《Unit 1《Advertising》-welcome to the unit课件1（17张PPT）（牛津译林版必修4）》由会员分享，可在线阅读，更多相关《Unit 1《Advertising》-welcome to the unit课件1（17张PPT）（牛津译林版必修4）（19页珍藏版）》请在金锄头文库上搜索。
1、gkxx精品课件Unit 1 AdvertisingWelcome to the unitgkxx精品课件gkxx精品课件gkxx精品课件Brain stormingAre you interested in advertisements?Why do you like them?Do you think some of them are well-designed?If you have the chance, do you want to be an ads-designer?Suppose you are an ads-designer, how will you design your
2、 advertisement?gkxx精品课件Pair workTalk about the pictures on page 1What image(s) can you see on each poster?What can you read on each poster?What does each poster try to tell us?gkxx精品课件There is hope for us all!gkxx精品课件Types of Types of advertisementsadvertisementsCommercial advertisementsTo promote a
3、 product or servicePublic service advertisements (PSAs)To educate people about health, safety or any other issue which affects public welfare(个人或群体的幸福)gkxx精品课件雀巢咖啡 The taste is great. 味道好极了。麦当劳 I lovin it! 我就喜欢！三星电子 feel the new space. 感受新境界。百事可乐 the choice of a new generation. 新一代的选择。IBM no busines
4、s too small, no problem too big.没有不做的小生意，没有解决不了的大问题。东芝电子 take toshiba, take the world. 拥有东芝，拥有世界。麦斯威尔咖啡 good to the last drop. 滴滴香浓,意犹未尽 。雪碧 obey your thirst. 服从你的渴望 。 经 典 英 文 广 告gkxx精品课件Group workHere I have several advertisements for you, you may choose whichever you like. Please form into small g
5、roups and you are supposed to design them in your own way.persuasivegkxx精品课件gkxx精品课件presentationlets goIts your chance!gkxx精品课件homeworkGet more information about ads.Preview reading.gkxx精品课件gkxx精品课件gkxx精品课件 Project Hope aims to help young people who have dropped out return to School. It also aims to
6、 develop basic education in poor areas in China, especially in western China, with money that people donate. It has drawn great attention and gained support from all classes of society since it was founded in the late 20th century. Nowadays Project Hope pays special attention to providing for childr
7、en of laid-off(下岗) workers in cities.gkxx精品课件Earth Day aims to increase environmental awareness and encourage people to take care of the Earth and its people. The first Earth Day was celebrated on 21 March 1970. It was celebrated on that day because night and day are equally long throughout the eart
8、h. Today, Earth Day is celebrated once a year by many countries all over the world.gkxx精品课件sampleTry our delicious sandwiches!You will be amazed at the new fillings, new bread and new taste! Our sandwiches are delicious and finger-licking good. They are also the biggest in town. We use only the best meat and fresh vegetables. Our sandwiches cost only ￥5 each. When you buy one now you get another one free!同学们来学校和回家的路上要注意安全同学们来学校和回家的路上要注意安全
