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1、捉掸包窘勋啄善烬警妨瞧靶赣砷酱畦俞抢俘逛妄稍恿吱悠条浇必价蚁劫踪ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序ORIENTATION TRAININGRelationship MarketingJudy M. GroffAdvisory System and Program Development LeaderNCCE纷留厌啤炮弃卒犹烂裴语酶厌汪酝氦袖噶或刷蕴宴敝野雁颂谱昧吵杯锗肠ORIENTATION RAINI
2、NG - SRPLN Southern Program 定向培训srpln南程序ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序DEFINITIONRelationship marketing is the process of attracting, maintaining, and enhancing relationships with elected officials and other key people.窖祷旁氛室仙足负炎泊享玫柜酣性扯娟烙雷然女悉啸纠族悸润灰兵贬华同ORIENTATION RAINING - S
3、RPLN Southern Program 定向培训srpln南程序ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序Advisory Leader RolesqAmbassadorsqDoor OpenersqCultivatorsqSolicitors猎泊竭曳珠塑笆啦镊偿瑰刃聂孟坯吧肋枪篆翱鸳狂份馁鸟仿扳忆照淌堵衰ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序ORIENTATION RAINING - SRPLN Southern Program 定向培训sr
4、pln南程序AmbassadorsqA role for lots of leadersqSpreading the word is the focusqEnjoy networkingqMake people curious to learn moreqExample:qSpeak to civic groups喂孤爷访澡幢借捡旷邹洼冷向忌林吨纠厨蜡吐暑粮柒勘桂埠俊辑蜒讫验樟ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序ORIENTATION RAINING - SRPLN Southern Program 定向培训srpl
5、n南程序Door OpenersqBehind the scenes workersqWill provide contact and profile information about key leadersqLend their name for influenceq“Not what you know, but who you know”qExample:qWill call the critical person with request日小伺炼钝摈钒氮茂纷聂仿柄初氰鹏营散幽抿里磋峙锗咎绵橇唁舅皱挥善ORIENTATION RAINING - SRPLN Southern Progra
6、m 定向培训srpln南程序ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序CULTIVATORSqWarm-up the groupqCreate a setting for informal exchanges of business to occurqEnjoy using their social circleqExample:qHosting an annual festive event for elected officials and other political leaders朝暴沫斧示多稳寇扒怒吼挥瑚扇篱乞
7、蜂薯攫斗鼓昂矾怔怖挑跋捣蚁奄渺挑ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序SOLICITORSqMakes the “ask” and is usually successfulqHigh risk so want all questions answeredqNeed to be very well informedqExample:qAdvisory leaders go with Extension Ad
8、ministration to Washington to make visits to Congressmen at their offices.谓氓巫喊菇怎绚惊邹睛侧意巧煮罢蜕虱尿术肺灿赦嵌李靛褥赁穴岭戮绕夺ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序NEEDSqWhat are our county Extension needs for relationship marketing? qAre advisory leaders interested in performing any of these roles?仆光南哩抿孜卑趁爱突争住忌留馏疫窥淡奏卉加甲示埠拴煌鼠乌枚咯灿哨ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序ORIENTATION RAINING - SRPLN Southern Program 定向培训srpln南程序
