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1、外贸老手的开发信模板HiSir,Gladtohearthatyoureonthemarketforfiberglass.Wespecializeinthisfieldforseveralyears,withthestrengthofchoppedstrandmatandstitchchoppedstrandmat,withgoodqualityandprettycompetitiveprice.Shouldyouhaveanyquestions,plsdonothesitatetocontactme.FREESAMPLESwillbesentforyourevaluation!Tks&br,J
2、ack*company（这里留下公司名、电话、传真、邮件就可以了，正文就可以写的很简单。）Tel:*Fax:*Mail:*Website: http:/www.#.com请记住，如果你非要在里面加上网页链接，请放在签名里，不要放正文，让人感觉更像搞推销的，不太好。）外国人版本Heyguy,XYZtradinghere,exportingLANTERNSwithgoodqualityandlowpriceinUS.Callme,letstalkdetails.Rgds,RickCellphone:开发信后客户没回音，催！Dear*Sorrytotroubleyouagain!Pleasefind
3、mymailbelow.Couldyoupleasekindlycheckbyreturntoday?BecausewellbeonholidayfromMay.1stto3rd.Thankyouinadvanee!Bestregards,Cindy先写得委婉一点，把你上次写给他的邮件放在下面。如果他还是没回复，那就再重新发一遍，上面加上大写的红色的或者粗体的“RESEND!”如果还是没消息，就打电话吧:展会上遇到的客户开发信HiAlex,Howareyoudoing?GladtogetyournamecardfromHKfair.ThisisSandyfrom*.Wespecializedi
4、nparkingsensorsystem,ourproductswithCE/FCC/FCCID即proved!and allRegardingtheFUNMINIDVRyourselectedonthefair,plsfindthedetailswithbestofferinattachment.Hopetogetgoodnewsfromyou!Thanks.Bestregards,SandySalesassistantSandy,我要说一点，你的情况和其他朋友又不一样了。你在展会上拿到过客人的名片，而且客人曾经对某一款产品感兴趣，那简直是一个相当好的机会！只要你把握住了，成交可能性是很大的
5、！这种情况下，你特别要标注出他在展会上选的东西，而且主动提供详细资料和报价，这一点至关重要！客人很忙的，他可能在香港展上去过很多同行那边，问同一个产品，他会收到很多很多邮件，恐怕根本没空回复或主动联系你，所以你一定要主动出击，提供完整的资料和好的价格，然后跟进，赢得他的信任！如果像你刚才那样，问他是不是有兴趣，有兴趣你会给他详细资料，客人会觉得很烦的，觉得你怎么需要推一下动一下，做业务要学会主动，客人一个眼色，你就要能完成三四个动作。客人问你价格，你连详细参数尺寸包装材料都一并提供了。客人问你说明书，你连设计稿和文字都完整无误地给他参考。客人需要彩盒，你不止给了他图片，还有准确尺寸的刀模图，连
6、别的客人的彩盒也一并给他做设计参考。你说，客人是不是会对你印象很好？:寄样品运费让对方出（到付）的委婉邮件Hi*Thankyousomuchforyourkindreply!Sure,sampleswillbepreparedsoon.Couldyouplsgivemeyourcourieraccount?SuchasFedEx,DHL,UPS,TNT,etc.Eachoneisok.Illinformyouthetrackingnumberafterparcelpicked!Pleasecontactmeiffurtherquestions.Thankyou!Kindregards,四：客户
7、嫌价格高时，你的回复政策：让他知道你的价格没有报高，不是人家一说便宜点，你嗖的给人家少了一半价格，而是改变产品规格，比如包装由好的改次的，长度改短点，重量要少点，或者功率低点。DearKelvin.Thankyousomuchforyourkindmail!Sure,ourmodelswithtopquality,andthinkallofthemmeetthequalitylevelinyourlocalmarket!Ifthepriceisnotsuitableinyourpricerange,couldyouplsaccepttodoalittlechange?Thepricewillb
8、ereduced3%.Thatis,EUR2.13/pc.Plsdontworryaboutthequality.Priceisimportant,butqualitycountsformuchmore!Hereisjustalittlechange,theoriginallengthoftheflashlightis102mm,andnowwejustmakeitshort,89mminstead!Andthen,thetotalcostwillbereduced3%becauseofthematerialsaved!Alltheluminosityandthebodylookthesame
9、!Ithinkitsworkableforbothofus.Anycomments?Bestregards,C五：发了PI后客户没回信，催！Hi*Sorrytotroubleyouagain!RegardingthePIdatedon*,couldyouplssignandconfirmbyreturnasap?Becauseweneedpientyoftimeforarrangingmassproduction!ItsalongtimesinceIhavegotyourreplylasttime.Howiseverythinggoingon?Ifanythingchanged,plskeep
10、meposted!Thanksandbestregards,六：寄了样品，并且感觉客户应该是满意的，但是他没有回音，这里你发这个不错Dear*Sorrytotroubleyouagain!Regardingtheprojectwediscussedlasttime,couldyouplsconfirmbyreturntoday?Becauseweneedplentyoftimeformassproduction.P/Iwillbesenttoyouasapafteryourconfirmation.Ifanythingchanged,plskeepmeposted!Thankyou!Bestr
11、egards,或者简单版Dear*Whataboutthefinaldecisionaboutoursamples?Weneedyourcommentstogoahead!Thankyou!Kindregards,Renee*Co.Ltd.Fax:Mail:*Web:*七:客人死命的砍价，这时你不能一下子给人家底价，可以用采购数量来给他打个小折，这样就算价格低了，数量上也补点进来。Dearsir,Plsfindthere-checkingthepriceasfollows:1) Supergrade,USD*,giveyouaspecialdiscountof2%2) Agrade,USD*,
12、similarassupergrade,butpricemuchmorecompetitive.Hopewecandeal.Thankyou!Rgds,时发个邮八：你的客户是中间商，他也需要等他的客户回应之后才能再和你联系，没事件让中间商客户表把你忘了HiJohnny,Thankyouforyourpromptreply!Pleasekeepmepostedforfurtherdetails.Kindregards,Hi九：客户要来中国看你们厂了！激动时别忘记发邮件确认彼此联系方式呀JrmsogladtohearthatyoullbeinChinasoon,andhopetohaveaface
13、-to-facemeetingwithyou!Couldyouplsgivemeyourtimescheduleandcellphonenumber?Wellarrangetopickyouupfromtheairport!Mycellphoneis*.Plscallmeifanyquestions.Thankyou!Kindregards,十：客户给你的价格太低做不了，给他可以选择的方案。Dearkelvin,Thankyouforyourkindmail!Butunfortunately,thispricealsounworkableforus.Isincerelyhopetohavebu
14、sinesswithyou,plsrealizeourposition.2suggestionsasbelow:1) everythingkeepthesame,EUR2.45/pc,C&FairStockholm2) everythingkeepthesame,EUR2.60/pc,with3*AAAbattery,C&FairStockholmComments,please.Thankyou!Rgds,CI:客户明确给你说他的订单下给别人了，这时发封信感谢一下吧，生意不成交情在哈。Thankyousoooooomuchforyourkindmail!Iappreciate!Wesincer
15、elyhopetofindawaytocooperatewithyou!Ifyourcustomerwouldliketoplacetheordertoanothervendor,thatsok!Butifyouhaveanotherchanceinthenearfuture,plskeepmeposted!Itsmypleasuretobeonserviceofyou!Bytheway,willyouplantovisitChinasoon?Ireallyhopetohaveaface-to-facemeetingwithyou!Takecare!Hopeeverythinggoeswell!Thanksandbestregards,
