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1、新航标职业英语新航标职业英语综合英语综合英语1VocationalVocational EnglishEnglishBackgroundGetting ReadyText ALanguage FocusText BVocational FocusSkill FocusPractical Learning 顾问顾问 总主审:刘黛琳总主审:刘黛琳总总 主主 编:蒋秉章编:蒋秉章本册主编:许振雅本册主编:许振雅 刘军刘军 凌伟卿凌伟卿外籍主审:外籍主审:Laura Blacks(英)(英) Dan Jenkins(美)(美)编编 者:刘者:刘 军军 王王 前前 封封 萍萍徐徐 辉辉 韩智渊韩智渊光盘
2、制作:博速软件光盘制作:博速软件新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录1Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目
3、录返回目录2Unit 1 ReceptionA receptionists main responsibilitiesPreparations to be made before receiving a foreign visitorA receptionists main responsibilitiesA receptionists main responsibilitiesBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill
4、 FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录3A receptionists main responsibilities6. Provide the highest possible level of customer service when taking and relaying messages.Unit 1 Reception A receptionist is a person wh
5、o receives the guests who come to visit his/her company. As such, a receptionist is the initial contact a visitor makes with the company, and is hence in a powerful position in which to affect the way the company is perceived. A receptionists main responsibilities are as follows:2. Communicate wellb
6、oth internally and externallywith customers.1. Build good customer relations in a professional manner.3. Develop effective listening skills and react appropriately on different occasions.4. Take appropriate action when dealing with difficult callers and awkward customers, or when handling complaints
7、.5. Manage the reception area.BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录41. Acquire background information fr
8、om the mission organizer or directly from the management of the company, including the purpose of the visit.Preparations to be made before receiving a foreign visitorUnit 1 Reception2. Know the name and title of the visitor.3. Make sure the visitor is to be met by a proper counterpart from the compa
9、ny, i. e., a person of the same rank.4. Learn the visitors agenda for the remainder (其余) of his/her trip.5. Check the visitors main product lines and customs in his/her own country.6. Brief yourself on the business and cultural etiquette of the country.7. Prepare a promotional pack (宣传包) with approp
10、riate materials, including price lists, translated into the visitors national language.BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语Vocat
11、ionalEnglish返回目录返回目录5d. Japanc. Indiae. Saudi Arabiaf. Thailandb. New ZealandConclusionAlthough one of the most well-known and crucial forms of nonverbal communication in Asian cultures is bowing, and Arabic people greet each other by a kiss on both cheeks, most people still prefer to shake hands in
12、 business greetings.Unit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录6Meeting Foreigners at an AirportMeeting Foreigners at an AirportUnit 1 ReceptionBefore-readingWhile-readingBackgroundBackgrou
13、nd Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录7Before-reading1. What preparations should the hosts make before meeting their visito
14、rs at the airport?2. How can you make the greeting sign eye-catching to the visitors?Exercise ARead the text and answer the following questions.Read the text and answer the following questions.Before meeting their visitors, they should check ahead of time to make sure the flight is on schedule and g
15、o to the airport early.A computer laser printout of the visitors names in extra-large type works well. The sign should be printed in the visitors mother tongue. If the visitors company logo can be printed, that would be even better.Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText
16、AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录8Before-reading3. Who should make the individual introductions?5. Who should help the visitors check in at the hotel bo
17、oked by the visitors themselves?4. Why should the hosts let the visitors control their first days schedule?Exercise AA member of the host team.The visitors will be jet-lagged, so let them get some rest to get used to the new time zone instead of planning something big, e.g., conducting business. No
18、actual business should be done until the visitors are well rested.The host team.Read the text and answer the following questions.Read the text and answer the following questions.Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Sk
19、ill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录9Before-readingExercise BThe article tells us what to make before meeting visitors at .In addition, the article illustrates how to meet visitors in a manner.Fill in the blan
20、ks to complete the main ideas Fill in the blanks to complete the main ideas of the text.of the text.preparationsan airportbusiness-likeUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Le
21、arning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录10Before-readingExercise CDiscuss with your partner, and then fill in the blanks to complete the following table according to the text.airporthotelthe flight is on scheduleimmigration and customsthe visitorsa new bus
22、iness venturea new culturesatisfied with the serviceUnit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录11While-readingParagraph 1 Often, companies will wish to meet their foreign visitors at the ai
23、rport. Before meeting the visitors, they should check ahead of time to make sure the flight is on schedule, go to the airport early and make every possible effort to help the visitors get through immigration and译译文文Unit 1 Receptioncustoms.Background Getting ReadyText AText BVocational Focus Skill Fo
24、cus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录12While-readingParagraph 2 Counterparts from the company, i.e., personnel of the same rank, should meet the visitors at the airport. The host group should include an interpreter, if necessary. Prepare a tasteful, profession
25、al sign in order to catch the eye of the visitors. A computer laser printout of their names in extra-large type works well. Print the sign in the visitors mother tongue. If the visitors company logo can be printed, that would be even better.Unit 1 ReceptionBackground Getting ReadyText AText BVocatio
26、nal Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录13While-readingWhile-readingParagraph 3 A private room, or an area off to the side, should be set apart for the greeting ceremony at the airport. Make a culturally related presentation so that the visitors
27、 feel they are entering not only a new business venture, but also a new culture. A member of the host team should make individual introductions in a well-ordered manner. A welcoming pack of information should be distributed to each member of the visitingUnit 1 Receptionteam.Background Getting ReadyT
28、ext AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录14While-readingWhile-readingParagraph 4 The greeting ceremony should be brief to make the visitors aware that they will be taken to their hotel as soon as possible. If the visitors arrive
29、 in the morning, it is certainly acceptable to extend a dinner invitation. However, remember that the visitors will be jet-lagged when they arrive. Dont plan anything big for their first day, just let them get some rest and adapt themselves to a new time zone that may be four, six, or more hours dif
30、ferent from their own. It is better for the visitors to decide the first days schedule. Dont conduct actual business untilNotesUnit 1 Receptionthe visitors are well rested.Background Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEngli
31、sh返回目录返回目录15While-readingParagraph 5 After driving the visitors to their hotel at the hosts expense, the host team should help the visitors check in no matter who made the booking. Check back later to make sure that the visitors are satisfied with the service at the hotel.Unit 1 ReceptionBackground
32、Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录16Language - FocusUnit 1 ReceptionVocabularyStructureTranslationLanguageFocusGrammarBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocatio
33、nal FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录17Language - FocusVocabularyA Choose the correct form of the words Choose the correct form of the words toto complete the following sentences. complete the
34、following sentences.1. accept, acceptance, acceptable a. The terms of the contract are to us. b. The new laws gained widespread .2. satisfy, satisfactory, satisfaction a.We should the customers need. b.The reading ability of the students is .3. introduction, introductory, introduce a. Please allow m
35、e to Mr. Black to you. b. Mary made a few remarks.acceptableacceptancesatisfysatisfactoryintroduceintroductoryUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language
36、Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录18Language - FocusVocabulary4. conduct, conductor, conductiona. We decided to an experiment.b. Wood is a poor .5. adapt, adaptable, adaptationa. We must ourselves to the changed conditions.b. Humans are infinitely .conductconductoradaptadapt
37、ableUnit 1 ReceptionA Choose the correct form of the words Choose the correct form of the words toto complete the following sentences. complete the following sentences.BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Pract
38、ical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录19Language - FocusVocabularyB Match the words in Column A with Match the words in Column A with thethe appropriateappropriate phrases in Column Bphrases in Column B1. Make2. Meet3. Catch4. Conduct5.
39、Print6. booka. the eyeb. a hotelc. an effortd. the logoe. businessf . a foreignerUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业
40、业英英语语VocationalEnglish返回目录返回目录20Language - FocusVocabularyC Complete the sentences below with the Complete the sentences below with the correctcorrect form of the words and phrases in the form of the words and phrases in the box.box.on schedule extend actual individual include enter check in brief1.
41、 A lot of young people the labor market each year.2. The train arrived .3. He a warm welcome to the foreign visitors.4. A teacher cannot give attention to his pupils if his class is very large.enteron scheduleextendedindividualUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText
42、 AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录21Language - FocusVocabularyon schedule extend actual individual include enter check in brief5. The university ten colleges.
43、6. Whats the position of the ship?7. I at the Hilton Hotel yesterday.8. The old man rose and made a speech.includesactualchecked inbriefUnit 1 ReceptionC Complete the sentences below with the Complete the sentences below with the correctcorrect form of the words and phrases in the form of the words
44、and phrases in the box.box.BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录22Language - FocusStructureA Study the e
45、xample and rearrange the Study the example and rearrange the words andwords and phrases into correct phrases into correct sentences.sentences.1. if necessary, you, could, work, on, Saturdays and Sundayse.g. he, all day, would, work, all night, and,if necessaryHe would work all day and all night, ifn
46、ecessary.2. if necessary, I, buy, will, instead of, a DVD player, a TV setCould you work on Saturdays and Sundays, if necessary?I will buy a DVD player instead of a TV set / a TV set instead of a DVD player, if necessary.Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText
47、 BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录23Language - FocusStructure3. if necessary, you, at home, contact, can, me4. if necessary, you, use, these, can, reference, booksT
48、he students can refer to a dictionary, if necessary.You can use these reference books, if necessary.You can contact me at home, if necessary.5. if necessary, the students, refer to, can, a dictionaryUnit 1 ReceptionA Study the example and rearrange the Study the example and rearrange the words andwo
49、rds and phrases into correct phrases into correct sentences.sentences.BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返
50、回目录24Language - FocusStructureB Study Study the the italicizeditalicized part part of of the the example example sentencessentences andand compose compose sentences sentences with with the the same structuressame structures using the words and phrases in parentheses.using the words and phrases in pa
51、rentheses.1. e.g. It is acceptable to extend a dinner invitation.(sell, the old house, at such a price)It is acceptable to move from job to job in the United States.It is acceptable to drop out of school to pursue your dreams.It is acceptable to sell the old house at such a price.(drop out of school
52、, to pursue your dreams)a.b.c.(from job to job, move, in the United States)Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语V
53、ocationalEnglish返回目录返回目录25Language - FocusStructure1. e.g. Dont plan anything big for their first day, just let them rest and adapt themselves to the time zone.(miss the opportunity, seize it, reach your goals)Dont be an onlooker, just play basketball and have a good time.Dont waste your time, just
54、go on with your work and finish it at once.Dont miss the opportunity, just seize it and reach your goals.(waste your time, go on with your work, finish it at once)a.b.c.(be an onlooker, play basketball, have a good time)Unit 1 ReceptionB Study Study the the italicized part part of of the the example
55、 example sentencessentences andand compose compose sentences sentences with with the the same same structuresstructures using using the the words words and and phrases phrases in in parentheses.parentheses.BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational F
56、ocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录26Language - FocusTranslationA Translate the following sentences into Translate the following sentences into Chinese.Chinese.1. The little girl stood up trying t
57、o catch the teachers eye.2. If everyone stays in line, well get through the check-in procedure more quickly.请务必按时完成。如果大家都排好队,我们就会更快地完成登记手续。那个小女孩儿站了起来,试图吸引老师的注意力。3. Please make sure to finish on schedule.我将尽一切努力准时到达那里。4. I will make every effort to get there on time.这些费用包括在账目中吗?5. Are the expenses in
58、cluded in the account?Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录27Language - FocusTranslation
59、1. 他对希尔顿酒店的服务非常满意。(be satisfied with.)2. 他自费印刷了外国公司的标志。(at ones own expense)We believe the sales representatives meeting will start on schedule.He had the logo of the foreign company printed at his own expense.He is very satisfied with the service at the Hilton Hotel.3. 我们相信销售代表会议将准时开始。(on schedule)
60、Arent you aware it is important to know how to receive foreign visitors?4. 难道你没有意识到知道如何接待外宾很重要吗?(aware)When you go to a country, you must adapt yourself to the new customs.5. 当你到一个国家,你必须使自己适应新的风俗。(adapt oneself to.)A Translate the following sentences into Translate the following sentences into Chine
61、se.Chinese.Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录28Language - FocusGrammarUnit 1 Receptio
62、nNounsNounsBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus A Decide if the underlined word is countable (C) or uncountable (U). Write C or U in the space after the sentence.1. Add a little more oil. _2. The chicken on the plate is yours. _3. I eat t
63、hree eggs every day. _4. I have a lot of homework to do. _5. We didnt see any milk on the table. _6. She doesnt have a hope. _7. They need to clean the glasses. _8. He picked up a stone. _9. There is life where there is water. _10. We bought a new iron the day before yesterday. _UUUUCUCCCC新新航航标标职职业业
64、英英语语VocationalEnglish返回目录返回目录29Language - FocusGrammarUnit 1 ReceptionNounsBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus B Complete the following senten
65、ces by choosing A, B, C, or D.1. The 1950s were the years when she wrote one _after another, and when her first collection of _was published. A. poempoetry B. poetrypoem C. poempoem D. poetrypoetry2. At one time a car was just something the rich drove for _rather than _as of transportation. A. a ple
66、asurea means B. pleasuremeans C. pleasurea means D. a pleasuremeans新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录30Language - FocusGrammarUnit 1 ReceptionNounsBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical L
67、earning Learning Language Language FocusFocus B Complete the following sentences by choosing A, B, C, or D.3. We have to drive slowly on the crowded motorways as there wont be _ to pass. A. room B. the room C. rooms D. many rooms4. While brushing my _ in front of the mirror, I found I had _. A. hair
68、sa few white hairs B. haira few white hairs C. haira little white hair D. hairslittle white hair新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录31Language - FocusGrammarUnit 1 ReceptionNounsBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkil
69、l Focus Practical Practical Learning Learning Language Language FocusFocus B Complete the following sentences by choosing A, B, C, or D.5. Tom is a scholar of _ . Particularly, he has _ of world history. A. wide knowledgea good knowledge B. a wide knowledgegood knowledge C. a wide knowledgea good kn
70、owledge D. wide knowledgesa good knowledge6. There is _ and not _ being done. A. too much talkenough works B. too much talkenough work C. too much talksenough jobs D. too much talkenough job新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录32Language - FocusGrammarUnit 1 ReceptionNounsBackgroundBackground Gett
71、ing ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus B Complete the following sentences by choosing A, B, C, or D.7. As the proverb goes, no _ , no _ . A. paininggaining B. painsgains
72、C. paingains D. painsgain8. We are afraid we will miss the 5:30 train if we are delayed by _ . A. a heavy traffic B. heavy traffics C. heavy traffic D. the heavy traffics新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录33Language - FocusGrammarUnit 1 ReceptionNounsNounsBackground Getting ReadyText AText BVoca
73、tional Focus Skill Focus Practical Learning Language Focus B Complete the following sentences by choosing A, B, C, or D.9. The girls couldnt have _ in teaching, and Im sure none of them could have had _ in a high school before graduation. A. much experiencean experience B. many experiencesexperience
74、 C. an experienceexperiences D. experienceexperience10. Would you like _, sir? Well, _ for my wife and a cup of tea with milk and sugar for me, please. A. some ice creamstrawberry ice cream B. ice creamsstrawberry ice cream C. some ice creamsstrawberry ice creams D. an ice creamstrawberry ice cream新
75、新航航标标职职业业英英语语VocationalEnglish返回目录返回目录34While-readingParagraph 1 If you are one of the sales staff, you need to master various interpersonal skills in order to deal successfully with foreign visitors.译译文文Unit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learn
76、ing Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录35While-readingParagraph 2 Do some research ahead of time on the business and social protocols of the country that you will do business with. Be polite and sensitive to their conduct. Be mindful of their individual habits. Be careful to notic
77、e how long they hold eye contact, which title they use, and how they greet you, whether with a bow or a handshake, and then respond in kind.译译文文Unit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录36
78、While-readingParagraph 3 Keep a proper distance because different cultures have different norms for personal space. For example, in the USA, when youre having a conversation with someone, the personal space is usually between 18 and 30 inches. Other countries may have a different idea of what is an
79、appropriate distance apart.译译文文Unit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录37While-readingParagraph 4 Try to establish a relationship when doing business. Many foreign business executives pr
80、efer to establish strong personal relationships prior to doing business. Respect this protocol and get t o know your foreign guests on a personal basis prior to doing business译译文文Unit 1 Receptionwith them.Background Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Fo
81、cus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录38While-readingParagraph 5 Introduce your foreign visitors to your top ranking executives. Many foreign visitors expect to meet the highest-ranking executives first. Also, out of respect, be sure to accept their business cards with both hands and read them
82、front and back.译译文文Unit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录39While-readingParagraph 6 It is essential for sales staff to develop interpersonal skills. The more you understand the customs
83、 of your foreign visitor, the better your chances译译文文Unit 1 Receptionof success will be. Background Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录40Vocational Focus Work in groups. You are a greenhorn in the New Times I
84、nternational Trading Co., Ltd., and your company has just received a letter regarding a business visit from the Sunrise Trading Co.,Ltd. in the USA. You are requested to receive the foreign visitor at 4:00 in the afternoon on December 7th.Receiving Foreign VisitorsUnit 1 ReceptionBackgroundBackgroun
85、d Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录41Vocational Focus Unit 1 ReceptionStep 1 Refer to some reference books or search on t
86、he Internet, and then fill out the following form about the business etiquette of your foreign visitor.Business Etiquette in the USADressing conservatively is always in good taste. Women can wear business suits, dresses, or pantsuits (女子穿的下身为裤子而非裙子的套装). Men should wear a business suit.A handshake sh
87、ould be firm and brief. Maintain eye contact during the greeting. In most situations, you can begin calling people by their first names. In formal circumstances, use their titles and surnames as a courtesy. Business cards are exchanged without formal ritual.BackgroundBackground Getting ReadyGetting
88、ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录42Vocational Focus Unit 1 ReceptionStep 2Master the following key expressions about receiving a foreign visit
89、or, and matcheach expression in Column A with its Chinese meaning in Column B.1. Arrive at the airport ahead of time2. Check the arrival terminal to confirm the actual arrival gate and arrival time3. Walk to the arrival gate and meet the visitor4. Go through all the airport formalities5. Introduce t
90、he visitor to other people6. Help the visitor with suitcases/luggage7. Put the luggage in the trunk of the car8. Get into the car and fasten the seat belt9. Tell the visitor about the schedule for the day10. Take the visitor straight to the hotela. 帮来访者拿行李b. 核实实际抵达的航站楼,确定接机口和抵达时间c. 走到接机口迎接来访者d. 向他人介
91、绍来访者e. 办完所有的机场手续f. 告诉来访者当天的日程安排g. 提前到机场h. 把来访者直接送到宾馆i. 上车并系好安全带j. 把行李放在车箱里BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返
92、回目录返回目录43Vocational Focus Unit 1 ReceptionStep 3Help your foreign visitor check in by completing the following hotel reservation form.Mr. Tom BlackSept. 5, 2011Sept. 8, 20111 single room, Room 1005Credit card001-847-BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vo
93、cational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录44Vocational Focus Unit 1 ReceptionStep 3Help your foreign visitor check in by completing the following hotel reservation form. Hotel reservations made
94、 by telephone should be confirmed in writing by a letter or a fax. The following details are usually required: 1. Name(s) of the person(s) requiring the accommodation;2. Datesspecifying clearly the nights for which the room is required and the approximate time of arrival and departure;3. Type of roo
95、m required, e.g., single, double or twin;4. Facilities required;5. Any special dietary needs;6. Arrangements for payment and confirmation of the rates quoted.BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Pract
96、ical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录45Vocational Focus Unit 1 ReceptionStep 4Discuss the foreign visitors business agenda in groups. You may follow the example below:9:30 a.m10:00 a.m.12:30 p.m.1:15 p.m.3:15 p.m.Tea & registrationMeeting session
97、 IOpening remarks by the executive manager (10 minutes)General discussions on the project (30 minutes)Presentation by the sales manager (20 minutes)Presentation by the business manager (20 minutes)Presentation by the service manager (20 minutes)Presentation by the PR manager (20minutes)Discussions o
98、n further research and development (30 minutes)LunchMeeting session IIPanel discussionsTeaBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录46Vocational Focus Unit 1 ReceptionStep 5Discuss the factors you should
99、consider when choosing a restaurant to entertain a foreign visitor before he/she leaves.Factors to consider:1. Budget: Set your budget. Each company has a limit on event expenditures. Look at the price range of the restaurant in advance.2. Location: How far is the restaurant from your office? Conven
100、ience is the key.3. Culture: Have the restaurant send you a menu and evaluate the options. Choose a restaurant that is able to incorporate a dish from your visitors native land into the menu, incorporate some elements of your visitors culture into the decorations, and obtain some music that reflects
101、 the culture of your foreign guest so that he/she will find something to enjoy.4. Seating: Consider setting up the seating arrangements ahead of time. Decide who sits where.Note: Ask your foreign visitor if he/she has any food allergies (过敏) or dietary restrictions.BackgroundBackground Getting Ready
102、Getting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录47Vocational Focus Unit 1 ReceptionStep 6Search on the Internet to collect some key sentences about b
103、ooking an airplane ticket and seeing a foreign visitor off.1. When is the next flight to New York? Is it full?下一次去纽约的航班是什么时候?是满舱吗?2. Are there any seats available on the next flight?下一次航班还有座位吗?3. Id like to book a ticket on a flight to Washington D.C. for the 9th of June, please. 我要订一张6月9日飞往华盛顿特区的机票
104、。4. Book me two economy class seats on AA Flight 104 to New York. 给我订两张去纽约的美航104班机的经济舱机票。1. Have a safe trip home. 祝您平安到家。2. Take care and remember me to Mr. Thomson. 请多保重并向汤姆逊先生问好。3. Look forward to your visiting again.期待您再次来访。4. Do you have everything? (before leaving the hotel for the airport) 您的
105、东西都带齐了吗?BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录48Vocational Focus Unit 1 ReceptionStep 6Search on the Inte
106、rnet to collect some key sentences about booking an airplane ticket and seeing a foreign visitor off.5. Two tourist class tickets on CAAC Flight 244 for tomorrow, please. 买两张明天中国民航244班机经济舱机票。6. Id like to reconfirm my plane reservation. 我想再确认一下我预订的机票。7. Are there non-stop tickets available? 有没有直达的机票
107、?5. Do you have your passport and ticket with you? (before leaving the hotel for the airport) 您的护照和机票都带好了吗?6. Is your luggage weight OK? (before leaving the hotel for the airport) 您的行李不超重吧?7. Goodbye, and have a good trip. 再见,祝您一路顺风。8. How long is the layover in Los Angeles? 在洛杉矶转机停留多长时间?8. May you
108、have the best of luck back in New York. 祝您回纽约之后一切好运。9. Will meals be served on the flight? 飞机上提供餐饮吗?9. Well miss you a lot.我们会非常想念您的。BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning La
109、nguage Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录49Vocational Focus Unit 1 ReceptionStep 6Search on the Internet to collect some key sentences about booking an airplane ticket and seeing a foreign visitor off.10. Will there be a movie on the flight?飞机上放电影吗?11. Is there an electrical
110、 outlet for my laptop computer? 有笔记本电脑的电源吗?。12. May I reserve a seat by the emergency door? 我可以预订紧急出口旁的座位吗?10. Im really happy for having worked with you for a few days. 我很高兴与您一起工作了几天。11. I sincerely hope to see you again someday and we are looking forward to hearing from you. 我真诚地希望与您再次相见,并期待收到您的来信
111、。13. I would like to have the extra leg room. 我想要额外伸腿空间。12. Were happy that we have established bussiness relations. 很高兴我们之间建立了业务联系。BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Lan
112、guage Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录50Vocational Focus Unit 1 ReceptionStep 6Search on the Internet to collect some key sentences about booking an airplane ticket and seeing a foreign visitor off.14. I prefer not to sit next to the emergency door.我不想紧挨着紧急出口坐。15. I would
113、like a window seat, please.我想要一个靠窗户的座位。13. I think well have opportunities tomeet each other in the future.我想我们将来会有机会再次相见。16. I prefer an aisle seat, please.我想要一个靠过道的座位。BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Prac
114、tical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录51Skill Focus Speaking Skill FocusListeningSimulated Writing Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill
115、 Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录52Skill - Focus Skill - Focus Skill - Focus Skill - Focus ListeningListen to four conversations. Each conversation involves people greeting each other. Identify if the people are meeting
116、for the first time or have met before. Check () the correct box in the table.A AConversations1234Meet for the first timeMet beforeExercisesUnit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录53Skill
117、 - Focus You are going to listen to a conversation between a Chinese business representative (R) and an American customer (C). Listen carefully and fill in the missing words.B BExercisesR : Good morning! Is there anything (1) _?C: Yes. Would you give me a copy of your brochure?R : (2) _.C: Thank you
118、. (several minutes later) What new mobile phones do you have?R : This is a prototype of our new improved model. I think you will (3) _.C: Yes, of course.I can do for youHere you arebe interestedListeningUnit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learni
119、ng Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录54Skill - Focus B BR: Would you like to leave your companys (4) _ with us so that we can keep you up to date?C: Id really appreciate that.R: (5) _ (handing the card with both hands. It is printed in English on one side and in Chinese on the ot
120、her side) with our companys address, (6) _.If you go to our website, you will find moreinformation about us. (7) _?name and addressThis is my cardwebsite, and telephone numberMay I have your cardYou are going to listen to a conversation between a Chinese business representative (R) and an American c
121、ustomer (C). Listen carefully and fill in the missing words.ExercisesListeningUnit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录55Skill - Focus B BC: Yes, certainly. Here it is.R: Thank you. (rece
122、iving the card with both hands, studying it and pronounce the words front and back) Mr. Tom Black from A&B Company. May I ask what your company (8) _?C: Yes, of course. We mainly deal indeals inYou are going to listen to a conversation between a Chinese business representative (R) and an American cu
123、stomer (C). Listen carefully and fill in the missing words.ExercisesUnit 1 ReceptionListeningBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录56Skill - Focus A AReading AloudExercisesUnit 1 ReceptionSpeakingLadi
124、es and Gentlemen, On behalf of our company, I would like to say how delighted we are to meet you. Its a great honor to have the presence of the Sales Manager, Mr. Bruce Baker, here tonight. As you know, our company is well-known for its long tradition. However, we still need the new ideas, new knowl
125、edge, and new insights that our cooperation can bring us. Thats the reason why we value the cooperation between us so much. I hope that the trade between us will expand even further in the furture, and I Now, Id like to invite you to join me in my toast to the friendship between us, to our mutual co
126、operation, and to yourgood health. Cheers! Thank you.hope that you will enjoy your stay in Shanghai.Background Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录57Skill - Focus BQuestions and AnswersExercisesUnit 1 Receptio
127、nSpeakingWork in pairs. As a ticket buyer, you are required to ask three questions for help and your partner answers your questions as a ticket seller according to the following “Program Schedule”. Then reverse roles to ask and answer new questions.Dec.519:1519:30Classical Evening of the Shanghai Gr
128、and Theater I (Vocals)Peking Opera: Royal Concubine Yang of the Tang Dynasty by the Shanghai Peking Opera TroupeShanghai Grand TheaterShanghai Grand Theater280, 220, 160, 120, 80320, 260, 200, 140, 80BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus F
129、ocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录58Skill - Focus BQuestions and AnswersExercisesUnit 1 ReceptionSpeakingDec.619:1519:30Classical Evening of the Shanghai Grand Theater II (Chinese Local Opera: The Rom
130、ance of Liang Shanbo and Zhu Yingtai)Concert by the Shanghai Broadcasting Symphony OrchestraShanghai Concert HallShanghai Concert Hall280, 220, 160, 120, 80200, 160, 120, 8020:00Chinese Folk Music ConcertShanghai Grand Theater80, 60, 40, 20BackgroundBackground Getting ReadyGetting ReadyText AText AT
131、ext BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录59Skill - Focus BQuestions and AnswersExercisesUnit 1 ReceptionSpeakingDec.719:1519:30Ballet: Nutcracker by the Shanghai Balle
132、t Troupe)Concert by the Strauss Vienna Waltz OrchestraShanghai Grand TheaterMajestic Theater380, 330, 280, 200, 120320, 260, 200, 160, 8020:00Ballet: Swan Lake by the Russian Moscow Classical Model Ballet TroupeShanghai Grand Theater300, 220, 160, 80Dec.819:30Majestic TheaterBallet: Cinderella by th
133、e Russian Moscow Classical Model Ballet Troupe300, 260, 220, 180, 140BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返
134、回目录60Skill - Focus BQuestions and AnswersExercisesUnit 1 ReceptionSpeakingDec.719:1519:30Ballet: Nutcracker by the Shanghai Ballet Troupe)Concert by the Strauss Vienna Waltz OrchestraShanghai Grand TheaterMajestic Theater380, 330, 280, 200, 120320, 260, 200, 160, 8020:00Ballet: Swan Lake by the Russ
135、ian Moscow Classical Model Ballet TroupeShanghai Grand Theater300, 220, 160, 80Dec.819:30Majestic TheaterBallet: Cinderella by the Russian Moscow Classical Model Ballet Troupe300, 260, 220, 180, 140BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Foc
136、us Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录61Skill - Focus BQuestions and AnswersExercisesUnit 1 ReceptionSpeakingDec.719:1519:30Ballet: Nutcracker by the Shanghai Ballet Troupe)Concert by the Strauss Vienna Wal
137、tz OrchestraShanghai Grand TheaterMajestic Theater380, 330, 280, 200, 120320, 260, 200, 160, 8020:00Ballet: Swan Lake by the Russian Moscow Classical Model Ballet TroupeShanghai Grand Theater300, 220, 160, 80Dec.819:30Majestic TheaterBallet: Cinderella by the Russian Moscow Classical Model Ballet Tr
138、oupe300, 260, 220, 180, 140BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录62Skill - Focus BExercisesUnit 1 Recept
139、ionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus Questions and AnswersSample Questions and Answers1.Q: Id like to invite my foreign visitor to watch Ci
140、nderella on Dec. 7. How much will I have to pay for two of the best seats? A: That will be 600 yuan.2.Q: Where will the Russian Moscow Classical Model Ballet Troupe give the performance on Dec. 8? A: At the Majestic Theater.3.Q: My foreign visitor is fond of ballet. What performance do you recommend
141、 on Dec. 8? A: Swan Lake will be showing at the Majestic Theater.Speaking新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录63Skill - Focus BExercisesUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practica
142、l Learning Learning Language Language FocusFocus Questions and AnswersSample Questions and AnswersSpeaking4. Q: What performances will be on from Dec. 5 to Dec. 8? A: We have a vocal show and a Peking Opera on the 5th, a Chinese local opera: The Romance of Liang Shanbo and Zhu Yingtai, a symphony or
143、chestra, and a folk music concert on the 6th, two ballets and a concert on the 7th, and a ballet on the 8th.5.Q: Where can I go to the concert by the Shanghai Broadcasting Symphony Orchestra? A: At the Shanghai Concert Hall.6. Q: How many concerts do you have from Dec. 5 to Dec. 8? A: We have three
144、concerts.新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录64Skill - Focus B BExercisesUnit 1 ReceptionBackground Getting ReadyText AText BVocational Focus Skill Focus Practical Learning Language Focus Questions and AnswersSample Questions and AnswersSpeaking7.Q: What performances does the Classical Evening of
145、 the Shanghai Grand Theater have? A: Vocals & Chinese Local Opera for two evenings.8.Q: What performances do you have on Dec. 7? A: A classical ballet: Nutcracker by the Shanghai Ballet Troupe, a ballet: Cinderella by the Russian Moscow Classical Model Ballet Troupe, and a concert by the Strauss Vie
146、nna Waltz Orchestra.新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录65Skill - Focus BExercisesUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus Ques
147、tions and AnswersSample Questions and AnswersSpeaking9. Q: How much will I have to pay for two of the best tickets if I invite my foreign visitor to watch Royal Concubine Yang of the Tang Dynasty? A: It will be 640 yuan for the both of you.10.Q: At what time will the last performance be given in the
148、 Shanghai Concert Hall on Dec. 6? A: At 20:00.新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录66Skill - Focus CPresentationExercisesUnit 1 ReceptionSpeakingWorking in groups in this part, you are required to discuss what is shown in the table by comparing and summarizing the information. You may add your own
149、 comments. Then make a presentation to the class, using the expressions for reference below.ChinaJapanIndiaUK and North AmericaOffering a business card with both handsAcceptable to present your card with one handAlways use the right hand when offering a business cardNo conventional manners for excha
150、nging business cardsBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录67Skill - Focus CExercisesUnit 1 ReceptionBack
151、groundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus Etiquette for exchanging business cards varies from country to country. When conducting business, you should
152、exchange business cards in the correct manner. In China, you should offer your card with both hands. If youre receiving a card, make sure you study it and read both sides. Dont just put it in your pocket directly. However, in Japan, its acceptable to present your card with one hand. Dont put it away
153、 in your pocket at a meeting, but keep it on the table in front of you. In India, you should always use your right hand when offering and receiving a business card. On the other hand, in the UK and North America, there are no conventional manners for exchanging business cards. As you can see, the wa
154、y people in one culture exchange business cards is very different from that of those in another. If you take the time and trouble to observe the correct etiquette, you will benefit a lot in the first step of conducting business.SpeakingPresentationSample Presentation新新航航标标职职业业英英语语VocationalEnglish返回
155、目录返回目录68Skill - Focus A business card, sometimes called a name card or a calling card, is a card that shows a business persons name, title or position, company, contact address, phone No., corporate website, and so on. A business card is very important for a businessperson. Today, it has even become
156、 a must for people to exchange cards in social activities. The basic elements of a business card are listed as follows:Designing a Business CardSimulated WritingUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill F
157、ocus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录69Skill - Focus Designing a Business CardSimulated WritingSampleUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skil
158、l FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录70Skill - Focus Simulated WritingExercisesIts your turn to write an official business card in English according to the information given below.Mr. Michael Blacks works at the
159、Shanghai Bluekee Education Consulting Co., Ltd.He is the companys General Manager.His telephone number is (86-21) 6140 1878.His mobile phone number is 13918518888His fax number is (86-21) 6140 1879.His company is located at Building 12, Room 512, No. 900 Quyang Road, Hongkou District, Shanghai, Chin
160、a.The postal code / zip code is 200435His e-mail address is The company website is Http:/Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational FocusFocus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新
161、新航航标标职职业业英英语语VocationalEnglish返回目录返回目录71Skill - Focus Simulated WritingExercisesOne sideIts your turn to write an official business card in English according to the information given below.Unit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Fo
162、cus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录72Skill - Focus Simulated WritingExercisesIts your turn to write an official business card in English according to the information given below.The other sideUnit
163、 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录73Practical LearningPractical LearningWays to Entertai
164、n Clients and GuestsHave the students get familiar with the different ways to entertain clients and guests.1. 接机2. 旅馆接待3. 公司接待1. Meeting at an airport2. Reception at a hotel3. Reception at a companyUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Voca
165、tional Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录74Practical LearningPractical LearningWays to Entertain Clients and GuestsHave the students get familiar with the different ways to entertain clients an
166、d guests.4. 会展接待5. 五星酒店款待6. 家庭款待4. Reception at a trade fair5. Entertaining guests at a five-star restaurant6. Entertaining guests at homeUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practica
167、l Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录75Practical LearningPractical LearningWays to Entertain Clients and GuestsHave the students get familiar with the different ways to entertain clients and guests.9. Sightseeing7. 打高尔夫8. 滑雪9. 观光7. Playing golf8. Go
168、ing skiingUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录76Practical LearningPractical LearningWa
169、ys to Entertain Clients and GuestsHave the students get familiar with the different ways to entertain clients and guests.10. 购物11. 听音乐会12. 馈赠礼物10. Going shopping11. Going to a concert12. Giving presentsFinishUnit 1 ReceptionBackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocat
170、ional Vocational Focus Focus Skill FocusSkill Focus Practical Practical Learning Learning Language Language FocusFocus 通常, 公司都希望到机场迎接来访外宾。去迎接来宾之前,应该事先查一下以确定航班按时到达,然后提前到达机场,并尽全力帮助外宾完成过境和报关手续。在机场迎接来访外宾在机场迎接来访外宾译文译文 与外宾相应级别的公司人员应该到机场迎接。如果需要的话,东道主方应该有翻译陪同。为引起外宾的注意,还应准备一个雅观得体、专业化的欢迎标牌。标牌采用超大字体用电脑激光打印机打印出
171、他们的名字效果就很好。使用外宾母语打印标牌。如果印上外宾公司的图标,那就更好了。在机场迎接来访外宾在机场迎接来访外宾译文译文 应该安排一处房间或靠边的一个区域,在机场举行欢迎仪式。做一个有文化特色的介绍,这样会让外宾感到他们不仅仅是开始了一次商务探险,还是一次新的文化之旅。东道主应该安排一名成员逐个有序地一一介绍自己的团队成员。要为外宾团队的每位成员发放一个有欢迎意义的信息材料包。在机场迎接来访外宾在机场迎接来访外宾译文译文 欢迎仪式要简短,让外宾知道会尽快送他们去宾馆。若外宾上午到,完全可以邀请他们出席一次晚宴。但要记住,外宾抵达时会有时差反应,所以不要在第一天安排重要的活动,而应该让他们休
172、息一下,尽快适应新的时区,这相对于他们自己的时区有可能是四个、六个小时或更长时间的时差。第一天的日程最好由外宾自己安排。在外宾休息好之前,不要进行任何实质性的商务活动。在机场迎接来访外宾在机场迎接来访外宾译文译文 东道主负责支付交通费用,将外宾送达宾馆后,要帮助他们登记入住,不管事先由谁预订的房间。之后要再次确认,以确保外宾对宾馆的服务感到满意。在机场迎接来访外宾在机场迎接来访外宾译文译文 time zone时区。全球划分为24个时区。相邻两个时区的时间相差1小时。出国旅行的人,必须随时调整自己的手表,才能和当地时间相一致。凡向西走,每过一个时区,就要把表拨慢1小时;凡向东走,每过一个时区,就
173、要把表拨快1小时。在机场迎接来访外宾在机场迎接来访外宾Notes jet-lagged有时差反应的,有时差感的。人体症状多表现为疲劳、方向感减弱和失眠,往往会影响人们最初几天的活动。 如果你是一名销售人员,要想成功地与外商交往,你需要掌握各种人际交往的技巧。商务活动中如何与外商交往商务活动中如何与外商交往译文译文 对即将与之合作的国家的商务及社交礼仪事先要做一下研究。礼貌待人,对对方的举止要敏感。要注意他们的个人习惯。要细心观察外宾目光接触的时间、所用的头衔以及如何跟你打招呼,比如是鞠躬还是握手,并以同样的方式做出回应。商务活动中如何与外商交往商务活动中如何与外商交往译文译文 保持合适的距离,
174、因为不同文化对人与人的间距有不同的标准。比如,在美国,两个人交谈时通常保持1830英寸的距离。而其他国家对恰当的距离也会有不同的标准。商务活动中如何与外商交往商务活动中如何与外商交往译文译文 做生意时要努力建立关系。许多外国业务主管希望做生意前建立牢固的私人关系。要尊重这一礼仪,在与外国客人做生意之前,先以个人身份和他们熟悉起来。商务活动中如何与外商交往商务活动中如何与外商交往译文译文 要把来访外宾介绍给公司顶层主管。许多外宾希望首先见到最高级别的主管。同样,出于尊重,务必要用双手来接他们的名片,并正反面都要看一看。商务活动中如何与外商交往商务活动中如何与外商交往译文译文 销售人员培养人际交往
175、能力是十分重要的。对来访外宾的习俗了解得越多,你生意成功的可能性就越大。商务活动中如何与外商交往商务活动中如何与外商交往译文译文LanguageLanguagePointPointmake certain, establish something without doubt 务必,确保make sureMake sure to turn off the light before you leave.你临走前一定要关灯。LanguageLanguagePointPointhappening, coming, or done before the proper or designated time
176、提前,事先ahead of timePlease tell him ahead of time what you are going to do.请把你要做的事情提前告诉他。LanguageLanguagePointPointat the announced or expected time按时on scheduleHe wanted to finish the job on schedule, but somehow he fell behind.他本想按时完成这项工作,但是不知道为什么落后了。LanguageLanguagePointPointn. n. a person, place,
177、company, or the like, that provides services, resources, and so on, as for a convention or sporting event 主人,主办方,东道主hostMr. Williams, our host, introduced us to the other guests.我们的主人, 威廉姆斯先生, 把我们介绍给了其他客人。LanguageLanguagePointPointvt. bring in as part of the whole 包含,包括includeYou should include eggs
178、 on the list of things to buy.你应该在购物单中列上鸡蛋。LanguageLanguagePointPointa. having, displaying, or in accordance with good taste 有鉴赏力的,雅致的,有品位的tastefulMost of the clothes are very tasteful.大部分服装都很有品位。LanguageLanguagePointPointto attract ones attention or interest 吸引目光,引起兴趣catch ones eye / catch the eye
179、ofThe T-shirt in the window caught his eye when he passed the store.当他经过商店时,橱窗里的T恤衫吸引了他的注意。LanguageLanguagePointPointn. a formal introduction, a demonstration 介绍,陈述,开场白presentationProfessor Adams gave a presentation on British theater last Friday.亚当斯教授上周五做了一个关于英国戏剧的介绍。LanguageLanguagePointPointa. si
180、ngle; particular; separate 个别的,单独的,个人的individualEach individual leaf on the tree is different.树上的每片叶子都是不同的。LanguageLanguagePointPointvt.to, amongto divide among several or many; give out 分发,分配distributeThe books were distributed among the students in the area.这些书发给了该地区的学生。LanguageLanguagePointPointn
181、. a formal personal presentation of one person to another or others 介绍introductionShe was shaking his hand before I could finish the introduction.还没等我介绍完, 她就在与他握手了。LanguageLanguagePointPointa. short, esp. in time 简短的,短暂的briefCould you make the speech brief ?你能让发言简短些吗?LanguageLanguagePointPointa.of,
182、thathaving knowledge or understanding 明白的,意识到的awareShe was well aware of the problems.她很清楚这些问题。LanguageLanguagePointPointvt. offer, grant, accord 给予,施与extendIt was very kind of you to extend an invitation to us.感谢您对我们的邀请。LanguageLanguagePointPointmake oneself suitable for a new use, need or situatio
183、n 使自己适应或习惯于adapt oneself toShe soon adapted herself to the new job.她很快适应了新工作。LanguageLanguagePointPointvt. control, manage 进行,处理,实施conductThey have conducted negotiations in a positive manner.他们已经进行了积极的谈判。LanguageLanguagePointPointsomeone paying the cost 由支付,由承担at ones expense / at the expense ofHe
184、had to repair his car at his own expense.他不得不自费修车。LanguageLanguagePointPointto report ones arrival, as at a hotel desk, an airport, and so on报到,(旅馆)登记入住,(机场)登机check inYou must check in at the airport an hour before your plane leaves.在飞机起飞前一个小时,你必须到机场办理登机手续。LanguageLanguagePointPointbe happy with sth
185、., be pleased with sth. 对感到满意be satisfied withShe told me that she was not satisfied with my examination results.她告诉我她对我的考试成绩不满意。新新航航标标职职业业英英语语VocationalEnglish返回目录返回目录108BackgroundBackground Getting ReadyGetting ReadyText AText AText BText BVocational FocusVocational Focus Skill FocusSkill Focus Practical Learning Practical Learning Language FocusLanguage Focus