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1、服饰类英语导购,常德师范学校 欧阳前春,湖南省中等职业学校商务英语专业教师培训与考核,Self-introduction,I think some of you knew me well, because were friends and colleagues. My name is Ouyang Qianchun and my English name is Jane. I greatly appreciate my father, because he gave me a good name. Can you guess the meaning of my Chinese name? It
2、 means spring will stand in front of me. My favorite colors are jade white, peacock blue, sunny yellow and bronze black. I like stylist clothing, especially dresses. Because of my job, I always wear elegant and comfortable suit in silk and pure cotton. Cheong-sam is my favorite. Do you know the reas
3、on? Cheong-sam is beautiful and its style is very special. My foreign friends always give high praise of my taste for it. Can you give me a self-introduction? My e-mail is and my QQ number is 591207565.,According to the demands, please write an introduction about yourself. Then introduce you to all
4、 of us. Self-introduction (at least 80 words) Name: School: Contact information: Favorite color: Favorite Fabric: Personal type:,Self-introduction,Shopping guide 导购,The definition of shopping guide: Shopping guide is the new product of modern commercial development. It mainly refers to staff who spe
5、cializes in marketing products in retail enterprise. Their duties are mainly to propaganda enterprises or the characteristics of products, introduce how to use the products, and solve the related problems for the consumers. Do you know what the meaning of shopping guide in a store, TV shopping guide
6、 and Online shopping guide are?,Shopping guide 导购,服装导购 （英语）招聘 杭州恒龙服饰有限公司北京国贸分公司,（杭州恒龙服饰有限公司是国内最早从事高档服饰手工定制的企业之一，现总部设在杭州，在杭州成立了杭州恒龙服饰有限公司。并在香港设有香港HANLOON（恒龙）洋服公司，在英国设有英国HANLOON（恒龙）洋服公司。目前年产值达9000万元。公司生产的男西装和女套装达到国际一流的质量标准，生产的西服主要出口到日本、美国、墨西哥、韩国以及我国的香港等国家和地区。） 1身高160以上，相貌端正； 2英语听说读写良好，口语熟练优先； 3热爱服装高级定
7、制行业，拥有乐观、积极上进的心态与责任心； 4口齿伶俐，沟通能力强，反应快，能很好地接待顾客的咨询，了解顾客的需求并达成销售； 5有服装的基本知识，擅长色彩搭配、懂货品摆放及模特出样优先；有服装推销经验者优先； 6善于学习，有良好的团队合作精神。,Whatre the qualities of a shopping guide? Appearance: Height: Character/Personality: Language: Experience: Skills: Abilities:,Shopping guide 导购,Watch video,Task 1 Pay attention
8、 to the abilities of communication and the skills of marketing service. Please write down the sentences on them. Task 2 Why did the girl buy the green scarf in the end?,1.Its very durable. 2.Its the latest fashion./ The shirt is in fashion. 3.At present the hottest color is red. 4.This coat shows yo
9、ur figure off nicely. 5.The color is quite popular this year. 6.This color suits your complexion and matches your coat, too.,Ways to recommend clothing,Tips for selling clothing,Generally, there are three different types of clothing: Mens, Womens and Childrens clothing. Each separate type uses some
10、of its own vocabulary. However, some vocabulary is the same, for examples, what size, what color, what fabric and what features. The ideas of prices, washability, durability and style are important features when selling clothing.,Step 1 Greeting customers and offering help Group 1: Greeting an older
11、 customer Group 2: Greeting a mother with a child Group 3: Greeting a gentleman Group 4: Greeting a young lady ,Tips for selling clothing,1.Good morning, sir. May I help you? 2.What can I do for you? 3.Is there anything I can do for you? 4.Can I be of any assistance? 5.Have you found anything you li
12、ke? 6.Are you being attended to?,Ways to greet customers,Tips for selling clothing,Group 1 “Good morning, welcome to our store.” “What may I show you?” or “ Come in. Are you looking for something special?” Group 2 “Hello, welcome both of you. May I help you find something?” or “ We have some of the
13、latest Mickey Mouse dresses. Would you like to see them?” Group 3 “ Good morning, sir. How can I serve you? Can you tell me what type of suit you had in mind?” Group 4 “Hello, welcome to our store. Is there anything I can do for you?/ What can I do for you?” or “ Is there anything you are interested
14、 in?/ Have you found anything you like? Tell me if you need any help.,Tips for selling clothing,Step 2 Exploring the customers wants 1.Would you be interested in something in cotton or do you like blends? I prefer shirts that do not wrinkle easily. 2.Can you tell me whether you are looking for short
15、-sleeved or long-sleeved shirts? I was thinking of short-sleeved and comfortable shirts for work. 3.Do you want any style of skirt in particular? Yes. Im interested in a skirt that just touches the knees.,1.What pattern would you like? 2.What material do you prefer? 3.Are you looking for any special
16、 color? 4.What size are you looking for? 5.Would you like to have any particular brand? 6.Do you need anything to go with that?,Ways to inquire about fancy,Step 3 Talking about features of clothing 1.Do you have anything that children cannot easily stain? Yes, this fabric is labeled “Scotch-guarded” which makes it difficult to stain. 2.I need some very sturdy work pants that can be washed often. What do you have? We have these heavy denim pants especially for workin
