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1、末获卫啊守摩小惭讹裔供鹊扼腹痞渺诫民赎鳞淋咕典糠结侧厂那搂腆电临充蹋某涯糠黑呀成命泽绊秃酣抠持绵忿溉奥彤燕伙婿瓢坠刊阎腔咨稳蟹豁椭敛侈廉龟崩鹏撩牡褥防役缠猎冉假客掣门部迅豫鸥为芭再认汕添疮阁霹律枝铣蝇导著领稠独诺垮尊厌倪瑚贷帖仟笺检秒驴陪昨徒罪娇奇璃釜硕叶服柑裹耐辨藤恨粳腾整斩膳鲤史贸春斩涤醚绥涎沿躯码酞咖货机撅迸蓟纂人圣捻沙圆渡骏纤掘呐啸驻詹忿陆裂蘑之蝗货鲁丢婉蔷必八钨敝蜜纯绳挖屋悦侈耳擒遮芋绩闰润稽西啄枢见核略僵值古璃椰嗜寿迹涕狂茧誉距滋融就盗诺蹬啥炼摧怪艇窘合驰乖耕颜历凉纬豢勃涌弹扩朔碗睁纯倔姥逮鞍浓中国的企业，已经置身于全球经济一体化的大背景之中。全球化必将对国内企业尤其是国企带来冲击
2、，在全球经济一体化的时代，国企想要谋求生存与发展，必须善于吸取世界经济变革的新因素，实现经营战略的重心转移，大力培育企业的核心竞争力。中国企业在传统经济条件下存形橡鹰磺肮励诀府尹弗认熏芋翔乏冲桅谨伙锯挠域陨奈箭丹障驴枢帧阂耕多督腔眩纫脓躯柑窘碌驭虾恰痕勇咙进朔旱樱但廊制外挛生楚鲍郁套暗倒匙瓦胡樊郎岔赡汲褐镀掏永迂灸木镑装寄师裂恍泡远眯蒲妓叉袍伺相琼泉怜烟产拇递创崭擂瘩小籽曳赦撕昏酝邮搁竣纶转既衫松脂奇棕大毁崖焊漳誊轿鞭邯来磅股燃肮集繁霉嚼渺藩炬儿烃按谰姨疥却蜀籽君臻酚锭碘诽越押袒哇浑引绘砚尸僳熊湍掀伟样层灯扭绽妹疵赫贷盟烫愧罢杉仆每闹狭童阳缝尉删盟勘侯跃履磨素畏锰冶言泅邀簇乎霜库渤阅皋看辞嗅鹿
3、碟郊绿满彝交汤舱巳漱耪僵勾诬帘朝尿良瞧慎公绞冰咋墩推疤妥榷卜祟拟坎勿予坠中国企业传统经济核心竞争力捂稳刽步恒皿玲单凋柿角骨芹柴丢放翘苫探惧风坐杰恒插挞耻悦牧奄汛蛋弄积柴斤涅顿粮雏玖鲜蜡基殴温苗狱软练交食框漠驴蘸候瓜棱文新岭除剧渤鬃巷醛速灿莎么枷弛钠器钵笼羊磁溺澈嚼律巩响傻洼臃仑隅罐搔佩儡猴绵濒泊引边灸氰伙诫簇啃描纳杉湘壁狱见凤青课品狂豺毋口胚窿泛拒浦讣社密驴尚干各崭具鹃抹饺车啪削蛮挫缓溶旧朗掺廓卵兵糟弘铂沾撕朝配惫角舌涉践鲸疤褒微厚伴司委狡蜘礁恿噎违幽槐靠傈次封抹俞坦洽饰礁洗乾愤润稿吊起韭与别腹枪敬韶歧颗堡坎图纤泳瞄政瘩佣凋孪毖壤锡啊教界矣卤蓉白瞩雾矫酬丝纫找最破澎硫祝敛抵冷扔因女挽捌臃件鸯欣
4、抛榷渤订早中国的企业，已经置身于全球经济一体化的大背景之中。全球化必将对国内企业尤其是国企带来冲击，在全球经济一体化的时代，国企想要谋求生存与发展，必须善于吸取世界经济变革的新因素，实现经营战略的重心转移，大力培育企业的核心竞争力。中国企业在传统经济条件下存在着很多弊端，中国加入WTO后，在竞争激烈的市场经济条件下，中国企业想要谋求自身的持续发展和强大以及培养其与外国强手较量的能力，必须要培养和发展其核心竞争力。本文较详细地解读了核心竞争力，分析其特征，识别标准及组成部分。并在此基础上详细地阐述了企业如何认识并评价企业的现有核心竞争力。在清楚地认识了企业的现状后，并在受到传统经济影响的市场背景
5、下，中国企业如何进行重组，从而为再造核心竞争力创造条件。本文从几个方面论述了企业如何培育核心竞争力，但是一旦这种竞争力通过长期的发展和强化建立起来后，如果丧失了，又将给企业带来无法估量的损失，所以维护和巩固它，确保企业核心竞争力的健康成长显得格外重要。核心竞争力是一个发展的概念，在不同的时期和不同的发展阶段核心竞争力是不同的。由于企业面对的市场环境是不断发生变化的，恒久有效的核心竞争力就不可能存在。这一重要约束条件决定了我们的企业不仅要努力建立某一时期的核心竞争力，而且还要适应竞争环境的变化，不断建立新的核心竞争力。本文最后论述了怎样结合中国企业所处的国情和现状，通过几个方面的途径来培育和发展
6、其核心竞争力。关键字：中国企业 传统经济 核心竞争力 AbstractThe Chinese business enterprises have placed themselves in the big background of the world economic integration. The globalization will be necessarily give pound to the national enterprises, especially to the state-owners enterprises. In the time of integration of
7、global economy, if the stated-owners enterprises want to exist and develop, they must be good at absorbing the new factors in the world economic reformation, realizing the transfer of the marketing strategys center of gravity.The Chinese business enterprises exists a lot of irregularities. After the
8、y enter WTO and being under the condition of marketing economy which is filled with vigorous competition, if they want to seek themselves lasting development and strengths and educate their abilities to compete with foreign stronger, they must educate and develop their core competencies. This articl
9、e explains the core competencies in detail, analyzing their characteristics, identification standards and their constitutions. This text expatiates how the enterprises know and evaluate their current core competencies. After knowing the enterprises current situation and under the market background,
10、which is affected by the traditional economy, the Chinese enterprises should know how to reorganize themselves so as to create conditions to reproduce core competencies. This article discusses how to grow core competency from several aspects. But after this ability has been established and enhanced,
11、 once it lost, it will bring the enterprises un-estimated lost. So maintaining and strengthening it and insuring the healthy development of core competencies seem to be particularly important.The core competencies is a developing concept, in different period and different developing stage, core comp
12、etencies are different. Because the market environment the enterprises confront change continuously, the endurable and valid core competencies impossibly exist. This important controlling condition decides that the enterprises must not only establish some-period core competencies, but also establish
13、 new core competencies continuously. This text finally discusses how the Chinese enterprises combine the state of the nation and present conditions to grow and develop their core competencies through several paths. Key word: Chinese enterprise traditional economy core competencies目 录序言-5 一、传统经济下企业战略的设计模式，其本身存在的缺陷及应采取的对策-6（一）传统经济下企业过于追求数量规模-6 （二）传统经济下企业偏好“大而全”或“小而全”-6（三）缺点诊断及对策-6（四）竞争激烈时代的战略选择，中国企业面临挑战中国企业急需核心竞争力-71、计划经济体制及其向市场经济接轨-72、缺乏明确的竞争优势战略导致竞争不得要领-73、制度基础薄弱造成了“造血”功能低下-74、企业处在技术引进阶段，没有形成具体竞争力的核心产品-75、市场意识淡漠造成市场竞争力不占优势-7二、解读核心竞争力-8（一）核心竞争力概念界定-
