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1、AgendalFulfillment Challenges: Why Do Something?li2 Supply Chain Execution (SCE) SolutionlHow Does SCE Solution Work?lWhy i2 TradeMatrix SCE?天马行空官方博客：http:/ ；QQ:1318241189；QQ群：175569632Sources McKinsey, Fingerhut, The Loyalty EffectLogistics and Fulfillment ChallengesWall Street JTahThe CustomerProm
2、iseDallas, TX -Le“Acquiring new customers is seven to ten times more costly than retaining existing ones”“US companies lose 50% of customers every five years”“A 5% increase in customer retention can increase profits 25-55%”“The top 20% of customers account for 100% profits”If you dont keep your prom
3、ises to your customer, you wont keep your customer!天马行空官方博客：http:/ ；QQ:1318241189；QQ群：175569632Demand Signal?Supply Signal ?Logistics and Fulfillment Challenges Demand Volatility and Supply VariabilityTier 2SuppliersPlantsCustomersCarriers & 3PLsRetailersInventory Inventory Logistics and Fulfillment
4、 Challenges Excessive Inventory to Avoid StockoutsSuppliersCarriers & 3PLsPlantsRetailersTier 2Fulfillment ChallengesCurrent State of Typical Multi-division CompanyRetekOracleMFG ProSAPJDELegacyManManNo Optimizationof Order FulfillmentSeparateInvoicingMultiple OrderEntry PortsCustomers(Internal/Exte
5、rnal)EDIDirect SalesRequisitionWeb StorefrontStock-outs and backordersorExcess inventories and fulfillment costsLost market shareLower profits Poor customer satisfactionHigher fulfillment costsHigher inventory carrying costsReduced shareholder valueLogistics and Fulfillment ChallengesTrading off Cus
6、tomer Satisfaction and ProfitabilityLogistics and Fulfillment Challengese-Business Customers DemandlAccurate delivery due dateslReal-time product availability vs. what can be orderedlConsolidation of multiple line items into one order to minimize inconvenience and shipping costslReal-time order stat
7、us and notification when things go wrongWhy Do Something?Pain Points and OpportunitiesCan you.lEvaluate all supply chain constraints and make accurate delivery promises in real-time?lSource multiple items from different suppliers, consolidate and deliver as a single order?lProvide real time order st
8、atus visibility and exception management?lBalance customer satisfaction with profitable fulfillment?AgendalFulfillment Challenges: Why Do Something?li2 Supply Chain Execution (SCE) SolutionlHow Does SCE Solution Work?lWhy i2 TradeMatrix SCE?TradeMatrix SCE SolutionHow Does i2 Define “Fulfillment”?lP
9、lan and promise an order based on real time evaluation of all constraints (financial, sourcing, manufacturing, logistics)lBroker and administer the order across multiple supply chains lSource multiple order items from multiple suppliers and consolidate as a single orderlPick, pack, ship, and deliver
10、 the final product(s) as promised lMonitor and report across the entire fulfillment network, detect order exceptions in real-time and manage them from “click to clunk”i2 provides end-to-end value chain solutions for e-businessCRMCRMSCMSCMSRMSRMSuppliersCustomersSupplier Relationship ManagementCollab
11、orating with suppliers in design, sourcing, and buyingSupply Chain ManagementThe supply and demand planning and fulfillment bridge between SRM and CRMCustomer Relationship ManagementSatisfying customers by promising and managing orders better, fasterSCE SolutionThe i2 SCM Solutioni2 Supply Chain Man
12、agement solutions provide optimization to maximize supply chain velocity and accelerate order-to-cash through collaborative planning and executionTradeMatrix SCE Solution Descriptioni2s TradeMatrix SCE Solution is an integrated solution that enables businesses to accurately promise and deliver produ
13、cts while ensuring customer satisfaction and increased profitabilityTradeMatrix SCE Solution Descriptioni2s TradeMatrix SCE Solution delivers end-to-end fulfillment from “Click-to-Clunk”:Real-time order promising and distributed order administrationLogistics planningLogistics and shipment execution
14、(pick, pack, ship, deliver)Transportation Management (TMS)Integrated Warehouse Management (WMS) and International Trade Management (ITM) capabilities (through partners)Global visibility, exception detection and event management across the supply chainInterfaces to accounts receivable and accounts pa
15、yablei2 Enables Businesses to Manage Customer Orders Across a Heterogeneous EnvironmentlDemand-Supply PlanninglOrder PromisinglLogistics Planning and ExecutionlGlobal Visibility & Exception ManagementMulti-enterpriseSupplyDemandChannelsRetekOracleMFG ProSAPJDELegacyAgendalFulfillment Challenges: Why
16、 Do Something?li2 Supply Chain Execution (SCE) SolutionlHow Does SCE Solution Work?lWhy i2 TradeMatrix SCE?TradeMatrix SCE SolutionThe TradeMatrix SCE ProcesslPlan: Forecast demand and position the enterprise to meet that demand, given all constraintslPromise: Promise intelligently based on current
17、supply chain capabilities, as well as customer priorities and preferences. (Part of the TradeMatrix CRM Solution)lExecute: Collaboratively plan with partners, then execute - pick, pack, ship, and deliver - per the customer promiselMonitor and Control: Sense and respond to changes in the status of in
18、ventory, orders and shipmentsPromiseExecute Monitor and ControlPlanTradeMatrix SCE Process:PlanObjective: Forecast demand and position the enterprise to meet that demand given all constraints. (Part of the TradeMatrix Plan Solution)PlanPlanExecuteExecutePromisePromiseMonitor and ControlMonitor and C
19、ontrolTradeMatrix Capabilities TradeMatrix Solution BenefitsnCollaborative demand planning nGlobal constraint management and optimizationnDynamic allocation planningnLogistics planningnConfigure to ordernImproved forecast accuracynReduced inventory nEnhanced sense and respond capabilitiesnOptimized
20、customer service levelsnEmpowered, satisfied customersTradeMatrix SCE Process:PromisenSupply chain inventory visibility nMulti-enterprise promising nMulti-enterprise order administrationnIntelligent alternative offeringTradeMatrix Capabilities TradeMatrix Solution BenefitsnImproved real-time order p
21、romising: a key differentiatornImproved customer service at lower costsnIncreased revenue and reduction in lost salesObjective: Promise intelligently based on current supply chain capabilities, as well as customer priorities and preferencesPlanPlanExecuteExecutePromisePromiseMonitor and ControlMonit
22、or and ControlTradeMatrix SCE Process:ExecuteExecuteExecutePlanPlanMonitor and ControlMonitor and ControlPromisePromiseObjective: Collaboratively plan with partners, then execute - pick, pack, ship, and deliver - per the customer promise.nShipment creationnTransportation optimization (outbound and i
23、nbound)nTransportation managementnPick, pack and shipnIntegrated logistics execution (transportation, warehousing and international trade)nReduced fulfillment costsnIncreased transportation asset utilizationnCustomer commitments met cost effectivelynImproved customer serviceTradeMatrix Capabilities
24、TradeMatrix Solution BenefitsObjective: Integrate and coordinate fulfillment activities using configurable workflows.TradeMatrix Capabilities TradeMatrix Solution BenefitsnAutomated exception detection, alerts and management,nMulti-enterprise configurable workflowsnScalable architecturenDistributed
25、computingnImproved exception management enhances customer satisfactionnReduced time to implementation-ability to quickly configure to new business modelsnImproved multi-server scalabilitynBehaves like a single serverPlanPlanPromisePromiseExecuteExecuteSupply Chain Event ManagerMonitor and ControlMon
26、itor and ControlTradeMatrix SCE Process:Monitor & ControlHow Does the TradeMatrix SCE Solution Work?Supply Chain Event Manager (Monitor & Control)Logistics ExecutionTransportation Management (TMS)Warehouse Management (WMS)International Trade Management (ITM)SCMCRMDemand ForecastingMaster / Replenish
27、ment PlanningInventory PlanningLogistics PlanningSUPPLY CHAIN PLANNINGOrder Capture & Promise (ATP,CTP)Distributed Order ManagementAgendalFulfillment Challenges: Why Do Something?li2 Supply Chain Execution (SCE) SolutionlHow Does SCE Solution Work?lWhy i2 TradeMatrix SCE?Why the TradeMatrix SCE Solu
28、tion?Key Differentiatorsli2s TradeMatrix SCE Solution is the ONLY end-to-end logistics and fulfillment solution that Integrates planning, promising, execution, visibility and event managementDrives superior customer satisfaction AND profitable fulfillment, with rapid time-to-valueIs a scalable, conf
29、igurable, industrial-strength solution that enhances supply chain velocity Is the solution of choice for shippers across multiple verticals and leading 3PLs across North AmericaKey SCE Solution CustomersCustomerStatusIndustryCompaq ComputersLiveHi-TechCanon ComputerLiveHi-TechHewlett PackardLiveHi-T
30、echSamsungLiveHi-TechBethlehem SteelLiveMetalsBest BuyLiveCGR*R. R. DonnellyLiveCGR*LiptonLiveCGR*Federal ExpressLive3PLUSF LogisticsLive3PLThe Hub GroupLive3PLKuehne & NagelLive3PLKlabin FabricadoraLivePaper & Pulp* Consumer Goods & RetailSCE Customer Success Story:Cypress SemiconductorlCustomer Ov
31、erview $1.2B Global Semiconductor CompanyMulti-channel, Multi-division ComplexitylCustomer ChallengesMultiple Order Capture MethodsOrder Lifecycle ManagementInaccurate customer promisesPick, Pack and Ship processesInternational Trade Complianceli2 SolutionsDistributed Order ManagementSCE SolutionDem
32、and FulfillmentTransportation PlanningIntegration to International Trade Management (Capstan)Integration to Warehouse Management (EXE)lCustomer BenefitsSingle Face to the CustomerConsolidated InvoicingReal-time Order PromisingIntegrated Logistics Planning & Execution across TMS, WMS & ITMMulti-divis
33、ion Order Visibility“The foundation of managing customer relationships includes demand planning, intelligent order capturing and promising, end-to-end order management, and fulfillment planning and execution. i2s decision -support and execution solutions have empowered Cypress to align our business
34、around making and meeting customer order commitments.”Robert Morse, VP of Planning, Cypress SemiconductorSCE Customer Success Story:LiptonlCustomer Overview Subsidiary of Unilever, worlds second largest consumer goods company, leading the US market in sales of ice creams and tea based beverageslCust
35、omer ChallengesTransition from a traditional “manufacturing push” strategy (make-to-stock) to a highly responsive make-to-order strategy to improve customer service while simultaneously reducing costsli2 SolutionsConsumer Packaged Goods (CPG) SolutionTradeMatrix SCE Solution TMSlCustomer BenefitsDyn
36、amic view of supply chain from data perspectiveReduction in inventoryEnd to end shipment tracking and monitoringLower transportation costs with higher customer service levelsCustomer Success Story:Best BuylCustomer Overview The largest volume specialty retailer of consumer electronics, personal comp
37、uters, entertainment software, and applianceslCustomer ChallengesEnsure logistics infrastructure can handle future growth and deliver value through: Visibility improvements to handle continuous moves Systematic carrier management by lane Integration with legacy systemli2 SolutionslTradeMatrix SCE So
38、lution -TMSTransportation Manager, Transportation Optimizer, Load Configurator, Transportation Bid Collaboration Transportation ModelerlCustomer BenefitsReduced transportation costsImproved load consolidationReduced inventory carrying costsShortened transit times (TL vs. LTL)Improved carrier relatio
39、nshipsWhy Now? Customer BenefitslStrategicImproved customer satisfaction and loyaltyIncreased competitive advantage from differentiated customer fulfillmentlFinancial Increased revenue from customer satisfaction, loyalty and referralsReduced warehousing, transportation and returns costs (5% to 20%)
40、Increased profitability and asset utilization (10% to 20%)Reduced working capital (5% to 20%) from lower inventory Accelerated time-to-value (weeks)Why TradeMatrix SCE Solution?Customer Fulfillment Differentiates e-Business Winners From LoserslDeploy customer fulfillment as a competitive weapon; dif
41、ferentiate your offering from the competition lRetain your profitable customers without compromising your margins: cross-sell and up-sell what customers want, and what is profitable to shiplSubstitute inventory with information across the supply chain: lower inventory and operational costs; increase
42、 cash flow and ROAlCollaborate with supply and execution partners in real-time: shrink order-to-cash cycles and increase supply chain velocitySupply Chain Is at the Heart of e-BusinessImproved supply-chain planning is at the heart of the new economy, and i2 is at the heart ofsupply-chain planning. I
43、n many ways this company can be considered the brains behind a landmark change in the worldof business.”Motley Fool January 2001“Of all the top market making solutions, i2 has the most comprehensive fulfillment offering”Giga Information Group,May 18, 2000 2000 i2 Technologies, Inc. CONFIDENTIALSlide 50“i2 TechnologiesAt the end of the day, if you use i2 software, and your competitor doesnt, you win.”Barrons - November 1998i2 delivers value.
