商业计划书范例英文

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1、Logo Investor PresentationShanghai AAA Information Technology Co. Ltd. 2005/10Logo橙塔啃腹引宫底玄劝桔苞纤寡步垃冻倔定术梢受合抬胯诚谁铡伯煞悟瘤义商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoAAAs VisionTo be the dominant platform enabling universal B2C e-commerce consumers and merchants around the globe trading with each other through 校魏梨戒彭帜思桶

2、到滚沥郝希辽佃虫弦蒜吉玖饵黔扁亮呢彤所婚纹履祸情商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoAccess to more products on international marketsBuy smoothly and safely online, no worry about currency exchangeConvenient deliveryTimely customer servicesOverseas Merchants needsMaximize revenue by selling more products to more customers aroun

3、d the worldMinimize costs on marketing, logistics and customer servicesSecure transactionThe Problem With Cross-Border e-commerce: Process GapsInternational PaymentsLogisticslanguagecustomer servicescultural differencesAlthough the Internet has long enabled information to flow freely around the glob

4、e, e-commerce has not spread as widely, because of various barriers.Domestic Customers needsProcess Gaps头潜龋遥蒸吞连吉篇栽冰拆辊睁升惫款漓春臀外鸽凤捷趁谐祝碗风浙殆窥商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoAAA Bridges the Gaps in Cross-Border e-commerceInternational PaymentsLanguage DifferenceCustomer serviceLogisticsProduct Information

5、 Domestic Domestic ConsumersConsumers Overseas MerchantsOverseas MerchantsClear the hurdles to consumer overseas e-commerceLimited merchandise/service choicesLanguage differenceInternational payment & currency conversionInternational shipping, tariffs & logisticsCustomer services & culture differenc

6、esGive overseas merchants simple access to overseas consumersLow cost and low risk Plug and playAAA provides an online e-commerce platform that bridges ALL 5 major gaps which prevent global B2C transactions from happening盐糙桃敖救欣凸膳苹压娥耗弛攘剑侩几咒箱照拘阎盖谗凑殿喘淆羔莫赞至商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoStarting With C

7、hinese ConsumersNear-Term Mission of :Capture the untapped market of high-end Chinese e-consumers shopping around the globeDevelop a strong brand name and deep customer loyaltyBuild a base of American online merchants to capture higher margins and provide differentiated offerings保蓖圾瑞胶舆扳夺漆归诱税曼末奉抒畔疟矩杀

8、占灭公盅娘频莱挛掘翱烈室商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoTo Whom We Provide an Unparalleled Customer ExperienceBrand new shopping concept and experience No limit on choices, time and locationsOnly pay one price in local currency, all taxes, shipping costs, tariffs etc. included 6-14 working day guaranteed delive

9、ry on goods around the worldAccessible customer services with return and exchange guarantees Highly efficient back office procedures and logistic systemsUnique and proprietary flow design and order systems Highly efficient logistic systems Superior customer service and relationship managementAlways

10、be Friendly, timely, thorough and considerate to customers炔狄洱见拨沿筹章座坡菏焕饱研墙吻生甫兹揭咆德掘姥蛰缴旨罕屿铆鹅块商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoAAA is Successfully Attacking the Most Profitable Segment of the B2C MarketLevel of merchandise choicesOrder SizeSpecialized brand name websitesOnline portal shopping mallsLogo既汁

11、润吭圣燕基职删迄志铝衰侗执句改冰院驭宏霄伦愈芽灭股晓众林坛鞘商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoAnd Is The Only Chinese e-commerce Player in Global B2CLaunch Biz. TypeKey BusinessBusiness SizeNotesAAA2004/11Global B2CFacilitates buying overseas goods/servicesOver 700k registered usersVery positive feedbacks; fast growth; seeking 1st

12、 round fundingAlibaba1999B2BMerchants in Asia5 million merchants membersDominance in B2BEachnet1999C2CAuction platform10million users, $250 million transaction volume in 2004Bought out by eBay in 2003 for over $100 million.Dangdang1999Domestic B2CLow end books, DVDs and small items 6 million users;

13、$20million sales in 2004Rejected Amazons $100 mil bid for over 70% sharesJoyo2000Domestic B2CLow end books, DVDs and small items 5.4 million users; $38 million sales in 2004Bought out by Amazon in 2004 for $75 milTaobao2003C2CAuction platform4.3 million users; $80 million transaction volume in 2004

14、(est.)Directly competing against eBay China; free and no revenue source yet1pai2004C2CAuction platformFar behind eBay China and TaobaoFormed by Yahoo and Sina. Very limited growth双脉英好姥食旁蝇兜捷桃藐钎谆牙晶妨沽袋岔铂龄钨氯叹老寅摊柔拣柄浓商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoAAAs Target MarketsChinese high-end (middle class) consum

15、ersMore than 8 million online users have over $5,000 annual income (CNNIC Survey 2004), 100 Million by 2021This number is growing quickly, and is actually higher than reported because many Chinese shield their true incomesDisposable income ratio is higher than in other countries because of lower cos

16、t of living and extremely high consumer confidenceMasterCard /Visa estimates more than 100 million Chinese with annual income $5,000 by 2021Overseas merchantsMerchants who are interested in China consumer marketLimited resources and capitalDo not want exposure to high business and/or financial risks

17、Products/services fit Chinese consumers demand顿安加安兑琴抽褒钦茄镇付扫蜕蚀溪锹瓢腔幢嫉娇精拆柿何浚导筷贫凶披商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoHighly Desired Consumers10.7% of Internet users (10,000,000)Age 20-30, new graduates, junior professionals and ordinary staff0.5% of Internet users (500,000)Age 40+, senior professionals, mi

18、ddle+ managers and executives8.7% of Internet users (8,000,000)Age 25-40, college education; Young professionals, technicians and Sr. staff- Data from CNNIC 2005.1瓮卞葛考缕镐捧已棒尉占驼负项腕句嗣契忱深贮秉猩瓮预给训八瓮涅仓浦商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoInternet Users in China Increasing DramaticallyAccording to CNNIC, China

19、internet users will reach 120 million in 2005Only 7.3% of internet users shop often online as of 2004However, this number is expected to grow over 60% by 2021 and online retail transaction volume is expect to reach $9 billion by 2021Direct online shopping for overseas goods/services is well underser

20、ved 蔽卑见玲壶钧虹碗木逾适犹粳第嗅闻捞湛镭尔且唆姚服弯伶黍载钦写蓄艺商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoMarket Size, ContdA hassle free channel to reach global consumers highly desired, esp. by mid-small size onesUS small e-tailers alone - over 200,000 (Cahners In-Stat, July 2002) An estimated $130.3 billion US online retail sales in

21、2006Size could be doubled with expansion into Japan, Europe and Korea $30 million revenue By grabbing 20,000 merchants (5%) with a $1,500 annual fee per merchantAdditional commission revenue from sold products via AAAobtaining Chinese distribution is a big deal because of the size of its market. Eve

22、rybody wants to sell to virgin territory. - Mike Goodman, Yankee Group senior analyst尔旗星亏儿抄巍羌债营孩驮坡宛嚣甸诗迢呐房窖清伍胸盅贿砧集埂核视档商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoCompany OverviewFounded by 4 partners in 200x, and headquartered in Shanghai in 200xHas a sister company BBB International in Los Angeles to handle log

23、istics and Sino-US trading Partners have already invested over $350K in AAAOperational MilestonesJuly 200X: Beta version introduced November 1st 200X: Official site launched Market promotion startedCurrent annual run rate sales of $1.5 mil with 18% gross profit marginOrder grow 20% month over month

24、with limited marketing budget峡罗会嫌衷捂痢详女庸释绪兄讼垫呻棵帐急己替唐滓潭固砸鼠趴迷唁敖来商业方案书 PPT范例-英文商业方案书 PPT范例-英文Logo and, Ultimately, Revenues喳晶忱妹掩坯紊愿宜亨熏迪匈砧截喝叫茫份遏滓衰桔僻茸艺辨筷羊雇夸案商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoPent-up Customer Demand is Driving Our GrowthWe are just giving customers what they needSurvey shows over 80% respond

25、ents need AAAs services90+% satisfaction level in post-sale surveyOver 35% repeat order volumes将枪挣泊荒嘶俩冻彬佃豌抠翠咐类霉攀潭奔靛霓哼豹芥胎烈枪能威档隋雄商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoThis Is a Highly Profitable Business 尤牺亏剁颓龚龄泞咎嚷果斯鸳盲恩彪衍羡搅倦余媳鄙发连讯此诀拖辰镰庆商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoWith Multiple Revenue StreamsRevenue fro

26、m consumers service feesRevenue from foreign merchants Initial set-up feesCommissions on sold products/services Revenue from Logistic efficiency Revenue from advertisement and/or other value added servicesWebsite advertisement sales/Special promotional position salesValue added services on registere

27、d usersAlliance and affiliate programs 舅鬼征剩达弥缎刮游扦踌伺候玉亥剧楚凶纺骋另祷阻头贺龙耪陶务浓表违商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoBuilding Barriers To EntryKey barriers for competitor to enter in near termHigh brand awareness in top 20 cities recognized by key Chinese medias as the pioneer and absolute leader in universal B2C

28、 e-commerceover 700,000 users with high loyalty within 10 months operationHighly efficient back office procedures and logistic systems No branded players can build a platform like this in short term due to their existing large business scales洛帽宿恍困呛饲捞窜青汕敢悍欣选密报懈贾刨击磐质勇篓智俯力披运邀是商业方案书 PPT范例-英文商业方案书 PPT范例-

29、英文LogoAAAs Management Team Is Already DeepA1, Co-Founder & CEOBased in US, responsible for overseas merchant market development2001-2003 Business Development Manager, xx Media, US2000-2001 Sr. E-commerce Market Analyst, xx Group, USMBA from the George Washington University, BA in accounting from xx

30、Finance CollegeA2, Co-founder & PresidentDesigner and founder of AAA business model, based in Shanghai China, and responsible for AAA China operations and financing2001-2005 XX Bank, N.A. Assistance Vice President in Strategic and International Planning, with focus on formulating Asia/China entry st

31、rategies, set-up and co-managed XX China Office in Shanghai MBA degree in finance and investment from the George Washington UniversityB.S. degree in MIS from xx University 躯官券对楚库义祁舅予抱利舒塘施慰涵印富渭郧嫉体缝括撑出疽藕竹另誉商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoAAA Financial ProjectionsPlan to break even in early 2007功伶言权素演统

32、壶砌肇澳沽温蛮锦耀目宗凰烛垄讼蹭下埃家咏醉些治尺戊商业方案书 PPT范例-英文商业方案书 PPT范例-英文LogoKey Investment ThemesHuge and growing market sizeMassive potential for China in e-imports - $25 billion (assuming a 5% of $500 billion current annual imports)Global opportunity even largerFirst-mover advantageDesirable customer baseHigh income

33、, high level of education and high demand for overseas goods/servicesAverage order size so far is over $150, about 10 times the industry averageLow business and financial risksCustomized orders - low business risk No inventory, low accounts receivable - low financial riskProfitable business model20% gross margin on salesDeep management team湾慈岗瑟支待绥沪谦战强沟浆巡梦响呼瘟敲登砍琼丁鼎婿渣吞盖悯敞翁韧商业方案书 PPT范例-英文商业方案书 PPT范例-英文

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