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1、 History and Sign of KFC In recognition of his contribution to his home, Kentucky gave him the honorary title of Colonel Sanders. Colonel Sanders a suit, gray-haired and bearded image of the goat has became an international brand. which is the best symbol of KFC. KFCs values Our mission Our expectat
2、ion Our belief Our work attitudeKFC enterprise cultureService and the pursuit of excellence Attention and perfect service quality “Positive, encouraging.“ “Restaurant manager first” Work, to excellenceMain business strategyBecome more brand integration, the leader In a restaurant, let consumer can e
3、njoy two gourmet brand and more choicesMain business strategy developmentMode of operationFast-food chain form Industrialized production Standardized products Employee localization Raw materials are imported Provide condiment and beverage supplier directly Fried chicken burger and fries and in-store
4、 processing A new kind of food per month Company annual meeting, each management department within the group with partners, vendors and mutual cooperation and the future direction of development are discussed, the exchange of experience, make each other to strengthen the communication, promote enter
5、prise cohesive force, and the pursuit of excellence.Between partners and suppliers of interactionKFC in ChinaKFCs development in ChinaThe growth in Chinas KFC restaurantsKFC secret of success and management experience: Never to vigorous, willing to challenge their young, and to open the door to the training of the staff, encourage employees and KFC grow together. “Fast“ of “small toys“, to reflect strong service consciousness, From “the diner to employ himself again, the students - time-released low cost principle, Team spirit and humanistic atmosphere.
