China Outbound Tourism Development Abstract: China 's outbound tourism has experienced from scratch , from slow to fast development and changes . In recent years, the development of China 's outbound tourism citizens quickly , causing various concerns. Among them, the proportion increased travel abroad and increased tourist destination specific performance of Chinese outbound tourism is beginning to take shape . On current and future trends , the prospects of China's outbound tourism market bullish 。
Key words :Outbound Tourism Development AnalysisTourism as one of the largest industries in the world, whether from its revenues, employment, income, investment and taxation aspects, of the world and has a major contribution to the development of the national economy. Tourism in China has started relatively late, however, with the deepening of reform and opening up, enhance overall national strength, people's livelihood gradually richer, residents ' disposable income increased significantly, travel demand has increasingly become a necessary of life in China, domestic and outbound tourism has been developing rapidly. Especially since in the late 1990 of the 20th century, Chinese outbound tourism is entering a stage of rapid growth. In 2003, the number of Chinese outbound tourists reached 20.22 million passengers, and overtook Japan ranks first in Asia. China's outbound tourism market analysis has become a noteworthy academic topic.Chinese citizen outbound tourism overview .One Chinese citizen outbound tourism overview 1, outbound tourism conceptsConcept on outbound travel, internationally recognized as a country across the borders to other countries or areas of activities. However, due to the special nature of the situation of our country, the China Tourism Statistical Yearbook for outbound tourism is defined as: China (Mainland) residents of public or private outbound travel to other countries, China, Hong Kong S.A.R., and Macau S.A.R. and Taiwan for sightseeing, holiday, visiting friends and relatives, medical care, shopping, attending meetings or engaged in economic, cultural, sports, religious and other activities. At present, Chinese citizens outbound tourism actually consists of three forms: one is the Chinese citizens traveling abroad; the second is a Chinese citizen border tourism; three are Chinese nationals tours to China's Hong Kong, Macao and Taiwan regions.2, outbound tourism development overviewChina's outbound tourist visits Hong Kong and Macao tours, which started in 1983, subsequently along with the deepening of reform and opening up, China's continued economic growth and national income levels rapidly increase, China's outbound tourism market development of unprecedented change, has become China's outbound tourism consumption hot points of consumption and new economic growth points. China's outbound tourism market has attracted worldwide attention.Calculations based on data compiled in 1993, 3.74 million people returning to Chinese citizens outbound tourism by 2007, China's citizens ' departure and arrivals reached 40.954 million passengers, up 18.6% over the previous year, 11 times times that of 1993. In 2008, although affected by the global financial crisis and economic recession, as well as my frozen disaster earlier this year and the "5.12" earthquake effect, China's outbound tourism number of people reached a record 45.8444 million passengers, up 11.94% over the previous year. In addition, according to the national tourism administration of China's tourism report, in 2009, China's outbound travel market continues its rapid development of citizens, increasing tourist destinations, Taiwan tour is developing rapidly. China's exit and the number of citizens reached 47.6563 million visitors, per cent from 2008. , 5.4466 million, attributable to the number of departing passengers, compared with down 4.7%; departing 42.2097 million for private trips, up 5.2% over the previous year. From an overall point of view, the expansion of China's outbound travel market, sustained increase in the number of outbound travel and the opening of China's outbound travel management policy, as a tourist destination, outbound travel increased desire strongly and the market environment continues to improve, and so there is a close relationship.Second, China's citizens ' departure and travel historyOutbound travel of the Chinese citizens with distinct phases and regional characteristics, from scratch, from small to large experience during the development process. "Throughout past 20 years to of practice, China citizens exit tourism of development, from activities of forms see, largely is along ' Hong Kong and Macao tour ', and ' border tour ' and ' abroad tourism ' of order gradually development up of; from activities of purpose see, first from visits friends, and commerce activities, gradually development to sightseeing and holiday; from national policy and management of angle see, experience has test, and relax。