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1、龟兔赛跑另一章 Once upon a time a tortoise and a hare had Once upon a time a tortoise and a hare had Once upon a time a tortoise and a hare had Once upon a time a tortoise and a hare had an argument about who was faster. They an argument about who was faster. They an argument about who was faster. They an
2、argument about who was faster. They decided to settle the argument with a race. decided to settle the argument with a race. decided to settle the argument with a race. decided to settle the argument with a race. They agreed onThey agreed onThey agreed onThey agreed on a route and started off the a r
3、oute and started off the a route and started off the a route and started off the race.race.race.race. 从前，有一只乌龟和一只兔子在互相争辩谁跑从前，有一只乌龟和一只兔子在互相争辩谁跑从前，有一只乌龟和一只兔子在互相争辩谁跑从前，有一只乌龟和一只兔子在互相争辩谁跑得快。它们决定来一场比赛分高下，选定了路线，得快。它们决定来一场比赛分高下，选定了路线，得快。它们决定来一场比赛分高下，选定了路线，得快。它们决定来一场比赛分高下，选定了路线，就此起跑。就此起跑。就此起跑。就此起跑。 The hare
4、shot ahead and ran briskly for The hare shot ahead and ran briskly for The hare shot ahead and ran briskly for The hare shot ahead and ran briskly for some time. Then seeing that he was far some time. Then seeing that he was far some time. Then seeing that he was far some time. Then seeing that he w
5、as far ahead of the tortoise, he thought hed sit ahead of the tortoise, he thought hed sit ahead of the tortoise, he thought hed sit ahead of the tortoise, he thought hed sit under a tree for some time and relax under a tree for some time and relax under a tree for some time and relax under a tree f
6、or some time and relax before continuing the race.before continuing the race.before continuing the race.before continuing the race. 兔子带头冲出，奔驰了一阵子，眼看它已遥兔子带头冲出，奔驰了一阵子，眼看它已遥兔子带头冲出，奔驰了一阵子，眼看它已遥兔子带头冲出，奔驰了一阵子，眼看它已遥遥领先乌龟，心想，可以在树下坐一会儿，放松遥领先乌龟，心想，可以在树下坐一会儿，放松遥领先乌龟，心想，可以在树下坐一会儿，放松遥领先乌龟，心想，可以在树下坐一会儿，放松一下，然后再继续
7、比赛。一下，然后再继续比赛。一下，然后再继续比赛。一下，然后再继续比赛。 He sat under the tree and soon fell He sat under the tree and soon fell He sat under the tree and soon fell He sat under the tree and soon fell asleep. The tortoise plodding on asleep. The tortoise plodding on asleep. The tortoise plodding on asleep. The tortoise
8、 plodding on overtook him and soon finished the overtook him and soon finished the overtook him and soon finished the overtook him and soon finished the race, emerging as the undisputed champ.race, emerging as the undisputed champ.race, emerging as the undisputed champ.race, emerging as the undisput
9、ed champ. 兔子很快地在树下就睡着了，而一路上兔子很快地在树下就睡着了，而一路上兔子很快地在树下就睡着了，而一路上兔子很快地在树下就睡着了，而一路上笨手笨脚走来的乌龟则超越过它，不一会儿笨手笨脚走来的乌龟则超越过它，不一会儿笨手笨脚走来的乌龟则超越过它，不一会儿笨手笨脚走来的乌龟则超越过它，不一会儿完成比赛，成为货真价实的冠军。完成比赛，成为货真价实的冠军。完成比赛，成为货真价实的冠军。完成比赛，成为货真价实的冠军。 The hare woke up andThe hare woke up andThe hare woke up andThe hare woke up and real
10、ised realised realised realised that hed that hed that hed that hed lost the race. The moral of the story is that lost the race. The moral of the story is that lost the race. The moral of the story is that lost the race. The moral of the story is that slow and steady wins the race.slow and steady wi
11、ns the race.slow and steady wins the race.slow and steady wins the race. 等兔子一觉醒来，才发觉它输了等兔子一觉醒来，才发觉它输了等兔子一觉醒来，才发觉它输了等兔子一觉醒来，才发觉它输了! ! ! ! 这个故事给我们的启示是：这个故事给我们的启示是：这个故事给我们的启示是：这个故事给我们的启示是： 缓慢且持续的人会赢得比赛。缓慢且持续的人会赢得比赛。缓慢且持续的人会赢得比赛。缓慢且持续的人会赢得比赛。 This is the version of the story This is the version of the s
12、tory This is the version of the story This is the version of the story that wethat wethat wethat weveveveve all grown up with. all grown up with. all grown up with. all grown up with. 这是从小伴随我们长大这是从小伴随我们长大这是从小伴随我们长大这是从小伴随我们长大 的龟兔赛跑故事的版本。的龟兔赛跑故事的版本。的龟兔赛跑故事的版本。的龟兔赛跑故事的版本。 But then recently, someone tol
13、d me a more But then recently, someone told me a more But then recently, someone told me a more But then recently, someone told me a more interesting version of this story. It interesting version of this story. It interesting version of this story. It interesting version of this story. It continues.
14、continues.continues.continues. 但最近有人告诉了我一个更有趣的版本。但最近有人告诉了我一个更有趣的版本。但最近有人告诉了我一个更有趣的版本。但最近有人告诉了我一个更有趣的版本。 故事这么连续下去。故事这么连续下去。故事这么连续下去。故事这么连续下去。 The hare was disappointed at losing the race The hare was disappointed at losing the race The hare was disappointed at losing the race The hare was disappointe
15、d at losing the race and he did some Defect Prevention (Root Cause and he did some Defect Prevention (Root Cause and he did some Defect Prevention (Root Cause and he did some Defect Prevention (Root Cause Analysis). HeAnalysis). HeAnalysis). HeAnalysis). He realised realised realised realised that h
16、ed lost the race that hed lost the race that hed lost the race that hed lost the race only because he had been overconfident, careless only because he had been overconfident, careless only because he had been overconfident, careless only because he had been overconfident, careless and lax.and lax.an
17、d lax.and lax. 兔子当然因输了比赛而倍感失望，为此它做了些缺失兔子当然因输了比赛而倍感失望，为此它做了些缺失兔子当然因输了比赛而倍感失望，为此它做了些缺失兔子当然因输了比赛而倍感失望，为此它做了些缺失预防工作（根本原因解析）。它很清楚，失败是因它太有预防工作（根本原因解析）。它很清楚，失败是因它太有预防工作（根本原因解析）。它很清楚，失败是因它太有预防工作（根本原因解析）。它很清楚，失败是因它太有信心，大意，以及散漫。信心，大意，以及散漫。信心，大意，以及散漫。信心，大意，以及散漫。 If he had not taken things for granted, If he ha
18、d not taken things for granted, If he had not taken things for granted, If he had not taken things for granted, theres no way the tortoise could have beaten theres no way the tortoise could have beaten theres no way the tortoise could have beaten theres no way the tortoise could have beaten him. So
19、he challenged the tortoise to another him. So he challenged the tortoise to another him. So he challenged the tortoise to another him. So he challenged the tortoise to another race. The tortoise agreed.race. The tortoise agreed.race. The tortoise agreed.race. The tortoise agreed. 如果它不要自认一切都是理所当然的，乌龟
20、是不如果它不要自认一切都是理所当然的，乌龟是不如果它不要自认一切都是理所当然的，乌龟是不如果它不要自认一切都是理所当然的，乌龟是不可能打败它的。因此，它单挑乌龟再来另一场比赛，可能打败它的。因此，它单挑乌龟再来另一场比赛，可能打败它的。因此，它单挑乌龟再来另一场比赛，可能打败它的。因此，它单挑乌龟再来另一场比赛，而乌龟也同意。而乌龟也同意。而乌龟也同意。而乌龟也同意。 This time, the hare went all out and ran This time, the hare went all out and ran This time, the hare went all out
21、 and ran This time, the hare went all out and ran without stopping from start to finish. He won by without stopping from start to finish. He won by without stopping from start to finish. He won by without stopping from start to finish. He won by several miles.several miles.several miles.several mile
22、s. 这次，兔子全力以赴，从头到尾，一口气跑完，领先这次，兔子全力以赴，从头到尾，一口气跑完，领先这次，兔子全力以赴，从头到尾，一口气跑完，领先这次，兔子全力以赴，从头到尾，一口气跑完，领先乌龟好几公里。赢得了冠军！乌龟好几公里。赢得了冠军！乌龟好几公里。赢得了冠军！乌龟好几公里。赢得了冠军！ The moral of the story The moral of the story The moral of the story The moral of the story Fast and Fast and Fast and Fast and consistent will always b
23、eat the consistent will always beat the consistent will always beat the consistent will always beat the slow and steady.slow and steady.slow and steady.slow and steady. 这故事有什么启示？这故事有什么启示？这故事有什么启示？这故事有什么启示？ 动作快且前后一致的人将可胜过缓慢动作快且前后一致的人将可胜过缓慢动作快且前后一致的人将可胜过缓慢动作快且前后一致的人将可胜过缓慢且持续的人。且持续的人。且持续的人。且持续的人。 If yo
24、u have two people in yourIf you have two people in yourIf you have two people in yourIf you have two people in your organisation organisation organisation organisation, one , one , one , one slow, methodical and reliable, and the other fast and slow, methodical and reliable, and the other fast and s
25、low, methodical and reliable, and the other fast and slow, methodical and reliable, and the other fast and still reliable at what he does, the fast and reliable still reliable at what he does, the fast and reliable still reliable at what he does, the fast and reliable still reliable at what he does,
26、 the fast and reliable chap will consistently climb thechap will consistently climb thechap will consistently climb thechap will consistently climb the organisational organisational organisational organisational ladder faster than the slow, methodical chap.ladder faster than the slow, methodical cha
27、p.ladder faster than the slow, methodical chap.ladder faster than the slow, methodical chap. 如果在你的工作单位有两个人，一个缓慢，按部就班，如果在你的工作单位有两个人，一个缓慢，按部就班，如果在你的工作单位有两个人，一个缓慢，按部就班，如果在你的工作单位有两个人，一个缓慢，按部就班，且可靠，另一个则是动作快，且办事牢靠，那么动作快且牢且可靠，另一个则是动作快，且办事牢靠，那么动作快且牢且可靠，另一个则是动作快，且办事牢靠，那么动作快且牢且可靠，另一个则是动作快，且办事牢靠，那么动作快且牢靠的人会在组织
28、中一直往上爬，升迁的速度比那缓慢且按部靠的人会在组织中一直往上爬，升迁的速度比那缓慢且按部靠的人会在组织中一直往上爬，升迁的速度比那缓慢且按部靠的人会在组织中一直往上爬，升迁的速度比那缓慢且按部就班办事的人快。就班办事的人快。就班办事的人快。就班办事的人快。 Its good to be slow and steady; but Its good to be slow and steady; but Its good to be slow and steady; but Its good to be slow and steady; but its better to be fast and
29、reliable.its better to be fast and reliable.its better to be fast and reliable.its better to be fast and reliable. 缓慢且持续固然很好，但动作快且牢缓慢且持续固然很好，但动作快且牢缓慢且持续固然很好，但动作快且牢缓慢且持续固然很好，但动作快且牢靠则更胜一筹。靠则更胜一筹。靠则更胜一筹。靠则更胜一筹。 But the storyBut the storyBut the storyBut the story doesn doesn doesn doesnt end here. The
30、t end here. The t end here. The t end here. The tortoise did some thinking this time, andtortoise did some thinking this time, andtortoise did some thinking this time, andtortoise did some thinking this time, and realisedrealisedrealisedrealised that theres no way he can beat the that theres no way
31、he can beat the that theres no way he can beat the that theres no way he can beat the hare in a race the way it was currentlyhare in a race the way it was currentlyhare in a race the way it was currentlyhare in a race the way it was currently formatted.formatted.formatted.formatted. 这故事还没完没了。这下轮到乌龟要
32、好好检讨这故事还没完没了。这下轮到乌龟要好好检讨这故事还没完没了。这下轮到乌龟要好好检讨这故事还没完没了。这下轮到乌龟要好好检讨! ! ! !它很清楚，照目前的比赛方法，它不可能击败兔子。它很清楚，照目前的比赛方法，它不可能击败兔子。它很清楚，照目前的比赛方法，它不可能击败兔子。它很清楚，照目前的比赛方法，它不可能击败兔子。 He thought for a while, He thought for a while, He thought for a while, He thought for a while, and then challenged the hare and then ch
33、allenged the hare and then challenged the hare and then challenged the hare to another race, but on a to another race, but on a to another race, but on a to another race, but on a slightly different route.slightly different route.slightly different route.slightly different route. 它想了一会儿，然后单挑兔它想了一会儿，
34、然后单挑兔它想了一会儿，然后单挑兔它想了一会儿，然后单挑兔子再来另一场比赛，但是是在另子再来另一场比赛，但是是在另子再来另一场比赛，但是是在另子再来另一场比赛，但是是在另一条稍许不同的路线上。一条稍许不同的路线上。一条稍许不同的路线上。一条稍许不同的路线上。 The hare agreed. They started off. In The hare agreed. They started off. In The hare agreed. They started off. In The hare agreed. They started off. In keeping with his s
35、elf-made commitment to keeping with his self-made commitment to keeping with his self-made commitment to keeping with his self-made commitment to be consistently fast, the hare took off be consistently fast, the hare took off be consistently fast, the hare took off be consistently fast, the hare too
36、k off and ran at top speed until he came to a and ran at top speed until he came to a and ran at top speed until he came to a and ran at top speed until he came to a broad river.broad river.broad river.broad river. 兔子同意，然后两者同时出发。为了确保兔子同意，然后两者同时出发。为了确保兔子同意，然后两者同时出发。为了确保兔子同意，然后两者同时出发。为了确保自己立下的承诺自己立下的承
37、诺自己立下的承诺自己立下的承诺从头到尾要一直快速前进，从头到尾要一直快速前进，从头到尾要一直快速前进，从头到尾要一直快速前进，兔子飞驰而出，极速奔跑，直到碰到一条宽阔兔子飞驰而出，极速奔跑，直到碰到一条宽阔兔子飞驰而出，极速奔跑，直到碰到一条宽阔兔子飞驰而出，极速奔跑，直到碰到一条宽阔的河流的河流的河流的河流! ! ! ! The finishing line was a couple of The finishing line was a couple of The finishing line was a couple of The finishing line was a couple
38、of kilometers on the other side of the river.kilometers on the other side of the river.kilometers on the other side of the river.kilometers on the other side of the river. 而比赛的终点就在几公里外的河对面。而比赛的终点就在几公里外的河对面。而比赛的终点就在几公里外的河对面。而比赛的终点就在几公里外的河对面。 The hare sat there wondering what to do. In The hare sat th
39、ere wondering what to do. In The hare sat there wondering what to do. In The hare sat there wondering what to do. In the meantime the tortoise trundled along, got the meantime the tortoise trundled along, got the meantime the tortoise trundled along, got the meantime the tortoise trundled along, got
40、 into the river, swam to the opposite bank, into the river, swam to the opposite bank, into the river, swam to the opposite bank, into the river, swam to the opposite bank, continued walking and finished the race.continued walking and finished the race.continued walking and finished the race.continu
41、ed walking and finished the race. 兔子呆坐在那里，一时不知怎么办。这时兔子呆坐在那里，一时不知怎么办。这时兔子呆坐在那里，一时不知怎么办。这时兔子呆坐在那里，一时不知怎么办。这时候，乌龟却一路跚跚而来，撩入河里，游到对候，乌龟却一路跚跚而来，撩入河里，游到对候，乌龟却一路跚跚而来，撩入河里，游到对候，乌龟却一路跚跚而来，撩入河里，游到对岸，继续爬行，完成比赛。岸，继续爬行，完成比赛。岸，继续爬行，完成比赛。岸，继续爬行，完成比赛。 The moral of the story? The moral of the story? The moral of the
42、story? The moral of the story? First identify your core First identify your core First identify your core First identify your core competency and then change the playing field to competency and then change the playing field to competency and then change the playing field to competency and then chang
43、e the playing field to suit your core competency.suit your core competency.suit your core competency.suit your core competency.这故事的有什么启示？这故事的有什么启示？这故事的有什么启示？这故事的有什么启示？ 首先，辨识出你的核心竞争力，然后改变游戏场所以首先，辨识出你的核心竞争力，然后改变游戏场所以首先，辨识出你的核心竞争力，然后改变游戏场所以首先，辨识出你的核心竞争力，然后改变游戏场所以适应（发挥）你的核心竞争力。适应（发挥）你的核心竞争力。适应（发挥）你的核心竞争
44、力。适应（发挥）你的核心竞争力。 在你的工作单位，如果你是一个能言善道的在你的工作单位，如果你是一个能言善道的在你的工作单位，如果你是一个能言善道的在你的工作单位，如果你是一个能言善道的人，一定要想法创造机会，让你的能言善道为工人，一定要想法创造机会，让你的能言善道为工人，一定要想法创造机会，让你的能言善道为工人，一定要想法创造机会，让你的能言善道为工作单位创造效益，好好表现自己，以便让层峰注作单位创造效益，好好表现自己，以便让层峰注作单位创造效益，好好表现自己，以便让层峰注作单位创造效益，好好表现自己，以便让层峰注意到你。意到你。意到你。意到你。 In anIn anIn anIn an o
45、rganisation organisation organisation organisation, if you are a good , if you are a good , if you are a good , if you are a good speaker, make sure you create opportunities to speaker, make sure you create opportunities to speaker, make sure you create opportunities to speaker, make sure you create
46、 opportunities to give presentations that enable the senior give presentations that enable the senior give presentations that enable the senior give presentations that enable the senior management to notice you.management to notice you.management to notice you.management to notice you. If your stren
47、gth is analysis, make sure If your strength is analysis, make sure If your strength is analysis, make sure If your strength is analysis, make sure you do some sort of research, make a you do some sort of research, make a you do some sort of research, make a you do some sort of research, make a repor
48、t and send it upstairs. Working to report and send it upstairs. Working to report and send it upstairs. Working to report and send it upstairs. Working to your strengths will not only get you your strengths will not only get you your strengths will not only get you your strengths will not only get y
49、ou noticed but will also create noticed but will also create noticed but will also create noticed but will also create opportunities for growth and advancement.opportunities for growth and advancement.opportunities for growth and advancement.opportunities for growth and advancement. 认认认认识识识识我我我我 如果你
50、的优势是从事分析工作，那如果你的优势是从事分析工作，那如果你的优势是从事分析工作，那如果你的优势是从事分析工作，那么你一定要做一些研究，写一些报告，么你一定要做一些研究，写一些报告，么你一定要做一些研究，写一些报告，么你一定要做一些研究，写一些报告，然后呈。依着自己的优势然后呈。依着自己的优势然后呈。依着自己的优势然后呈。依着自己的优势( ( ( (专长专长专长专长) ) ) )来工作，来工作，来工作，来工作，不仅会让上头的人注意到你，也会创造不仅会让上头的人注意到你，也会创造不仅会让上头的人注意到你，也会创造不仅会让上头的人注意到你，也会创造成长和进步的机会。成长和进步的机会。成长和进步的机
51、会。成长和进步的机会。The story stillThe story stillThe story stillThe story still hasn hasn hasn hasnt t t t ended.ended.ended.ended.故事还没结束故事还没结束故事还没结束故事还没结束 The hare and the tortoise, by this time, The hare and the tortoise, by this time, The hare and the tortoise, by this time, The hare and the tortoise, by
52、 this time, had become pretty good friends and they did had become pretty good friends and they did had become pretty good friends and they did had become pretty good friends and they did some thinking together. Bothsome thinking together. Bothsome thinking together. Bothsome thinking together. Both
53、 realised realised realised realised that that that that the last race could have been run much better.the last race could have been run much better.the last race could have been run much better.the last race could have been run much better. 这下子，兔子和乌龟成了惺惺相惜的好朋友。这下子，兔子和乌龟成了惺惺相惜的好朋友。这下子，兔子和乌龟成了惺惺相惜的好朋
54、友。这下子，兔子和乌龟成了惺惺相惜的好朋友。它们一起检讨，两个都很清楚，在上一次的比赛中，它们一起检讨，两个都很清楚，在上一次的比赛中，它们一起检讨，两个都很清楚，在上一次的比赛中，它们一起检讨，两个都很清楚，在上一次的比赛中，它们可以表现得更好。它们可以表现得更好。它们可以表现得更好。它们可以表现得更好。 So they decided to do the last So they decided to do the last So they decided to do the last So they decided to do the last race again, but to ru
55、n as a team race again, but to run as a team race again, but to run as a team race again, but to run as a team this time.this time.this time.this time. 所以，他们决定再赛一场，但这所以，他们决定再赛一场，但这所以，他们决定再赛一场，但这所以，他们决定再赛一场，但这次是同队合作次是同队合作次是同队合作次是同队合作。 They started off, and this time the hare They started off, and thi
56、s time the hare They started off, and this time the hare They started off, and this time the hare carried the tortoise till the riverbank. carried the tortoise till the riverbank. carried the tortoise till the riverbank. carried the tortoise till the riverbank. There, the tortoise took over and swam
57、 There, the tortoise took over and swam There, the tortoise took over and swam There, the tortoise took over and swam across with the hare on his back.across with the hare on his back.across with the hare on his back.across with the hare on his back. 他们一起出发，这次可是兔子扛着乌龟，直他们一起出发，这次可是兔子扛着乌龟，直他们一起出发，这次可是
58、兔子扛着乌龟，直他们一起出发，这次可是兔子扛着乌龟，直到河边。在那里，乌龟接手，背着兔子过河。到河边。在那里，乌龟接手，背着兔子过河。到河边。在那里，乌龟接手，背着兔子过河。到河边。在那里，乌龟接手，背着兔子过河。 On the opposite bank, the hare again carried On the opposite bank, the hare again carried On the opposite bank, the hare again carried On the opposite bank, the hare again carried the tortoise
59、 and they reached the finishing line the tortoise and they reached the finishing line the tortoise and they reached the finishing line the tortoise and they reached the finishing line together. They both felt a greater sense of together. They both felt a greater sense of together. They both felt a g
60、reater sense of together. They both felt a greater sense of satisfaction than theyd felt earlier.satisfaction than theyd felt earlier.satisfaction than theyd felt earlier.satisfaction than theyd felt earlier. 到了河对岸，兔子再次扛着乌龟，两个一起抵达终到了河对岸，兔子再次扛着乌龟，两个一起抵达终到了河对岸，兔子再次扛着乌龟，两个一起抵达终到了河对岸，兔子再次扛着乌龟，两个一起抵达终点。比
61、起前次，他们都感受到一种更大的成就感。点。比起前次，他们都感受到一种更大的成就感。点。比起前次，他们都感受到一种更大的成就感。点。比起前次，他们都感受到一种更大的成就感。 The moral of the story? Its good to be The moral of the story? Its good to be The moral of the story? Its good to be The moral of the story? Its good to be individually brilliant and to have strong core individuall
62、y brilliant and to have strong core individually brilliant and to have strong core individually brilliant and to have strong core competencies; but unless youre able to work in a competencies; but unless youre able to work in a competencies; but unless youre able to work in a competencies; but unles
63、s youre able to work in a team and harness each others core competencies, team and harness each others core competencies, team and harness each others core competencies, team and harness each others core competencies, youyouyouyoullllllll always perform below par because there will always perform be
64、low par because there will always perform below par because there will always perform below par because there will always be situations at which youalways be situations at which youalways be situations at which youalways be situations at which youllllllll do poorly and do poorly and do poorly and do
65、 poorly and someone else does well.someone else does well.someone else does well.someone else does well. 这故事的有什么启示？个人表现优异与拥有坚强的这故事的有什么启示？个人表现优异与拥有坚强的这故事的有什么启示？个人表现优异与拥有坚强的这故事的有什么启示？个人表现优异与拥有坚强的核心竞争力固然不错，但除非你能在一个团队内（与别核心竞争力固然不错，但除非你能在一个团队内（与别核心竞争力固然不错，但除非你能在一个团队内（与别核心竞争力固然不错，但除非你能在一个团队内（与别人）同心协力，并掌控彼
66、此间的核心竞争力，否则你的人）同心协力，并掌控彼此间的核心竞争力，否则你的人）同心协力，并掌控彼此间的核心竞争力，否则你的人）同心协力，并掌控彼此间的核心竞争力，否则你的表现将永远在标准之下，因为总有一些状况下，你是技表现将永远在标准之下，因为总有一些状况下，你是技表现将永远在标准之下，因为总有一些状况下，你是技表现将永远在标准之下，因为总有一些状况下，你是技不如人，而别人却干得蛮好的。不如人，而别人却干得蛮好的。不如人，而别人却干得蛮好的。不如人，而别人却干得蛮好的。 Teamwork is mainly about Teamwork is mainly about Teamwork is
67、mainly about Teamwork is mainly about ituationalituationalituationalituational leadership, letting the person with the leadership, letting the person with the leadership, letting the person with the leadership, letting the person with the relevant core competency for a relevant core competency for a
68、 relevant core competency for a relevant core competency for a ituationituationituationituation take leadership.take leadership.take leadership.take leadership. 团队合作主要就是有关情境（权变）领团队合作主要就是有关情境（权变）领团队合作主要就是有关情境（权变）领团队合作主要就是有关情境（权变）领导这档事，让具备处理某一情境能力（核心导这档事，让具备处理某一情境能力（核心导这档事，让具备处理某一情境能力（核心导这档事，让具备处理某一情境
69、能力（核心竞争力）的人当家做主。竞争力）的人当家做主。竞争力）的人当家做主。竞争力）的人当家做主。 There are more lessons to be learnt There are more lessons to be learnt There are more lessons to be learnt There are more lessons to be learnt from this story.from this story.from this story.from this story. 从这故事，我们可以学到更多从这故事，我们可以学到更多从这故事，我们可以学到更多从这
70、故事，我们可以学到更多 Note that neither the hare nor the Note that neither the hare nor the Note that neither the hare nor the Note that neither the hare nor the tortoise gave up after failures. The hare tortoise gave up after failures. The hare tortoise gave up after failures. The hare tortoise gave up after
71、 failures. The hare decided to work harder and put in more decided to work harder and put in more decided to work harder and put in more decided to work harder and put in more effort after his failure.effort after his failure.effort after his failure.effort after his failure. 我们了解，在遭逢失败后，兔子和乌龟都我们了解，
72、在遭逢失败后，兔子和乌龟都我们了解，在遭逢失败后，兔子和乌龟都我们了解，在遭逢失败后，兔子和乌龟都没有就此放弃。兔子决定更拼，并且投入更多没有就此放弃。兔子决定更拼，并且投入更多没有就此放弃。兔子决定更拼，并且投入更多没有就此放弃。兔子决定更拼，并且投入更多的努力。的努力。的努力。的努力。 The tortoise changed his strategy because The tortoise changed his strategy because The tortoise changed his strategy because The tortoise changed his str
73、ategy because he was already working as hard as he could. he was already working as hard as he could. he was already working as hard as he could. he was already working as hard as he could. In life, when faced with failure, sometimes In life, when faced with failure, sometimes In life, when faced wi
74、th failure, sometimes In life, when faced with failure, sometimes it is appropriate to work harder and put in it is appropriate to work harder and put in it is appropriate to work harder and put in it is appropriate to work harder and put in more effort.more effort.more effort.more effort. 在尽了全力之后，乌
75、龟则选择改变策略。在人在尽了全力之后，乌龟则选择改变策略。在人在尽了全力之后，乌龟则选择改变策略。在人在尽了全力之后，乌龟则选择改变策略。在人的一生中，当失败临头时，有时我们需更加努力。的一生中，当失败临头时，有时我们需更加努力。的一生中，当失败临头时，有时我们需更加努力。的一生中，当失败临头时，有时我们需更加努力。 Sometimes it is appropriate to change Sometimes it is appropriate to change Sometimes it is appropriate to change Sometimes it is appropriat
76、e to change strategy and try something different. strategy and try something different. strategy and try something different. strategy and try something different. And sometimes it is appropriate to do And sometimes it is appropriate to do And sometimes it is appropriate to do And sometimes it is ap
77、propriate to do both.both.both.both. 有时则需改变策略，尝试不同的抉择。有时则需改变策略，尝试不同的抉择。有时则需改变策略，尝试不同的抉择。有时则需改变策略，尝试不同的抉择。有时候，两者都要一起来。有时候，两者都要一起来。有时候，两者都要一起来。有时候，两者都要一起来。 The hare and the tortoise also learnt The hare and the tortoise also learnt The hare and the tortoise also learnt The hare and the tortoise also l
78、earnt another vital lesson. When we stop competing another vital lesson. When we stop competing another vital lesson. When we stop competing another vital lesson. When we stop competing against a rival and instead start competing against a rival and instead start competing against a rival and instea
79、d start competing against a rival and instead start competing against the situation, we perform far better.against the situation, we perform far better.against the situation, we perform far better.against the situation, we perform far better. 兔子和乌龟也学到了最关键的一课。当我们不兔子和乌龟也学到了最关键的一课。当我们不兔子和乌龟也学到了最关键的一课。当
80、我们不兔子和乌龟也学到了最关键的一课。当我们不再与竞争对手较力，而开始逐鹿某一情境时，我们再与竞争对手较力，而开始逐鹿某一情境时，我们再与竞争对手较力，而开始逐鹿某一情境时，我们再与竞争对手较力，而开始逐鹿某一情境时，我们会表现得更好。会表现得更好。会表现得更好。会表现得更好。 When RobertoWhen RobertoWhen RobertoWhen Roberto Goizueta Goizueta Goizueta Goizueta took over as CEO of took over as CEO of took over as CEO of took over as CE
81、O of Coca-Cola in the 1980s, he was faced with Coca-Cola in the 1980s, he was faced with Coca-Cola in the 1980s, he was faced with Coca-Cola in the 1980s, he was faced with intense competition from Pepsi that was eating intense competition from Pepsi that was eating intense competition from Pepsi th
82、at was eating intense competition from Pepsi that was eating into Cokes growth.into Cokes growth.into Cokes growth.into Cokes growth. 1980198019801980年代，当古兹维塔接掌可口可乐执行长时，他年代，当古兹维塔接掌可口可乐执行长时，他年代，当古兹维塔接掌可口可乐执行长时，他年代，当古兹维塔接掌可口可乐执行长时，他面对的是百事可乐的激烈竞争，可口可乐的市场成长正面对的是百事可乐的激烈竞争，可口可乐的市场成长正面对的是百事可乐的激烈竞争，可口可乐的市场成
83、长正面对的是百事可乐的激烈竞争，可口可乐的市场成长正被它蚕食掉。被它蚕食掉。被它蚕食掉。被它蚕食掉。 His executives were Pepsi-His executives were Pepsi-His executives were Pepsi-His executives were Pepsi-focussedfocussedfocussedfocussed and and and and intent on increasing market share 0.1 per intent on increasing market share 0.1 per intent on in
84、creasing market share 0.1 per intent on increasing market share 0.1 per cent a time.cent a time.cent a time.cent a time. 古兹维塔手下的那些管理者，把焦点全灌古兹维塔手下的那些管理者，把焦点全灌古兹维塔手下的那些管理者，把焦点全灌古兹维塔手下的那些管理者，把焦点全灌注在百事可乐身上，一心一意只想着一次增长注在百事可乐身上，一心一意只想着一次增长注在百事可乐身上，一心一意只想着一次增长注在百事可乐身上，一心一意只想着一次增长百分之零点一的市场占有率。百分之零点一的市场占有率。百
85、分之零点一的市场占有率。百分之零点一的市场占有率。 GoizuetaGoizueta decided to stop competing decided to stop competing against Pepsi and instead compete against Pepsi and instead compete against the situation of 0.1 per cent against the situation of 0.1 per cent growth.growth. 古兹维塔决定停止与百事可乐的竞争，古兹维塔决定停止与百事可乐的竞争，古兹维塔决定停止与百事可
86、乐的竞争，古兹维塔决定停止与百事可乐的竞争，而改与百分之零点一的成长此一情境角逐。而改与百分之零点一的成长此一情境角逐。而改与百分之零点一的成长此一情境角逐。而改与百分之零点一的成长此一情境角逐。 He asked his executives what was the He asked his executives what was the He asked his executives what was the He asked his executives what was the average fluid intake of an American per day? average
87、fluid intake of an American per day? average fluid intake of an American per day? average fluid intake of an American per day? The answer was 14 ounces. What was Cokes The answer was 14 ounces. What was Cokes The answer was 14 ounces. What was Cokes The answer was 14 ounces. What was Cokes share of
88、that? Two ounces.share of that? Two ounces.share of that? Two ounces.share of that? Two ounces. Goizueta Goizueta Goizueta Goizueta said Coke said Coke said Coke said Coke needed a larger share of that market.needed a larger share of that market.needed a larger share of that market.needed a larger s
89、hare of that market. 他问起美国人一天的平均液态食品消耗量为多他问起美国人一天的平均液态食品消耗量为多他问起美国人一天的平均液态食品消耗量为多他问起美国人一天的平均液态食品消耗量为多少？答案是十四盎斯。可口可乐在其中有多少？答少？答案是十四盎斯。可口可乐在其中有多少？答少？答案是十四盎斯。可口可乐在其中有多少？答少？答案是十四盎斯。可口可乐在其中有多少？答案是两盎斯。古兹维塔说，可口可乐需要在那块市案是两盎斯。古兹维塔说，可口可乐需要在那块市案是两盎斯。古兹维塔说，可口可乐需要在那块市案是两盎斯。古兹维塔说，可口可乐需要在那块市场做大占有率。场做大占有率。场做大占有率。场做
90、大占有率。 The competitionThe competitionThe competitionThe competition wasn wasn wasn wasnt Pepsi. It was t Pepsi. It was t Pepsi. It was t Pepsi. It was the water, tea, coffee, milk and fruit the water, tea, coffee, milk and fruit the water, tea, coffee, milk and fruit the water, tea, coffee, milk and
91、fruit juices that went into the remaining 12 juices that went into the remaining 12 juices that went into the remaining 12 juices that went into the remaining 12 ounces. The public should reach for a ounces. The public should reach for a ounces. The public should reach for a ounces. The public shoul
92、d reach for a Coke whenever they felt like drinking Coke whenever they felt like drinking Coke whenever they felt like drinking Coke whenever they felt like drinking something.something.something.something. 我们的竞争对象不是百事可乐，要是占掉我们的竞争对象不是百事可乐，要是占掉我们的竞争对象不是百事可乐，要是占掉我们的竞争对象不是百事可乐，要是占掉市场剩余十二盎司的水、茶、咖啡、牛奶及果市
93、场剩余十二盎司的水、茶、咖啡、牛奶及果市场剩余十二盎司的水、茶、咖啡、牛奶及果市场剩余十二盎司的水、茶、咖啡、牛奶及果汁。当大家想要喝一点什么时，应该是去找可汁。当大家想要喝一点什么时，应该是去找可汁。当大家想要喝一点什么时，应该是去找可汁。当大家想要喝一点什么时，应该是去找可口可乐。口可乐。口可乐。口可乐。 To this end, Coke put up vending machines To this end, Coke put up vending machines To this end, Coke put up vending machines To this end, Coke
94、put up vending machines at every street corner. Sales took a quantum at every street corner. Sales took a quantum at every street corner. Sales took a quantum at every street corner. Sales took a quantum jump and Pepsi has never quite caught up since.jump and Pepsi has never quite caught up since.ju
95、mp and Pepsi has never quite caught up since.jump and Pepsi has never quite caught up since. 为达此目的，可口可乐在每一街头摆上贩卖机，为达此目的，可口可乐在每一街头摆上贩卖机，为达此目的，可口可乐在每一街头摆上贩卖机，为达此目的，可口可乐在每一街头摆上贩卖机，销售量因此节节上升，百事可乐从此再也追赶不上。销售量因此节节上升，百事可乐从此再也追赶不上。销售量因此节节上升，百事可乐从此再也追赶不上。销售量因此节节上升，百事可乐从此再也追赶不上。 To sum up, the story of the To
96、 sum up, the story of the To sum up, the story of the To sum up, the story of the hare and tortoise teaches us many hare and tortoise teaches us many hare and tortoise teaches us many hare and tortoise teaches us many things.things.things.things. Chief among them are that Chief among them are that C
97、hief among them are that Chief among them are that fast and consistent will always fast and consistent will always fast and consistent will always fast and consistent will always beat slow and steady; work to your beat slow and steady; work to your beat slow and steady; work to your beat slow and st
98、eady; work to your competencies; pooling resources competencies; pooling resources competencies; pooling resources competencies; pooling resources and working as a team will always and working as a team will always and working as a team will always and working as a team will always beat individual p
99、erformers; never beat individual performers; never beat individual performers; never beat individual performers; never give up when faced with failure; give up when faced with failure; give up when faced with failure; give up when faced with failure; and finally, compete against the and finally, com
100、pete against the and finally, compete against the and finally, compete against the situation. Not against a rival.situation. Not against a rival.situation. Not against a rival.situation. Not against a rival.结论：结论： 龟兔赛跑的故事启发我们良多。龟兔赛跑的故事启发我们良多。最重要的是：最重要的是： 动动动动作作作作快快快快且且且且前前前前后后后后一一一一致致致致的的的的人人人人总总总总是是是是胜胜胜胜过过过过缓缓缓缓慢慢慢慢且且且且持持持持续续续续的的的的人人人人；依依着自己的优势着自己的优势( (专长专长) )来工作；来工作； 结结结结合合合合所所所所有有有有的的的的资资资资源源源源且且且且团团团团队队队队合合合合作作作作的的的的人人人人，总总总总是是是是打打打打败败败败单单单单打打打打独独独独斗斗斗斗者；者；者；者； 面对失败时，绝不轻言放弃；面对失败时，绝不轻言放弃；最后：最后： 与某一情境竞争，而不是限定某对手。与某一情境竞争，而不是限定某对手。与某一情境竞争，而不是限定某对手。与某一情境竞争，而不是限定某对手。
