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1、Modules and variations New graphics guidelinesDesign proposalsRoland Berger Hamburg, November 20011世界顶级咨询公司图库ContentsPageA. Standard slides3B. Lists (1) Factors, no specific number7C. Lists (2) Factors, specific number13D. Matrix Factors, comparisons24E. Process (1) Factors, steps35F.Process (2) Fac
2、tors, impact49G. Process (3) Factors, interlinked67Annex: Nine key changes compared to the old standards732世界顶级咨询公司图库A. Standard slides3世界顶级咨询公司图库Methodological competenceKey projectsIndustry competenceProfessional experienceLanguagesEducationConsultant profile: first name, last namexxxx-xxxx xxxxxx
3、xxxxxxxxxxxxxxxxxxxxxPosition: xxxxxxxxxxxxxxxxxxxxxxxxGermanxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx-xxxx xxxxxxxxxxxxxxxxxxxxxxxxxxxBorn: xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxNationality: xxxxxxxxxxxxxxxxxxxxxUpdated: mm/
4、year4世界顶级咨询公司图库Organizational chart5世界顶级咨询公司图库Organizational chart (including headcount).6世界顶级咨询公司图库B. Lists (1) Factors, no specific number7世界顶级咨询公司图库Lists horizontal (variations)HeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingD
5、etailsHeadingDetailsHeadingDetailsHeadingDetails12348世界顶级咨询公司图库Lists vertical (variations).12349世界顶级咨询公司图库Schedule123456789101112Month 1Month 2Month 3ActivitiesA.B.C.123456789101112Month 1Month 2Month 3ActivitiesA.B.C.1210世界顶级咨询公司图库Sets of guidelines2345Guidelines 1Guidelines 2Guidelines 3Guidelines
6、 4Guidelines 5Comments 1Comments 2Comments 3Comments 4Comments 5111世界顶级咨询公司图库12世界顶级咨询公司图库C.Lists (2) Factors, specific number13世界顶级咨询公司图库Pyramid (3 or 4 levels)14世界顶级咨询公司图库Pyramid (5 levels/centered)15世界顶级咨询公司图库3 factors (interwoven).12316世界顶级咨询公司图库Common ground17世界顶级咨询公司图库4 factors (1)18世界顶级咨询公司图库4
7、 factors (2)19世界顶级咨询公司图库4 factors (3)1234Factor 1Factor 2Factor 3Factor 420世界顶级咨询公司图库4 factors (3a weighted)234Factor 1Factor 2Factor 3Factor 421世界顶级咨询公司图库4 factors (3b dynamic)1234Factor 1Factor 2Factor 3Factor 4Four dynamicfactors22世界顶级咨询公司图库6 factors (variation)23世界顶级咨询公司图库D.Matrix Factors, compa
8、risons24世界顶级咨询公司图库Matrix/table (Horizontal/vertical comparison of data variations)123425世界顶级咨询公司图库Special types of matrix opportunities/threats Opportunities Threats Opportunities Threats Opportunities ThreatsOpportunitiesThreats 123426世界顶级咨询公司图库Special types of matrix pros and cons 12327世界顶级咨询公司图库S
9、pecial types of matrix controversy123428世界顶级咨询公司图库Special types of matrix conflict/tension (1)29世界顶级咨询公司图库Special types of matrix conflict/tension (2)30世界顶级咨询公司图库Special types of matrix bottom up/top down (1)BOTTOM UPTOP DOWN.31世界顶级咨询公司图库Special types of matrix bottom up/top down (2).BOTTOMUPTOPDOWN
10、1232世界顶级咨询公司图库Special types of matrix equilibrium 33世界顶级咨询公司图库Special types of matrix imbalance 34世界顶级咨询公司图库E.Process (1) Factors, steps35世界顶级咨询公司图库Processes12336世界顶级咨询公司图库Process/phases12345Phase 1Phase 2Phase 3 Phase 1Phase 2Phase 3 Phase 1Phase 2Phase 3 123437世界顶级咨询公司图库Cycles (1) (color presentat
11、ion)38世界顶级咨询公司图库Cycles (2)39世界顶级咨询公司图库Spirals (orthogonal)1240世界顶级咨询公司图库Hurdles41世界顶级咨询公司图库Resistance/obstacles125734642世界顶级咨询公司图库Filters12453643世界顶级咨询公司图库Change of mindset/direction123444世界顶级咨询公司图库Nodes/interfaces14375689245世界顶级咨询公司图库Pressure1246世界顶级咨询公司图库Increase/decrease1234567847世界顶级咨询公司图库Variou
12、s types of brackets (to be used instead of block arrows)123456789101148世界顶级咨询公司图库F.Process 2 Factors, impact49世界顶级咨询公司图库Consequences (1). . . . . . 50世界顶级咨询公司图库Consequences (1a). . . . . . 51世界顶级咨询公司图库Consequences (2)52世界顶级咨询公司图库Consequences (3).53世界顶级咨询公司图库Consequences (4).1254世界顶级咨询公司图库Impact (3 f
13、actors)QUALITYTIMECOST55世界顶级咨询公司图库Impact (4 and 6 factors)56世界顶级咨询公司图库Impact (4 factors)Factor 3Factor 2Factor 4Factor 1Generic description of the 4 factors57世界顶级咨询公司图库Impact (5 factors)Factor 3Factor 2Factor 4Factor 5Generic description of the 5 factorsFactor 158世界顶级咨询公司图库Impact (6 factors)Factor 2
14、Generic description of the 6 factorsFactor 3Factor 1Factor 5Factor 4Factor 659世界顶级咨询公司图库Impact (7 factors)Factor 3Generic description of the 7 factorsFactor 2Factor 6Factor 4Factor 5Factor 7Factor 160世界顶级咨询公司图库Impact (8 factors)Factor 3Generic description of the 8 factorsFactor 2Factor 6Factor 7Fact
15、or 4Factor 5Factor 1Factor 861世界顶级咨询公司图库6success factorsImpact and result (1)62世界顶级咨询公司图库Impact and result (2)5success factors63世界顶级咨询公司图库VisionVision64世界顶级咨询公司图库Action/reaction65世界顶级咨询公司图库Value chainCustomerSupplierDevelopmentProductionSalesDistributionCompany66世界顶级咨询公司图库G.Process 3 Factors, interl
16、inked67世界顶级咨询公司图库Action/reaction (1)68世界顶级咨询公司图库Action/reaction (2) (transparent color presentation)69世界顶级咨询公司图库Interaction12370世界顶级咨询公司图库Jigsaw puzzle71世界顶级咨询公司图库Spiral72世界顶级咨询公司图库Annex: Nine key changes compared to the old standards73世界顶级咨询公司图库Do not use block arrowsUse variations instead12341234B
17、ackupBACKUPStufe 1Stufe 2Stufe 3New Content design Key changes regarding lean, linear, literalDo not use shading or bordersInstead, use unframed colored shapes in shades of key blue, for emphasis onlyDo not use ovalsInstead, use AutoShapes with corners completely rounded offDo not use stickers with
18、linesInstead, use upper case stickers (13 point), (key blue shade 1), positioned in the header areaDo not put numbers in circlesInstead, put them in squares (key blue shade 1), white lettering, boldIf boxes are used,74世界顶级咨询公司图库There are obvious disadvantages to positioning text behind graphicsDo no
19、t position text behind graphicsPosition text to the side of graphics insteadArrow function can be switched on and off/ positioned to the side Text is easy to read if not positioned behind graphicsDo not use speech bubblesInstead, use AutoShapes/callouts/third row (you can use the arrow function!)Do
20、not use big multicolored cartoons/ Clip ArtInstead, use pictograms (if not available: convert Clip Art to linear monochrome versions)Do not use miniature charts as navigatorsInstead, use mathematical navigators (key blue shade 1), white lettering, bold, 13 point 41234New Content design Key changes regarding lean, linear, literal75世界顶级咨询公司图库
