文化差异对国际商务谈判的影响--商务英语【商英】专业本科学位论文

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1、中国某某某某学校学生毕业设计(论文)题 目: 文化差异对国际商务谈判的影响 姓 名 : 00000 班级、学号 : 000000000 系 (部) : 经济管理系 专 业 : 商务英语 指导教师 : 000000 开题时间 : 2009-4-10 完成时间 : 2009-11-1 2009 年 11 月 1 日19目 录毕业设计任务书1毕业设计成绩评定表2答辩申请书3-5正文6-23答辩委员会表决意见24答辩过程记录表25课 题 文化差异对国际商务谈判的影响 一、 课题(论文)提纲0.引言1.文化差异产生的原因1.1地域差异1.2民族差异1.3政治差异1.4经济差异1.5宗教差异1.6观念差异

2、2.文化差异与国际商务谈判的联系3.文化差异对国际商务谈判的影响3.1谈判风格3.2语言沟通3.3面子问题3.4时间观念4.如何对待国际商务谈判中的文化差异4.1做好谈判前的准备工作4.2谈判中正确处理文化差异4.3谈判后因文化差异搞好后续交流结论二、内容摘要国际商务谈判是对外经贸活动中普遍存在的经济活动,是调整和解决不同国家和地区政府及商业机构间经济利益冲突的必要手段。随着我国市场经济的推进和对外开放的进一步扩大,国际商务谈判已越来越频繁地出现在经济活动中。成功的国际商务谈判,除了谈判者的个人气质、谈判心理因素外,了解各国间的文化差异也显得异常重要。若不加以重视将会引起不必要的误会,甚至可能

3、直接影响商务交往的实际效果。本文从剖析文化差异产生的原因入手,接着分析了文化差异对商务谈判的影响,最后总结了对待文化差异影响国际商务谈判的技巧。在经济全球化的趋势下,越来越多的商务谈判已超越了国家的疆界,在跨文化的土壤里播种收获。因此,作为国际商务谈判的参与者,不仅要对谈判内容本身做深层次的了解,同时还应对谈判所触及的跨文化范畴有清醒的认识。三、 参考文献1曹菱.商务英语谈判M.北京:外语教学与研究出版社,20042谢晓莺.商务英语谈判M北京:中国商务出版社,20053邱革加,杨国俊.双赢现代商务英语谈判M. 北京:中国国际广播出版社,20064翁凤翔.国际商务导论M .北京:清华大学出版社,

4、北京交通大学出版社,20065王晓朝.沟通中西文化M.南宁:广西师范大学出版社 , 2006Cultural Differences on the Impact of International Business Negotiation00000Abstract: International Business Negotiation is an economic activity in foreign trade and also the necessary means to adjust and resolve the conflict of economic interests betwe

5、en the different country, regional government and commercial organization. With the advance of Chinas market economy and opening up the further expansion, the international business negotiations have become frequent in economic activities. A Successful international business negotiation needs some f

6、actors, except of the individual temperament of the negotiators and the negotiation psychological. It is also important factor that understanding the cultural differences between countries. If we do not pay attention to it, it would be arouse the unnecessary misunderstandings, and even it may affect

7、 the results of business directly. In this paper, we started to analysis of the reasons of cultural differences, and followed to analysis of cultural differences impact on business negotiations, and concluded the skills in dealing with cultural differences that affect international business negotiat

8、ion.Keywords: cultural differences; commercial negotiations; influenceIntroduction: As the world economic globalization and Chinas accession to the World Trade Organization, the International Business Negotiation has become Chinas commercial activities, it plays an important role in the import and e

9、xport trade and international co-operation. In the cross-cultural negotiations, the different geographical, ethnic and cultural will inevitably affect the thinking of the negotiators, negotiation style and behavior.Thus affect the entire negotiating process. Therefore, engaging in business activitie

10、s, especially cross-border business activities need to understand and grasp the link between different cultures and differences.1 the reasons of producing cultural differencesThere are some reasons can cause the worlds cultural diversity, in all, the main source of cultural differences are in the fo

11、llowing aspects:1.1 Regional differencesRegional differences are that in different geographical, people tend to have different languages, lifestyles and hobbies due to the different of geographical environment, level of economic development and traditional practices. These will affect their behavior

12、. For example, some countries of Western and American people are very care about the Christmas, and it do not have snow year round near the equator such as Africa, people in some countries may not have the concept of Christmas, because Christmas, the best decorate is the snow, so in the area of no s

13、now for many years, to American States, the people have not a strong feeling on Christmas.1.2 National differencesNational differences are that in different ethnic groups, people formed their own language, customs and habits in a long-term development process. They have their own characteristics on

14、food, clothing, accommodation, festivals, rituals, material and cultural life. Take the history of our country and our Hun Han, the Huns have sturdy temperament and a typical nomadic characteristics. Our Han have gentle character and a typical farming national identity. So leading to the Huns have big different with Han peple in the diet, clothing, accommodation, festivals, rituals and cultural life.1.3 Political differencesDue to the political system and regulations of different countries, the political differences have unified and standardize

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