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1、泰祺教育集团 MBA英语,关于单词,“Give it up!” Or “Keep going on!”? “700” or “5500”? Only one book 词汇量决定分数段 2000/1001.4=28左右3分 3000/1001.4=42 左右 （高中词汇量） 6500/1001.4=91 左右,T/F 1. Graffiti are reported to be exclusively created by men. 原文： Graffiti seems to be written predominantly by men. 2. The most remarkable tre
2、nd among todays media companies is the attempt to control several related aspects of the media business. 原文： The most noticeable trend among media companies is vertical integrationan attempt to control several related aspects of the media business at once, each part helping the other.,3. Recently th
3、e best American graffiti has gradually become simpler and more troublous than before. 原文： During recent years, the best American graffiti has gradually become more sophisticated, more intellectual and witty.,如何区分主要信息和次要信息？并非绝对化繁为简 去伪存真,2006 Now, after spending an undisclosed sum on an online survey
4、and a marketing consultants creation of “naming structures,” “brand architecture” and “identity systems,” the university has come up with a new name: the New School. after spending an undisclosed sum on an online survey and a marketing consultants creation of “naming structures,” “brand architecture
5、” and “identity systems,”,V-ing V-ed 非谓语,主要信息： the university 主语 has come up with 谓语 a new name: the New School. 宾语 考察题目： 53. The phrase “come up with” (Line 3, Para.4) probably means _. A. catch up with B. deal with C. put forward D. come to the realization,“All I hear in higher education is, Brand
6、, brand, brand,” said Tim Westerbeck, who specializes in branding and is managing director of Lipman Hearne, a marketing firm based in Chicago that works with universities and other nonprofit organizations. “There has been a sea change over the last 10 years. Marketing used to be almost a dirty word
7、 in higher education.”,“All I hear in higher education is, Brand, brand, brand,” said Tim Westerbeck, who specializes in branding and is managing director of Lipman Hearne, a marketing firm based in Chicago that works with universities and other nonprofit organizations. “There has been a sea change
8、over the last 10 years. Marketing used to be almost a dirty word in higher education.”,一笔带过 雁过无痕,主要信息： “All I hear in higher education is, Brand, brand, brand,” said Tim Westerbeck, “There has been a sea change over the last 10 years. Marketing used to be almost a dirty word in higher education.” 考查
9、题目： 52. It is implied that one of the most significant changes in higher education in the past decade is _. A. the brand B. the college names C. the concept of marketing D. list of majors,51. Which of the following is NOT the reason for colleges to change their names? A. They prefer higher education
10、 competition. B. They try to gain advantage in market share. C. They want to project their image. D. They hope to make some changes.,Names have gained increasing importance in the competitive world of higher education. As colleges strive for market share, they are looking for names that project the
11、image they want or reflect the changes they hope to make. Trenton State College, for example, became the College of New Jersey nine years ago when it began raising admissions standards and appealing to students from throughout the state.,Trenton State College, for example, became the College of New
12、Jersey nine years ago when it began raising admissions standards and appealing to students from throughout the state.,例子=论据 出题方向：例证/细节,Names have gained increasing importance in the competitive world of higher education. As colleges strive for market share, they are looking for names that project th
13、e image they want or reflect the changes they hope to make. 句子1部分信息：A选项 句子2 B,C,D As: 加句子时 （1）because （2）when B,C,D之间不存在转折关系，可理解为并列,2007,41. Minority languages can be best preserved in _ A. an increasingly interconnected world B. maintaining small numbers of speakers C. relatively isolated language
14、communities D. following the tradition of the 20th century,Prior to the 20th century, many languages with small numbers of speakers survived for centuries. The increasingly interconnected modern world makes it much more difficult for small language communities to live in relative isolation, a key fa
15、ctor in language maintenance and preservation. 共2句话 题目定位到第二句,The increasingly interconnected modern world makes it much more difficult for small language communities to live in relative isolation, a key factor in language maintenance and preservation. World makes it difficult for 小语种to live in isola
16、tion, a key factor,阅读 + 理解 阅读=信息定为，次要信息剔除 理解=基本的语法，词汇,2008 TEXT 4,59.The Western economists used to like the idea of “creative destruction” because it _. . A. set a long-term rather than short-term goal B. was an essential part of capitalist development C. entailed a positive rather than negative mentality D. was meant to be the destruction of developing economies,In the short run, there will be winners and losers under free trade. This, of course, is wh
