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1、2022年考博英语-首都师范大学考试题库及全真模拟冲刺卷（附答案带详解）1. 单选题At first everything went well with the project but recently we have had a number of （ ）with the machinery.问题1选项A.disturbancesB.setbacksC.outputsD.distortions【答案】B【解析】考查名词辨析。disturbance “干扰，骚乱”； setback“挫折，顿挫”； output“输出，产出” ；distortion “变形，扭曲”。句意：开始时，工程进展还算顺
2、利，但是最近机器出现了一些问题。由but可知前后为转折关系，再根据句意可知答案B2. 单选题With the gradual improvement of transportation and communications, farmrs have now had easier （ ）to cities and towns.问题1选项A.accessB.reachC.approachD.touch【答案】A【解析】考查固定搭配。 have access to 有接触（或进入、使用）的机会。句意：随着交通和通讯的逐渐改善，农民现在更容易进入城镇。故答案A。3. 单选题In the first y
3、ear or so of Web business, most of the action has revolved around efforts to tap the consumer market. More recently, as the Web proved to be more than a fashion, companies have started to buy and sell products and services with one another. Such business-to-business sales make sense because business
4、 people typically know what product theyre looking for.Nonetheless, many companies still hesitate to use the Web because of doubts about its reliability.Businesses need to feel they can trust the pathway between them and the supplier, says senior analyst Blane Erwin of Forrester Research. Some compa
5、nies are limiting the risk by conducting online transactions only with established business partners who are given access to the companys private intranet.Another major shift in the model for Internet commerce concerns the technology available for marketing. Until recently, Internet marketing activi
6、ties have focused on strategies to pull customers into sites. In the past year, however, software companies have developed tools that allow companies to push information directly out to consumers, transmitting marketing messages directly to targeted customers. Most notably, the PointCast Network use
7、s a screen saver to deliver a continually updated stream of news and advertisements to subscribers computer monitors. Subscribers can customize the information they want to receive and proceed directly to a companys Web site. Companies such as Virtual Vineyards are already starling to use similar te
8、chnologies to push messages to customers about special sales, product offering，or other events. But push technology has earned the contempt of many Web users. Online culture thinks highly of the notion that the information flowing onto the screen comes there by specific request. Once commercial prom
9、otion begins to fill the screen uninvited, the distinction between the Web and television fades. Thats a prospect that horrifies Net purists.But it is hardly inevitable that companies on the Web will need to resort to push strategies to make money. The examples of Virtual Vineyards, A, and other pio
10、neers show that a Web site selling the right kind of products with the right mix of interactivity, hospitality, and security will attract online customers. And the cost of computing power continues to free fall, which is a good sign for any enterprise setting up shop in silicon. People looking back
11、5 or 10 years from now may well wonder why so few companies took the online plunge.1.What do we learn about the present web business?2.Established partners are preferred in web business because（ ）.3.Net purists are most worried that（ ）.4.What can be inferred about A?问题1选项A.Web business is no longer
12、in fashionB.Business-to-business sales are the trend.C.Web business is prosperous in the consumer market.D.Many companies still lack confidence in web business.问题2选项A.they are more creditable than othersB.they specify the products they wantC.they have access to the companys private intranetD.they ar
13、e capable of conducting online transactions问题3选项A.only the requested information conies to the screenB.the net is filled with commercial promotionC.the difference between the Wed and TV will fadeD.push technology will dominate the screen问题4选项A.Its success is attributed to push strategies.B.It is pro
14、sperous without push strategies.C.It is highly concerned about the cost of computing power.D.It is a good example of the flourishing online business.【答案】第1题:D第2题:A第3题:D第4题:B【解析】第1题:推理判断题。第2段开头的Nonetheless表明该句与首段提到的内容有转折关系：Nonetheless, many companies still hesitate to use the Web because（尽管如此，许多公司仍然对
15、使用网络犹豫不决，因为），因此D项“许多公司对网络商务依然缺少自信”正确。第2题:细节事实题。由第二段because of doubts about its reliability.及最后一句“Some companies are limiting the risk by conducting online transactions only with established business partners who are given access to the companys private intranet. 一些公司通过只与已建立业务的伙伴进行在线交易来限制风险，这些业务伙伴可以访问公司的私有内部网。”可知商家为了减轻风险，会选择与建立了合作关系的固定合作伙伴交易，因为他们更值得信赖。”答案A第3题:细节事实题。第3段末句开头的Thats a prospect表明前面提到的内容就是使网络净化者觉得担忧的问题，上文说网络广告不应像电视那样不请自来，由此可见，网络净化者最担心的是以后电脑屏幕会被不请自来的广告占据，因此D为本题答案。关键不在于“网络中满是商业促销”，而是“push technology（广告推送）”。第4题:
