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1、UNIVERSITY OF SUNDERLANDSUNDERLAND BUSINESS SCHOOLMASTERS PROGRAMMEHRMM 18 (BSMM25/69) CROSS-CULTURAL MANAGEMENTMODULE GUIDEIntensive ModeSemesters 1 and 2MODULE LEADER:Professor David RichardsRoom 104A, Extension 3436, email: david.richardssunderland.ac.ukSESSION:Continuous Intensive 5 day Block -
2、at least 36 hours attendance.19HRMM18(03/12/02)DR/drOVERVIEWThis course is designed to address the dilemmas and opportunities of managing and interacting in organisations across cultural boundaries, both internationally and domestically. It is intended to develop an appreciation of what it is like t
3、o work in other countries and with people from other cultures.International business is conducted with and through people from various cultural backgrounds. Cultural differences, if not recognised and understood, can be significant barriers to the implementation and success of a business venture. Th
4、is course is concerned with both understanding and practical implementation. The readings, cases and exercises have been chosen to focus your attention on behaviour your own as well as that of others.Many management concepts, techniques, and systems taught in Western business schools are based on We
5、stern particularly North American cultural beliefs and values. These concepts, techniques and systems may not work in other cultures and, if used improperly, can compound managers problems.A basic premise of the course is that it is possible and desirable to develop intellectual understanding and be
6、havioural abilities, competencies and skills appropriate to the management problems arising from the interaction of people from different cultures in work settings. A further assumption is that the understanding and skills that are developed are generalisable and transferable from one situation to a
7、nother.1.ObjectivesThis course contributes to the development of knowledge and skills needed to manage effectively in other cultural environments and to work effectively with people from other cultures. The conceptual and case material increases sensitivity to important cultural differences and assu
8、mptions underlying the behaviour of people and the issues managers are likely to encounter in other countries. More specifically the objectives are:1.1To Increase Cultural AwarenessTo enable participants to identify the factors in their own culture which affect their own behaviour and interactions w
9、ith other people and influence effectiveness in cross-cultural encounters and to examine the influence of culture on management skills, behaviour and performance.1.2To Increase Cross-Cultural AwarenessTo enable participants to identify the ways in which other cultures are both similar to and differe
10、nt from their own, and to examine the effect of cultural differences on management effectiveness. To enable participants to see behaviour from the perspective of another culture.1.3To Develop Cross-Cultural SkillsTo provide experiences, through which significant issues of cross-cultural behaviour, e
11、specially in communication and negotiation, can be identified, so that participants can develop their cross-cultural managerial capacities and skills and enhance their effectiveness.1.4To Develop a Cross-Cultural Approach to ManagementTo enable participants to develop an approach to management which
12、 allows them to take advantage of cultural diversity and a multicultural work environment, through a culturally synergistic management approach.2.Learning OutcomesOn completion of this module the student will be able to:1)identify the factors in their own culture which affect their own behaviour and
13、 interactions with other people and influence effectiveness in cross-cultural encounters. 2)identify the ways in which other cultures are both similar to and different from their own.3)examine the influence of culture and cultural differences on management skills, behaviour, effectiveness and perfor
14、mance.4)demonstrate understanding of behaviour from the perspective of another culture.5)demonstrate enhanced and effective cross-cultural managerial capacities and skills.6)demonstrate the ability to take advantage of cultural diversity and a multicultural work environment, through a culturally syn
15、ergistic management approach.3.ContentThe structure for the unit will be provided by a series of tasks, which will need to be completed by participants, mostly in teams. Theory and concept sessions will be integrated with the experiences and will underlie analytical activities. These will cover the following topics: Cultural differences and their influence on the nature of managerial skills and communication and behaviour: Cultural differences, attribution and behaviour; Managerial values, thinking, beliefs and styles in different cultures. Intercultural Communication: soci
