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5 ? ? ? ? 2 0 3 0 1 2 2 1 3 Matsushita Electric Yoichi Morishita 4 9 0 5 5.1. 5.2 5.2.1 ? ? 1. 9 0 Peter Drucker 5 0 0 5 0 0 6 1 9 9 5 9 2 7 0 0 7 Kimberly Clark Scott Paper S c o t t K i m b e r l y U p j o h n P h a r m a c i a 2. 8 81 3. H e w l e t t - P a c k a r d I n t e l 1 1 5 1 0 I n t e l Advanced Micro Devices 2 . 7 5 9 C o c a - C o l a A n h e u s e r- B u s c h 1 0 5.2.2 ? ? 5 - 1 5-1 Based on John A.Byrne Is Your Company Too Big? Business W e e k,27 March 1989.84- 9 4 . 1. A l a s k a B 7 4 7 M e r c k M c D o n a l d s 1 7 82 2. 11 5 - 2
