国际知名咨询公司的图表大全

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1、Templates Graphs US Business Group General rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timingAgendaCreate graphs using the native PowerPoint cha

2、rt software, rather than pasting graphs from ExcelParticipation in Harley Davidson conventions, 1998-2002Thousands of people CAGR1998-200268% Title is bold, with the time period appearing after a comma. Always write out the year in full. The optional subtitle provides additional info on the data and

3、 is not bold, italics, 2 points smaller than the title. Line spacing is 1Axis titles are optional and should not be used if the information is given elsewhere or is self-evidentThe CAGR block should be placed to the right of the graph. Font size should be close to that the graphs data labelsIn gener

4、al, use whole numbers unless you have a specific reason for including decimalsWhen the data refers to projected or estimated figures, add “E” to the year labelWhen used, axis tick marks should be placed on the outside of the axisRemember to adjust the document title tracker when you create a new doc

5、ument. It should match the name of the PowerPoint fileIn general, include all relevant information while keeping the graph as simple as possible Cumulative number of Rhodes Scholars, 1900-1980Harvard vs. YaleAll numbers in the graph (data and axis labels) should be the same size. Text labels may be

6、smaller if necessaryDo not add unit symbols (e.g., $ or M) to the axis labels (except for %).Set the intervals to the largest reasonable value possibleIn general, do not use borders on bars, columns, pie pieces, et ceteraIf a legend is needed, place it to the right of the graph or within the plot ar

7、ea. Do not add a border and set the font to roughly the same size as the data labelslIf resizing graphs in the main PowerPoint application, make sure to use only the corner object boxes (see diagram)lMake sure that the graph is resized with the same aspect ratio (vertical/horizontal proportions)lIf

8、the text becomes distorted, undo immediately!The safest way to change the size or position of graph elements is to do so within the native graph application itselfUse the corner object boxes only when resizing graphs! It is also advisable to hold down the key when doing soBe careful when resizing gr

9、aphs!When choosing colors for adjacent graph elements, be sure to alternate light and dark colors (examples from the color palette shown below):Growth in color bars, 1990-2000Millions of Pixels134If you want to insert a callout, use this type of text box, not the yellow ones used in this document fo

10、r editorial commentsIf a given data element is too small to fit a data label, place the label outside in a separate text boxTry to use colors from the main color palette as muchas possibleSelect from the palette shown below for box fills, graphs, shadows, and other color elementsFillR-0G-52B-102Acce

11、ntR-239G-196B-089Accent 2R-040G-108B-026Accent 3R-255G-245B-200Title TextR-222G-029B-014ShadowR-153G-153B-153R-204G-204B-153R-073G-133B-163R-67G-67B-148Additional colors, if neededR-255G-254B-243General rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter

12、/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timingAgendaBar graph, 1 data seriesTitle, time periodSubtitleAxis titleAxis titleSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Bar g

13、raph, 2 data seriesSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title, time periodSubtitleAxis titleAxis titleBar graph, 12 categoriesSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in

14、a period.Title, time periodSubtitleAxis titleAxis titleStacked bar graph2135408454Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.When necessary, give the total for the column in a separate boxTitle, time periodSubtitleAxis titleAxis titl

15、e100% stacked bar graphSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.These “series lines” are optional and can be turned on and off under “Format Data Series/Options”Title, time periodSubtitleAxis titleAxis titleColumn graph, 1 data ser

16、iesCAGR1998-2002xx%Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title, time periodSubtitleAxis titleAxis titleColumn graph, 2 data seriesSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end

17、in a period.Title, time periodSubtitleAxis titleAxis title Column graph, 2 data series, 15 categoriesSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title, time periodSubtitleAxis titleAxis titleStacked column graph2135408454CAGRCategorie

18、s A-Exx%xx%xx%xx%xx%xx%Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.TotalTitle, time periodSubtitleAxis titleAxis titleCAGRCategories A-Exx%xx%xx%xx%xx%Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the l

19、ine should end in a period.Title, time periodSubtitleAxis titleAxis title100% stacked column graphWaterfall chart, single stepSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title, time periodSubtitleAxis titleAxis titleWaterfall chart, d

20、ouble stepSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title, time periodSubtitleAxis titleAxis titleHalf-size bar and column graphsSource: (a) source for first graph; (b) source for second graph.Title, time periodSubtitleAxis titleAxi

21、s titleTitle, time periodSubtitleAxis titleAxis titleHalf-size stacked column graphsSource: (a) Source for first graph; (b) Source for second graph.Title, time periodSubtitleAxis titleAxis titleTitle, time periodSubtitleAxis titleAxis title Half-size waterfall chartsSource: (a) Source for first grap

22、h; (b) Source for second graph.Title, time periodSubtitleAxis titleAxis titleTitle, time periodSubtitleAxis TitleAxis titleOne-third-size bar and column graphsAxis titleAxis titleSource: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph.Axis titleAxis titleAxis titl

23、eAxis titleTitle, time periodaSubtitleTitle, time periodcSubtitleTitle, time periodbSubtitleOne-third-size waterfall and stacked column graphsAxis titleAxis titleSource: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph.Title, time periodaSubtitleTitle, time periodc

24、SubtitleTitle, time periodbSubtitleAxis titleAxis titleAxis titleAxis titleTornado chart: back-to-back bar graphsAxis titleSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Category ACategory BCategory CCategory DCategory FAxis titleCategor

25、y ETitle, time periodSubtitleTornado chart: horizontal stacked chartAxis titleSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Category ACategory BCategory CCategory DCategory ECategory FCategory GCategory HTitle, time periodSubtitleGenera

26、l rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timingAgendaBasic line graphCAGR1996-2003xx%xx%Source: Text is Arial, 8-point, plain; a semicolon

27、should separate each item; the line should end in a period.Datapoint markers are 5 points in sizeTitle, time periodSubtitle Basic line graph with data labelsSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.CAGR1996-2003xx%xx%Title, time pe

28、riodSubtitleMulti-line graph with CAGRSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Axis titleAxis titleCAGR1998-2002xx%xx%xx%xx%xx%Title, time periodSubtitleLine graph: dual axisSource: Text is Arial, 8-point, plain; a semicolon should

29、 separate each item; the line should end in a period.Axis titleAxis titleAxis titleTitle, time periodSubtitleSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Axis titleAxis titleAxis title0The break lines and the zero marker are added sepa

30、ratelyTitle, time periodSubtitleLine graph: dual axis (with pasted scale break on secondary axis)Combination line and column graph: dual-axisSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Axis titleAxis titleTitle, time periodSubtitleAxi

31、s titleHalf-size line graphsAxis titleAxis titleAxis titleAxis titleTitle, time periodaSubtitleTitle, time periodbSubtitleAxis titleSource: (a) Source for first graph; (b) Source for second graph.One-third-size line graphsAxis titleAxis titleAxis titleTitle, time periodcSubtitleTitle, time periodbSu

32、btitleTitle, time periodaSubtitleAxis titleAxis titleAxis titleAxis titleSource: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph.Curved line chart (no data)Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a perio

33、d.Title of chartSubtitleAxis titleAxis titleBell curve chart (no data)Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title of chartSubtitleAxis titleAxis titleAgendaGeneral rules Presenter/timingBar and column graphs Presenter/timingLine

34、 and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timingArea graph: data labels insideSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title, time period

35、SubtitleAxis titleAxis title Area graph: legend includedSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title, time periodSubtitleAxis titleAxis title100% stacked area graphSource: Text is Arial, 8-point, plain; a semicolon should separat

36、e each item; the line should end in a period.Title, time periodSubtitleAxis titleAxis titleHalf-size area and 100% stacked area graphsAxis titleAxis titleAxis titleAxis titleTitle, time periodaSubtitleTitle, time periodbSubtitleClientCompetitor 1Competitor 2Competitor 3ClientCompetitor 1Competitor 2

37、Competitor 3Source: (a) Source for first graph; (b) Source for second graph.One-third-size area graphsAxis titleTitle, time periodcSubtitleAxis titleTitle, time periodbSubtitleTitle, time periodaSubtitleSource: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph.Clien

38、tCompetitor 1Competitor 2Competitor 3ClientCompetitor 1Competitor 2Competitor 3ClientCompetitor 1Competitor 2Competitor 3Axis titleAxis titleAxis titleAxis titleGeneral rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timin

39、gPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timingAgendaSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title, time periodTotal = xx millionOrder the pieces from largest to smallest, unless some other order is app

40、ropriate.In general, the angle of the first slice should be set to zero degreesWhen necessary, place the total figure in the subtitlePie graph: labels on outsidePie graph: labels on insideSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Ti

41、tle, time periodTotal = xx millionThe data labels are positioned in the “center” and then moved as neededHalf-size pie graphsTitle, time periodaSubtitleSource: (a) Source for first graph; (b) Source for second graph.Title, time periodbSubtitleThese “leader lines” can be set automatically under “Char

42、t Options/Data Labels”Data labels should be either all inside or all outside the pie pieces Half-size pie graphs with separated piece Title, time periodaSubtitleSource: (a) Source for first graph; (b) Source for second graph.Title, time periodbSubtitleCreate pie graph as usual, then move out selecte

43、d piece manuallyDual pie-of-pie graphTitle, time periodaSubtitleSource: (a) Source for first graph; (b) Source for second graph.Title, time periodbSubtitleTo create this graph, enter the data categories in reverse order (so A ends up on the left) and change the angle of first slice so that the piece

44、 to be exploded (C) straddles the 90-degree positionGeneral rules Presenter/timingBar and column graphs Presenter/timingLine and combination graphs Presenter/timingArea graphs Presenter/timingPie graphs Presenter/timingScatter plot and bubble graphs Presenter/timingAgendaScatter plot with trendlines

45、Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Title, time periodSubtitleAxis titleAxis titleTrendlines can be created and modified under the “Chart” menuScatter plot with four quadrants Title, time periodSubtitleUse white “foreground” o

46、n markers to delineate overlapping data pointsSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.Complex scatter chartTitle, time periodSubtitleAxis titleAxis titleSource: Text is Arial, 8-point, plain; a semicolon should separate each item;

47、 the line should end in a period.Bubble graphTitle, time periodaSubtitleAxis TitleAxis titleSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.(a) Area of circles reflects xx data.Radar graphTitle, time periodaSubtitleAxis titleAxis titleSource: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period.(a) Area of circles reflects xx data.

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