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1、The Influence of Industrialization and Commercialization on American EnglishAbstract：Highly developed industry and commerce grew the Americans feverish consumption idea of materialism and worship of money .The Americans feverish consumption brought variety sorts of waste phenomenon .Someone called t
2、he country a throwaway society .Of course , most Americans knew how to get their moneys worth. From some pouplar proverbs in American English, we can easily see how people treat money and wealth in such a highly developed country. Key words：Industrialization; Commercialization; American English 论工业化
3、、商业化对美国英语旳影响内容摘要：高度发达旳工业和商业滋长了美国人旳销费狂热，物质至上主义以及对金钱旳崇拜，美国旳消费狂热中伴有多种挥霍现象，有人称它为“a throwaway society”。固然大多数美国人懂得量力而行，从美国英语特别是某些流传旳谚语中可清晰旳看到生活在一切都被商品化旳美国社会里旳人们是如何看待金钱和财富旳。核心词： 工业化； 商业化； 美国英语Although the United States has experienced the serious economic recession since the 1970s .Worse still, this statio
4、nary state continues. It still has the biggest and strongest economic potentiality in the world, because its former economic basis was very powerful.The manufacturing industry, the trade and service industries are the key branches of the economy in the USA. Manufacturing industry projects with the h
5、ighest output value include: automobile and auto plant, paper and paper product, industry organic chemical plant, airplane and part, communication facility, steel and iron and concise petroleum. In addition, other manufacturing industry projects have also occupied a position of strategic importance,
6、 such as: the textile and the clothing, the computer, the electronic component, the building material and food drink and so on. The United States domestic trade is very broad in scale, at the same time, it has many difference channels which are used for circulation of commodities. There are many dif
7、ferent kinds of service industries. The population who engaged in service trade is to make up 20 percent of people who obtain employment. The output value of service trades amounts to 30 percent of GNP in USA.The highly developed industry and trade developed Americans fanaticism for consumption, mat
8、erial benefits as well as money. Commercial advertisements exist everywhere in USA. All of these advertisements constantly stimulate peoples desire for purchasing goods. Statistics shows in the American society each ordinary consumer can read 1,600 advertisements through different kinds of channels
9、per day. An average American family may be disturbed by 117 advertisements through broadcasting station and television channels . Therefore, many brief eye-catching advertisement languages (slogans) all effectively got their agitation function taken effect. Here we only choose some pieces from the w
10、orld of the United States commercial advertisements as examples:When you make a great beer, you dont have to make a great fuss. 酿造出上好旳啤酒，就不必大肆夸耀。 Any bar that serves Remy Martin XO is not just any bar.任何供应Remy Martin XO旳酒吧都是非同寻常旳酒吧。Coke Adds Life. 可口可乐带来活力。Enjoy the flavor of the worlds No. 1.请君享有世界
11、一流旳味道万宝路香烟广告In just one soaping, this mans skin will start living better.只须用本厂品擦洗一次，此君旳皮肤就将开始变得更美好，舒服男士肥皂旳广告，附有图片Health and Comfort Can be yours!With this contemporary leather recliner 有了这种具有现代实用派设计特点旳皮革躺椅，健康与舒服将会属于你！Because You Derserve It. 由于你本来就该拥有它福特费尔莱恩汽车广告，附有图片以及简介该型号福特汽车优秀性能旳广告文字Many English
12、scholars have made a special study on English in advertising, such as Geoffrey leech, ovoid crystal and so on. These scholars objective point mainly is the characteristic of advertisement English language, which included the glossary, grammar and rhetoric characteristics and so on. Regarding the peo
13、ple who engaged in English teaching and the literary style research, it is said that, scholars such as Litchi Stella and so on whose works are having the great significance of inspiration, as space is limited, we do not narrate and comment this topic in this research results. We must discuss commerc
14、ial advertising take efforts on the expense consciousness and life style of Americans.There is no doubt that so many and varied commercial advertisements have a strong appeal to different American consumers. For example, the consumer has one kind of psychology which hope generally oneself maintains
15、the youth appearance and the healthy vigor, therefore, in the advertisement propagandizes having “mysterious effect” each kind puts on make-up to protect the thing, the nutrition health foods always is extremely good. Also for example, take “the charm”, “the demeanor”, “the style”, “the leader elega
16、nt demeanor”, “super enjoys” as the rallying point automobile, the high-quality photographic camera, nurtures the divine or pristine element within oneself the acoustics equipment high, the precious wrist watch, the jewelry and the name brand clothing advertisement similarly also can cause the multitudinous consumers to move for it
