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1、Welcome Chapter FivePoints of View How much money do they need to make this ad? Why do they make this ad? Who will buy the food? Different TV commercials have different target audience.Lets check it outcosmeticsTarget audience:Women and ladiescarTarget audience:rich menshaverTarget audience:menMilk
2、powderTarget audience:babiessneakersTarget audience:teenagersSKIMMING P751.What are these four reading materials? 2.What does “Little spenders are Big Spenders” mean? Little spenders are Big Spenders A piece of news and three letters kids a lot of moneyspendNow, listen to the tape and finish the fol
3、lowing choices.1.What are getting smaller?a.Asian families b. American families c. African families 2. How many TV commercials does a Hong Kong child see in a year?a.About 15,000 b. about 25,000 c. about 20,0003. Where was the survey on what children wanted most in life made?a. In Japan b. in China
4、c. in AmericaSCANNING I Read the news by yourself and try to answer the questions1.1.Why are Asias children becoming the fastest growing consumer group?2.What do advertisers do to get the attention of these young viewers?3.What do some educators believe?4.What action are governments taking to protec
5、t children?Their families are getting smaller and wealthier. Children are watching more and more TV.They use little actors.If children watch the ads, they will become more and more materialistic.The government would ban an ad if it made children feel inferior because they didnt own the advertised pr
6、oduct.Next, listen to the rest of the passage and do the T or F exercise.TRUE OR FALSE1.It is legal for children to work in factories.2.The aim of advertising is to make them ask their parents for money to buy things.3.Children can learn a lot from the silly toys.4.Smart tortoises are one of the wor
7、lds best-selling toys, ever. FFTTillegalnothingSCANNING II Read the three letters by yourself and let us discuss their different points of view.PersonPoint of viewReasonThe newsLittle spenders are big spendersThey watch too much TV and spend too much moneryElvis HuIt is bad forPatsy LiangThe toys ar
8、eJ W LUChildren buy toys toBad for childrenSilly toysNothing wrong with commercials children to have too much money silly and encourage violencehave fun with, not to learn fromPoints of View on TV commercialsSUMMARYBeginner: With reference to the news, people get different points of view.Body:Elvis
9、Hu thinks that. And in . opinion, . But/However,.Conclusion:Well, in my opinion/ from my point of view,I agree with. because I think.PersonOpinionReasonElvis HuBad for childrenIt is bad for children to have too much moneyPatsy LiangSilly toysThe toys are silly and encourage violenceJ W LUNothing wro
10、ng with commercialsChildren buy toys to have fun with, not to learn fromBeginner: With reference to the news, people get different points of view.Body: Elvis Hu thinks that. And in . opinion, . But/However,.Conclusion: Well, in my opinion/ from my point of view,I agree with. because I think.DISCUSSIONWhat is your point of view about the news? Will you be the big spenders? Why or why not?Will you buy those toys? Why or why not?Finish the exercise on Page 78 and 79Homework:BYE-BYE
