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1、2012届高三二轮复习专题十考试范围：阅读理解科技类阅读理解（共8篇）（1）Micro-blog is no longer simply a platform for self-expression, gossip and networking, as it is becoming an increasingly fierce battlefield for businesses wanting to promote their products and services Over the last year, micro-blogging has become wildly popular
2、in China, with some 65 million China based micro-blog accounts registered（注册登记）by the end of 2010 and the number is growing by more than 10 million each month, according to Data Center of the China Internet（DCCI）At present, Chinas largest web portal Sina claims to have 5,000 company micro-blog users
3、, including Starbucks, Channel, and IKEAOn the micro-blog pages of the companies, visitors can not only view advertisements, but also see consumer feedback（反馈）and even commentaries on hot social issuesE-commerce（电子商务）expert Lu Bowang says micro-blogging has opened a whole new dimension of marketingT
4、hrough micro-blogs, companies can quickly grasp the attention of potential consumers and interact with them on a regular basis so to develop a friendly link with consumers, Lu saidAn Internet surfer nicknamed Xiaoben posted on his micro-blog page that he enjoyed drinking Puer tea, and within 10 minu
5、tes, a micro-blogger who owned an online shop selling Puer tea recommended his shop to Xiaoben“It is a little bit like magicI just make a wish, and then I get a micro-blog response”However, with more and more people micro-blogging to make money, experts warn that marketing via micro-blog could be a
6、double-edged swordHuang Heshui, professor from Xiamen University says micro-blogging is highly personal and private, and that too many advertising messages can annoy micro-blog users leading them to dislike certain brandsFurther, a brand can be as easily damaged as established through micro-blogging
7、, as consumers negative feedback about a certain product or company can be very quickly spread in the micro-blog community, Huang addedThe micro-blog managers should set up some rules and regulation to supervise micro-blog marketing, and at the same time, business organizations need to strengthen se
8、lf-discipline（自律）and try to build up an honesty-based business culture, e-commerce expert Lu Bowang suggested1What can we infer from the first two paragraphs?AMost people in China plan to use micro-blogBBusinessmen use micro-blog to promote their productsCMicro-blog used to be a platform for self-ex
9、pression, gossip and networkingDThe number of registered accounts will reach 95, 000,000 by the end of March 20112Names like Starbucks, Channel, and IKEA are mentioned to Ashow the importance of micro-blogBshow the development of E-commerce Cprove that consumers are the most important Dprove that ad
10、vertisements are everywhere3From the example of Xiaoben, we can know Apeople dont use their real names when surfing the Internet Bpure tea is quite preciousCif one makes a wish on the Internet, he will indeed realize itDmicro-blog is very convenient in our daily life4What can we infer from what Huan
11、g Heshui said in the passage?AIt is not a good idea to advertise products in the micro-blog communityBBad comments about a product or a company matter mostCThe micro-blog has its advantages and disadvantagesDUsing the micro-blog to set up your brand is much easier（2）The Worlds Most Impressive Subway
12、sThe TokyoMetro And Toei LinesThe Tokyo Metro and Toei lines that compose Tokyos massive subway system carry almost 8 million people each day, making it the busiest system in the worldThe system is famous for its oshiya literally,“pusher” who pushes passengers into crowded subway cars so the doors c
13、an closeAnd you think your ride is hellThe Moscow MetroThe Moscow Metro has some of the most beautiful stations in the worldThe best of them were built during the Stalinist era and feature beautiful lamps, marble moldings and fantastic wall paintingsWith more than 7 million riders a day, keeping all
14、 that marble clean has got to be a burdenThe Hong Kong MTRThe Hong Kong MTR has the distinction of being one of the few subway systems in the world that actually turns a profitIts privately owned and uses real estate development along its tracks to increase income and ridershipIt also introduced“Oct
15、opus cards”that allow people to not only pay their fares electronically, but buy stuff at convenience stores, supermarkets, restaurants and even parking metersIts estimated that 95% of all adults in Hong Kong own an Octopus cardShanghai MetroShanghai is the third city in China to build a metro syste
16、m, and it has become the countrys largest in the 12 years since it openedShanghai Metro has 142 miles of track and plans to add another 180 miles within five yearsBy that point, it would be three times larger than Chicago“L”The system carries about 218 million people a dayThe LondonMetroLondoners call their subw
