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1、第二部分阅读理解专题十七主旨大意Passage 1(2013东北三校模拟，B)来源:学|科|网Z|X|X|K来源:学#科#网Youre in a department store and you see a couple of attractive young women looking at a sweater.You listen to their conversation：“I cant believe itLorenzo Bertolla！They are almost impossible to find.Isnt it beautiful？And its a lot cheaper
2、 than the one Sara bought in Rome.”They leave and you go over to see this incredible sweater.Its nice and the price is right.Youve never heard of Lorenzo Bertolla，but those girls looked really stylish.They must know.So，you buy it.You never realize that those young women are employees of an advertisi
3、ng agency.They are actually paid to go from store to store，talking loudly about Lorenzo Bertolla clothes.Every day we notice what people are wearing，driving and eating.If the person looks cool，the product seems cool，too.This is the secret of undercover marketing.Companies from Ford to Nike are start
4、ing to use it.Undercover marketing is important because it reaches people that dont pay attention to traditional advertising.This is particularly true of the MTV generationconsumers between the ages of 18 and 34.Its a golden group.They have a lot of money to spend，but they dont trust ads.So advertis
5、ing agencies hire young actors to “perform” in bars and other places where young adults go.Some people might call this practice misleading，but marketing executive Jonathan Ressler calls it creative.“Look at traditional advertising.Its effectiveness is decreasing.” It is true，because everyone knows a
6、n ad is trying to persuade you to buy something.However，you dont know when a conversation you overhear is just a performance.【语篇解读】本文是说明文。你可曾因为别人的评论而买下某种商品？你可能想不到那些高谈阔论者有可能是商家请的“托儿”。1The two attractive young women were talking so as to .Aget the sweater at a lower priceBbe heard by people aroundCbe
7、admired by other shoppersDdecide on buying the sweater解析事实细节题。由第3段中的They are actually paid to go from store to store，talking loudly about.可知，她们的目的就是通过大声讨论商品吸引顾客对该商品的关注和兴趣。答案B2Lorenzo Bertolla is .Aa very popular male singerBan advertising agencyCa clothing company in RomeDthe brand name of clothes解析
8、推理判断题。由第1段中的looking at a sweater及第3段最后的Lorenzo Bertolla clothes可知，这是一个服装品牌。答案D3What can we infer from the passage?ATraditional advertising will soon disappear in the market.BThe MTV generation tends to be more easily influenced by all kinds of ads.CThat traditional advertising is too direct and may
9、lead to its decreasing effectiveness.DUndercover marketing will surely be banned soon by the government.解析事实细节题。根据最后一段的Look at traditional advertising.to buy something.可知C项正确。A、D两项无根据；根据第5段的最后一句排除B项。答案C4Which of the following would be the best title for the passage?ATwo Attractive ShoppersBLorenzo B
10、ertolla SweatersCWays of AdvertisingDUndercover Marketing解析主旨大意题。通读全文可知，文章主要讲述了商家雇人来吸引顾客的新的广告模式undercover marketing(秘密营销)。答案DPassage 2(2013西安一中二模，E)Research has long backed the therapeutic(治疗的)value of diarykeeping for teenage girls and boys.But according to a new study，when teenagers detail their s
11、adness onto a blog，the therapeutic value is even greater.Blogging，it seems，can be good for you.The study，published in the journal Psychological Services and conducted by Meyran BonielNissim and Azy Barak，psychology professors at the University of Haifa，Israel，found the contact with an online communi
12、ty through a blog made it more effective in relieving(解除)the writers social anxiety than a private diary would be.To track teenagers experiences with blogging，the researchers randomly surveyed high school students in Israel and selected 161 of them who exhibited some level of social anxiety or stres
13、s.The teenagers，who averaged 15 years old，said they had difficulty making new friends or relating to their existing friends.The teenagers were divided into six groups.The first two groups were asked to blog about their social difficulties，with one group asked to open their posts to comments.The seco
14、nd two groups were asked to blog about whatever struck their adolescent fancy；again，with one group allowing comments.All four groups were told to write in their blogs at least twice a week.As a control，two more groups were told to keep either an oldfashioned print diary or to do nothing at all.All o
15、f their records were then read through by four psychologists to determine the authors relative social and emotional state.In all the groups，the greatest improvement in mood occurred among those bloggers who wrote about their problems and allowed commenters to respond.Interestingly，the commenters on
16、the blogs were quite supportive.“The only kind of surprise we had was that almost all comments made by readers were very positive and constructive in trying to offer support for anxious bloggers，” Dr.Barak wrote in an email.来源:Zxxk.Com【语篇解读】传统上认为日记能够帮助青少年缓解社会焦虑感，但最新研究表明青少年用博客记录下自己的问题或伤感能更好地减缓压力。5Compared with the tradit
