《BEC口语总结(口语书各主题总结).doc》由会员分享，可在线阅读，更多相关《BEC口语总结(口语书各主题总结).doc（25页珍藏版）》请在金锄头文库上搜索。
1、BEC口语总结一商务旅行/差旅(1) 前期准备preparation1. accommodation：book a hotel（hall等）with adequate working facilities（such as fax machine，internet access，computers等）2. transportation :choose a convenient（suitable）means of transportation(2) 费用：hotel bills，traveling expenses，public transportation fares，fax or teleph
2、one charges， client entertainment expenses(3) 考虑因素:文化差异cultural differences：different thought patterns；working style；ways of decision-making；shopping habits；ways of seeing the world如何应对: 1. promote the global mindset2. become sensitive to the cultural difference/be open-minded3. respect for native c
3、ulture4. consider cultural taboos5. the staff should acquaint with differences in language，laws and social customs6. relocate the employee to work abroad to experience different working style二员工培训training(1)主要内容：（内容+意义 munication skills +avoid misunderstanding；get the work well done 2.customer servi
4、ce +it is critical to meet customers needs；increase customers satisfaction 3.interpersonal relationship + enhance mutual understanding and trust puter skills + it is important for conducting administrative and offer tasks 5.safety training + give practical advice for avoiding getting hurt 6. busines
5、s ethics（商业道德）+customers loyalty and trust to the company (2)重要性 从公司发展的角度看：1. enhance company image2. increase productivity从雇员的角度： 1. increase job satisfaction 2. boost morale（among employees） 3. enhance efficiencies in process which result in financial gain 4 . reduce employee turnover/retain emplo
6、yee 5. acquire more practical skills that is beneficial for the personal development 6. ensure employees have greater commitment in their work/continue effort 7. ensure employees keep up with the latest information for market trend 9. help them have a clear idea of future job (以上的好处或重要性适用于任何有关公司发展的政
7、策措施或活动)(3)如何使培训有成效 Good preparation ensures effective training（任何有关准备的主题都可以套用）1. maintain a positive energy and attitude2. fully equipped facilities3. meet the training needs/requirements4. company budget5. well-organized materials（4）如何鉴定培训是否具有成效 1. organize a relevant test 2. to conduct a survey to
8、 participants to see whether they have any improvement in the work performance 3. whether the training address the issues/solve problems 三激励员工 留住员工措施：（具体措施+好处）1. offer financial benefits/bonus 2. effective training + 同上training的好处3. provide cozy/comfortable working environment + feel at ease/increas
9、e efficiency4. paid holiday + release5. profit-sharing plan 公司利润分享制6. stock option7. constant communication between the employer and the employer8. flexible working hour+ balance work and life/reserve time for family，hobby or personal development9. offer some special gift that meet employees expecta
10、tion10. opportunities for promotion11. offer physical health check-up for the staff/membership or discount at health and fitness club四招聘Recruiting (1)招聘方式（优缺点） 1.内部招聘internal promotion 优点：have more motivational valueboost moraleencourage employees to continue effortgive other employees anticipation
11、of promotionreduce the orientation and training costmake good use of abundant human resources 缺点：if not fair，it will lead to internal conflict 补充一下内部招聘的具体做法：a selection test/well-designed interview/check record of past performance/appraisal 2，外部招聘external recruitment 优点：receive a source of new ideas
12、/latest knowledge avoid unfair selecting be contributable to companys overall growth and success 缺点：deprive career anticipation discourage morale Increase training cost 其他招聘方式（TV，newspapers，internet，recruitment company）各种方式的优缺点：优+缺（同广告不同宣传方式的优缺点）Interne(online recruitment)：lost cost；reach vast audie
13、nce/attract wide attention；attract potential customers + may be annoyingTelevision：reach vast audience + high cost；people often change channelsNewspaper(put ad in the local newspaper)：reach vast reader + life span is short, readers often discard them quickly ask a recruitment company :professional +
14、 high cos；cannot find the right person 五广告宣传方式（招聘，发表新产品等）launch a advertising campaign，publicity1. Interne(online recruitment)：lost cost；reach vast audience/attract wide attention；attract potential customers + may be annoying2. Television：reach vast audience + high cost；people often change channels3
15、. Newspaper(put ad in the local newspaper)：reach vast reader + life span is short, readers often discard them quickly4.radio：low cost5.give out free sample：give a personal experience 6.send direct email to target customers：get a mailing list of target customers；attract potential customers + people often ignore or just delete it immediately without open （should use attractive headline）7.give out leaflets六商务会议
