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1、BMW Group has released an official document that details the design process at BMW and MINI, from initial concept to the finished model宝马集团公布了一个官方文档,具体描述了宝马和迷你从最初的概念到最终的模型的设计过程The document, reported below, explains the different stages of the development of new production cars of the Group, and give
2、s a more general idea on how the design process is carried out in todays automotive industry以下报告的文档,诠释了宝马集团在开发新车产品的不同阶段,并给出了现代汽车工业中设计过程进行的更一般的思绪。From the official Press Release: 来自官方新闻稿The product development process for a new model extends over a period of somefive yearsand is divided intothree pha
3、ses.一个新产品样式的产品开发过程延续将近五年的时间,可被分为三个阶段。It starts with the company commissioning a design for a new automobile.Adrian van Hooydonk, Senior Vice President BMW Group Design, and his interdisciplinary team jointly draw up a briefing for everyone involved in the design process.一切从公司任命设计一款新车开始。Adrian van Ho
4、oydonk，宝马集团设计部高级副总裁,和他的跨学科团队共同起草一份每个人都参与设计过程的指示。This conceptual framework gives the designers, developers and engineers the greatest possible creative scope for designing the new car.这个概念框架给设计人员、开发人员和工程师提供了设计新车的最大也许的创意空间。Fundamentals 基本原则At the start of the initial project phase, the critical attrib
5、utes are laid down. Based on these, the designers then produce the firstproportional modelsfor the new vehicle.在最初项目的开始阶段,关键的属性被制定好。基于这些关键属性,设计师为新车制作第一个比例模型。Determining theproportionsis a highly important aspect of the design process. As with any product, so with the car, too, perfect proportions ar
6、e seen as the key toaesthetics and harmony.拟定合适的比例在设计过程中是一个非常重要的方面。与任何产品的设计同样,汽车的完美比例也被视为美学与和谐的关键。The designers start out by drawing thesilhouetteand the characteristic lines of the incipient vehicle.After the initial sketches they produce so-calledtape drawingson a package plan a kind of grid map o
7、f the vehicle on a1:1 scaleand including all its technical and structural constituents.设计师从绘制初期的汽车轮廓和特性线开始。接着在最初的草图根据一揽子计划制作所谓的胶带图一种1:1的汽车网格图，涉及所有的技术和结构成分。Using flexible tape, the designers attach the main proportional lines onto the package to accentuate them.设计师用灵活的胶带将汽车外形重要比例和线条强调出来In the finishe
8、d tape drawing, the silhouette and contours already convey the character of the completed vehicle. In the ensuing dialogue between the designer and CAD modeler avirtual 3D proportional modelof the new car is created.完毕的胶带图后,剪影与轮廓已经完整地传达了车辆的重要特点。随后设计师用CAD创建新车的虚拟三维模型The aim of this first phase is to g
9、ain a mutual understanding of all the factors influencing a proposed design and their impact on it.第一阶段的目的是获得一个所有设计程序因素影响和效果的互相配合。Already at this early stage,key componentssuch as the wheelbase, luggage compartment volume, range of engines, interior width and safety stipulations arefixedas part of t
10、hedesign brief.当已经进入这个初期阶段,像轴距、行李舱容积,引擎,内部宽度和安全规定等关键部件是设计指示中固定的一部分。At this point, a closely integrated design-technology convergence is essential since all the available technical innovations must be implemented in a way which the ultimate user will experience as functionally perfect, expedient and
11、visually compelling.此时,一个紧密集成的设计技术收敛是至关重要的,由于所有可用的技术创新必须通过完美、方便、令人叹服的终端用户体验方法来实现。Phase 2: Competition竞赛A key aspect of the form-finding process for BMW Group Design and unique of its kind within the motor industry is the internal, highly creative contest for the design of the exterior and interior o
12、f a vehicle, in which the designers compete against one another.宝马集团设计找形分析过程的一个关键方面是汽车行业内的,独一无二的,是内在的,高度创意的汽车外观和室内设计大赛，比赛中设计师们互相竞争The entire Exterior and Interior Design team under the baton of the relevant head of design develops its diverse ideas through sketches and virtual representations, which
13、 are then rendered as three-dimensionalphysical clay models.整个外观和室内设计团队在相关负责人指挥棒下，通过草图和虚拟表达形式，在之后呈现为三维物理粘土模型，设计开发了多种多样的想法。In adherence to the agreed proportions, the distinctive design language of each particular concept then emerges.在忠诚于最先约定的比例条件下，,每个特定设计概念独特的设计语言被呈现出来。The brief is to create innova
14、tive design drafts and highly aesthetic proportions and surfaces.目的的是创建创新设计草图和具有高度审美的比例和表面。The work on clay models is very time and cost-intensive. Only few car manufacturers place so much value on 1:1 models made of clay a special type used by designers and refine them in such faithful detail.制作粘土模
15、型很花费时间和精力。只有少数汽车制造商在1:1模型上花费如此多价值，油泥模型是设计师用的一种特殊类型，它们能被赋予十分准确可靠的细节。Covering the model in a special foil that resembles Titanium Silver Metallic paintwork allows the lines, surfaces and proportions of each model to be realistically assessed in varying light conditions.用一种特殊的类似于钛银金属油漆的材料覆盖模型，这种材料能表现出每
16、个模型的线条，表面和比例，并且可在不同光照条件进行实际评估。Clay models allow for the continuous development of the design since any desired modification can be rapidly implemented and realistically visualized on the 1:1 model.粘土模型可以迅速被修改成想要的形状，且能在1:1的模型中表现真实情况。During this phase the number of clay models is gradually whittled down based on decisions by the Board of Management.在此阶段基于董事会管理决策
