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1、2022年考博英语-中国科学技术大学考试内容及全真模拟冲刺卷（附带答案与详解）1. 填空题Tomatoes, when they were first introduced, were considered either magical or harmful, depending on which school of thought you listened. Even within living memory, there was a time when vegetables were considered harmful unless A B C Dcooked for long. 【答案
2、】B listened改为listened to【解析】【考查点】固定搭配。【解题思路】listened to意思为“听从”，为固定搭配，这里指的是认为西红柿是怎样的，就看听从对西红柿的哪一种描述。【句意】西红柿刚被引进时，人们认为它很神奇或者有害，这取决于你听的是哪个学派的观点。即使在现在，人们也有一段时间认为蔬菜没有经过长时间的烹饪就是有害的。2. 单选题In the first year or so of Web business, most of the action has revolved around efforts to tap the consumer market. Mor
3、e recently, as the Web proved to be more than a fashion, companies have started to buy and sell products and services with one another. Such business-to-business sales make sense because businesspeople typically know what product theyre looking for.Nonetheless, many companies still hesitate to use t
4、he Web because of doubts about its reliability. “Businesses need to feel they can trust the pathway between them and the supplier,” says senior analyst Blane Erwin of Forrester Research. Some companies are limiting the risk by conducting online transactions only with established business partners wh
5、o are given access to the companys private internet.Another major shift in the model for Internet commerce concerns the technology available for marketing. Until recently, Internet marketing activities have focused on strategies to “pull” customers into sites. In the past year, however, software com
6、panies have developed tools that allow companies to “push” information directly out to consumers, transmitting marketing messages directly to targeted customers. Most notably, the PointCast Network uses a screen saver to deliver a continually updated stream of news and advertisements to subscribers
7、computer monitors. Subscribers can customize the information they want to receive and proceed directly to a companys Web site. Companies such as Virtual Vineyards are already starting to use similar technologies to push messages to customers about special sales, product offerings, or other events.Bu
8、t push technology has earned the contempt of many Web users. Online culture thinks highly of the notion that the information flowing onto the screen comes there by specific request. Once commercial promotion begins to fill the screen uninvited, the distinction between the Web and television fades. T
9、hats a prospect that horrifies Net purists.But it is hardly inevitable that companies on the Web will need to resort to push strategies to make money. The examples of Virtual Vineyards, A, and other pioneers show that a Web site selling the right kind of products with the right mix of interactivity,
10、 hospitality, and security will attract online customers. And the cost of computing power continues to free fall, which is a good sign for any enterprise setting up shop in silicon. People looking back 5 or 10 years from now may well wonder why so few companies took the online plunge.1. Speaking of
11、the online technology available for marketing, the author implies that _.2. We learn from the beginning of the passage that Web business _.3. In the view of Net purists, _.4. We learn from the last paragraph that _.问题1选项A.the technology is popular with many Web usersB.businesses have faith in the re
12、liability of online transactionsC.there is a radical change in strategyD.it is accessible limitedly to established partners问题2选项A.has been striving to expand its marketB.intended to follow a fanciful fashionC.tried but in vain to control the marketD.has been booming for one year or so问题3选项A.there sh
13、ould be no marketing messages in online cultureB.money making should be given priority to on the WebC.the Web should be able to function as the television setD.there should be no online commercial information without requests问题4选项A.pushing information on the Web is essential to Internet commerceB.in
14、teractivity, hospitality and security are important to online customersC.leading companies began to take the online plunge decades agoD.setting up shops in silicon is independent of the cost of computing power【答案】第1题:C第2题:A第3题:D第4题:B【解析】第1题:【选项释义】Speaking of the online technology available for marketing, the author implies that _. 谈到可用于营销的在线技术，作者暗示_。A. the technology is popular with many Web users A. 这项技术受到许多网络用户的欢迎B. businesses have faith in the reliability of online transactions B. 企业对网上交易的可靠性有信心C. there
