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1、the food industryits effects on peopleflagspersonalityOther business and tradeP1&2P3P4P5P61.Who is Max Luscher?A Swiss psychologist2.Which two colors remind people of peace and quiet?Blue and greenRed, green, orange and yellow.3.What are the main “appetite” colors?5. What does the color of the UN fl
2、ag symbolize?Peace4. What color is often used by the environmental movement?Greencolorpersonalityred bluegreenyellow_and adventurous, looking for_and_, preferring a _life_, a dislike of change and_open and _,ambitious and_energeticexcitementcalmin controlpeacefulfirmnessa fear of failureoptimisticfr
3、eecolorthe association in nature with coloursblue _green_redblood and meat, _black_the sky and the seaplants and treeshunting and injuries, firethe darkest nightsColour is associated with many aspects of our life, lets find them:business environmentpoliticsP4-5P6P6Colour and politics:revolutionactio
4、nconservative partypeacethe United NationsColour and environment:Colour and business:stimulate our appetitepersuade us to buy more food. Red stimulates the appetite and makes us feel energetic so that we leave quickly, thus making space for other people.Persuade us to think of the bank as a safe and
5、 reliable place( blue, brown, green) sunshineholidayTravel agency1. Max Luscher has spent a long time studying color.True or FalseT2.Many color do not affect us.FSwiss psychologist Max Luscher has spent most of his life studying color.Each color affects us in a different way.3. Peoples heartbeats ge
6、t faster when they see the colors blue and green.F4. Yellow is often used by food manufacturers to persuade people to buy food.TPeoples pulse rates decrease when they see safe and familiar colors such as blue or green.Red, green, orange and yellow are regarded as the main “appetite” colors that help
7、 persuade people to buy more food.Answer the questions1.Why are some colors called appetite colors?Because these colors help persuade people to buy more food.2.What do fast-food companies want people to do? They want people to eat quickly and then leave in order to make space for more customers.3. W
8、hat colors are considered serious, and who uses them?Blue, brown and green are considered serious. These colors are used by banks.4. What is the most important color in most flags? Why?Red is the most important color in flags, because it is the color of action and over 80% of countries have it in th
9、eir national flags.5. Why is color a powerful tool?It can be used to help us, to relax us, to control us and to make us buy things.a white lie white wedding black and white to get the green lightgreen eyed monstergreen fingers 吉祥的婚礼吉祥的婚礼园艺技能园艺技能得到允许得到允许无恶意的谎言无恶意的谎言白纸黑字白纸黑字害红眼病的人害红眼病的人black sheepwhit
10、e elephantout of the blueonce in a blue moonblue bloodheart of goldsb. see red心地善良心地善良千载难逢千载难逢败家子，害群之马败家子，害群之马大而无用的东西大而无用的东西怒火中烧怒火中烧突然地突然地贵族出身贵族出身Phrases1.对的研究的研究 the study of2.汇集了科学事集了科学事实和情感猜和情感猜测 a mixture of scientific fact and emotional guesswork 3.花花费大半生做某事大半生做某事 spend most of ones life doing
11、sth . 4. 研制一个研制一个颜色色测试 develop a colour test5.诠释/形成形成 个性个性 explain/form ones personality 6.根据根据 according to sb/sth 7.寻求刺激求刺激 look for excitement8. (人人)冷静有自制力冷静有自制力 sb be calm and in control9.喜喜欢平静的生活平静的生活 prefer a peaceful life 10.不喜不喜欢变化化 (n.) /不喜不喜欢/ 厌恶做做 (v.) a dislike of change /dislike doing s
12、th.11.害怕失害怕失败 (n.) a fear of failure 12.开朗自由开朗自由 open and free13.在不同方面影响某人在不同方面影响某人 affect sb in a different way 14.使（人）想起平静安宁使（人）想起平静安宁 remind sb of peace and quiet15.A熟悉熟悉/通通晓B B 被被 A 熟知熟知 A be familiar with B B be familiar to A 16.在自然界中很少在自然界中很少见 be rare in nature 17. 是正常的是正常的 18.使人使人紧张 make sb t
13、enseIt is natural that (should) do19.把把A与与B联系系/ 联想到一起想到一起 associate A with B 20.考考虑 你周你周围的的颜色色 think about the colors around you21.被看作被看作为主要的主要的“开胃色开胃色” be regarded as the main “appetite” colours22.说服说服/ 诱使诱使 某人做某事某人做某事 persuade sb to do sth = persuade sb into doing sth 23.刺激食欲刺激食欲;开胃开胃 stimulate th
14、e appetite .24.使人充使人充满活力活力 make sb. (feel) energetic 25.为让坐坐/ 腾出空出空间 make space/room for sb26. 认为银行是安全可靠的地方行是安全可靠的地方 think of the bank as a safe and reliable place 27. 已已经不是秘密了不是秘密了 It is no secret + that/ wh-主从主从28. 旅行代理人旅行代理人 travel agents29. 超超过80%的国家的国家 over 80% of countries30.象征着和平象征着和平 symbolize peace31. 联合国合国 the United Nations32.选为 choose as33. 下次下次 next time 引引导时间状状语从句从句
