商务英语信函的词汇特征

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1、On the Vocabulary Features of Business English Letter商务英语信函的词汇特征AbstractWith the globalization of economy, international trade is playing more and more important roles for the development of a country or an area. In international trade, one effective channel of communication is Business Letter. In t

2、his paper, vocabulary features of Business Letter will be discussed from the viewpoint of Holliday, the theory of Systemic Functional Linguistics (also theory of Variables of Situation Context). This paper can be divided into four parts. The first part gives a brief introduction to the position of B

3、usiness Letter in International Trade. In part two, Hollidays theory of Systemic Functional Linguistics (also theory of Variables of Situation Context) is introduced. Part three analyzes the features of vocabulary in Business Letters. The last part concludes paper and details the strategies in the c

4、hoice of vocabulary in Business Letters.Key words: Business English Letter; Vocabulary Features; International Trade; Situation Context 摘 要在经济全球化的今天,国际贸易在一个国家和地区的发展中起到了越来越重要的作用。作为国际贸易业务运作的有效沟通渠道,商务信函正在发挥越来越重要的作用。本文试图运用韩、礼、德的功能语境(情景语境变量)理论对商务英语信函的词汇特色进行探讨和分析。文章共分四个部分。第一部分简单介绍了商务英语信函在国际贸易活动中的地位。第二部分讨论

5、了韩、礼、德的功能语境(情景语境变量)理论。第三部分运用韩、礼、德的功能语境(情景语境变量)理论分析总结商务英语信函的词汇特征。第四部分针对商务英语信函的上述特征,提出写好商务英语信函的一些在词汇运用方面的策略。关键词:商务英语信函;词汇特征;国际贸易;情景语境On the Vocabulary Features of Business English Letter. IntroductionWith the globalization of economy, international trade is playing more and more important roles for th

6、e development of a country or an area. In international trade, one effective channel of communication is Business Letter. It becomes not only a necessary tool for the communication in business, but also a powerful vehicle for the expression of business information. Business Letter of high quality wi

7、ll help establish long-term customer relations, lead to more business in the future, and also avoid the risk and dispute. The direct objective of writing business letter, in the international trade of quick rhythm, is to communicate with customers (including potential customers) effectively. And to

8、a certain degree, the quality of Business Letter affects the result of communication and business. Therefore, the selection and application of vocabulary is now an issue that draws more and more attention.Business Letter has its own vocabulary features. The selection and application of vocabulary re

9、lates to the characteristic of different parts of the business process, and also reflects writers tone and intention. Therefore, the choice of vocabulary can help the entire Business Letter, and also can destroy the entire Business Letter. That is, the choice of vocabulary will greatly change the tr

10、end of business. In this paper, vocabulary features of Business Letter will be discussed from the viewpoint of Holliday, the theory of Systemic Functional Linguistics (also theory of Variables of Situation Context). English as a cosmopolitan language has a broad application in International Trade, and especially most business letters are written in English, therefore this paper mainly analyzes the features of English vocabulary in Business Letter.

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