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1、精选优质文档-倾情为你奉上供应链英文 1.The definition of Logistics Logistics is the process of strategically managing the procurement, movement and storage of materials, parts and finished inventory (and the related information flows) through the organization and its marketing channels in such a way that current and
2、future profitability are maximized through the cost-effective fulfillment of orders.2.Whats a central theme of this book according to the first paragraph? It is that effective logistics management can provide a major source of competitive advantage in other words a position of enduring superiority o
3、ver competitors in terms of customer preference may be achieved through logistics. 3.Whats the source of competitive advantage?The source of competitive advantage is found firstly in the ability of the organization to differentiate itself, in the eyes of the customers, from its competition and secon
4、dly by operating at a lower cost and hence at greater profit. 4.Two vectors of competitive advantagea.Productivity advantageIn many industries there will typically be one competitor who will be the low cost producer and, that competitor will have the greatest sales volume in the sector.Big is beauti
5、ful when it comes to cost advantage.”。b.Value advantageAn axiom(公理):Customers dont buy products, they buy benefits.It means:The product is purchased not for itself but for the promise of what it will deliver.5.Gaining competitive advantage through logistics1)Value chain can be categorized into two t
6、ypes-primary activities and support activities2)Competitive advantage is derived from the way in which firms organize and perform these discrete activities within the value chain. 3)To gain competitive advantage over its rivals, a firm must deliver value to its customers through performing these act
7、ivities more efficiently than its competitors or by performing the activities in a unique way that creates greater differentiation. 6. Logistics management has the potential to assist the organization in the achievement of both a cost/productivity advantage and a value advantage.7.The underlying phi
8、losophy behind the logistics concept is that of planning and co-ordinating the materials flow from source to user as an integrated system rather than, as was so often the case in the past, managing the goods flow as a series of independent activities.Thus under a logistics management regime（体制） the
9、goal is to link the marketplace, the distribution network, the manufacturing process and the procurement activity in such a way that customers are serviced at a higher level and yet at a lower cost.In other words to achieve the goal of competitive advantage through both cost reduction and service en
10、hancement.8.Supply chain The supply chain is the network of organizations that are involved，through upstream and downstream linkages，in the different processes and activities that produce value in the form of pr oducts and services in the hands of the ultimate consumer.9.Supply chain management The
11、mangement of upstream and downstream relationships with suppliers and customers to deliver superior customer value at less cost to the supply chain as a whole.10.Supplier and customer relationship changeIn the past it was often the case that relationships with suppliers and downstream customers were
12、 adversarial rather than co-operative. But all costs will ultimately make their way to the final marketplace to be reflected in the price paid by the end user.The leading-edge companies recognize the fallacy and instead to seek to make the supply chain as a whole more competitive through the value i
13、t adds and the cost that it reduces overall.They have realized that the real competition is not company against company but rather supply chain against supply chain.11.Relationship between logitics management and supply chain1)It must be recogniazed that the concept of supply chain management whilst
14、 relatively new,is in fact no more than an extension of the logic of logitics.Logitics management is primarily concerned with the organization whilst supply chain management recognizes that internal integration by itself is not sufficient.2)Logitics is essentially a planning orientation and framewor
15、k that seeks to creat a single plan for the flow of product and information through a bussiness. 12.Three themes of logistics and supply chain management 1)Responsiveness反应性In todays markets,the supplier has to be able to meet the precise needs of customers in less time than ever before. The key word in this changed environment is agility. 2)ReliabilitySignificant improvements in reliability can only be achieved through reengineering the processes that impact performance.A key to improving reliability in logistics processes is enhanced pipeline visibility. 3)RelationshipsMore an
