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1、新职业英语新职业英语1Warming-upReading AListeningSpeaking4123Reading B5Writing6Project7Vocabulary and Structure8Self-evaluationGrammar1092Task1Task23CABD4Reading ATextTask1Task2Task3Task4BackgroundInformation51. LanghorneLanghorneisaboroughinBucksCounty,Pennsylvania,UnitedStates.Thepopulationwas1,981atthe2000
2、census.Thename“Langhorne”isalsousedbroadlytoincludethesurroundingtownshipsencompassedbyZIPCode19047.SesamePlace,whilephysicallylocatedinsurroundingMiddletownTownship,hasLanghorneasitsmailingaddress.LanghorneBoroughisabout6mileswestoftheDelawareRiver.LanghorneManorisaseparateboroughthatbordersLanghor
3、nepropertothesouth.62. LogoAlogoisadesign,graphicalrepresentation,imageorsymbolthatrepresentsabusinessoranorganization.Logoswereinitiallyusedtodistinguishordifferentiateproducts,assistingpurchasersinfindingtheproductstheyprefer.Whenproductsweremarkedwithalogowhichaconsumerwasfamiliartheywouldnatural
4、lyassumecertainlevelofqualityorvalue,evenifhehadnotpreviouslyusedthatspecificproduct.Nowmanycompaniesnotonlyhaveacompanylogo,buttheyhavealogotorepresenteachoftheirproductsorproductlines.Thecompanyorproductlogotypicallyappearsonallprintedmediaorwebsitesthatareassociatedwiththecompanyorproduct.73. Log
5、o designAlogoisreallymorethanjustagraphic,andlogo designispartofalargermarketingconcept.Marketersusuallytakespecificcarewhenselectingalogo,andtheygivealotofthoughtaboutwhattheywanttheircustomerstoidentifywiththecompanyorproductlogo.Logodesignisofimmenseimportanceandmustcomplimentyourbusinessstrategy
6、asitoftenhelpsformthecustomersfirstimpressionofyourbusinessandproducts.Logodesignscanconsistofsymbols,textoracombinationofboth.Priortothecreationofalogoforyourorganizationorproduct,conductresearchonwhatsortoflogodesignsappealtoyourkeydemographic.8Task2a.Answeredacallfromherfriendaskingaboutapossible
7、logodesignproject.b.Senthercompanysbrochuretoafriendshemetbychance.c.Wroteanagreementforhermanager,basedonanexistingone.d.GotapprovalfortheprojecttobefinishedbeforeDecember1.e.Understoodthatthelogoshouldhaveasimpledesign.12345ThefollowingstatementsdescribetheworkJanedidforadesignproject.Arrangethemi
8、ntimeorderandexplaintoyourpartner.baedc9Alsoensurethatyourlogodesignreflectsthegoodsorservicesofferedbyyourorganizationandthatyourlogodesignaddssomemeaningandvaluetoyourbusinessplan.Agoodlogodesigncanhelpestablishauniqueidentitytoyourbusinessorproduct,helpdifferentiateyourproductfromsimilarproductsi
9、nthemarket,showcustomersandclientsyourorganizationsprofessionalapproachtobusinessaswellasattractanewcustomerbase.10Reading ATask11.Whatisthepurposeofacompanyslogo?2.Whatmakesalogodesigncompanydifferentfromothers?Beforereadingthepassage,seehowmuchyouknow about logo design by answering thefollowingque
10、stions.11Profile of Logo Design GuruFounded in 2003 and based in Langhorne,Pennsylvania, Logo Design Guru is dedicated toproviding affordable design services to small andstart-upbusinessestohelpthembuildtheirbrandsidentities.Weaimtoprovidequality,costeffectivebranding solutions for our customers all
11、 over theworld. We try our best to maintain a professionalandethicalworkenvironmentthatfosterscreativity,teamworkandcommunication.Reading A12LogoDesignGuruhasanexcellentreputationfor professional logo design services. The logodesign team consists of highly trained individualswith a wealth of graphic
12、 design knowledge andexperience to assist customers every step of theway through the logo design project. Our friendlyand knowledgeable sales and support team isavailable through phone, email and live chat fordesignconsultationandtechnicalsupport.Andourstaffisdedicatedtoourcustomers100%satisfaction.
13、13Logo Design Guru has integrated a number oftools in order to streamline the communicationprocess, measure customer satisfaction and deliveradditionalservicestoourclientsthatcanhelptheirbusiness. Our user-friendly system allows for quickviewing,feedbackandcommunicationdirectlytothedesigners.Logo De
14、sign Guru has successfully designedover 10,000 logos for clients in every industryimaginable.We have also designed thousands ofbusiness cards, brochures, postcards, presentationfoldersandmore.14Ourclientsputtheirtrustinourhandswhenthey team up with Logo Design Guru. With theinitial trust, a mutually
15、 beneficial relationshipstarts, and we strive to build a long-lastingrelationship. We consider our clients as ourpartnersandadoptgenuineinterestinthegrowthof our clients businesses. We employ creativestrategiestodelivereffectivesolutionsthatprovideourclientswithsignificantvalue.15 格格鲁鲁标标识识设设计计公公司司成成
16、立立于于20032003年年，总总部部设设在在宾宾夕夕法法尼尼亚亚州州兰兰格格霍霍恩恩市市。本本公公司司致致力力于于为为小小企企业业及及新新创创办办企企业业提提供供价价格格合合理理的的标标识识设设计计服服务务，以以帮帮助助其其创创建建品品牌牌形形象象。本本公公司司旨旨在在为为全全球球客客户户提提供供质质优优价价廉廉的的品品牌牌创创建建方方案案，努努力力营营造造专专业业化化、人人性性化化的的工工作作环环境境，以以培培养养员员工工的的创创造造力力、团团队队精精神神，促进沟通与交流。促进沟通与交流。 格鲁标识设计公司简介格鲁标识设计公司简介16Logo Design Guru delivers 10
17、0% customlogos and websites and outstanding service atpricesyou canafford. Fromthefirst concept tothe final drawing, Logo Design Gurus award-winning designers will build you an image soperfectthateverytimeyouseeyourlogo,youwillbeproudofitandyourbusiness.17 本本公公司司标标识识设设计计服服务务水水准准专专业业、信信誉誉卓卓著著。设设计计团团队
18、队成成员员训训练练有有素素，具具有有丰丰富富的的平平面面设设计计知知识识及及设设计计经经验验，在在标标识识设设计计项项目目的的每每个个环环节节都都能能为为客客户户提提供供服服务务与与帮帮助助。本本公公司司销销售售与与技技术术支支持持团团队队热热情情友友好好, ,专专业业知知识识渊渊博博，客客户户可可通通过过电电话话、电电邮邮或或视视频频向向他他们们寻寻求求设设计计咨咨询询与与技技术支持，他们会尽最大努力使客户百分之百满意。术支持，他们会尽最大努力使客户百分之百满意。 18 本本公公司司综综合合采采用用多多种种沟沟通通工工具具，以以便便简简化化沟沟通通程程序序，评评估估客客户户满满意意度度，为为
19、客客户户提提供供有有助助于于其其业业务务发发展展的的附附加加服服务务。本本公公司司制制度度以以用用户户为为本本，客客户户可可及及时时查查看设计方案，直接与设计人员沟通并反馈意见。看设计方案，直接与设计人员沟通并反馈意见。 迄迄今今为为止止，本本公公司司已已成成功功地地为为各各行行业业客客户户设设计计出出上上万万款款标标识识，以以及及数数千千种种名名片片、宣宣传传册册、明明信信片片和和演演示文件夹等。示文件夹等。19 与与本本公公司司合合作作的的客客户户给给予予我我们们充充分分的的信信任任，这这是是双双方方互互利利关关系系开开始始的的基基础础，本本公公司司希希望望与与客客户户建建立立长长期期合合
20、作作关关系系，视视客客户户为为伙伙伴伴，真真诚诚期期望望帮帮助助客客户户业业务务发发展展壮壮大大，公公司司采采用用创创意意性性策策略略，为为客客户户提提供供能能从从中中获益的有效方案。获益的有效方案。 20 格格鲁鲁标标识识设设计计公公司司向向客客户户提提供供1 100%00%为为其其量量身身定定做做的的标标识识、网网页页设设计计及及相相关关服服务务，价价格格合合理理。从从最最初初立立意意到到最最终终成成图图，本本公公司司的的获获奖奖设设计计师师们们将将为为您您打打造造完完美美形形象象，使使您您每每次次看看到到自自己己公公司司的的标标识识，都都会会为为它它、为为公公司司感感到到自豪。自豪。21
21、dedicatedbededicatedto献身于，致力于e.g.1.Herlifeis dedicated tothecauseofscience.adj. 献身于某事物的，专心致志的Reading A2.Shellis dedicated totheresearch,innovationanddeliveryofleadingproductsolutionsfortheMQCindustry.她献身于科学事业。壳牌致力于对MQC行业领先的产品解决方案的研究、创新以及交付。22Useful expressions: bededicatedto.:献身于dedicateoneselfto.:献
22、身于dedicateoneslifeto.:献身于dedicate.tosb.:把（作品）奉献给某人Reading A23affordablee.g.1.Inbigcities,taxisareplentifuland affordableforthemiddle-class.adj. 负担得起的，可承受的，合理的Reading A2.Findinganaffordableapartmentwillbedifficult.在中国的大城市中,大量而充足的出租车也许更加适合中产阶级的消费能力。要找到一间付得起的公寓是件难事。24maintaine.g.1.Inordertomaintain phy
23、sicalwellbeing,apersonshouldeatwholesomefoodandgetsufficientexercise.v. 维持，保持，继续Reading A2.Partofmyjobistomaintaingoodrelationshipwithoursuppliers.为了维持身体健康，一个人应该吃有益健康的食品，并经常锻炼身体。我的部分工作是同我们的供应商保持良好的关系。25fostere.g.1.Itisimportanttofoster agoodandhealthycompanyimage.v. 培养，培育，鼓励，促进Reading A2.Youshouldfo
24、sterthethoughtofservingthepeople.树立企业的良好形象是很重要的。你应当树立为人民服务的思想。26knowledgeablee.g.1.Hemadesomeknowledgeable remarksatthemeeting.adj. 知识渊博的，有见识的 Reading A2.Mostimportantly,asupervisormustbeveryknowledgeableabouthiscompanysbusiness.他在会上的发言颇有见地。最重要的是，主管必须对公司的业务非常了解。27integratee.g.1.Iamtryingtointegratet
25、hedifferentsectionsofmyworkintoasinglereport.v. 纳入，融合，结合Reading A2.Ithasbeenverydifficulttointegrateallofthelocalagenciesintothenationalorganization.我正设法用一份报告总结我工作中各个不同的部分。将所有的地方机构合并为全国性的机构一直非常困难。28Reading AUseful expressions: integrateAintoB:使并入integrateAwithB:使与结合29streamlinee.g.1.Wemuststreamline
26、ourproductionprocedures.v. 提高，精简Reading A2.Thenewmanageraimstostreamlinetheoffice.我们必须精简生产程序以提高效率。新经理力图提高办公室效率。30allowfore.g.1.Wemustallow forhisinexperience.v. 考虑到，估计到Reading A2.Thejourneyusuallytakessixweeksbutyoushouldallow fordelayscausedbybadweather.我们必须考虑到他缺乏经验。这段旅程通常需六周时间, 但你应当把坏天气造成的延误也要考虑进去
27、。31imaginablee.g.1.Theytriedeverymeansimaginabletofinishtheprojectonschedule.adj. 可想象的，想象得到的Reading A2.Wehadthegreatestdifficulty imaginablegettinghereintime.他们尽一切可能按期完成项目。我们为了及时赶到此地，经历了可能想见的最大的困难。32teamupe.g.1.Itsyourturntoteam upwithJohnsonthistime.v. 一起工作，合作Reading A2.Thetwocompanieshave teamed u
28、ptodevelopanewracingcar.这次该你和Johnson合作了。那两家公司已合作研制新型赛车。33strivee.g.1.Weneedtostrivehardtomakegreaterprogress.v. 努力，奋斗Reading AUseful Expressions: striveafter/forsth.为奋斗；力求 ；争取strivetowardsth.向奋进；为而努力2.Striveforthebest,preparefortheworst.要取得更大进步，我们必须加倍努力。做最坏的打算，争取最好的结果。34adopte.g.1.Theyadoptedsomenew
29、methodsofteachingthisterm.v. 采纳，采取Reading A2.Wemustadoptthestrategyofsustainabledevelopmentowingtothelimitedresources.本学期他们采用了一些新的教学手段。由于资源不足，我们必须实施可持续发展战略。35Reading AReadthepassageandmatcheachparagraphwiththecorrespondingaspectofthecompany.CommitmentTechnologyMissionExperiencePartnershipServicePara
30、graph2Paragraph3Paragraph4Paragraph5Paragraph6Paragraph1Task236Reading ARead the passage again and tick off the factsmentionedaboutthecompany.Task3historylocation target customerslogo design packagestalented designersdirect communicationpast design workcustomers satisfactionaffordable pricepayment p
31、olicy37Reading AWhen introducingyourlogodesigncompany,whatelse could you talk about besides the pointsmentioned in the passage? Discuss with yourclassmates.Task438Task2Task3Task4Task5Task139ListeningTask1ThereceptionistofLogoDesignGuruisansweringacallfromaclient.Listentotheconversationandmatchthepeo
32、plewiththecorrectinformation.40ListeningTask 1Task 1 ScriptScript 41ListeningTask2 JaneisansweringSamsquestionsonthephone.Listentotheconversationandfillintheblankswithwhatyouhear.42ListeningJane: Goodmorning.ThisisJane.CanIhelpyou?Sam: Hello,Jane.ThisisSamSmith,managerof1atWordofSports.Idliketoknows
33、omethingaboutyourlogodesignservices.Jane: Hello,Mr.Smith,nicetogettoknowyou.Ifeelhonoredthatyouve2ourcompany.Sam: Ourcompanyisnew.Weneedan3forit.Jane: Isee.Wewillworkonadesignforyourcompanylogountilyouareabsolutelycertainitaccurately4_yourcorporateimage.Sam: WhatifIhavemyownideaforthecompanylogo?Jan
34、e: Wellbegladtoconsideranyideas5foryourlogoonceyouhavechosenourservices.Sam: Thatsoundsgreat.MarketingDepartmentpickedoutattractivelogoreflectsyoumayhave431.WhatdidJanecheckbeforeshedecidedontheappointmenttimewithSam?A.Memo.B.Schedule.C.Notebook.2.WhatwillJanedofirstthenextmorning?A.Attendameeting.B
35、.Printmeetingminutes.C.Arrangeameeting.ListeningTask3JaneisarranginganappointmentwithSam.Listentotheconversationandchoosethebestanswertoeachofthefollowingquestions.443.WhatdidSamthinkabouttheappointmenttimeJanesuggested?A.Tooearly.B.Toolate.C.Acceptable.4.Whattimethenextmorningdidtheyfinallydecideto
36、meet?A.10:00.B.9:30.C.9:13.5.WhichisSamstelephonenumber?A.877-525-92768.B.877-525-92786.C.877-525-92876.ListeningTask3JaneisarranginganappointmentwithSam.Listentotheconversationandchoosethebestanswertoeachofthefollowingquestions.45ListeningTask 3Task 3 ScriptScript 46ListeningTask4Janeisansweringaca
37、llfromSamaboutchangingtheappointmenttime.Listentotheconversationandcompletethefollowingnotepadwiththerevisedmessage.Twooclockthisafternoon/2:00pmQueenRoadWestNewCenturyBuildingTheeighteenth/18th181247ListeningTask 4Task 4 ScriptScript 48ListeningTask5JaneismeetingSaminheroffice.Listentotheconversati
38、onandanswerthefollowingquestions.1.WhatproductdoesSamscompanysell?_2.Howlongdoesittaketodesignasamplelogo?_3.Whatelseisinthefolderinadditiontothecompanyprofileandpricelist?_4.WherecanSamfindJanesemailaddress?_5.WhenwillSamcontactJaneagain?_Theysellsportswear.3-5days.Alogocatalog.OnJanesbusinesscard.
39、Withintheweek.49ListeningTask 5Task 5 ScriptScript 50Task2Task3Task4Task151SpeakingTask1Workinpairs.Practicemakingshortphonecallswiththewordsprovidedaccordingtotheexamplebelow.52SpeakingTask2 Work in pairs. Suppose the manager of Lucky FoodCompanywantstoaskLogoDesignGuruaboutwebdesign.Practicemaking
40、anappointmentbytelephonewithreferencetotheexpressionsbelow.53SpeakingTask3 Workinpairs.TheassistantdesignerofLogoDesignGuruismeetingthemanagerofLuckyFoodCompanyin his/her office. Role-play it according to theinstructionsbelow.54SpeakingTask4Workinpairs.LuckyFoodCompanyspecializesindeveloping,farming
41、,processingandexporting fresh produce, frozen fruits andvegetables. Practice making an enquiry aboutlogo design with the help of the instructionsbelow.55Speaking56Task1Task2TextReading BTask357Reading BDearJane,Having visited your website and read carefully thebrochuresyougaveme,weareveryinterestedi
42、nusingyour logo design services. As you know, our company,World of Sports,isasportswearretailerbasedinSanDiego, California. We sell to school boards referee andumpire uniforms as well as equipment for football andothersports.Wealsosellteamjerseys.Sowewouldlikealogoaimingattargetclientssuchasreferees
43、,umpires,and sports officials (league presidents, school boardpurchasingagents,etc.).58Reading BThelogodesignneedstobesporty,exciting,modernandenergetic.Anditistobeoftwocolors,redandgrey.Ourcompanysloganis“TheOfficialsLockerRoom”.Thelogodesignwillbeplacedonpromotionalproductsaswell.Itshouldnotbetoob
44、usyasitwillalsobeembroideredonshirtsandhats.Whileourmainproductsmayappeartobegearedtowardsfootballandfootballreferees,wedonotwantafootballaspartofourlogo.Wewantittobegenerictoallsports.59Reading BBeforewesignanagreement,couldyoupleasequoteusafirmpriceandtellusyourturnaroundtimeforlogodesign?Itisimpo
45、rtantthatwehaveourworkdoneonanaffordablebudgetandschedule.Lookingforwardtohearingfromyousoon.SamSmith60Reading B亲爱的简亲爱的简: : 在在访访问问过过你你们们的的网网站站并并阅阅读读你你们们的的宣宣传传手手册册之之后后，我我公公司司对对贵贵公公司司的的标标识识设设计计服服务务很很感感兴兴趣趣。正正如如你你所所知知，我我公公司司 运运动动世世界界公公司司 是是一一家家总总部部设设在在加加州州圣圣地地亚亚哥哥的的运运动动服服零零售售商商，向向各各校校董董会会销销售售与与足足球球及及其其
46、它它项项目目有有关关的的体体育育器器材材、裁裁判判服服，同同时时还还出出售售球球队队队队服服。因因此此，我我公公司司需需要要一一个个以以裁裁判判、体体育育官官员员（联联盟盟主主席席，校校董董会会采采购购代代理理商商）为为目目标标客客户户群的标识设计。群的标识设计。61Reading B 该该标标识识应应动动感感、振振奋奋人人心心、充充满满现现代代感感、富富于于活活力力，采采 用用 红红 色色 和和 灰灰 色色 ， 并并 带带 有有 本本 公公 司司 宣宣 传传 口口 号号 “The The OfficialOfficials s Locker Locker RoomRoom”。该该标标识识将将
47、印印在在促促销销产产品品上上。由由于于它它会会绣绣在在衬衬衫衫和和帽帽子子上上，因因此此不不能能太太复复杂杂。尽尽管管我我公公司司的的主主要要产产品品均均针针对对足足球球运运动动及及足足球球裁裁判判，但但我我们们不不希希望望标标识识里里出出现现足足球球，因因为为我我们们希希望望该该标标识识通通用用于于所所有有体体育育项项目。目。 62Reading B 在在协协议议签签署署前前，能能否否向向我我公公司司报报实实盘盘并并告告知知标标识识设设计计周期，以便我方安排预算和时间？周期，以便我方安排预算和时间？ 盼复。盼复。 山姆山姆史密斯史密斯63Reading BTask1 Readtheabove
48、emailandcompletethefollowingtable.Client InformationGeneral Require-mentsSpecific RequirementsNameLocationLine of BusinessTarget CustomersWorldofSportsSanDiego,Californiasportswearretailersporty,exciting,modernandenergeticreferees,umpiresandsportsofficials*beoftwocolors,redandgrey*bewiththecompanysl
49、ogan*beimprintedonpromotionalproducts*beembroideredonshirtsandhats*notbetoobusy*begenerictoallsports64Reading BTask2MatchthefollowingtermswiththeirChinesemeanings.65Reading BTask3 TranslatethefollowingpassageintoChinese.FruityMixisahealthfoodrestaurant founded in 1978.It serves all kinds of healthfo
50、odandfruitjuicesmoothies.Thetargetaudience is health-consciouspeopleagedbetween25and50.Thelogodesignistobeillustrativewithasimplebutcatchy font, something nottoo hi-tech. And the logo isto be of three colors usingpurple, black and gold. Itneedstosuitthestyleofthehealthfoodindustry. 成成立立于于19781978年年的
51、的“水水果果捞捞”健健康康食食品品主主题题餐餐厅厅，主主要要供供应应各各类类健健康康食食品品和和果果汁汁刨刨冰冰，目目标标客客户户为为年年龄龄2525至至5050岁岁的的健健康康意意识识较较强强的的人人群群。因因此此，该该餐餐厅厅的的标标识识设设计计应应采采用用直直观观、醒醒目目的的字字体体，采采用用紫紫、黑黑、金金三三种种颜颜色色，无无需需添添加加太太多多高高科科技技元元素素，应应符符合合健健康食品行业的风格。康食品行业的风格。66Task2Task1Writing67WritingTask1SupposeyouareJane.WriteanemailtoSamSmithasareplyto
52、thelogodesignenquiryinReadingB.68WritingDearSamSmith,Thankyouforyourlogodesignenquiry.Wecancreateyourlogodesignaccordingtoyourrequirements.Weofferathree-business-dayturnaroundonthelogodesignconcepts.Thethreebusinessdaysstartfromthemomentwereceiveyourorderandpayment.Ourstandardlogodesignfeeis$149.You
53、canchangeanyaspectofyourlogodesignwithoutanyextracostsduringthedesignstage.Wewillkeepworkingonthedesignsuntilyouare100%satisfiedwiththem.Ifyouhaveanyfurtherquestions,pleaseletusknow.Ifyouwouldliketogetthedesignstarted,youcanplaceyourorderthroughthefollowingemailaddress:http:/ SupposeyouareSamSmith.F
54、illinthefollowingformwiththenecessaryinformationandsigntheagreement offered by Logo Design Guru after a fullunderstanding.RefertoReadingBfortheinformationneeded.70WritingSamSmith92101WorldofSportsUnitedStates610W.AshSt.652-9966619SanD645-6644619CA71Writing72Writing姓名姓名邮编邮编公司名公司名国家国家地址地址电话电话城市名城市名传真传
55、真州名州名电邮电邮付款人付款人: (: (信用卡姓名及地址信用卡姓名及地址) )信用卡信息信用卡信息: : 类型类型 (* (* 选其一选其一) )Master CardMaster CardVisa Visa 卡号卡号4 41 12 23 31 12 23 34 45 57 78 89 91 12 23 34 4有效期至有效期至 ( (月月/ /年年) ) 0 0 6 6 / / 1 1 2 273Writing 我我方方确确认认已已经经阅阅读读并并理理解解格格鲁鲁标标识识设设计计公公司司（Logo Logo Design Design GuruGuru）在在http:/ 如如果果客客户户对
56、对格格鲁鲁标标识识设设计计公公司司的的初初步步设设计计概概念念不不满满意意，可可要要求求退退款款。在在此此情情形形下下，格格鲁鲁标标识识设设计计公公司司承承诺诺向向客客户户全全额额退退款款。一一旦旦客客户户要要求求对对初初步步设设计概念进行任何修改，则丧失如上所述要求退款的权利。计概念进行任何修改，则丧失如上所述要求退款的权利。 持卡人姓名（打印）持卡人姓名（打印） 持卡人签名持卡人签名 日期：日期：/ /月月/ /日日/ /年年74Project75ProjectStep onelOrganizeasmalldesigngroupof4-6studentsinyourclass;lShare
57、theworkofresearchingonlineforinformationaboutadesigncompany(panyprofile,productsandservices,contactinformation,etc.);lGiveapresentationtointroduceyourcompanyandproducts/serviceswiththehelpoftheonlineresourcesyouvefound.Step twolDesignalogoforyourcompanyandexplainwhatitimplies;lDivideyourgroupintotwo
58、sides:onesidebeingthedesigncompanystaff,theotherbeingthepotentialcustomers;lTaketurnstoplayeachroleinthefirstmeeting:thesideofdesigncompanystaffreceivingthecustomers,andthesideofpotentialcustomersenquiringaboutbusiness.76ProjectStep ThreelBothcompanystaffandclientswritenotesonatleastthreeproposalsfo
59、rnegotiation;lDiscusstheseproposalsinafurtherbusinessmeeting;lSummarizeagreementsreachedinthismeeting.77Self-evaluation78Task1Task2Task3Task4Task5Vocabulary and Structure79Vocabulary and StructureTask1 Fill intheblankswiththewordsorphrasesfromReadingAthatmatchthemeaningsinthecolumnontheright.Thefirs
60、tlettersarealreadygiven.f_ toencouragesomethingtogrowordevelopa_ tohelporsupporti_ tocombinesomethinginsuchawaythatitbecomesfullyapartofsomethingelsep_relatingtoapersonswork,especiallytheworkthatrequiresspecialtraininga_ totakeoverandhaveorusesomethingasonesownosterssistntegraterofessionaldopt80Voca
61、bulary and Structures_ tomakesomethingworkmoresimplyandeffectivelyd_ togivetoordeclareforacause,purposeorpersonm_ tocontinuetohave,do,etc.asbeforet_toworktogetherwithsomebody,especiallyforacommonpurposea_totakesomething/somebodyintoconsiderationtreamlineedicateaintaineamupllowfor81Vocabulary and Str
62、uctureTask2 Fillineachblankwiththeappropriateformofthewordgiveninthebrackets.1.Tothedisappointmentofhismanager,ittookhiman(add)_weektofinishthetask.2. Several days passed, but they were still unable to find a(solve)_tothisproblem.3.Afterthestrikewassettled(succeed)_,thetrainservicereturnedtonormal.4
63、.Ibelievetheteachersencouragementhada(benefit)_effectonPeterbecausehestudieshardernow.5.Alldecisionsaremadein(consult)_withtheothermembersofthecommittee.additionalsolutionsuccessfullybeneficialconsultation82Vocabulary and Structure6.Lindahadthegreatestdifficulty(imagination)_gettingthereontime.7.Wed
64、ontagreewithhisopinionthatpeoplewith(create)_areseldomfoundnowadays.8.Their(partner)_cameintoeffectthemomentthecontractwassigned.9.Thenewpresidentpromisedthathewouldmakehealthcare(afford)_forpoorfamilies.10.Hissuggestionsprovedtobevery(effect)_intheimprovementofourproduction.imaginablecreativitypart
65、nershipaffordableeffective83Vocabulary and StructureTask3Completethefollowingsentenceswiththewordsorphrasesgivenbelow.Changetheformifnecessary.assistteamupadoptintegrateprofessionalfosterstreamlinemaintaindedicateallowfor1.Weteachersshouldhelpsomefreshmento_apositiveattitudetoindependentlife.2.Thoug
66、habusysupermarketmanager,Simpson_hisinterestinbasketballandtennis.3.Beforegraduationyouneedtoseeksome_adviceforyourfuturecareer.4.Jameswasrequiredto_Mrs.Smithinpreparingareportyesterday.adoptmaintainsprofessionalassist84Vocabulary and Structure5._thetrainbeinglate,theymightbebackbymidnight.6.Theyvel
67、ivedinthiscountryfor10years,buthaveneverbeenreally_.7.Themanagementshouldconsider_theproductionproceduressoastoreducecosts.8.Asanurse,FlorenceNightingale_mostofherlifetosavingthelivesofwoundedsoldiersinfieldhospitals.9.Itisreportedthatthetwocompanies_todevelopanewracingcar.10.Wesincerelyhopethesemee
68、tingswillhelp_friendlyrelationsbetweenourtwocountries.Allowingforintegratedstreamliningdedicatedhaveteamedupfoster85Vocabulary and StructureTask4Makesentenceswiththesamepatternasisshownintheexamples.1.Example1:LogoDesignGuru/dedicate/provide/affordabledesignservices/smallbusinessesLogoDesignGuruis d
69、edicated to providingaffordabledesignservicestosmallbusinesses.Example2:ourstaff/dedicate/customers100%satisfactionOurstaffis dedicated toourcustomers100%satisfaction.1)theUnitedNations/dedicate/keep/peace/forthewholeworld_2)allherlife/dedicate/theeducationoftheblindandthedeaf_TheUnitedNations is de
70、dicated to keeping peaceforthewholeworld.Allherlifeis dedicated to the educationoftheblindandthedeaf.86Vocabulary and Structure3)ourcompany/dedicate/deliver/satisfactoryservices/ourclients_4)hisfirstnovel/dedicate/hiswifeandhisfriends/whohavebeensupportinghimforyears_5)theirconsultingcompany/dedicat
71、e/providesolutions/theproblemsfacedbysmallconstructionfirms_Ourcompanyis dedicated to deliveringsatisfactoryservicestoourclients.Hisfirstnovelis dedicated to his wife and his friendswhohavebeensupportinghimforyears.Theirconsultingcompanyis dedicated to providing solutionstotheproblemsfacedbysmallcon
72、structionfirms.87Vocabulary and Structure2.Example1:LogoDesignGuruwillbuildyouanimageveryperfectly/youbecomeproudofitandyourbusinessLogoDesignGuruwillbuildyouanimage so perfectly thatyoubecomeproudofitandyourbusiness.Example2:helookedveryfunny/everyonekeptlookingathimHelookedso funny thateveryonekep
73、tlookingathim.1)Tomrunsveryfast/noonecancatchupwithhim_2)theseflowerslookverybeautiful/everyonewishesthattheywouldneverdie_Tomrunsso fast thatnoonecancatchupwithhim.Theseflowerslookso beautiful that everyonewishesthattheywouldneverdie.88Vocabulary and Structure3)hespokeveryloudly/eventhosesittingver
74、yfarcouldhearhimclearly_4)Johnwasverybigwhenhewasborn/peoplecalledhimBigJohnwhenhegrewup_5)Franklinworkedveryhard/hegothisfirstpromotionsixmonthsafterheenteredthecompany_Hespokeso loudly that eventhosesittingveryfarcouldhearhimclearly.Johnwas so big whenhewasbornthat peoplecalledhimBigJohnwhenhegrew
75、up.Franklinworkedso hard thathegothisfirstpromotionsixmonthsafterheenteredthecompany.89Vocabulary and StructureTask5 TranslatethefollowingsentencesintoEnglishusingthewordsorphrasesgiveninthebrackets.1.Ourcompany_(致力于向全球客户提供专业服务).（bededicatedtodoing）2.Thebrandingsolutionyouplantooffer_(应考虑到我们是一家新创办公司
76、).（allowfor）3.Ofallthestrategiesimaginable,we_(采用了最能培养全体职员想象力的那个).（adopt,foster）isdedicatedtoprovidingcustomersallovertheworldwithprofessionalservicesshouldallowforthefactthatourcompanyisastart-upbusinessadoptedtheonethatcouldmostlyfosterallthestaffmembersimagination90Vocabulary and Structure4._(在与I
77、BM成功合作后),Microsoftbegantoenjoygoodreputationinthecomputerindustry.（teamup）5.Thelogotheydesignedforus_(将我公司的成立年份与产品结合在一起).（integrate）AfterteamingupsuccessfullywithIBMintegratestheyearwhenourcompanywasfoundedwithourproducts91Part of Part of speechTask1Task2Task3Task4Comprehensive ExercisesTask1Task2Ta
78、sk3Task4词类及其之间的相互关系Grammar92Task1Identifythepartofspeechofthewordunderlinedineachsentence.1.WewenttoawonderfulshowinBeijing._2.JennywantedtoshowJackherphotos._3.HenrythoughtClairelookedbeautiful._4.Astrangethoughtcameintoherhead._5.Thewindowsareclean._6.Weshouldcleanthewindows._7.Wendyisfeelingquite
79、tirednow._8.StudyingalldayhadtiredWendyout._9.Wedidsomehardwork._10.Theyworkedhard._v.v.n.adj.v.adj.v.adj.adv.n.Grammar93Task2Complete the following conversation between astudent and a manager by marking the properarticlewitha“”.S:Hello?Iwanttospeakto(a,an,the)landlord.M:Im(a,an,the)managerof(a,an,t
80、he)building.CanIhelpyou?S:Ineedtofind(a,an,the)apartment.M:Wheredoyoulivenow?S:Ilivein(a,an,the)bigapartmentonWrightStreet.Ihave(a,an,the)roommate,buthesgraduating,andIneed(a,an,the)smallerapartment.Arethereanysmallapartmentsforrentinyourbuilding?M:Theresone.S:Whatfloorisiton?M:Itson(a,an,the)thirdf
81、loor.Grammar94S:Doesithave(a,an,the)kitchen?M:Yes.Ithas(a,an,the)livingroomandakitchen.S:Is(a,an,the)livingroombig?M:So-so.S:Does(a,an,the)kitchenhave(a,an,the)stoveand(a,an,the)refrigerator?M:Yes.(A,An,The)refrigeratorisold,butitworkswell.(A,An,The)stoveisprettynew.S:WhencanIsee(a,an,the)apartment?
82、M:(A,An,The)janitor(看门人)canshowittoyoutomorrowat9am.Grammar95Task3Crossoutthewrongwordineachwordpairunderlined.DearChristine,Well, here I am in Australia. Thank you for yourkind/kindlyletters.Youaskmewhatitslikehere.Imustsayitsprettygood/well!Thelanguageschoolisveryefficient/efficientlyorganized.Ont
83、hefirstmorningwehadtotake a test, which I found rather hard. However, I got asurprising/surprisinglygoodmark,soIminthesecondclassnow.Ididnttalkmuchatfirst,becauseIcouldntthinkofthewordsquick/quicklyenough,butlate/latelyIvebecomemuchmorefluent/fluently.Grammar96Imstayingwithafamilywholivenear/nearlyt
84、heschool.Theyare quite pleasant/pleasantly although I dont see much ofthem, because Im always so busy/busily with my friends atschool. I was surprised how easy/easily I made friends here.Theycomefromdifferent/differentlypartsoftheworldandwehave some absolute/absolutely fascinating discussions. I doh
85、opeyouwillbeabletojoinmeherenextterm.Imsurewedhavegood/wellfuntogether.Bestwishes,CeliaGrammar97Task4 Writethecorrectformoftheverbscrossedoutinthefollowingletter.DearPeter,Ihavebeenattendingmycollegeforayear. Imveryhappyabout1studyhere.Atfirst,itwasalittlehardgettingusedto2speak_Englishallthetime,bu
86、tnowIfeelverycomfortableabout3communicate_inmysecondlanguage.I just joined an international student group, and Im veryexcitedabout4meet_newpeople.Summervacationiscoming,andafewofusareplanningon5do_sometravelingtogether.Beforejoiningthisgroup,Iusedto6spending_holidaysalone.ImhappythatIhavemademanygoo
87、dfriendsnow.Ilookforwardto7hear_fromyou!JanestudyingspeakingcommunicatingmeetingdoingspendhearingGrammar98词类及其之间的相互关系词类及其之间的相互关系名称名称缩写缩写 中文名中文名例子例子概念或功能概念或功能nounn. 名词名词boy,milk,love表示人、物及抽象概念的名称表示人、物及抽象概念的名称pronounpron.代词代词you,I,my,yours代替名词或起名词作用的短语代替名词或起名词作用的短语和句子和句子adjectiveadj.形容词形容词good,happy,n
88、ice,描绘人或事物的特征、性质、描绘人或事物的特征、性质、状态状态adverbadv.副词副词well,fast,quickly表达时间、地点、程度、方式表达时间、地点、程度、方式等概念等概念Grammar一、词类一、词类99verbv.动词动词do,cut,run,jump表示动作或状态表示动作或状态numeralnum.数词数词two,third表示数目多少或顺序表示数目多少或顺序articleart.冠词冠词a,an,the限定、说明名词的所指限定、说明名词的所指prepositionprep.介词介词at,in,with,for表示词与词表示词与词, , 词与句之词与句之间的关系间的
89、关系conjunctionconj.连词连词and,so,because连接词、短语或句子，连接词、短语或句子，表达逻辑关系表达逻辑关系interjectioninterj.感叹词感叹词 oh,yeah,ouch表示喜怒哀乐等感情或表示喜怒哀乐等感情或情绪情绪Grammar注：不少单词不仅仅属于一个词类，在不同的语言环境下可体现不同的词性注：不少单词不仅仅属于一个词类，在不同的语言环境下可体现不同的词性如：如：1. Wouldyouliketotakeawalk? （名词） 2.Iusuallywalktoschool.（动词）1001.冠词修饰和限定名词：abook,an apple,the
90、president2.形容词修饰名词：newcar,beautiful flower3.副词修饰动词、形容词、副词及整个句子： IspeakEnglishloudly. (修饰动词) Sheisreally pretty. （修饰形容词） Whathappened?Thefatherasked,rather slowly. (修饰副词) Fortunately,noonewashurt. (修饰整个句子)4.介词后接名词或动名词：in themorning lookforwardto visitingyourcity 词与词之间的关系词与词之间的关系Grammar1011.A:Didyouen
91、joyyourholiday?B:Yes,wehadwonderfultime/awonderfultime.2.A:WhatcanIdoforyou,Susan?B:Canyougivemesomeadvice/advicesonhowtofindajob?3.A:Whatwouldyouliketoputinyoursandwich?B:Idlikeachicken/somechicken,please.4.A:Howisthepark?B:Itisbeautiful.Andwetooksomephotos/photoesthere.5.A:Areyoubusytomorrow?B:Yes
92、.Wehavesomebusiness/businessestodiscuss.Task1Completethedialogsbytickingoff()therightwordorwords.Grammar1026.A:WhatdidyoudowithJackielastnight?B:Ihadconversation/aconversationwithhim.7.A:Hi,guys.Areyoureadyfortheholiday?B:Yes.Wehavepackedalltheluggage/luggageshere.8.A:Whatsthematter?B:Youvegotsomeeg
93、g/someeggsonyourshirt.9.A:Whatcanyouseeinthedistance?B:Icanseeafewsheep/sheeps.10.A:Howdidyourinterviewgo?B:Well,Ididntgetthejob.Ithinktheyreallywantedsomeonewithsomeexperience/experiences.Grammar1031.Living in the country is less (expense) _thanlivinginthecity.2. Although John was not experienced i
94、n business, he did itwith(confident)_.3.Thechairmanemphasizedhisideasbyspeakingmore(loud)_.4.SomeAmericanbusinessmeninChinaarespendingalotoftimein(learn)_Chinese.5. Some people do believe that smoking will (certain)_causelungcancer.Task2Fillineachblankwiththeappropriateformofthewordgiveninthebracket
95、.expensiveconfidenceloudlylearningcertainlyGrammar1046.Im(real)_sorryforthemistakeourofficeworkermadelastmonth.7.Couldyougotobed(early)_thanyouusuallydo?8.Thesellersallowedustopaythemona(month)_basis.9.Johnisthe(clever)_studentIhaveevertaught.10.Hetoldavery(live)_storyabouthislifeinAfrica.reallyearl
96、iermonthlycleverestlivelyGrammar1051.Theboyisaquicklearner.Theboylearns_.2.Themancancookreallywell.Themanisa_.3.Yourbehaviorwasextremelyfoolish.Youbehaved_.4.Thehotelstafftreatedusinaveryfriendlymanner.Thehotelstaffwere_.5.Idontthinkthatsapracticalsuggestion.Thatsuggestiondoesntsound_.Task3Rewrite e
97、ach of the following sentence withoutchangingitsmeaning.quicklygoodcookextremelyfoolishlyveryfriendlytouspracticalGrammar1066.Philipisusuallyahardworker.Philipusuallyworks_.7.TomlookedsadwhenIsawhim.Tomlookedatme_.8.Iwishyoucouldswimfast.Iwishyouwerea_.9.ShespeaksperfectEnglish.ShespeaksEnglish_.10.
98、Ididntgooutbecauseoftheheavyrain.Ididntgooutbecauseitrained_.hardsadlyfastswimmerperfectlyheavilyGrammar107HelenKellerwasa(1)health/healthybaby.Butwhenshewas19monthsold,shehada(2)sudden/suddenlyfever. Later,thefeverdisappeared,butshebecame(3)blind/blindlyand(4)deaf/deafly.When Helen was seven years
99、old, a teacher, Anne Sullivan,cametolivewithHelensfamily. First,AnnetaughtHelenhowtotalk with her fingers. Then Anne taught Helen to read by theBraille system. Helen learned these things (5) quick/quickly.However,learningtospeakwas(6)harder/hardly.Annecontinuedto teach Helen patiently. (7) Final/Fin
100、ally, when Helen was 10yearsold,shecouldspeak(8)clear/clearlyenoughforpeopletounderstandher.Task4Cross out the wrong word in each of the wordpairsunderlined.Grammar108Helenwenttoaninstitutefortheblind,whereshedidvery(9)good/wellinherstudies.Thenshewenttocollege,whereshegraduatedwithhonorswhenshewas2
101、4yearsold. Helen traveled (10) extensive/extensively with Anne.She worked (11) tireless/tirelessly, traveling all overAmerica,Europe,andAsiatoraisemoneytobuildschoolsforblind people.Her(12) main/mainlymessagewasthatdisabledpeoplearelikeeverybodyelse.Theywanttolivelife(13)full/fullyand(14)natural/naturally.Helenwantedallpeopletobetreated(15)equal/equally.Grammar109Thank You!新职业英语新职业英语深圳职业技术学院应用外国语学院
