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1、Smart Mobile Service: Intelligent, thinks for user Yang SUNMobile Ubiquitous Communication LabDOCOMO Beijing Labs2009.9.292009/7/131Copyright2009 DOCOMO Beijing LabsAll rights reservedSmart Planethttp:/ DOCOMO Beijing LabsAll rights reservedInternet of Thinghttp:/ enables the Internet to reach out i
2、nto the real world of physical objects. http:/www.internet-of-things-2008.org/RFID, SRC, real-time localization and WSN etc are now bringing it into use.It closely interlinks the physical world and cyberspace.3Copyright2009 DOCOMO Beijing LabsAll rights reservedMobile to ubiquitousAny timeAny whereA
3、ny deviceAny PersonMobile service is getting ubiquitous, User can use any mobile service at everywhere , every time, using every device with every person.4Copyright2009 DOCOMO Beijing LabsAll rights reservedUbiquitous to SmartnUbiquitous:nAccessibility Everywhere, User CentricnSmart:nService has int
4、elligence, know when and how to serve user.5Copyright2009 DOCOMO Beijing LabsAll rights reservedSmart Mobile Service: ExampleDOCOMOShop Guide Smart Mobile Service: changes with user activity predict user service needE-CouponHome EyeVirtual ChefTV seriesE-edu 6Copyright2009 DOCOMO Beijing LabsAll rig
5、hts reservedDOCOMO: I-concierhttp:/www.nttdocomo.co.jp/english/corporate/ir/library/presentation/index.html#090831 IR Presentation7Copyright2009 DOCOMO Beijing LabsAll rights reservedDOCOMO: Social Supporthttp:/www.nttdocomo.co.jp/english/corporate/ir/library/presentation/index.html#090831 IR Presen
6、tation8Copyright2009 DOCOMO Beijing LabsAll rights reservedDOCOMO: Service Evolutionhttp:/www.nttdocomo.co.jp/english/corporate/ir/library/presentation/index.html#090831 IR Presentation9Copyright2009 DOCOMO Beijing LabsAll rights reserved2009/7/13Copyright2009 DOCOMO Beijing LabsAll rights reservedThanks!10