开始创业的。 首先，如果你还没有首先，如果你还没有首先，如果你还没有首先，如果你还没有eBayeBayeBayeBay账户，就要先建立账户，就要先建立账户，就要先建立账户，就要先建立一个，这个过程相对快捷简单。一旦拥有自己的一个，这个过程相对快捷简单。一旦拥有自己的一个，这个过程相对快捷简

79、单。一旦拥有自己的一个，这个过程相对快捷简单。一旦拥有自己的账户，你就可以注册为卖家，这需要你提交活期账户，你就可以注册为卖家，这需要你提交活期账户，你就可以注册为卖家，这需要你提交活期账户，你就可以注册为卖家，这需要你提交活期账户或信用卡号码进行审核。账户或信用卡号码进行审核。账户或信用卡号码进行审核。账户或信用卡号码进行审核。B-Trans-2Reading B 经过审核成为经过审核成为经过审核成为经过审核成为eBayeBayeBayeBay会员后，就要确定卖什会员后，就要确定卖什会员后，就要确定卖什会员后，就要确定卖什么商品。花钱做产品目录和进行营销之前，应么商品。花钱做产品目录和进行营

80、销之前，应么商品。花钱做产品目录和进行营销之前，应么商品。花钱做产品目录和进行营销之前，应做些调查，看看多少人在销售同类商品。做些调查，看看多少人在销售同类商品。做些调查，看看多少人在销售同类商品。做些调查，看看多少人在销售同类商品。B-Trans-3Reading B 如果你做的是有特色的手工艺品、蜡烛或如果你做的是有特色的手工艺品、蜡烛或如果你做的是有特色的手工艺品、蜡烛或如果你做的是有特色的手工艺品、蜡烛或其他商品，罗列出你的商品有助于迅速扩大客其他商品，罗列出你的商品有助于迅速扩大客其他商品，罗列出你的商品有助于迅速扩大客其他商品，罗列出你的商品有助于迅速扩大客户群。世界各地的人们都在

81、户群。世界各地的人们都在户群。世界各地的人们都在户群。世界各地的人们都在eBayeBayeBayeBay网上购物，把网上购物，把网上购物，把网上购物，把你的产品添加到同类产品目录中，最终你自制你的产品添加到同类产品目录中，最终你自制你的产品添加到同类产品目录中，最终你自制你的产品添加到同类产品目录中，最终你自制的被子或许会被卖到澳大利亚去。的被子或许会被卖到澳大利亚去。的被子或许会被卖到澳大利亚去。的被子或许会被卖到澳大利亚去。B-Trans-4Reading B 销售信息类产品，如电子书籍或指导手册，存货销售信息类产品，如电子书籍或指导手册，存货销售信息类产品，如电子书籍或指导手册，存货销售

82、信息类产品，如电子书籍或指导手册，存货和销售过程都较容易。由于这些东西只占用你的硬盘和销售过程都较容易。由于这些东西只占用你的硬盘和销售过程都较容易。由于这些东西只占用你的硬盘和销售过程都较容易。由于这些东西只占用你的硬盘空间，在空间，在空间，在空间，在eBayeBayeBayeBay网上处理售后过程要更加便捷。当然，网上处理售后过程要更加便捷。当然，网上处理售后过程要更加便捷。当然，网上处理售后过程要更加便捷。当然，你的产品要货真价实。如果你不好的口碑在你的产品要货真价实。如果你不好的口碑在你的产品要货真价实。如果你不好的口碑在你的产品要货真价实。如果你不好的口碑在eBayeBayeBaye

83、Bay社区社区社区社区传出去，说你的电子书不值这个价钱，你的货就卖不传出去，说你的电子书不值这个价钱，你的货就卖不传出去，说你的电子书不值这个价钱，你的货就卖不传出去，说你的电子书不值这个价钱，你的货就卖不动了，甚至还会损害你作为卖家的名声。动了，甚至还会损害你作为卖家的名声。动了，甚至还会损害你作为卖家的名声。动了，甚至还会损害你作为卖家的名声。 eBay eBay eBay eBay对通过其服务销售出去的产品收取目录费和对通过其服务销售出去的产品收取目录费和对通过其服务销售出去的产品收取目录费和对通过其服务销售出去的产品收取目录费和终值费，因此你在确定拍卖价时要将这些成本计算在终值费，因此

84、你在确定拍卖价时要将这些成本计算在终值费，因此你在确定拍卖价时要将这些成本计算在终值费，因此你在确定拍卖价时要将这些成本计算在内。内。内。内。B-Trans-5Reading B 无论卖什么，你都得保证产品货真价实。无论卖什么，你都得保证产品货真价实。无论卖什么，你都得保证产品货真价实。无论卖什么，你都得保证产品货真价实。快捷及时的送货和良好的客服也是成功之道。快捷及时的送货和良好的客服也是成功之道。快捷及时的送货和良好的客服也是成功之道。快捷及时的送货和良好的客服也是成功之道。反馈，也就是代表你在反馈，也就是代表你在反馈，也就是代表你在反馈，也就是代表你在eBayeBayeBayeBay网友

85、中声誉的那个网友中声誉的那个网友中声誉的那个网友中声誉的那个数字，至关重要。如果你的反馈分数低于平均数字，至关重要。如果你的反馈分数低于平均数字，至关重要。如果你的反馈分数低于平均数字，至关重要。如果你的反馈分数低于平均值，或许会吓走潜在的买家。值，或许会吓走潜在的买家。值，或许会吓走潜在的买家。值，或许会吓走潜在的买家。B-Task-1Task 1 Decide whether the following statements are true (T) or false (F) according to the invitation.1.Before you start your busin

86、ess on eBay, you have to set up your own eBay account.2.Since there are so many buyers online, it is unnecessary to do research about your competitors before you begin marketing.3. Your reputation could be damaged if you sell a product which is not worth its price.4.Unlike other e-commerce platforms

87、, eBay does not charge listing fees.5.The most import thing for a seller on eBay is the feedback.TFTFTReading BB-Task 2Task 2 The following steps are involved when you carry out your first transaction on eBay as a seller. Put them in a logical order according to the passage. Reading B63824517Listeni

88、ngListening & SpeakingTask 1Task 2Task 3Task 4Task 51. Both Allen and Ms. Hope are interested in establishing a partnership.True False2. Ms. Hope is more interested in a real proposal than courteous exchanges.True False 3. Ms. Hope thought the man had some good ideas to present.True False4. Allan ca

89、me for feedback on a formal proposal.True False L-Task 1Task 1 Allen Brown is talking with Ms. Hope for a new partnership. Listen to the conversation and decide whether the following statements are true or false. Then write key words to support your answers.Listening & SpeakingScriptScript声音声音声音声音L-

90、1-ScriptTask 1Task 1 ScriptScript Listening & Speaking声音声音声音声音L-Task 2-1Task 2 Paul is talking with Linda about her start-up on phone. Listen to the conversation and choose the best answer to each question you hear.Listening & SpeakingScriptScript1. A. Information technology support. B. Risk investm

91、ents. C. Technology consulting services. D. Home garage sales.2. A. Because he is unable to speak. B. Because he is retired. C. Because he is not involved in the companys daily operations. D. Because he is cautious in giving advice on the companys daily operations.声音声音声音声音L-Task 2-2Listening & Speak

92、ing3. A. She employed home-based staff. B. She changed her garage into an office. C. She took on her co-workers as partners. D. She did most of her work at her clients office.ScriptScript声音声音声音声音L-2-ScriptTask 2Task 2 ScriptScript Listening & Speaking声音声音声音声音Tom， This afternoon I met with Ms. Gardne

93、r. She expressed (1) _ over the cooperation so far. As we had hoped for, a sole agency agreement was reached, which requires a minimum annual sale of (2)_ sets of (3)_. I also succeeded in obtaining a favorable term which would grant us (4)_ more in commission for every extra (5)_ sets sold. Regards

94、,Anthony L-Task 3Task 3 Anthony is discussing about sole agency with his client. Listen to the conversation and fill in the blanks in the email Anthony writes to his partner in Australia.Listening & Speakingsatisfactionsatisfaction45,00045,000kiteskites1%1%200200ScriptScript声音声音声音声音L-3-ScriptTask 3T

95、ask 3 ScriptScript Listening & Speaking声音声音声音声音Notes on Opening a Franchise1. Fees: annual franchise ( ), ( )2. Quality Control: ( ), books checks3. Technical Support: trouble shooting, and training for ( ) and ( ) L-Task 4Task 4 Shirley is inquiring about opening a franchise. Listen to the conversa

96、tion and complete her notes.Listening & Speakingtrainingtrainingadvertisingadvertisingfield toursfield toursmanagementmanagementScriptScriptemployeesemployees声音声音声音声音L-4-ScriptTask 4Task 4 ScriptScript Listening & Speaking声音声音声音声音A question facing most start-up entrepreneurs is whether to _ or with

97、a partner. This decision can be made easier by preparing a “for” and “against” list. Some of the reasons for a partnership are: First of all, there is _. You have two heads instead of one to discuss issues and make decisions. Secondly, two can accomplish more than twice as much as one. If one fails,

98、 the other pulls him up. One standing alone can be _, but two can stand back-to-back and conquer. Three is even better, for a disagreement can be settled by a vote. Thirdly, you will not need to be in the office at all times. You will have someone else who will be there to _ and permit you to take v

99、acations or have sick time. Task 5 Listen to the passage twice and fill in the blanks with what you hear.L-Task 5-1Listening & Speakinggo into businessgo into business alonealoneshare the loadshare the loadsafety insafety in numbersnumbersattacked and defeatedattacked and defeated声音声音声音声音While some

100、of the arguments against having a partner are: You will have to share the rewards if the business is successful, and you will _ over the business, particularly if you and your partner have difficulty in making decisions, and also a partner can be a disaster if his or her judgment is not good.A good

101、partnership will require the partners to have some characteristics in common. It is important that they have similar work habits, business ethics and _.L-Task 5-2Listening & Speakinglose total controllose total controlcommon objectivescommon objectives声音声音声音声音WritingWritingTask 1Task 2W-Task 1-1Task

102、 1 put each of the following sentence in its proper place in the report.WritingThe report should be ready for the next Board of Directors meeting.I analyzed the results of our telephone and letter inquiries made to all clients within the first half of 2010.W-Task 1-2WritingOne in every 20 of our air

103、-conditioner customers was dissatisfied.Most of our products are well thought of.Consider replacing unsatisfactory air-conditioner models previously sold.W-Task 2Task 2 Decide whether the following statement are findings, conclusions or recommendations.Writingrecommendationconclusionfindingrecommend

104、ationfindingconclusionMiniMini-projectNotesNotesNotesMini-projectLanguage LabLanguage LabTask 1Task 2Task 3Task 4Task 5LL-Task 1Language LabTask 1 Match the words or phrases on the left with their meanings on the right. A.A.come near to someone or something come near to someone or something in dista

105、nce or timein distance or timeB.B.bring or collect moneybring or collect moneyC.C.new, original and advancednew, original and advancedD.D.include a variety of different things in include a variety of different things in addition to those mentionedaddition to those mentionedE.E.a way or course takena

106、 way or course takenF.F.making a strong or vivid impressionmaking a strong or vivid impressionG.G.stupidstupidH.H.involve someone in an activityinvolve someone in an activityI.I.the ability to understand only after it the ability to understand only after it has happenedhas happenedJ.J.stop existings

107、top existing( ) 1. approach( ) 1. approach( ) 2. range( ) 2. range( ) 3. impressive( ) 3. impressive( ) 4. route ( ) 4. route ( ) 5. dumb( ) 5. dumb( ) 6. raise ( ) 6. raise ( ) 7. suck( ) 7. suck( ) 8. innovative ( ) 8. innovative ( ) 9. slip ( ) 9. slip ( ) 10. hindsight( ) 10. hindsight AADDF FE

108、EGGBBHHC CJ JI I1. It is very _ of you to say that.1. It is very _ of you to say that.2. If the schools are short of funds, how are you 2. If the schools are short of funds, how are you going to _ them?going to _ them?3. Some consumers only favor those products that 3. Some consumers only favor thos

109、e products that offer the most quality and _ features.offer the most quality and _ features.4. She has had a number of different jobs, 4. She has had a number of different jobs, _ from driver to swimming instructor._ from driver to swimming instructor.5. The current boom in the economy 5. The curren

110、t boom in the economy _ many workers in from _ many workers in from abroad.abroad.LL-Task 2-1Language LabTask 2 Complete the following sentences with the words from Task 1. Change the form if necessary.dumbdumbraiseraiseinnovativeinnovativerangingrangingsucked/suckssucked/sucks6. 6. This This film f

111、ilm is is so so _ _ that that we we cant cant help help crying.crying.7.When 7.When Christmas Christmas _, _, the the shops shops are are decorated with colorful lights and balloons.decorated with colorful lights and balloons.8. 8. The The car car took took the the shortest shortest _ _ to to cut cu

112、t through the forest.through the forest.9. 9. The The opportunity opportunity will will _ _ away away for for another another year.year.10.What 10.What looks looks obvious obvious in in _ _ was was not not at all obvious at the time.at all obvious at the time.LL-Task 2-2Language Labimpressiveimpress

113、iveapproachesapproachesrouterouteslipsliphindsighthindsight1. She tried to get her life back 1. She tried to get her life back _after her divorce._after her divorce.2. The UN is _ the pressure and the 2. The UN is _ the pressure and the two sides may both have to withdraw.two sides may both have to

114、withdraw.3. One months hard work _, and they 3. One months hard work _, and they were very happy to find the sales went up were very happy to find the sales went up dramatically.dramatically.4. One cannot be successful in business unless he is 4. One cannot be successful in business unless he is wil

115、ling to _.willing to _.5. I just want to check the time of the meeting with 5. I just want to check the time of the meeting with you and wont _ much time.you and wont _ much time.LL-Task 3 Language LabTask 3 Complete the sentences with the following phrases. Change the form if necessary.on trackon t

116、rackpilingpiling ononpaidpaid offoff take a risktake a risktake uptake upLL-Task 4-1Language LabTask 4 Rewrite the following sentences after the models. LL-Task 4-1-2Language LabTask 4 Rewrite the following sentences after the models. 1.She was singing as she ran upstairs. Her mother could hear that

117、.2.Her mother could hear her singing as she ran Her mother could hear her singing as she ran upstairs.upstairs.2.He was waiting to receive us. We found that.3.We found him waiting to receive us.We found him waiting to receive us. 3.The ship was leaving the harbor and many people observed that.4.4.Ma

118、ny people observed the ship leaving the Many people observed the ship leaving the harbor.harbor.LL-Task 4-2Language LabLL-Task 4-2-2Language Lab1.You will go past the post office. Will you drop the letter in the post box?2. Will Will you you drop drop the the letter letter in in the the post post bo

119、x box as as you you go go past the post office?past the post office?2. I was doing my homework. My father was watching TV. I I was was doing doing my my homework homework as as my my father father was was watching TV.watching TV. My My father father was was watching watching TV TV as as I I was was

120、doing doing my my homework.homework. 3. The cold front will pass and it will warm up a little bit on Sunday.It It will will warm warm up up a a little little bit bit on on Sunday Sunday as as the the cold cold front passes.front passes. LL-Task 5-1Language LabTask 5 Translate the following into Engl

121、ish using the given words or phrases. 1. 1. 1. 1. 如果错过这次机会，你会后悔的如果错过这次机会，你会后悔的如果错过这次机会，你会后悔的如果错过这次机会，你会后悔的。(slip away)(slip away)(slip away)(slip away) You will regret it if you let this opportunity slip You will regret it if you let this opportunity slip away. away. 2. 2. 2. 2. 他一点点地暴露了他的野心他一点点地暴露了

122、他的野心他一点点地暴露了他的野心他一点点地暴露了他的野心。(ambition)(ambition)(ambition)(ambition) Little by little he revealed his ambitions. Little by little he revealed his ambitions.3. 3. 3. 3. 当你靠近床时，走路轻一点当你靠近床时，走路轻一点当你靠近床时，走路轻一点当你靠近床时，走路轻一点。(approach)(approach)(approach)(approach) Walk softly as you approach the bed.Walk

123、softly as you approach the bed.4. 4. 4. 4. 他通过打零工来谋生他通过打零工来谋生他通过打零工来谋生他通过打零工来谋生。(odd)(odd)(odd)(odd) He makes a living by doing odd jobs. He makes a living by doing odd jobs.LL-Task 5-2Language Lab5. 5. 5. 5. 估计损失在估计损失在估计损失在估计损失在100100100100万到万到万到万到500500500500万美元之间。万美元之间。万美元之间。万美元之间。(rangefrom)(ran

124、gefrom)(rangefrom)(rangefrom) The damage is estimated to range from $1 million to $5 The damage is estimated to range from $1 million to $5 million.million.6. 6. 6. 6. 你需要一些工作经验。你需要一些工作经验。你需要一些工作经验。你需要一些工作经验。(under ones belt)(under ones belt)(under ones belt)(under ones belt) You need some work expe

125、rience under you belt.You need some work experience under you belt.7.7.7.7. 她靠当清洁工的薪水勉强过活。她靠当清洁工的薪水勉强过活。她靠当清洁工的薪水勉强过活。她靠当清洁工的薪水勉强过活。(scrape by)(scrape by)(scrape by)(scrape by) She just manages to scrape by on her cleaners salary. She just manages to scrape by on her cleaners salary.8. 8. 8. 8. 这家公司

126、在相当长一段时间之后才取得进展，但现在已经开始盈利了。这家公司在相当长一段时间之后才取得进展，但现在已经开始盈利了。这家公司在相当长一段时间之后才取得进展，但现在已经开始盈利了。这家公司在相当长一段时间之后才取得进展，但现在已经开始盈利了。(get off the ground)(get off the ground)(get off the ground)(get off the ground) It took a while for the business to get off the ground, It took a while for the business to get off

127、 the ground, but its making a profit now.but its making a profit now.EntertainmentIMAGINE By: John LennonBy: John LennonEntertainmentBackgroundBackground声音声音声音声音BackgroundEntertainment Imagine is a song written and performed by English rock musician John Lennon. Lennon was asking us to imagine a pla

128、ce where things that divide people (religion, possessions, etc.) did not exist. He felt that would be a much better place. This song also plays a role in the movie Forrest Gump. Gump appears on a talk show with Lennon, talking about a place where there are “no possessions” and “no religion.”BackgroundThank You!新职业英语新职业英语新职业英语新职业英语Goodbye