商务英语函电 教学课件 ppt 作者 龙朝晖 马健美 05

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1、Unit 5 Counter-offer,商务英语函电,商务英语函电 Unit 5 Counter-offer,Content,Knowledge Objective,Skill Objective,Warm Up,Business Situational Design,Specimen Letters,Notes,Trade Terms and Typical Sentences,Practice Training,Skill Training,Summary of Project,商务英语函电 Unit 5 Counter-offer,1Get to know the definition

2、 and functions of counter-offers,2Grasp the professional words, expressions and typical sentences on this topic,3Know the letter structures of counter-offers and counter-counter-offers,Knowledge Objective,Skill Objective,Warm Up,Business Situational Design,Specimen Letters,Notes,Trade Terms and Typi

3、cal Sentences,Practice Training,Skill Training,Summary of Project,Knowledge Objective,商务英语函电 Unit 5 Counter-offer,1Can duly deal with your clients offers effectively,2Know how to deal with the counter-offers you received,Knowledge Objective,Skill Objective,Warm Up,Business Situational Design,Specime

4、n Letters,Notes,Trade Terms and Typical Sentences,Practice Training,Skill Training,Summary of Project,Skill Objective,3Skilled at the tact in price negotiations,4Can write a counter-offer or counter-counter-offer on price,商务英语函电 Unit 5 Counter-offer,Making counter-offers is also an important step in

5、 business negotiations. In most circumstances, if a buyer does not agree with any or some of the trade terms of a quotation or an offer, he sends a counteroffer. In the counter-offer, the buyer may show his disagreement to the price, or quantity, or shipment, or terms of payment and state his own te

6、rms instead. Such alternations, no matter how slight they may appear to be, signify that the original offer becomes invalid and business has to be negotiated on the renewed basis. The original offerer or the seller now becomes the offeree and he had the full right of acceptance or refusal. In the la

7、tter case, he may make another counter-offer of his own. This process can go on for many rounds till business is finalized or called off. A counter-offer must be made clearly and concisely.,Knowledge Objective,Skill Objective,Warm Up,Business Situational Design,Specimen Letters,Notes,Trade Terms and

8、 Typical Sentences,Practice Training,Skill Training,Summary of Project,Warm Up,商务英语函电 Unit 5 Counter-offer,Situation 1: You represent Mr. Adafie Abdin. You find everything in the quotation is to your satisfaction except the price. Task 1: Please make Ms. Zhao a counteroffer to ask her to reduce the

9、price by 5%.,Knowledge Objective,Skill Objective,Warm Up,Business Situational Design,Specimen Letters,Notes,Trade Terms and Typical Sentences,Practice Training,Skill Training,Summary of Project,Business Situational Design,Situation 2: You are Lily Zhao. You cannot entertain the counter-price for the

10、 high quality of your products. In order to step up the trade, you are willing to make a concession, i.e. to reduce your price to RMB3,100 per piece. Task 2: Try to persuade Mr. Adafie Abdin to accept your suggestion by writing him a counter- counter-offer.,商务英语函电 Unit 5 Counter-offer,Buyers counter

11、offer on price of DV Sample,Dear Sirs, Canon Digital Videos We have received your E-mail of June 11 offering us 1,032 sets of the subject goods at US$ 420 net per set CIF London. In reply, we regret to say that your price is much too high and out of the line with the prevailing market. Information i

12、ndicates that the price of your products is 10%15% higher than that made in other countries. We believe that the quality of your products is slightly better, but the balance in price should not be so big. To step up the trade, we counteroffer as follows: At US$ 378 net per set CIF London, other term

13、s as per your E-mail dated June 11. As the market is declining, we would like you to consider our price very reasonable. We are anticipating your early acceptance. Yours faithfully,Knowledge Objective,Skill Objective,Warm Up,Business Situational Design,Specimen Letters,Notes,Trade Terms and Typical

14、Sentences,Practice Training,Skill Training,Summary of Project,Specimen Letters,商务英语函电 Unit 5 Counter-offer,2Sellers counter-counter-offer on price of DV Sample,Dear Sirs, Re: Canon Digital Videos We have learned from your E-mail of June 13 that the quoted price of the captioned goods is found to be

15、on the high side. While we appreciate your cooperation in giving us the information on other suppliers in your market, we are regretful that we cannot reduce our price to the level you indicated for it leaves us with only the smallest of margins; our price is in fact lower than that of our competito

16、rs for goods of the similar quality. In order to finalize this initial business with you, we are ready to give you exceptionally a 5% discount, i.e., US$ 399 net per set CIF London. We await your favorable reply with great interest. Faithfully yours,Knowledge Objective,Skill Objective,Warm Up,Business Situational Design,Specimen Letters,Notes,Trade Terms and Typical Sentences,Practice Training,Skill Training,Summary of Project,Specimen Letters,商务英

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