《汽车维修保养业运营模式研究(英文文献)》由会员分享,可在线阅读,更多相关《汽车维修保养业运营模式研究(英文文献)(12页珍藏版)》请在金锄头文库上搜索。
1、On the trend of automobile repair market development in ChinaWenFu ZhangChongqing Technology and Business UniversityKeywords: Automobile repair market; Development trendAbstract. Along with the economic development of China, now peoples material life level has been effectively enhanced. The high -en
2、d consumption car in the past has entered ordinary families. In the process of people enjoying the convenience brought by cars, broad prospects also have been brought to corresponding automobile repair market. In this context, this paper first analyzes the market background, and then from several as
3、pects studies our country automobile repair market development trend. The analysis can provide a certain direction for our country automobile repair market guidance and reference.IntroductionAfter entering the 21st century, as a new developed automobile production and consumption power, our countrys
4、 automobile service market faces both opportunities and challenges. Automobile repair market is an extremely important part of automobile service market. From the related data, if a car has $1 consumption on the road, the corresponding related services will reach $8. Foreign technology, capital, and
5、 the corresponding management concept and advanced production management have aggravated our countrys automobile service market competition. In view of the current opportunities and challenges, in -depth analysis of the current development trend of automobile repair market in our country has particu
6、larly important practical significance to the development of related enterprise strategies.Analysis on the Background of Our CountryS Automobile Service MarketA. Car ownership has maintained a sustained growth momentum.Car ownership in China at the end of 2013, according to incomplete statistics, re
7、ached 137 million, which increased by 13.7% than last year. As you can see, our countrys car ownership has maintained a rapid development momentum. Its reason is mainly because 2013 Chinas urban residents per capita disposable income reached 26955 Yuan, which made our countrys households have strong
8、er family car purchase intention. On the other hand, Chinas auto imports tariff cut for years, which makes the price of cars in our country also show a tendency of general decline. In addition, our country released automobile industry development support policies, which greatly improved automobile c
9、onsumption environment. In order to make car have good running status and features so as to extend car service life, automobile repair industry with service properties has unprecedented development space with Chinas car ownership maintaining a sustained growth situation.B. Automobile repair object o
10、wns higher level of science and technology.After so many years of automobile industry development, current cars are made up with sensors and computers. The corresponding reliability, economy, comfort, safety, performance and so on are all under intelligent control with effective combines of high tec
11、hnological integrations such as new material technology, hydraulic servo drive technology, electronic technology, digital communication technology, optical fiber transmission technology, and computer network control technology. For example, in luxury cars, more than half of vehicle cost is on electr
12、onic products. Electronic gasoline injection system, electronic brake-force distribution system technology, drive torque, electronic anti-lock braking control system, electronic control automatic transmission and fault self- diagnosis system technology are widely used in these cars. The last two yea
13、rs, the integration of machine, electricity, liquid and whole vehicle all functions computer control has been achieved. There is an effective integration of modern high-tech. Without whole understanding of the entire car, simply with the help of previous traditional touch, see and listen it is hard
14、to make accurate, fast, safe judgment of the car trouble. With modern automobile more stringent performance requirements and service standards, previous traditional test equipment and methods cannot meet the need of repair, and traditional repair technology is facing very serious challenges.C. There
15、 is growing competition between car maintenance enterprises.With a gusher in car ownership, large automobile repair market appears full of temptation. In the market, from the point of internal environment, our countrys related vehicle maintenance enterprises increase capital investment in order to s
16、urvive and develop. Other industry enterprises turn to the market, hoping get a piece of the pie. From the point of external environment, according to the relevant provisions of WTO, foreign enterprises entering our country automobile service market can adopt the way of wholly owned which not only can enjoy national treatment, also apply their modern maintenance technology, good operation mechanism and advanced management method. Foreign